Airbnb Market Analytics, Statistics and Data in Darlington, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Darlington? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Darlington:
How much do Airbnb hosts make on average per month in Darlington?
The short-term rental market in Darlington shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,388 per month
- Strong performing properties (top 25%) make $2,426 or more
- Best-in-class properties (top 10%) achieve $3,311+ monthly
- Entry-level properties (bottom 25%) typically earn around $654
Revenue Variations by Month
Occupancy Rates Throughout the Year in Darlington
The market in Darlington shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 62% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Darlington
Daily rates in Darlington vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $107 per night
- Strong performing properties (top 25%) secure $129 or more
- Best-in-class properties (top 10%) pull in $160+ per night
- Entry-level properties (bottom 25%) earn around $84
Daily Rate Variations by Month
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Seasonality patterns in Darlington
Peak Season (June, March, May)
- Revenue peaks at $2317.65 per month
- Occupancy rates reach 48.77%
- Daily rates average $115.92
Shoulder Season
- Revenue averages $1714.61 per month
- Occupancy maintains 41.37%
- Daily rates hold at $111.37
Low Season (September, December, January)
- Revenue drops to $1038.91 per month
- Occupancy decreases to 28.86%
- Daily rates adjust to $104.63
Is it still profitable to do Airbnb in Darlington in 2025?
Yes! Darlington demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and solid monthly revenue averaging $1715 and The market's 146 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Darlington
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Town Centre | The heart of Darlington, offering a mix of shopping, dining, and entertainment options. Ideal for tourists and business travelers looking for convenience and accessibility. | Darlington Civic Theatre, Crown Street Library, Market Hall, Riverside Park, South Park |
| North Road | A bustling area with excellent transport links, North Road attracts guests who appreciate easy access to the railway station and local amenities. | Darlington Railway Museum, The Northern Echo Arena, Darlington Golf Club, The Forum Music Venue, Markets |
| West End | A charming residential area that boasts beautiful parks and historic architecture, appealing to families and long-term stays. | South Park, West Cemetery, St. Cuthbert's Church, Bishopton Village |
| Harrowgate Hill | A popular residential neighborhood known for its community feel. Great for hosting families or groups seeking a quiet environment close to the town. | Harrowgate Hill Park, Local Shops, Nearby schools and colleges |
| Mowden | This area is known for its family-friendly atmosphere and proximity to schools and parks, appealing to both long-term and short-term renters. | Mowden Park RFC, Local parks, Shopping areas, Community centers |
| Bank Top | An area attracting young professionals and students due to its close proximity to various educational institutions and the town centre. | Darlington College, The Dolphin Centre, Local cafes and restaurants |
| Cockerton | A desirable suburb with a village-like feel. It has a vibrant community and parks, making it attractive for families and holiday makers. | Cockerton Green, The Cockerton Inn, Local boutique shops, Langton Park |
| Eastbourne | A quieter residential area that appeals to couples and families, it offers a peaceful environment while still being close to the town's amenities. | Eastbourne Park, Local restaurants, Nearby shopping options, Community events |
Do you need a license for Airbnb in Darlington?
We recommend checking directly with Darlington's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Darlington
The old fernhouse
Entire Place • 5 bedrooms
Featherstone House
Entire Place • 4 bedrooms
Luxury Two Bedroom Apartment
Entire Place • 2 bedrooms
3 bed home, swim spa, garden & ev charger
Entire Place • 3 bedrooms
Luxury Two Bedroom Apartment
Entire Place • 2 bedrooms
Beautiful & Modern 7 bedroom property - Sleeps 12
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Darlington
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ryan | 5 | $177,969 | 131 | 4.82/5.0 |
| Stay With Us | 8 | $151,004 | 105 | 4.02/5.0 |
| Our Home Short Stays | 6 | $146,978 | 69 | 4.86/5.0 |
| Helen & Ally | 6 | $79,716 | 67 | 3.59/5.0 |
| John | 1 | $72,215 | 78 | 4.91/5.0 |
| Sarah | 5 | $69,931 | 36 | 3.26/5.0 |
| Cottages | 1 | $69,356 | 12 | 5.00/5.0 |
| Katie | 2 | $61,059 | 133 | 4.96/5.0 |
| Matthew | 3 | $54,711 | 82 | 4.79/5.0 |
| Lee | 1 | $50,951 | 27 | 4.81/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Darlington
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (85.6%), with house and apartment & condo properties comprising 97.3% of inventory
- Untapped potential in boutique & hotels segments (2.7% combined)
Room Capacity Distribution
Analysis of 146 properties in Darlington shows that 2 bedrooms properties are most prevalent, making up 30.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 56.2% of all listings.
Key Insights
- Most common: 2 bedrooms (30.1%)
- Least common: 5+ bedrooms (2.7%)
- Market concentration: 56.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 146 properties in Darlington reveals that 2 guests properties dominate the market, representing 20.5% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 40.4% of the market.
Key Insights
- Most common capacity: 2 guests (20.5% of market)
- Least common capacity: 3 guests (4.1% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 40.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 146 properties in Darlington, the most common availability pattern is 271-366 days (39.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (32.9% of properties).
Key Insights
- Most common availability window: 271-366 days (39.7%)
- Most common booking duration: 91-180 days (32.9%)
- Properties with high availability (180+ days): 70.5%
- Properties with long-term bookings (180+ days): 30.1%
Minimum Stay Distributions
1 Night
31 listings
23.8% of total
2 Nights
47 listings
36.2% of total
3 Nights
19 listings
14.6% of total
4-6 Nights
14 listings
10.8% of total
7-29 Nights
1 listings
0.8% of total
30+ Nights
18 listings
13.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 60.0%
- Mid-length stays (4-6 nights) represent 10.8% of listings
- Monthly+ stays (13.8%) suggest a stable extended-stay market
- High market flexibility with 74.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
3 listings
2.7% of total
Non-refundable
2 listings
1.8% of total
Super Strict 60 Days
1 listings
0.9% of total
Flexible
34 listings
30.1% of total
Moderate
38 listings
33.6% of total
Firm
7 listings
6.2% of total
Strict
28 listings
24.8% of total
Key Insights
- Moderate is the preferred policy at 33.6% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 63.7% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jul, Jan, averaging 44 days
- Shortest booking windows are in Nov, Feb, Mar, averaging 26 days
- Summer shows the longest average booking window at 40 days, while Fall has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 40 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Mar when lead times are shortest
Popular Airbnb Amenities in Darlington
Every property in Darlington comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 86.9% of total guests, indicating a dominant local market share.
- Primary international markets: United States (3.2%) and Australia (1.7%)
- English is the top language at 80.6%, followed by Spanish (6.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Australia
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Darlington. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Grinton | 15 | $5,757 | $335.88 | 50% |
| Casterton | 11 | $5,229 | $303.41 | 51% |
| Holy Island | 10 | $4,743 | $277.73 | 59% |
| Pooley Bridge | 11 | $4,687 | $321.71 | 53% |
| Appleby | 10 | $4,613 | $327.62 | 46% |
| Hayton | 13 | $4,560 | $245.93 | 62% |
| Kielder | 13 | $4,502 | $336.90 | 51% |
| Pickmere | 12 | $4,433 | $396.92 | 31% |
| Watermillock | 17 | $4,418 | $275.23 | 50% |
| Staveley-in-Cartmel | 25 | $4,270 | $354.94 | 47% |
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