Watermillock Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Watermillock in 2025? Explore comprehensive Airbnb analytics for Watermillock, England, United Kingdom to uncover income potential. This 2025 STR market report for Watermillock, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Watermillock, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Watermillock Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Watermillock Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Watermillock (2025)
Understanding the monthly revenue variations for Airbnb listings in Watermillock is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Watermillock is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Watermillock across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,354+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,876 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,990 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,576, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Watermillock
Watermillock Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Watermillock STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Watermillock:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Watermillock
Average Daily Rate (ADR) Airbnb Trends in Watermillock (2025)
Effective short term rental pricing strategy in Watermillock involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Watermillock typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $478+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $358 or more.
- Typical properties (Median) charge around $237 per night.
- Entry-level properties (Bottom 25%) earn around $167 per night.
Average Daily Rate (ADR) Trend by Month in Watermillock
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Airbnb Seasonality Analysis & Trends in Watermillock (2025)
Peak Season (April, August, March)
- Revenue averages $5,948 per month
- Occupancy rates average 63.1%
- Daily rates average $304
Shoulder Season
- Revenue averages $3,984 per month
- Occupancy maintains around 47.2%
- Daily rates hold near $284
Low Season (January, June, November)
- Revenue drops to average $2,888 per month
- Occupancy decreases to average 38.0%
- Daily rates adjust to average $256
Seasonality Insights for Watermillock
- The Airbnb seasonality in Watermillock shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Watermillock's highest earning potential, with monthly revenues capable of climbing to $6,998, occupancy reaching a high of 71.7%, and ADRs peaking at $381.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,215, occupancy could drop to 35.4%, and ADRs may adjust down to $239.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Watermillock.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Watermillock seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Watermillock (2025)
Exploring the top neighborhoods for short-term rentals in Watermillock? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Watermillock Village | A picturesque village located near Ullswater, perfect for nature lovers and those looking for a peaceful retreat. It is ideal for visitors wanting to explore the stunning Lake District National Park. | Ullswater Lake, Dalemain Mansion & Historic Gardens, Aira Force Waterfall, Pooley Bridge, St. Paul's Church |
| Ullswater | One of the most beautiful lakes in the Lake District, Ullswater is popular for its scenic boat rides and outdoor activities. A prime location for families and adventure seekers. | Ullswater Steamer, Kayaking and Canoeing, Helton Village, The Old Water View, Patterdale and Glenridding |
| Glenridding | A quaint village at the southern tip of Ullswater known for hiking and outdoor activities. A great base for exploring the hills and lakes of the area. | Helvellyn Mountain, The Village Store, Glenridding Docks, Rookin House Activity Centre, St. Patrick's Church |
| Pooley Bridge | A charming village located next to the river, ideal for visitors wanting to explore the lakes and local area. It has a variety of local pubs and eateries. | Pooley Bridge, Free Books Library, Ullswater View, Barnes Falls, The Old Coach House |
| Penrith | A historic market town that serves as a gateway to the Lake District. It offers more urban amenities, shops, and restaurants, making it a convenient place for visitors. | Penrith Castle, Penrith Railway Station, New Squares Shopping Centre, The Dockray Hall |
| Windermere | Famous for its scenic lake and numerous outdoor activities. It is a bustling area with lots of tourist attractions, making it popular among visitors. | Lake Windermere, Bowness-on-Windermere, Windermere Jetty Museum, Haverthwaite Steam Railway, Orrest Head Viewpoint |
| Keswick | A vibrant market town surrounded by mountains and lakes, ideal for hikers and outdoor enthusiasts. It has a variety of attractions and local markets popular with tourists. | Derwentwater, Keswick Museum, Castlerigg Stone Circle, Skiddaw Mountain, Theatre by the Lake |
| Ambleside | A historical town at the head of Windermere, filled with shops and cafes. A great location for tourists wanting to enjoy a variety of local amenities. | Stock Ghyll Force, Rydal Water, Ambleside Roman Fort, Armitt Museum, Lake District Visitor Centre |
Understanding Airbnb License Requirements & STR Laws in Watermillock (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Watermillock. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Watermillock to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Watermillock (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Watermillockbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tethera: Eco-Luxury Passivhaus on Ullswater
Entire Place • 2 bedrooms
The Ullswater View
Entire Place • 4 bedrooms
The Old Bothy
Entire Place • 3 bedrooms
Mell Fell
Entire Place • 2 bedrooms
Luxury Lake District cottage for two
Entire Place • 1 bedroom
Luxury apartment in Ullswater.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Watermillock (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Watermillock based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 5 | $240,655 | 98 | 4.79/5.0 |
| Julie | 2 | $160,019 | 106 | 4.99/5.0 |
| Laik | 1 | $118,935 | 21 | 4.81/5.0 |
| Sarah | 1 | $63,162 | 89 | 5.00/5.0 |
| Charlie | 1 | $54,986 | 96 | 4.96/5.0 |
| Host #529011859 | 2 | $50,281 | 2 | N/A/5.0 |
| Lynn | 1 | $37,513 | 526 | 4.93/5.0 |
| Laura | 1 | $31,635 | 240 | 4.84/5.0 |
| Matt | 1 | $18,590 | 88 | 4.90/5.0 |
| Herdwick Cottages | 2 | $8,540 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Watermillock.
Dive Deeper: Advanced Watermillock STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Watermillock. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWatermillock Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Watermillock
- The Watermillock Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Watermillock, House properties are the most common (84.2%), reflecting the local real estate landscape.
- Houses represent a significant 84.2% portion, catering likely to families or larger groups.
Watermillock Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Watermillock
- The dominant room capacity in Watermillock is 2 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 63.1% of the active Airbnb listings in Watermillock, indicating a high concentration in these sizes.
- A significant 36.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Watermillock.
Watermillock Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Watermillock
- The most common guest capacity trend in Watermillock vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Watermillock STR market, accounting for 63.1% of listings.
- 36.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Watermillock.
- On average, properties in Watermillock are equipped to host 4.4 guests.
Watermillock Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Watermillock
- The most common availability pattern in Watermillock falls within the 91-180 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 42.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Watermillock (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 57.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Watermillock Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
26.3% of total
2 Nights
4 listings
21.1% of total
3 Nights
4 listings
21.1% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
5 listings
26.3% of total
Key Insights
- The most prevalent minimum stay requirement in Watermillock is 1 Night, adopted by 26.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (26.3%) caters to monthly stays (30+ nights) in Watermillock, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 26.3% of Watermillock hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 26.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Watermillock.
Watermillock Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
10 listings
55.6% of total
Flexible
1 listings
5.6% of total
Moderate
2 listings
11.1% of total
Firm
4 listings
22.2% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Watermillock
- The prevailing Airbnb cancellation policy trend in Watermillock is Super Strict 60 Days, used by 55.6% of listings.
- There's a relatively balanced mix between guest-friendly (16.7%) and stricter (27.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 55.6% market standard in Watermillock.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Watermillock.
Watermillock STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Watermillock
- The overall average booking lead time for vacation rentals in Watermillock is 44 days.
- Guests book furthest in advance for stays during June (average 134 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (96 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Watermillock.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 96 days) to capture early planners.
- Monitor your own booking lead times against these Watermillock averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Watermillock (2025)
Amenity Prevalence
Amenity Insights for Watermillock
- Essential amenities in Watermillock that guests expect include: TV, Washer, Free parking on premises, Bed linens, Kitchen, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Cooking basics, Backyard are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Watermillock: TV, Washer, Free parking on premises, Bed linens, Kitchen, Smoke alarm, Heating.
- Consider adding popular differentiators like Wifi or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Watermillock to stay competitive.
Watermillock Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Watermillock
- The typical guest profile for Airbnb in Watermillock consists of primarily domestic travelers (79%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.9% of guests.
- Key international markets include United Kingdom (78.9%) and United States (6.9%).
- Top languages spoken are English (66.7%) followed by French (6.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Watermillock Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 13 | $5,067 | $361.00 | 51% |
| Gorebridge | 16 | $4,975 | $441.17 | 43% |
| Crosthwaite | 11 | $4,760 | $392.99 | 54% |
| Cark | 13 | $4,492 | $861.23 | 28% |
| Bishop Monkton | 12 | $4,137 | $340.57 | 48% |
| Waverton | 17 | $4,122 | $465.29 | 31% |
| City of Edinburgh | 4,527 | $4,073 | $281.10 | 59% |
| Allithwaite | 19 | $4,025 | $256.57 | 59% |
| Escrick | 10 | $3,981 | $333.82 | 45% |
| Eglwys-bach | 18 | $3,965 | $331.58 | 48% |