St. Merryn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in St. Merryn in 2025? Explore comprehensive Airbnb analytics for St. Merryn, England, United Kingdom to uncover income potential. This 2025 STR market report for St. Merryn, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 253 active listings.

Whether you're considering an Airbnb investment in St. Merryn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St. Merryn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key St. Merryn Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$270
The average rental revenue earned for an occupied room per day in St. Merryn.
Occupancy Rate(?)
38.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,136
Typical annual income for an Airbnb listing in St. Merryn. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.0%
Strong growth (13.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in St. Merryn.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in St. Merryn.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
253
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in St. Merryn (2025)

Understanding the monthly revenue variations for Airbnb listings in St. Merryn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St. Merryn is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St. Merryn across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,247+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,671 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,122 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,008, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in St. Merryn

St. Merryn Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the St. Merryn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St. Merryn:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in St. Merryn

Average Daily Rate (ADR) Airbnb Trends in St. Merryn (2025)

Effective short term rental pricing strategy in St. Merryn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St. Merryn typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $526+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $325 or more.
  • Typical properties (Median) charge around $190 per night.
  • Entry-level properties (Bottom 25%) earn around $127 per night.

Average Daily Rate (ADR) Trend by Month in St. Merryn

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Airbnb Seasonality Analysis & Trends in St. Merryn (2025)

Peak Season (August, July, April)
  • Revenue averages $4,236 per month
  • Occupancy rates average 52.3%
  • Daily rates average $274
Shoulder Season
  • Revenue averages $2,871 per month
  • Occupancy maintains around 35.4%
  • Daily rates hold near $268
Low Season (February, November, December)
  • Revenue drops to average $2,220 per month
  • Occupancy decreases to average 27.8%
  • Daily rates adjust to average $252

Seasonality Insights for St. Merryn

  • The Airbnb seasonality in St. Merryn shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases St. Merryn's highest earning potential, with monthly revenues capable of climbing to $5,229, occupancy reaching a high of 67.9%, and ADRs peaking at $318.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,182, occupancy could drop to 24.8%, and ADRs may adjust down to $234.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St. Merryn.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these St. Merryn seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in St. Merryn (2025)

Exploring the top neighborhoods for short-term rentals in St. Merryn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Padstow Road
Close to the picturesque fishing village of Padstow, popular for its gastronomic offerings and beautiful coastal walks. Great for visitors looking for a quaint and scenic holiday experience.
Padstow Harbour, Rick Stein's Restaurants, Camel Trail, St. Petroc's Bistro, Padstow Museum
Constantine Bay
A beautiful beach location known for its surfing and stunning coastal scenery, attracting beach lovers and outdoor enthusiasts.
Constantine Bay Beach, Surf schools, Coastal walks, Treyarnon Bay, Porthcothan Bay
Harlyn Bay
Renowned for its family-friendly beach, ideal for swimmers and sunbathers, making it a sought-after spot for family vacations.
Harlyn Bay Beach, Harlyn Surf School, Coastal pathways, North Cornish coast
Trevone Bay
A charming bay known for its dramatic cliffs, rock pools, and sandy beaches. Attractive to families and nature lovers alike.
Trevone Bay Beach, Rock pooling, Coastal walks, Local cafes, Trevose Head
St Merryn Village
A lovely village atmosphere with local shops, pubs, and close proximity to several beautiful beaches, perfect for a relaxing holiday.
St Merryn's Chapel, Local pubs and shops, Close to several beaches, Porthcothan, Constantine Bay
Porthcurno
Famous for the stunning Minack Theatre and beautiful beach, this area attracts theater lovers and beachgoers.
Minack Theatre, Porthcurno Beach, Coastal hikes, The Telegraph Museum, Porthgwarra Beach
Newquay
Nearby Newquay is a popular tourist destination known for its vibrant beach culture, surf scene, and nightlife. A prime location for younger visitors.
Fistral Beach, Newquay Zoo, The Island, Blue Reef Aquarium, Porth Beach
Wadebridge
A market town situated near the river, with access to surrounding nature and close to various key attractions in North Cornwall.
Wadebridge Town Centre, Camel Estuary, Bike trails, Local shops, Bridge over the Camel River

Understanding Airbnb License Requirements & STR Laws in St. Merryn (2025)

While St. Merryn, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St. Merryn to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in St. Merryn (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in St. Merrynbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Contemporary Style Beachfront House With a Hot Tub

Contemporary Style Beachfront House With a Hot Tub

Entire Place • 5 bedrooms

$198,596
Revenue
55.6%
Occupancy
$849.25
Daily Rate
Lower Trevorgus Estate (House and Cottage)

Lower Trevorgus Estate (House and Cottage)

Entire Place • 6 bedrooms

$143,417
Revenue
63.7%
Occupancy
$768.91
Daily Rate
Innisfree

Innisfree

Entire Place • 6 bedrooms

$142,209
Revenue
41.3%
Occupancy
$1289.48
Daily Rate
Family Villa In Treyarnon 1 min to Beach

Family Villa In Treyarnon 1 min to Beach

Entire Place • 4 bedrooms

$136,106
Revenue
55.3%
Occupancy
$940.52
Daily Rate
Trefloss

Trefloss

Entire Place • 5 bedrooms

$118,327
Revenue
33.3%
Occupancy
$1323.65
Daily Rate
Luxury Holiday Home with Hot Tub & Sea views

Luxury Holiday Home with Hot Tub & Sea views

Entire Place • 5 bedrooms

$115,863
Revenue
66.8%
Occupancy
$456.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in St. Merryn (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in St. Merryn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cornish Horizons36$773,564494.61/5.0
Cornish Holiday28$698,0021714.64/5.0
Raintree House Holidays7$276,213115.00/5.0
Cottages16$260,398304.44/5.0
Kathy1$198,596524.98/5.0
Julie1$143,41795.00/5.0
Emilie1$136,106134.62/5.0
David1$115,8631034.99/5.0
Andrea And Tom3$109,1963744.98/5.0
Helen2$91,2731144.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St. Merryn.

Dive Deeper: Advanced St. Merryn STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St. Merryn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

St. Merryn Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for St. Merryn

  • The St. Merryn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.6% of the 253 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in St. Merryn, House properties are the most common (75.5%), reflecting the local real estate landscape.
  • Houses represent a significant 75.5% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays, others, hotel/boutique (combined 4.0%) offer potential for unique stay experiences.

St. Merryn Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for St. Merryn

  • The dominant room capacity in St. Merryn is 2 bedrooms listings, making up 40.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 70.3% of the active Airbnb listings in St. Merryn, indicating a high concentration in these sizes.
  • A significant 48.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in St. Merryn.

St. Merryn Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for St. Merryn

  • The most common guest capacity trend in St. Merryn vacation rentals is listings accommodating 6 guests (32%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the St. Merryn STR market, accounting for 62.8% of listings.
  • 51.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in St. Merryn.
  • On average, properties in St. Merryn are equipped to host 5.3 guests.

St. Merryn Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for St. Merryn

  • The most common availability pattern in St. Merryn falls within the 271-366 days range, representing 63.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in St. Merryn (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

St. Merryn Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.6%)

1 Night

36 listings

14.6% of total

2 Nights (10.6%)

2 Nights

26 listings

10.6% of total

3 Nights (17.1%)

3 Nights

42 listings

17.1% of total

4-6 Nights (19.1%)

4-6 Nights

47 listings

19.1% of total

7-29 Nights (9.3%)

7-29 Nights

23 listings

9.3% of total

30+ Nights (29.3%)

30+ Nights

72 listings

29.3% of total

Key Insights

  • The most prevalent minimum stay requirement in St. Merryn is 30+ Nights, adopted by 29.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (29.3%) caters to monthly stays (30+ nights) in St. Merryn, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 29.3% of St. Merryn hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 29.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St. Merryn.

St. Merryn Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

1% of total

Super Strict 60 Days (16.3%)

Super Strict 60 Days

33 listings

16.3% of total

Flexible (6.4%)

Flexible

13 listings

6.4% of total

Moderate (14.4%)

Moderate

29 listings

14.4% of total

Firm (37.1%)

Firm

75 listings

37.1% of total

Strict (24.8%)

Strict

50 listings

24.8% of total

Cancellation Policy Insights for St. Merryn

  • The prevailing Airbnb cancellation policy trend in St. Merryn is Firm, used by 37.1% of listings.
  • A majority (61.9%) of hosts in St. Merryn utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 37.1% market standard in St. Merryn.
  • Regularly review your cancellation policy against competitors and market demand shifts in St. Merryn.

St. Merryn STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for St. Merryn

  • The overall average booking lead time for vacation rentals in St. Merryn is 75 days.
  • Guests book furthest in advance for stays during May (average 118 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 48 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (99 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in St. Merryn.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
  • Monitor your own booking lead times against these St. Merryn averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in St. Merryn (2025)

Amenity Prevalence

Amenity Insights for St. Merryn

  • Essential amenities in St. Merryn that guests expect include: Free parking on premises, Kitchen, TV, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Cooking basics, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for St. Merryn: Free parking on premises, Kitchen, TV, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Kitchen, TV, Smoke alarm, Heating.
  • Consider adding popular differentiators like Wifi or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in St. Merryn to stay competitive.

St. Merryn Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for St. Merryn

  • The typical guest profile for Airbnb in St. Merryn consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 93.7% of guests.
  • Key international markets include United Kingdom (93.7%) and United States (1.2%).
  • Top languages spoken are English (76.3%) followed by French (5.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the St. Merryn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Angle13$4,736$388.0942%
Llanrhidian16$4,549$389.8153%
Crai24$4,358$381.2345%
Trenance22$4,110$499.7344%
Redberth31$3,805$237.8255%
Milverton10$3,729$350.7741%
Llantrisant15$3,722$276.6743%
Ludchurch17$3,644$377.2939%
Dinas Powys10$3,511$277.0548%
Churchinford10$3,461$216.7046%

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