Best Places in England, United Kingdom to Invest in Airbnbs, Short-Term Rentals in 2025

Last updated: January 31, 2025

Discover the most lucrative short-term rental markets in England, United Kingdom with AirROI's comprehensive investment guide. Whether you’re an experienced property investor or just starting your Airbnb journey, through detailed analysis of key metrics across premier global, our data-driven insights reveal where smart money is flowing in the short-term rental space. Using advanced market analytics and real performance data, we’ve identified investment hotspots that combine strong rental demand, favorable regulations, and optimal revenue potential.

Read on to explore the top-performing short-term rental markets that should be on every investor’s radar in 2024.

Top Short-Term Rental Cities in England, United Kingdom

Rank:#1Market:LondonCountry:United KingdomProperties:40,054Monthly Revenue:$2541.76Daily Rate:$233.51Occupancy:47.35%Regulation:Low
Rank:#2Market:East SuffolkCountry:United KingdomProperties:2,359Monthly Revenue:$2282.03Daily Rate:$351.08Occupancy:37.31%Regulation:Low
Rank:#3Market:North NorfolkCountry:United KingdomProperties:2,297Monthly Revenue:$2274.13Daily Rate:$280.07Occupancy:40.16%Regulation:Low
Rank:#4Market:North DevonCountry:United KingdomProperties:2,175Monthly Revenue:$2215.40Daily Rate:$279.98Occupancy:38.26%Regulation:Low
Rank:#5Market:LiverpoolCountry:United KingdomProperties:2,098Monthly Revenue:$1964.84Daily Rate:$183.50Occupancy:41.16%Regulation:Low
Rank:#6Market:BrightonCountry:United KingdomProperties:2,039Monthly Revenue:$2494.97Daily Rate:$221.53Occupancy:46.50%Regulation:Low
Rank:#7Market:South HamsCountry:United KingdomProperties:2,005Monthly Revenue:$2286.76Daily Rate:$269.05Occupancy:39.97%Regulation:Low
Rank:#8Market:Cotswold DistrictCountry:United KingdomProperties:1,861Monthly Revenue:$4002.83Daily Rate:$366.11Occupancy:44.07%Regulation:Low
Rank:#9Market:ManchesterCountry:United KingdomProperties:1,789Monthly Revenue:$1998.28Daily Rate:$155.42Occupancy:46.64%Regulation:Low
Rank:#10Market:BirminghamCountry:United KingdomProperties:1,774Monthly Revenue:$1330.82Daily Rate:$126.27Occupancy:42.18%Regulation:Low
Rank:#11Market:BristolCountry:United KingdomProperties:1,689Monthly Revenue:$2254.82Daily Rate:$170.37Occupancy:50.42%Regulation:Low
Rank:#12Market:ChichesterCountry:United KingdomProperties:1,577Monthly Revenue:$2761.01Daily Rate:$298.20Occupancy:39.72%Regulation:Low
Rank:#13Market:Derbyshire DalesCountry:United KingdomProperties:1,492Monthly Revenue:$3045.94Daily Rate:$268.57Occupancy:47.08%Regulation:Low
Rank:#14Market:YorkCountry:United KingdomProperties:1,426Monthly Revenue:$2810.89Daily Rate:$222.60Occupancy:48.11%Regulation:Low
Rank:#15Market:East DevonCountry:United KingdomProperties:1,394Monthly Revenue:$2015.60Daily Rate:$224.10Occupancy:42.16%Regulation:Low
Rank:#16Market:City of WestminsterCountry:United KingdomProperties:1,350Monthly Revenue:$6261.02Daily Rate:$490.13Occupancy:51.79%Regulation:Low
Rank:#17Market:BournemouthCountry:United KingdomProperties:1,277Monthly Revenue:$2147.31Daily Rate:$212.73Occupancy:43.59%Regulation:Low
Rank:#18Market:ThanetCountry:United KingdomProperties:1,255Monthly Revenue:$2317.71Daily Rate:$217.86Occupancy:41.72%Regulation:Low
Rank:#19Market:LeedsCountry:United KingdomProperties:1,249Monthly Revenue:$1589.99Daily Rate:$142.91Occupancy:43.51%Regulation:Low
Rank:#20Market:New ForestCountry:United KingdomProperties:1,203Monthly Revenue:$2852.96Daily Rate:$245.27Occupancy:46.39%Regulation:Low
Rank:#21Market:King's Lynn and West NorfolkCountry:United KingdomProperties:1,191Monthly Revenue:$2334.99Daily Rate:$269.66Occupancy:40.93%Regulation:Low
Rank:#22Market:East LindseyCountry:United KingdomProperties:1,183Monthly Revenue:$1720.15Daily Rate:$195.00Occupancy:38.07%Regulation:Low
Rank:#23Market:BathCountry:United KingdomProperties:1,145Monthly Revenue:$3452.86Daily Rate:$257.57Occupancy:50.73%Regulation:Low
Rank:#24Market:CanterburyCountry:United KingdomProperties:1,107Monthly Revenue:$2397.89Daily Rate:$204.53Occupancy:45.20%Regulation:Low
Rank:#25Market:Torridge DistrictCountry:United KingdomProperties:1,098Monthly Revenue:$1780.78Daily Rate:$217.60Occupancy:37.92%Regulation:Low
Rank:#26Market:St. IvesCountry:United KingdomProperties:1,095Monthly Revenue:$2419.01Daily Rate:$276.52Occupancy:39.97%Regulation:Low
Rank:#27Market:OxfordCountry:United KingdomProperties:1,080Monthly Revenue:$2222.86Daily Rate:$166.82Occupancy:52.33%Regulation:Low
Rank:#28Market:NewquayCountry:United KingdomProperties:1,068Monthly Revenue:$2261.07Daily Rate:$244.18Occupancy:43.72%Regulation:Low
Rank:#29Market:BlackpoolCountry:United KingdomProperties:1,034Monthly Revenue:$1449.47Daily Rate:$162.89Occupancy:32.57%Regulation:Low
Rank:#30Market:RotherCountry:United KingdomProperties:995Monthly Revenue:$2640.03Daily Rate:$247.40Occupancy:41.89%Regulation:Low

Our Methodology

At AirROI, we leverage advanced technology to process and analyze the world’s most comprehensive short-term rental dataset, helping investors make data-driven decisions.

Data Collection

  • Real-time data aggregation from tens of millions of listings globally
  • Comprehensive tracking of market-specific performance metrics
  • Local regulatory tracking

Data Processing

  • AI-powered analysis of booking patterns
  • Advanced machine learning for trend identification
  • Forward-looking market forecasting
  • Cross-market performance benchmarking

Key Metrics We Track

  • Occupancy rates and seasonal patterns
  • Revenue performance (ADR, RevPAR)
  • Market demand indicators
  • Investment metrics (ROI, operating costs)
  • Regulatory compliance requirements

How is your STR performing?

Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!

Discover Insights

All Markets in England, United Kingdom

AdurAlnwickAmber ValleyAmbleAmblesideArunAshfordBaberghBarnsleyBasingstoke and DeaneBassetlawBathBeadnellBedfordBembridgeBerwick-upon-TweedBirminghamBlackpoolBoltonBorough of FyldeBorough of PendleBorough of RunnymedeBorough of SpelthorneBorough of SwaleBorough of WyreBostonBournemouthBowness-on-WindermereBradfordBraintreeBreageBreckland DistrictBridlingtonBridportBrightonBristolBrixhamBroadlandBroxtoweBudeBuryCalderdaleCambridgeCanterburyCarlisleCharnwoodChelmsfordCheltenhamCherwell DistrictChesterChichesterChristchurchCity of LondonCity of WestminsterCleethorpesCockermouthColchesterConistonCornwallCotswold DistrictCoventryCowesCrawleyCreweCumbriaDacorumDarlingtonDartfordDerbyDerbyshire DalesDoncasterDoverDurhamEast CambridgeshireEast DevonEast HampshireEast HertfordshireEast LindseyEast StaffordshireEast SuffolkEastbourneEastleighElmbridgeEpping ForestExeterFalmouthFarehamFileyFolkestone and Hythe DistrictForest of DeanFoweyFreshwaterFromeGatesheadGedlingGillinghamGlastonburyGloucesterGraveshamGreat YarmouthGuildfordHarboroughHarrogateHastingsHavantHayleHerefordHertsmereHigh PeakHinckley and BosworthHinderwellHorshamHoveHullHuntingdonshireIpswichKendalKeswickKing's Lynn and West NorfolkKirkleesLancasterLeedsLeicesterLewesLichfieldLincolnLiverpoolLoftusLondonLooeLudlowLutonLyme RegisMaidenheadMaidstoneMaldonMalvern HillsManchesterMeltonMetropolitan Borough of SolihullMevagisseyMid DevonMid SuffolkMid SussexMiddlesbroughMilton KeynesMole ValleyNew ForestNewark and SherwoodNewcastle upon TyneNewquayNorth DevonNorth East DerbyshireNorth HertfordshireNorth KestevenNorth NorfolkNorth TynesideNorth West LeicestershireNorth YorkshireNorthamptonNorthumberlandNorwichNottinghamOldhamOxfordPadstowPaigntonPenzancePerranzabuloePeterboroughPickeringPlymouthPoolePort IsaacPorthlevenPortslade by SeaPortsmouthPrestonReadingReigate and BansteadRibble ValleyRotherRugbyRushcliffeRushmoorRydeSalfordSalisburySaltburn by the SeaSandownSandwellScarboroughSeahousesSeftonSevenoaksShanklinSheffieldShrewsburySkiptonSloughSouth CambridgeshireSouth DerbyshireSouth HamsSouth KestevenSouth NorfolkSouth OxfordshireSouth TynesideSouthamptonSouthend-on-SeaSt AlbansSt JustSt. AgnesSt. Columb MajorSt. IvesSt. MerrynStaffordStaffordshire MoorlandsStockportStockton-on-TeesStoke-on-TrentStratford-on-AvonStroudSunderlandSwanageSwindonTamesideTandridgeTeignbridgeTendringTest ValleyTewkesburyThanetThree RiversTintagelTonbridge and MallingTorquayTorridge DistrictTraffordTruroTunbridge WellsUlverstonUttlesfordVale of White HorseVentnorWakefieldWarringtonWarwickWatfordWaverleyWealdenWelwyn HatfieldWest DevonWest LindseyWest OxfordshireWest SuffolkWeston-super-MareWeymouthWhitbyWickWiganWinchesterWindermereWindsorWokingWolverhamptonWorcesterWorthingWychavonWyre ForestYork