Filey Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Filey in 2025? Explore comprehensive Airbnb analytics for Filey, England, United Kingdom to uncover income potential. This 2025 STR market report for Filey, based on AirROI data from September 2024 to August 2025, reveals key trends in the market of 325 active listings.

Whether you're considering an Airbnb investment in Filey, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Filey Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Filey Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$266
The average rental revenue earned for an occupied room per day in Filey.
Occupancy Rate(?)
34.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,463
Typical annual income for an Airbnb listing in Filey. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.7%
Significant decrease (-13.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Filey.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Filey.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
325
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Filey (2025)

Understanding the monthly revenue variations for Airbnb listings in Filey is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Filey is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Filey across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,248+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,480 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,227 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,237, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Filey

Filey Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Filey STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Filey:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Filey

Average Daily Rate (ADR) Airbnb Trends in Filey (2025)

Effective short term rental pricing strategy in Filey involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Filey typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $475+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $336 or more.
  • Typical properties (Median) charge around $228 per night.
  • Entry-level properties (Bottom 25%) earn around $158 per night.

Average Daily Rate (ADR) Trend by Month in Filey

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Airbnb Seasonality Analysis & Trends in Filey (2025)

Peak Season (August, July, May)
  • Revenue averages $3,883 per month
  • Occupancy rates average 48.7%
  • Daily rates average $319
Shoulder Season
  • Revenue averages $2,499 per month
  • Occupancy maintains around 39.3%
  • Daily rates hold near $266
Low Season (January, February, November)
  • Revenue drops to average $1,763 per month
  • Occupancy decreases to average 31.2%
  • Daily rates adjust to average $244

Seasonality Insights for Filey

  • The Airbnb seasonality in Filey shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Filey's highest earning potential, with monthly revenues capable of climbing to $4,546, occupancy reaching a high of 51.9%, and ADRs peaking at $344.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,716, occupancy could drop to 28.0%, and ADRs may adjust down to $241.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Filey.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Filey seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Filey (2025)

Exploring the top neighborhoods for short-term rentals in Filey? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Filey Brigg
A picturesque coastal area with stunning views of the North Sea and great access to local wildlife and outdoor activities.
Filey Brigg Marine Sanctuary, Filey Beach, Golden Swan Pub, Crescent Gardens, Filey Bird Garden and Animal Park
Filey Beach
Known for its beautiful sandy beaches and family-friendly atmosphere, ideal for holidaymakers looking for relaxation and seaside fun.
Filey Beach, Filey Sailing Club, The Evron Centre, The Crescent, Lifeboat Station
Hunmanby Gap
A quieter beach area perfect for those who want to escape the hustle and bustle, offering beautiful walks and stunning sunsets.
Hunmanby Gap Beach, Walking trails, Scenic cliffs, Quiet picnic spots
Scarborough Road
This area is a good mix of residential and vacation properties, within easy reach of the beach and town center.
Local shops and cafes, Proximity to Filey town centre, Access to public transport
Muston
A charming village close to Filey, appealing to guests looking for a peaceful retreat while still being near the coast.
Muston Village, The Grey Hound Pub, Local hiking routes, Scenic countryside
Filey Town Centre
Offers a range of attractions, shops, and restaurants, making it ideal for guests wanting to be at the heart of local life.
Local Markets, Restaurants and Pubs, Filey Museum, Filey Cinder Track
Bridlington Road
A good access point for both Filey and neighboring Bridlington, making it versatile for guests exploring the area.
Easy access to Bridlington, Local shops, Outdoor parks
Flamborough Heads
A renowned area nearby known for its cliffs and natural beauty, popular with tourists who enjoy nature and scenic views.
Flamborough Head Lighthouse, North Landing Beach, Birdwatching opportunities, Walking trails

Understanding Airbnb License Requirements & STR Laws in Filey (2025)

While Filey, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Filey to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Filey (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fileybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Rockpools, The Bay, Filey, 2 cottages sleep 12

The Rockpools, The Bay, Filey, 2 cottages sleep 12

Entire Place • 6 bedrooms

$109,585
Revenue
52.7%
Occupancy
$465.17
Daily Rate
Meadowside House, The Bay Filey (Sleeps up to 9)

Meadowside House, The Bay Filey (Sleeps up to 9)

Entire Place • 4 bedrooms

$101,227
Revenue
59.1%
Occupancy
$456.30
Daily Rate
Filey, close to the beach, 7 bedrooms - sleeps 13

Filey, close to the beach, 7 bedrooms - sleeps 13

Entire Place • 7 bedrooms

$89,346
Revenue
39.5%
Occupancy
$546.15
Daily Rate
WESTREACH - a 4 Bed all en-suite sleep 8 Townhouse

WESTREACH - a 4 Bed all en-suite sleep 8 Townhouse

Entire Place • 4 bedrooms

$88,016
Revenue
70.9%
Occupancy
$320.29
Daily Rate
Bay House

Bay House

Entire Place • 8 bedrooms

$85,183
Revenue
37.5%
Occupancy
$594.81
Daily Rate
Cherries Luxury Holiday Home

Cherries Luxury Holiday Home

Entire Place • 5 bedrooms

$78,837
Revenue
48.6%
Occupancy
$528.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Filey (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Filey based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kerry31$650,3721174.87/5.0
Cottages25$627,7721664.73/5.0
Anthony57$542,9398264.82/5.0
Finest Retreats8$234,847684.81/5.0
Victoria4$220,5361284.94/5.0
Sarah3$168,1871574.85/5.0
Andrea5$161,3381224.91/5.0
Tom3$159,5615814.98/5.0
Joanne3$129,4593954.94/5.0
Lucy4$124,779564.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Filey.

Dive Deeper: Advanced Filey STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Filey. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Filey Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Filey

  • The Filey Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.4% of the 325 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Filey, House properties are the most common (66.2%), reflecting the local real estate landscape.
  • Houses represent a significant 66.2% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 1.8%) offer potential for unique stay experiences.

Filey Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Filey

  • The dominant room capacity in Filey is 2 bedrooms listings, making up 42.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 66.2% of the active Airbnb listings in Filey, indicating a high concentration in these sizes.
  • A significant 41.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Filey.

Filey Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Filey

  • The most common guest capacity trend in Filey vacation rentals is listings accommodating 4 guests (35.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Filey STR market, accounting for 58.8% of listings.
  • 44.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Filey.
  • On average, properties in Filey are equipped to host 5.3 guests.

Filey Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Filey

  • The most common availability pattern in Filey falls within the 271-366 days range, representing 55.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Filey (28%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Filey Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18%)

1 Night

58 listings

18% of total

2 Nights (23.8%)

2 Nights

77 listings

23.8% of total

3 Nights (13.9%)

3 Nights

45 listings

13.9% of total

4-6 Nights (0.9%)

4-6 Nights

3 listings

0.9% of total

7-29 Nights (1.5%)

7-29 Nights

5 listings

1.5% of total

30+ Nights (41.8%)

30+ Nights

135 listings

41.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Filey is 30+ Nights, adopted by 41.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (41.8%) caters to monthly stays (30+ nights) in Filey, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 41.8% of Filey hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 41.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Filey.

Filey Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (21.9%)

Super Strict 60 Days

70 listings

21.9% of total

Super Strict 30 Days

16 listings

5% of total

Flexible (5.9%)

Flexible

19 listings

5.9% of total

Moderate (10.6%)

Moderate

34 listings

10.6% of total

Firm (36.9%)

Firm

118 listings

36.9% of total

Strict (19.7%)

Strict

63 listings

19.7% of total

Cancellation Policy Insights for Filey

  • The prevailing Airbnb cancellation policy trend in Filey is Firm, used by 36.9% of listings.
  • A majority (56.6%) of hosts in Filey utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36.9% market standard in Filey.
  • Regularly review your cancellation policy against competitors and market demand shifts in Filey.

Filey STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Filey

  • The overall average booking lead time for vacation rentals in Filey is 65 days.
  • Guests book furthest in advance for stays during August (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 46 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (91 days avg.) sees the longest lead times, while Fall (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Filey.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
  • Monitor your own booking lead times against these Filey averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Filey (2025)

Amenity Prevalence

Amenity Insights for Filey

  • Essential amenities in Filey that guests expect include: Smoke alarm, Kitchen, TV, Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Fire extinguisher, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Filey: Smoke alarm, Kitchen, TV, Wifi, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, TV, Wifi, Heating.
  • Consider adding popular differentiators like Bed linens or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Filey to stay competitive.

Filey Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Filey

  • The typical guest profile for Airbnb in Filey consists of primarily domestic travelers (98%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United Kingdom (97.6%) and United States (0.7%).
  • Top languages spoken are English (75.9%) followed by French (8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Sheffield.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Filey Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bishop Monkton11$5,103$302.0851%
Appleby10$4,983$373.8045%
Stamford Bridge12$4,687$404.5239%
Grinton13$4,493$340.4647%
High Newton by the Sea19$4,311$497.7838%
Ellingham12$4,251$270.4662%
Carlton10$4,036$372.3143%
Blubberhouses10$3,904$402.5342%
Huggate10$3,696$286.6847%
Holy Island13$3,669$312.3755%

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