Airbnb Market Analytics, Statistics and Data in Vale of White Horse, England, United Kingdom

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Vale of White Horse? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Vale of White Horse:

Average Daily Rate
$193
Occupancy Rate
48.44%
Annual Revenue
$24,823
Revenue Growth YoY
5.79%
Best Month
August
Worst Month
January
Regulation
Low
Active Listings
427

How much do Airbnb hosts make on average per month in Vale of White Horse?

The short-term rental market in Vale of White Horse shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,787 per month
  • Strong performing properties (top 25%) make $3,242 or more
  • Best-in-class properties (top 10%) achieve $5,836+ monthly
  • Entry-level properties (bottom 25%) typically earn around $935

Revenue Variations by Month

Occupancy Rates Throughout the Year in Vale of White Horse

The market in Vale of White Horse shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 52% occupancy rates
  • Strong performing properties (top 25%) achieve 73% or higher
  • Best-in-class properties (top 10%) reach 87%+occupancy
  • Entry-level properties (bottom 25%) average around 25%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Vale of White Horse

Daily rates in Vale of White Horse vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $119 per night
  • Strong performing properties (top 25%) secure $212 or more
  • Best-in-class properties (top 10%) pull in $1,190+ per night
  • Entry-level properties (bottom 25%) earn around $76

Daily Rate Variations by Month

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Seasonality patterns in Vale of White Horse

Peak Season (August, July, November)
  • Revenue peaks at $3556.98 per month
  • Occupancy rates reach 64.17%
  • Daily rates average $361.92
Shoulder Season
  • Revenue averages $2894.87 per month
  • Occupancy maintains 49.97%
  • Daily rates hold at $288.99
Low Season (March, February, January)
  • Revenue drops to $2128.62 per month
  • Occupancy decreases to 34.14%
  • Daily rates adjust to $190.98

Is it still profitable to do Airbnb in Vale of White Horse in 2025?

Yes! Vale of White Horse demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $2895 and With 427 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Vale of White Horse

AreaWhy Choose This AreaKey Attractions
Abingdon-on-Thames
A historic market town with charming architecture and a riverside location, appealing to tourists interested in local history and scenic views.
Abingdon Abbey, The River Thames, Culham Lock, Abingdon Market Place, Christ's Hospital
Faringdon
Known for its picturesque countryside and historic sites, Faringdon attracts visitors looking to explore the Cotswolds and enjoy rural England.
Faringdon Folly, Great Coxwell Barn, The Old Crown, Faringdon Market, St. John's Church
Wantage
A quaint town with a rich history and a variety of local shops and cafes, Wantage is a favorite among those looking for a traditional English getaway.
Vale and Downland Museum, Shakespeare's House, Wantage Market Place, The King Alfred Statue, Folly Hill
Didcot
A growing town with great transport links, Didcot is popular with families and professionals, making it ideal for longer-term stays.
Didcot Railway Centre, Ladygrove Park, The Orchard Centre, Didcot Civic Hall, Grove Place
Steventon
A small village rich in history, known as the birthplace of Jane Austen, attracting literary enthusiasts and peaceful retreat seekers.
Jane Austen's House, The Old Rectory, Beautiful countryside walks, Steventon Church, Village Pub
Long Wittenham
Surrounded by lovely nature and close to the Thames, it's perfect for visitors looking to escape to the countryside while being close to larger towns.
Wittenham Clumps, Thames Path, Long Wittenham Church, Local nature reserves, Idyllic countryside
North Hinksey
A picturesque village close to Oxford, offering serene surroundings and easy access to the historic city, ideal for cultural explorers.
Oxford University Parks, Hinksey Lake, Local pubs, Nearby walking trails, Scenic views of Oxford
Southmoor
A tranquil village with easy access to Oxford and the surrounding countryside, appealing to families and visitors looking for a rural experience.
Local parks, Countryside walks, Community events, Historical landmarks, Close to shopping areas

Do you need a license for Airbnb in Vale of White Horse?

We recommend checking directly with Vale of White Horse's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Vale of White Horse

Luxury 8 bedroom home with leisure wing

Luxury 8 bedroom home with leisure wing

Entire Place • 7 bedrooms

$389,731
Revenue
59.6%
Occupancy
$1611.71
Daily Rate
5 Bedroom Escape Near Oxford & Wiltshire

5 Bedroom Escape Near Oxford & Wiltshire

Entire Place • 5 bedrooms

$344,663
Revenue
75.8%
Occupancy
$1117.88
Daily Rate
Country Lodge on a Farm - 9 Ensuite Bedrooms

Country Lodge on a Farm - 9 Ensuite Bedrooms

Entire Place • 9 bedrooms

$270,646
Revenue
61.5%
Occupancy
$1145.13
Daily Rate
The Abbey Garden Lodge

The Abbey Garden Lodge

Entire Place • 9 bedrooms

$200,051
Revenue
71.0%
Occupancy
$836.58
Daily Rate
Cotswolds Manor - Britishness at it’s finest

Cotswolds Manor - Britishness at it’s finest

Entire Place • 6 bedrooms

$173,251
Revenue
32.3%
Occupancy
$1807.02
Daily Rate
Secluded Ridgeway View Barn Conversion - Special

Secluded Ridgeway View Barn Conversion - Special

Entire Place • 5 bedrooms

$154,370
Revenue
53.3%
Occupancy
$1245.61
Daily Rate

Top Performing Professional Hosts in Vale of White Horse

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Hamid10$620,7463934.74/5.0
Danielle4$540,039142.42/5.0
Sheepdrove3$482,1662924.90/5.0
Philip1$389,731534.83/5.0
Cottages5$288,298794.93/5.0
31220735511$275,8592504.01/5.0
StayCotswold11$258,5943884.87/5.0
Pascaline4$236,236493.52/5.0
Kyley2$236,104185.00/5.0
Hoseasons3$214,10883.33/5.0

Additional analytics on vacation rental, real estate, short term rental data in Vale of White Horse

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (67%), with house and apartment & condo properties comprising 75.4% of inventory
  • Strong specialty sector (18.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in unique stays segments (4.0% combined)

Room Capacity Distribution

Analysis of 427 properties in Vale of White Horse shows that 1 bedroom properties are most prevalent, making up 44.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 62.3% of all listings.

Key Insights

  • Most common: 1 bedroom (44.3%)
  • Least common: 4 bedrooms (3.7%)
  • Market concentration: 62.3% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 427 properties in Vale of White Horse reveals that 2 guests properties dominate the market, representing 33.7% of all listings. The average property accommodates 3.0 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 52.7% of the market.

Key Insights

  • Most common capacity: 2 guests (33.7% of market)
  • Least common capacity: 7 guests (0.7% of market)
  • Average guest capacity: 3.0 guests per property
  • Market concentration: 52.7% in top 2 capacity sizes
  • Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 427 properties in Vale of White Horse, the most common availability pattern is 271-366 days (35.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.1% of properties).

Key Insights

  • Most common availability window: 271-366 days (35.6%)
  • Most common booking duration: 91-180 days (28.1%)
  • Properties with high availability (180+ days): 63.0%
  • Properties with long-term bookings (180+ days): 38.2%

Minimum Stay Distributions

1 Night (32.4%)

1 Night

122 listings

32.4% of total

2 Nights (36.1%)

2 Nights

136 listings

36.1% of total

3 Nights (12.5%)

3 Nights

47 listings

12.5% of total

4-6 Nights (7.2%)

4-6 Nights

27 listings

7.2% of total

7-29 Nights (7.4%)

7-29 Nights

28 listings

7.4% of total

30+ Nights (4.5%)

30+ Nights

17 listings

4.5% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 68.5%
  • Mid-length stays (4-6 nights) represent 7.2% of listings
  • Monthly+ stays (4.5%) suggest a stable extended-stay market
  • High market flexibility with 81.0% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Refundable (1.4%)

Refundable

5 listings

1.4% of total

Super Strict 30 Days (0.3%)

Super Strict 30 Days

1 listings

0.3% of total

Super Strict 60 Days (2.2%)

Super Strict 60 Days

8 listings

2.2% of total

Flexible (25%)

Flexible

92 listings

25% of total

Moderate (34.8%)

Moderate

128 listings

34.8% of total

Firm (17.1%)

Firm

63 listings

17.1% of total

Strict (19.3%)

Strict

71 listings

19.3% of total

Key Insights

  • Moderate is the preferred policy at 34.8% of listings
  • The market shows a balanced distribution between guest-friendly (59.8%) and strict (36.4%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 0.3% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Jul, May, averaging 65 days
  • Shortest booking windows are in Sep, Feb, Jan, averaging 43 days
  • Summer shows the longest average booking window at 63 days, while Winter has the shortest at 46 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 63 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Sep-Jan when lead times are shortest

Popular Airbnb Amenities in Vale of White Horse

Below is the distribution of amenities across listings in Vale of White Horse:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 77.4% of total guests, indicating a dominant local market share.
  • Primary international markets: United States (5.4%) and Australia (3.3%)
  • English is the top language at 73%, followed by French (9.8%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.7%

Recommendations

  • Target marketing campaigns for England and London markets
  • Develop localized content for United States and Australia
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Vale of White Horse. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Englishcombe13$9,337$580.7148%
Dorney12$8,798$645.1445%
Chew Magna14$6,741$398.5648%
Lambourn11$6,432$680.7828%
City of Westminster1,350$6,261$490.1352%
Stoke St. Michael10$6,129$429.4744%
Long Sutton18$6,097$384.2150%
Oldland Common14$5,212$344.3245%
Old Windsor22$5,182$339.5056%
Flore10$4,958$357.8543%

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