Barnsley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Barnsley in 2025? Explore comprehensive Airbnb analytics for Barnsley, England, United Kingdom to uncover income potential. This 2025 STR market report for Barnsley, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 138 active listings.
Whether you're considering an Airbnb investment in Barnsley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Barnsley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Barnsley Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Barnsley (2025)
Understanding the monthly revenue variations for Airbnb listings in Barnsley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Barnsley is typically December, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Barnsley across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,422+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,090 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,731 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $761, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Barnsley
Barnsley Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Barnsley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Barnsley:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Barnsley
Average Daily Rate (ADR) Airbnb Trends in Barnsley (2025)
Effective short term rental pricing strategy in Barnsley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Barnsley typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $367+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Barnsley
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Airbnb Seasonality Analysis & Trends in Barnsley (2025)
Peak Season (December, July, October)
- Revenue averages $3,040 per month
- Occupancy rates average 45.7%
- Daily rates average $208
Shoulder Season
- Revenue averages $2,675 per month
- Occupancy maintains around 42.6%
- Daily rates hold near $213
Low Season (January, February, November)
- Revenue drops to average $2,350 per month
- Occupancy decreases to average 39.7%
- Daily rates adjust to average $191
Seasonality Insights for Barnsley
- The Airbnb seasonality in Barnsley shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Barnsley's highest earning potential, with monthly revenues capable of climbing to $3,118, occupancy reaching a high of 47.0%, and ADRs peaking at $240.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,297, occupancy could drop to 37.5%, and ADRs may adjust down to $187.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Barnsley.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Barnsley seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Barnsley (2025)
Exploring the top neighborhoods for short-term rentals in Barnsley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Barnsley Town Centre | The heart of Barnsley, featuring shopping, dining, and entertainment options. Ideal for visitors seeking convenience and local culture. | Barnsley Market, The Civic, Barnsley Museum, The Glass Works, Lyndhurst Park |
| Penistone | A charming market town on the edge of the Peak District, popular with walkers and those looking for a quaint countryside experience. | Penistone Paramount, The Peak District National Park, Penistone Market, St. Andrew's Church, Penistone Railway |
| Elsecar | A historic village with a rich industrial heritage, featuring the Elsecar Heritage Centre which is a draw for tourists interested in history and arts. | Elsecar Heritage Centre, Elsecar New Colliery, The Elsecar Clock Tower, Local artisan shops and cafes |
| Dodworth | A suburban area close to Barnsley, offering a quieter stay with family-friendly parks and amenities. Ideal for families and longer stays. | Dodworth Village Park, Dodworth Miners Welfare, Local shops and eateries |
| Wombwell | A vibrant community setting that combines local amenities with access to green spaces, appealing to both families and visitors looking for an authentic experience. | Wombwell Woods, Wombwell Town Centre, Local pubs and restaurants |
| Birdwell | A small village with access to key transport links and local attractions, offering a peaceful alternative to the busier areas. | Local parks, Heritage walks, Nearby golf courses |
| Royston | A suburb of Barnsley known for its close-knit community feel and local parks, catering to families and visitors wanting a quieter experience. | Royston Park, Various local shops, Community events and fairs |
| Cudworth | A traditionally residential area with local charm, ideal for visitors who want to experience the local lifestyle and community. | Local markets, Parks, Cudworth Church |
Understanding Airbnb License Requirements & STR Laws in Barnsley (2025)
While Barnsley, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Barnsley to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Barnsley (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Barnsleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Leapings Cottage
Entire Place • 6 bedrooms
Weavers Cottage
Entire Place • 4 bedrooms
Luxury barn Yorkshire hot tub, karaoke, Peak Dist
Entire Place • 4 bedrooms
3 Bed in Thurlstone (94342)
Entire Place • 3 bedrooms
Large Modern Detached House
Entire Place • 4 bedrooms
Threshing Barn- Modern Barn for 10 people
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Barnsley (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Barnsley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lisa | 4 | $470,000 | 70 | 4.99/5.0 |
| Emma | 4 | $250,340 | 243 | 4.89/5.0 |
| Kieron | 10 | $142,923 | 152 | 4.70/5.0 |
| Roger | 2 | $122,531 | 67 | 4.99/5.0 |
| Paul | 1 | $111,964 | 256 | 4.96/5.0 |
| Andrea | 3 | $111,565 | 96 | 4.90/5.0 |
| Holidaycottages-Co-Uk | 1 | $99,885 | 5 | 5.00/5.0 |
| Daniel | 1 | $97,735 | 69 | 4.94/5.0 |
| Cottages | 5 | $81,387 | 30 | 4.96/5.0 |
| Greg | 1 | $71,894 | 227 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Barnsley.
Dive Deeper: Advanced Barnsley STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Barnsley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBarnsley Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Barnsley
- The Barnsley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.2% of the 138 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Barnsley, House properties are the most common (62.3%), reflecting the local real estate landscape.
- Houses represent a significant 62.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.0%) offer potential for unique stay experiences.
Barnsley Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Barnsley
- The dominant room capacity in Barnsley is 1 bedroom listings, making up 31.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.1% of the active Airbnb listings in Barnsley, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Barnsley.
Barnsley Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Barnsley
- The most common guest capacity trend in Barnsley vacation rentals is listings accommodating 4 guests (25.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Barnsley STR market, accounting for 47.9% of listings.
- 31.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Barnsley.
- On average, properties in Barnsley are equipped to host 4.2 guests.
Barnsley Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Barnsley
- The most common availability pattern in Barnsley falls within the 271-366 days range, representing 52.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Barnsley (31.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Barnsley Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
36 listings
26.3% of total
2 Nights
59 listings
43.1% of total
3 Nights
8 listings
5.8% of total
4-6 Nights
9 listings
6.6% of total
7-29 Nights
2 listings
1.5% of total
30+ Nights
23 listings
16.8% of total
Key Insights
- The most prevalent minimum stay requirement in Barnsley is 2 Nights, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.4%) of the Barnsley Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.8%) caters to monthly stays (30+ nights) in Barnsley, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.1% of Barnsley hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Barnsley.
Barnsley Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
0.7% of total
Super Strict 30 Days
3 listings
2.2% of total
Super Strict 60 Days
7 listings
5.1% of total
Non-refundable
2 listings
1.5% of total
Flexible
35 listings
25.7% of total
Moderate
39 listings
28.7% of total
Firm
23 listings
16.9% of total
Strict
26 listings
19.1% of total
Cancellation Policy Insights for Barnsley
- The prevailing Airbnb cancellation policy trend in Barnsley is Moderate, used by 28.7% of listings.
- There's a relatively balanced mix between guest-friendly (54.4%) and stricter (36.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.7% market standard in Barnsley.
- Regularly review your cancellation policy against competitors and market demand shifts in Barnsley.
Barnsley STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Barnsley
- The overall average booking lead time for vacation rentals in Barnsley is 41 days.
- Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Fall (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Barnsley.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Barnsley averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Barnsley (2025)
Amenity Prevalence
Amenity Insights for Barnsley
- Essential amenities in Barnsley that guests expect include: Heating, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Barnsley: Heating, Smoke alarm, Wifi.
- Prioritize adding missing essentials: Heating, Smoke alarm, Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Barnsley to stay competitive.
Barnsley Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Barnsley
- The typical guest profile for Airbnb in Barnsley consists of primarily domestic travelers (92%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.7% of guests.
- Key international markets include United Kingdom (91.7%) and United States (1.7%).
- Top languages spoken are English (71.4%) followed by Spanish (5.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Barnsley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bishop Monkton | 11 | $5,103 | $302.08 | 51% |
| Appleby | 10 | $4,983 | $373.80 | 45% |
| Stamford Bridge | 12 | $4,687 | $404.52 | 39% |
| Grinton | 13 | $4,493 | $340.46 | 47% |
| Kettlewell | 19 | $4,192 | $383.78 | 44% |
| Carlton | 10 | $4,036 | $372.31 | 43% |
| Flore | 13 | $4,024 | $345.21 | 39% |
| Bowness-on-Windermere | 358 | $3,934 | $353.63 | 45% |
| Blubberhouses | 10 | $3,904 | $402.53 | 42% |
| Craven Arms | 11 | $3,846 | $307.15 | 45% |