Charmouth Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Charmouth in 2025? Explore comprehensive Airbnb analytics for Charmouth, England, United Kingdom to uncover income potential. This 2025 STR market report for Charmouth, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 67 active listings.

Whether you're considering an Airbnb investment in Charmouth, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Charmouth Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Charmouth Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$254
The average rental revenue earned for an occupied room per day in Charmouth.
Occupancy Rate(?)
41.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,325
Typical annual income for an Airbnb listing in Charmouth. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.4%
Slight decrease (-7.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Charmouth.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Charmouth.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
67
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Charmouth (2025)

Understanding the monthly revenue variations for Airbnb listings in Charmouth is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Charmouth is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Charmouth across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,439+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,580 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,322 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,395, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Charmouth

Charmouth Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Charmouth STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Charmouth:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Charmouth

Average Daily Rate (ADR) Airbnb Trends in Charmouth (2025)

Effective short term rental pricing strategy in Charmouth involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Charmouth typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $462+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $324 or more.
  • Typical properties (Median) charge around $214 per night.
  • Entry-level properties (Bottom 25%) earn around $149 per night.

Average Daily Rate (ADR) Trend by Month in Charmouth

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Airbnb Seasonality Analysis & Trends in Charmouth (2025)

Peak Season (August, July, April)
  • Revenue averages $3,633 per month
  • Occupancy rates average 57.1%
  • Daily rates average $267
Shoulder Season
  • Revenue averages $2,732 per month
  • Occupancy maintains around 46.1%
  • Daily rates hold near $267
Low Season (January, November, December)
  • Revenue drops to average $1,939 per month
  • Occupancy decreases to average 32.5%
  • Daily rates adjust to average $237

Seasonality Insights for Charmouth

  • The Airbnb seasonality in Charmouth shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Charmouth's highest earning potential, with monthly revenues capable of climbing to $4,162, occupancy reaching a high of 64.6%, and ADRs peaking at $340.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,859, occupancy could drop to 30.8%, and ADRs may adjust down to $225.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Charmouth.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Charmouth seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Charmouth (2025)

Exploring the top neighborhoods for short-term rentals in Charmouth? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Charmouth Beach
A picturesque beachside location popular with families and tourists seeking coastal relaxation and activities. Offers access to fossil hunting and scenic walks along the Jurassic Coast.
Charmouth Beach, Lyme Regis, Fossil Hunting, Jurassic Coast, Golden Cap, Cliffs of Lyme Regis
Lower Sea Lane
A quaint and charming area that offers close proximity to the beach and local shops. Ideal for visitors who want a quiet retreat while still being near attractions.
Charmouth Heritage Coast Centre, The River Char, Local cafes and shops, Walking trails, Dorset AONB, Local markets
Chideock
Just a short distance from Charmouth, Chideock is a charming village known for its beautiful countryside and historical sites, appealing to those who enjoy nature and history.
Chideock Church, The Cook House, Hiking trails, Local pubs, Scenic views, Historical landmarks
Lyme Regis
A popular coastal town with a vibrant arts scene and beautiful beaches. Attracts visitors who enjoy historical sites, shopping, and dining.
Lyme Regis Harbour, The Cobb, Lyme Regis Museum, Marine Theatre, Local seafood restaurants, Fossil beaches
Axminster
A market town with rich history and a gateway to beautiful countryside and the Jurassic Coast, making it attractive to visitors looking for local culture and nature.
Axminster Heritage Centre, River Cottage, Local markets, Nearby countryside walks, Dining options, Historical sites
Bridport
A historic market town known for its arts scene and local produce, close to the coast and popular with visitors seeking a mix of culture and sea experiences.
Bridport Museum, Arts centre, Local markets, Bridport Harbour, River Asker, Historical buildings
Colyford
Located near the River Coly and surrounded by nature, Colyford is perfect for visitors seeking a tranquil retreat while being close to the coast and charming villages.
Colyford Common Nature Reserve, Local shops, Walking paths, Nearby beaches, Wildlife watching, Felting workshops
Beaminster
A small town with picturesque streets and historic buildings, offering a blend of charm and accessibility to the beautiful surrounding countryside.
Beaminster Museum, Local shops and cafes, Historic buildings, Scenic countryside, Walks through the town, Art galleries

Understanding Airbnb License Requirements & STR Laws in Charmouth (2025)

With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Charmouth. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Charmouth to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 15% licensed listings)

Top Performing Airbnb Properties in Charmouth (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Charmouthbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cottage-Cottage-Private Bathroom-Countryside view

Cottage-Cottage-Private Bathroom-Countryside view

Entire Place • 3 bedrooms

$79,770
Revenue
77.3%
Occupancy
$281.32
Daily Rate
St Paul's..come live the dream on Uk's Riviera

St Paul's..come live the dream on Uk's Riviera

Entire Place • 2 bedrooms

$67,248
Revenue
63.2%
Occupancy
$265.24
Daily Rate
Modern Dorset beach house with hot tub and sauna

Modern Dorset beach house with hot tub and sauna

Entire Place • 4 bedrooms

$63,662
Revenue
53.0%
Occupancy
$685.27
Daily Rate
Stunning Charmouth Bay views!

Stunning Charmouth Bay views!

Entire Place • 3 bedrooms

$56,324
Revenue
60.3%
Occupancy
$279.13
Daily Rate
Lovely cottage,  log fire & garden close to beach

Lovely cottage, log fire & garden close to beach

Entire Place • 3 bedrooms

$48,505
Revenue
49.4%
Occupancy
$298.32
Daily Rate
the Stables - ukc3749

the Stables - ukc3749

Entire Place • 3 bedrooms

$47,502
Revenue
44.2%
Occupancy
$290.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Charmouth (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Charmouth based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages5$184,103454.78/5.0
Esther2$104,829534.91/5.0
Alex Hill5$104,7961844.86/5.0
Janette Elizabeth2$100,8363964.86/5.0
Paul1$79,7701064.95/5.0
Nicola1$63,66245.00/5.0
Eric2$52,2793654.83/5.0
Phil1$45,9491624.84/5.0
Holidaycottages.Co.Uk3$45,91245.00/5.0
Jonny1$43,9431164.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Charmouth.

Dive Deeper: Advanced Charmouth STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Charmouth. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Charmouth Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Charmouth

  • The Charmouth Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.5% of the 67 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Charmouth, House properties are the most common (77.6%), reflecting the local real estate landscape.
  • Houses represent a significant 77.6% portion, catering likely to families or larger groups.
  • The presence of 6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, unique stays, outdoor/unique, others (combined 16.5%) offer potential for unique stay experiences.

Charmouth Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Charmouth

  • The dominant room capacity in Charmouth is 2 bedrooms listings, making up 32.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 61.2% of the active Airbnb listings in Charmouth, indicating a high concentration in these sizes.
  • A significant 35.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Charmouth.

Charmouth Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Charmouth

  • The most common guest capacity trend in Charmouth vacation rentals is listings accommodating 6 guests (26.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 2 guests dominate the Charmouth STR market, accounting for 50.8% of listings.
  • 35.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Charmouth.
  • On average, properties in Charmouth are equipped to host 4.2 guests.

Charmouth Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Charmouth

  • The most common availability pattern in Charmouth falls within the 271-366 days range, representing 43.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Charmouth (32.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Charmouth Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.2%)

1 Night

10 listings

15.2% of total

2 Nights (28.8%)

2 Nights

19 listings

28.8% of total

3 Nights (18.2%)

3 Nights

12 listings

18.2% of total

4-6 Nights (3%)

4-6 Nights

2 listings

3% of total

7-29 Nights (1.5%)

7-29 Nights

1 listings

1.5% of total

30+ Nights (33.3%)

30+ Nights

22 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Charmouth is 30+ Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in Charmouth, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 33.3% of Charmouth hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Charmouth.

Charmouth Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (35.9%)

Super Strict 60 Days

23 listings

35.9% of total

Super Strict 30 Days

2 listings

3.1% of total

Moderate (32.8%)

Moderate

21 listings

32.8% of total

Firm (9.4%)

Firm

6 listings

9.4% of total

Strict (18.8%)

Strict

12 listings

18.8% of total

Cancellation Policy Insights for Charmouth

  • The prevailing Airbnb cancellation policy trend in Charmouth is Super Strict 60 Days, used by 35.9% of listings.
  • There's a relatively balanced mix between guest-friendly (32.8%) and stricter (28.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 35.9% market standard in Charmouth.
  • Regularly review your cancellation policy against competitors and market demand shifts in Charmouth.

Charmouth STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Charmouth

  • The overall average booking lead time for vacation rentals in Charmouth is 56 days.
  • Guests book furthest in advance for stays during June (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 37 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Charmouth.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Charmouth averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Charmouth (2025)

Amenity Prevalence

Amenity Insights for Charmouth

  • Essential amenities in Charmouth that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Charmouth: Wifi, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Wifi, Smoke alarm, Heating.
  • Consider adding popular differentiators like Bed linens or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Charmouth to stay competitive.

Charmouth Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Charmouth

  • The typical guest profile for Airbnb in Charmouth consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 90.7% of guests.
  • Key international markets include United Kingdom (90.7%) and United States (2.2%).
  • Top languages spoken are English (64.8%) followed by French (11.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Charmouth Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe15$6,685$523.5150%
Chew Magna16$6,360$413.6144%
Long Sutton17$5,964$404.6444%
Lambourn12$5,662$643.6928%
Winsham11$5,299$507.0145%
Ashley12$5,214$355.9452%
Dinton11$4,616$250.2758%
Oldland Common13$4,517$372.0541%
Binegar10$4,514$267.4158%
Freshford13$4,415$283.0550%

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