Airbnb Market Analytics, Statistics and Data in Keswick, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Keswick? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Keswick:
How much do Airbnb hosts make on average per month in Keswick?
The short-term rental market in Keswick shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,240 per month
- Strong performing properties (top 25%) make $5,532 or more
- Best-in-class properties (top 10%) achieve $8,516+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,768
Revenue Variations by Month
Occupancy Rates Throughout the Year in Keswick
The market in Keswick shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Keswick
Daily rates in Keswick vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $242 per night
- Strong performing properties (top 25%) secure $377 or more
- Best-in-class properties (top 10%) pull in $814+ per night
- Entry-level properties (bottom 25%) earn around $152
Daily Rate Variations by Month
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Seasonality patterns in Keswick
Peak Season (July, August, May)
- Revenue peaks at $5521.12 per month
- Occupancy rates reach 60.01%
- Daily rates average $395.65
Shoulder Season
- Revenue averages $4434.18 per month
- Occupancy maintains 48.36%
- Daily rates hold at $350.72
Low Season (February, December, January)
- Revenue drops to $2580.69 per month
- Occupancy decreases to 30.22%
- Daily rates adjust to $315.41
Is it still profitable to do Airbnb in Keswick in 2025?
Yes! Keswick demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $4434 and With 391 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Keswick
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Town Centre | Keswick's bustling heart, offering a wide range of shops, restaurants, and cultural attractions. Ideal for tourists wishing to explore the town's charm and convenience. | Theatre by the Lake, Hope Park, Keswick Museum, Derwent Water, Castlerigg Stone Circle |
| Derwentwater | A stunning lake close to Keswick, perfect for scenic views and outdoor activities. Attracts nature lovers and those looking to enjoy water sports and hiking. | Derwent Water, The Lodore Falls, Boat trips on Derwentwater, Water sports activities |
| Borrowdale | A picturesque valley known for its breathtaking landscapes and hiking routes. Popular with outdoor enthusiasts and families looking for nature experiences. | Catbells, Surprise View, Ashness Bridge, The Borrowdale Valley |
| Latrigg | A popular walking hill that offers panoramic views of the Lake District. Perfect for hikers and those looking to escape into nature quickly from the town. | Latrigg summit, Walking trails, Views of Skiddaw and Keswick |
| Castlerigg | Home to one of the most significant stone circles in the UK, offering historical interest and beautiful views. Attracts culture and history enthusiasts. | Castlerigg Stone Circle, Historical significance, Walking paths around the site |
| Skiddaw | The sixth highest mountain in England, ideal for adventure seekers and hikers. A popular base for those looking to conquer the peak. | Skiddaw mountain, Hiking trails, Stunning views from the summit |
| Whinlatter Forest | A beautiful forest park offering walking and cycling trails. Perfect for families and those looking for adventurous outdoor activities. | Whinlatter visitor centre, Mountain biking trails, Nature trails, Wildlife |
| Newlands Valley | A less crowded area, full of scenic beauty and great walking routes, ideal for those seeking peace away from the hustle and bustle. | Great views of the fells, Quiet walking paths, Stunning landscapes |
Do you need a license for Airbnb in Keswick?
We recommend checking directly with Keswick's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Keswick
Cumbria House Self Catering
Entire Place • 8 bedrooms
Greenbank countryhouse
Entire Place • 9 bedrooms
The Tall House - Sleeps 16
Entire Place • 8 bedrooms
Wordsworth House *Hot tub hire available*
Entire Place • 4 bedrooms
Pitcairn House-UK41255
Entire Place • 7 bedrooms
Greta Howe
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Keswick
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 130 | $5,135,829 | 1325 | 4.07/5.0 |
| Keswick Cottages | 27 | $989,700 | 190 | 3.86/5.0 |
| Sykes Holiday Cottages | 28 | $470,730 | 36 | 0.93/5.0 |
| Glenn | 4 | $417,542 | 160 | 4.91/5.0 |
| Ruth | 6 | $329,357 | 169 | 4.97/5.0 |
| Keswick Holiday Homes | 14 | $296,104 | 457 | 4.93/5.0 |
| Ashley | 5 | $274,771 | 144 | 4.96/5.0 |
| Hannah | 2 | $247,519 | 31 | 4.96/5.0 |
| Janet | 1 | $223,290 | 34 | 4.94/5.0 |
| Heather | 4 | $199,994 | 218 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Keswick
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89.3%), with house and apartment & condo properties comprising 88.8% of inventory
- Untapped potential in others, unique stays, outdoor & mobile segments (2.8% combined)
Room Capacity Distribution
Analysis of 391 properties in Keswick shows that 2 bedrooms properties are most prevalent, making up 37.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 59.8% of all listings.
Key Insights
- Most common: 2 bedrooms (37.3%)
- Least common: 5+ bedrooms (5.9%)
- Market concentration: 59.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 391 properties in Keswick reveals that 4 guests properties dominate the market, representing 35% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 56.3% of the market.
Key Insights
- Most common capacity: 4 guests (35% of market)
- Least common capacity: 1 guest (1% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 56.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 391 properties in Keswick, the most common availability pattern is 271-366 days (41.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (26.6% of properties).
Key Insights
- Most common availability window: 271-366 days (41.7%)
- Most common booking duration: 91-180 days (26.6%)
- Properties with high availability (180+ days): 67.3%
- Properties with long-term bookings (180+ days): 34.0%
Minimum Stay Distributions
1 Night
171 listings
47.1% of total
2 Nights
84 listings
23.1% of total
3 Nights
51 listings
14% of total
4-6 Nights
26 listings
7.2% of total
7-29 Nights
3 listings
0.8% of total
30+ Nights
28 listings
7.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 70.2%
- Mid-length stays (4-6 nights) represent 7.2% of listings
- Monthly+ stays (7.7%) suggest a stable extended-stay market
- High market flexibility with 84.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Non-refundable
1 listings
0.3% of total
Super Strict 60 Days
164 listings
48.5% of total
Refundable
1 listings
0.3% of total
Flexible
10 listings
3% of total
Moderate
29 listings
8.6% of total
Firm
54 listings
16% of total
Strict
79 listings
23.4% of total
Key Insights
- Super Strict 60 Days is the preferred policy at 48.5% of listings
- The market shows a balanced distribution between guest-friendly (11.6%) and strict (39.4%) policies
- Strong market consensus around Super Strict 60 Days policies
- Refundable policies are least common at 0.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Super Strict 60 Days policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 128 days
- Shortest booking windows are in Nov, Jan, Feb, averaging 60 days
- Summer shows the longest average booking window at 121 days, while Winter has the shortest at 68 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 121 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Feb when lead times are shortest
Popular Airbnb Amenities in Keswick
Below is the distribution of amenities across listings in Keswick:
Traveler Demographics
Key Insights
- Domestic travelers make up 84.6% of total guests, indicating a dominant local market share.
- Primary international markets: United States (6.9%) and Australia (3%)
- English is the top language at 80.9%, followed by French (8.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 9.5%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Australia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Keswick. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Galston | 12 | $8,160 | $649.97 | 48% |
| Gorebridge | 12 | $6,432 | $542.36 | 55% |
| Casterton | 11 | $5,229 | $303.41 | 51% |
| Rhoscolyn | 16 | $4,909 | $285.28 | 44% |
| Midlothian | 12 | $4,761 | $300.69 | 50% |
| City of Edinburgh | 4,340 | $4,750 | $280.52 | 62% |
| Pooley Bridge | 11 | $4,687 | $321.71 | 53% |
| Kielder | 13 | $4,502 | $336.90 | 51% |
| Seascale | 11 | $4,489 | $357.98 | 45% |
| Waverton | 18 | $4,473 | $491.43 | 32% |
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