Airbnb Market Analytics, Statistics and Data in Barnsley, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Barnsley? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Barnsley:
How much do Airbnb hosts make on average per month in Barnsley?
The short-term rental market in Barnsley shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,839 per month
- Strong performing properties (top 25%) make $3,226 or more
- Best-in-class properties (top 10%) achieve $5,401+ monthly
- Entry-level properties (bottom 25%) typically earn around $988
Revenue Variations by Month
Occupancy Rates Throughout the Year in Barnsley
The market in Barnsley shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 64% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Barnsley
Daily rates in Barnsley vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $122 per night
- Strong performing properties (top 25%) secure $187 or more
- Best-in-class properties (top 10%) pull in $316+ per night
- Entry-level properties (bottom 25%) earn around $81
Daily Rate Variations by Month
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Seasonality patterns in Barnsley
Peak Season (June, May, August)
- Revenue peaks at $4570.42 per month
- Occupancy rates reach 54.37%
- Daily rates average $209.66
Shoulder Season
- Revenue averages $3256.96 per month
- Occupancy maintains 44.11%
- Daily rates hold at $198.41
Low Season (September, February, January)
- Revenue drops to $2042.57 per month
- Occupancy decreases to 34.89%
- Daily rates adjust to $190.72
Is it still profitable to do Airbnb in Barnsley in 2025?
Yes! Barnsley demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and strong monthly revenue averaging $3257 and The market's 130 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Barnsley
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Pogmoor | A residential area with a family-friendly atmosphere, close to schools and parks. It is popular among families visiting Barnsley for local events. | Central Park, Barnsley Football Club, Barnsley Museum and Discovery Centre |
| Lyndon | A vibrant neighborhood with a mix of residential and commercial spaces, offering visitors easy access to shops and local dining options. | Meet at The Market, The Civic, Old Town Hall |
| Oakwell | Home to Oakwell Stadium, it is a hotspot for sports fans and visitors attending matches and events in Barnsley. | Oakwell Stadium, Locke Park, Barnsley Metrodome |
| Darfield | Known for its rich mining history, Darfield attracts visitors interested in the heritage and local culture. | Darfield Heritage Group Museum, Church of St. Peter, Darfield Town Park |
| Wombwell | A suburban area with a friendly community feel, close to scenic parks and local attractions, making it appealing for short-term stays. | Wombwell Woods, Wombwell Cemetery, Barnsley Canal |
| Elsecar | Famous for its historic village and the Elsecar Heritage Centre, it is a great place for guests interested in local history and shopping. | Elsecar Heritage Centre, The Elsecar Park, The Old Engine House |
| Penistone | A market town with a lively community spirit; it hosts a variety of events and is surrounded by beautiful countryside. | Penistone Paramount, Penistone Barnsley Livestock Market, The Peak District |
| Cudworth | A small suburb with a blend of modern and traditional English village feel, it draws visitors for its local food and community events. | Cudworth Village Green, Keresforth Hall Park, Local markets |
Do you need a license for Airbnb in Barnsley?
We recommend checking directly with Barnsley's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Barnsley
Leapings Cottage
Entire Place • 6 bedrooms
Unsliven Bridge Farm
Entire Place • 7 bedrooms
Weavers Cottage
Entire Place • 4 bedrooms
Luxury barn Yorkshire hot tub, karaoke, Peak Dist
Entire Place • 4 bedrooms
Large Modern Detached House
Entire Place • 4 bedrooms
Chantry House
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Barnsley
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lisa | 4 | $1,201,256 | 56 | 4.98/5.0 |
| Cottages | 9 | $253,302 | 52 | 3.71/5.0 |
| Emma | 4 | $182,391 | 97 | 4.88/5.0 |
| Kieron | 11 | $173,530 | 138 | 4.27/5.0 |
| Paul | 1 | $114,553 | 232 | 4.96/5.0 |
| Andrea | 3 | $114,250 | 70 | 4.92/5.0 |
| Daniel | 1 | $106,303 | 48 | 4.94/5.0 |
| Stella | 1 | $85,752 | 51 | 4.82/5.0 |
| Greg | 1 | $71,047 | 187 | 4.98/5.0 |
| Claire | 3 | $57,920 | 38 | 4.87/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Barnsley
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (80.8%), with house and apartment & condo properties comprising 80.0% of inventory
- Strong specialty sector (18.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others segments (1.5% combined)
Room Capacity Distribution
Analysis of 130 properties in Barnsley shows that 1 bedroom properties are most prevalent, making up 32.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 55.4% of all listings.
Key Insights
- Most common: 1 bedroom (32.3%)
- Least common: 5+ bedrooms (6.9%)
- Market concentration: 55.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 130 properties in Barnsley reveals that 4 guests properties dominate the market, representing 23.8% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 46.9% of the market.
Key Insights
- Most common capacity: 4 guests (23.8% of market)
- Least common capacity: 1 guest (1.5% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 46.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 130 properties in Barnsley, the most common availability pattern is 271-366 days (35.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (30% of properties).
Key Insights
- Most common availability window: 271-366 days (35.4%)
- Most common booking duration: 91-180 days (30%)
- Properties with high availability (180+ days): 65.4%
- Properties with long-term bookings (180+ days): 35.4%
Minimum Stay Distributions
1 Night
37 listings
30.8% of total
2 Nights
56 listings
46.7% of total
3 Nights
9 listings
7.5% of total
4-6 Nights
7 listings
5.8% of total
7-29 Nights
3 listings
2.5% of total
30+ Nights
8 listings
6.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 77.5%
- Mid-length stays (4-6 nights) represent 5.8% of listings
- Monthly+ stays (6.7%) suggest a stable extended-stay market
- High market flexibility with 85.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.9% of total
Super Strict 60 Days
8 listings
7.1% of total
Non-refundable
1 listings
0.9% of total
Flexible
28 listings
25% of total
Moderate
29 listings
25.9% of total
Firm
16 listings
14.3% of total
Strict
29 listings
25.9% of total
Key Insights
- Moderate is the preferred policy at 25.9% of listings
- The market shows a balanced distribution between guest-friendly (50.9%) and strict (40.2%) policies
- Strong market consensus around Moderate policies
- Non-refundable policies are least common at 0.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Dec, averaging 58 days
- Shortest booking windows are in Oct, Feb, Nov, averaging 34 days
- Summer shows the longest average booking window at 54 days, while Fall has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 54 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Nov when lead times are shortest
Popular Airbnb Amenities in Barnsley
Below is the distribution of amenities across listings in Barnsley:
Traveler Demographics
Key Insights
- Domestic travelers make up 91% of total guests, indicating a dominant local market share.
- Primary international markets: Australia (1.9%) and United States (1.9%)
- English is the top language at 83.4%, followed by French (5.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for Australia and United States
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Barnsley. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Grinton | 15 | $5,757 | $335.88 | 50% |
| Casterton | 11 | $5,229 | $303.41 | 51% |
| Flore | 10 | $4,958 | $357.85 | 43% |
| Pooley Bridge | 11 | $4,687 | $321.71 | 53% |
| Craven Arms | 10 | $4,621 | $287.53 | 50% |
| Appleby | 10 | $4,613 | $327.62 | 46% |
| Hayton | 13 | $4,560 | $245.93 | 62% |
| Pickmere | 12 | $4,433 | $396.92 | 31% |
| Watermillock | 17 | $4,418 | $275.23 | 50% |
| Whitbourne | 10 | $4,387 | $227.62 | 58% |
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