Eastbourne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Eastbourne in 2025? Explore comprehensive Airbnb analytics for Eastbourne, England, United Kingdom to uncover income potential. This 2025 STR market report for Eastbourne, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 352 active listings.
Whether you're considering an Airbnb investment in Eastbourne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Eastbourne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Eastbourne Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Eastbourne (2025)
Understanding the monthly revenue variations for Airbnb listings in Eastbourne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Eastbourne is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Eastbourne across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,158+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,788 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,655 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $791, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Eastbourne
Eastbourne Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Eastbourne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Eastbourne:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Eastbourne
Average Daily Rate (ADR) Airbnb Trends in Eastbourne (2025)
Effective short term rental pricing strategy in Eastbourne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Eastbourne typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $297+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Eastbourne
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Airbnb Seasonality Analysis & Trends in Eastbourne (2025)
Peak Season (August, July, May)
- Revenue averages $2,817 per month
- Occupancy rates average 50.7%
- Daily rates average $193
Shoulder Season
- Revenue averages $2,093 per month
- Occupancy maintains around 41.6%
- Daily rates hold near $182
Low Season (January, February, November)
- Revenue drops to average $1,585 per month
- Occupancy decreases to average 32.7%
- Daily rates adjust to average $184
Seasonality Insights for Eastbourne
- The Airbnb seasonality in Eastbourne shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Eastbourne's highest earning potential, with monthly revenues capable of climbing to $3,141, occupancy reaching a high of 57.9%, and ADRs peaking at $210.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,462, occupancy could drop to 29.9%, and ADRs may adjust down to $173.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Eastbourne.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Eastbourne seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Eastbourne (2025)
Exploring the top neighborhoods for short-term rentals in Eastbourne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Eastbourne Seafront | A beautiful promenade along the coast, popular with tourists for its sandy beaches, attractions, and beautiful views. Perfect for those seeking seaside vacations. | Eastbourne Pier, Wish Tower, Funland, Eastbourne Beach, Beachy Head |
| Old Town | Characterized by its charming streets and historical architecture, Old Town offers a taste of local culture and is close to parks and gardens, attracting visitors who enjoy history and scenery. | The Towner Art Gallery, The Redoubt Fortress, Eastbourne Local History Museum, The Lamb Inn, Devonshire Park |
| Theatres District | Home to several theatres and cultural venues, this area appeals to those interested in the arts, providing visitors with entertainment options and a vibrant atmosphere. | Congress Theatre, Devonshire Park Theatre, Curzon Cinema, Salisbury Gardens, Eastbourne Bandstand |
| South Downs National Park | A stunning natural area perfect for hiking and outdoor activities. Attracts nature lovers and visitors looking for scenic beauty and tranquility. | Beachy Head, Seven Sisters Cliffs, Walking and hiking trails, Cuckmere Haven, National Trust properties |
| Eastbourne Town Centre | The bustling centre features shops, restaurants, and entertainment, making it an attractive location for visitors looking for convenience and local culture. | The Arndale Centre, Shopping precincts, Local cafes and restaurants, The Wish Tower, Cultural events |
| Langney Point | A quieter area with local beaches and parks, ideal for families and those seeking a relaxed holiday away from the busy tourist spots. | Langney Beach, Hampden Park, Local parks, Seafront cafes, Nature reserves |
| Meads | A charming residential area close to the seafront, known for its boutique shops and cafes, ideal for visitors wanting a cozy, village-like atmosphere. | Meads Village, Boutique shops, Independent cafes, The Grand Hotel, Local gardens |
| Sovereign Harbour | A modern marina area with bars, restaurants, and shopping options, popular with sailing enthusiasts and visitors looking for a vibrant waterfront experience. | Sovereign Harbour Yacht Club, The Waterfront, Sovereign Harbour Village, Local eateries, Scenic walks along the marina |
Understanding Airbnb License Requirements & STR Laws in Eastbourne (2025)
While Eastbourne, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Eastbourne to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Eastbourne (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Eastbournebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wellington Quay waterside house 6-bedrooms for 12
Entire Place • 6 bedrooms
Huge Seafront Villa & Garden -"Burlington Palace"
Entire Place • 7 bedrooms
George's Holiday Home
Entire Place • 5 bedrooms
Beach in Reach - group house
Entire Place • 6 bedrooms
5-bed house town centre location up to 8 +2 guests
Entire Place • 5 bedrooms
Fortress House
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Eastbourne (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Eastbourne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carl & Sarah | 41 | $802,755 | 316 | 4.86/5.0 |
| Donna | 21 | $311,445 | 516 | 4.56/5.0 |
| John | 2 | $129,494 | 46 | 4.98/5.0 |
| Peter | 7 | $120,862 | 63 | 4.90/5.0 |
| Carole | 7 | $115,959 | 231 | 4.75/5.0 |
| Lee | 9 | $106,565 | 245 | 4.77/5.0 |
| John And Emma | 5 | $104,562 | 299 | 4.97/5.0 |
| Ana | 3 | $91,233 | 37 | 4.78/5.0 |
| Holidaycottages-Co-Uk | 8 | $87,989 | 8 | 4.86/5.0 |
| Lisa | 2 | $87,794 | 169 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Eastbourne.
Dive Deeper: Advanced Eastbourne STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Eastbourne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEastbourne Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Eastbourne
- The Eastbourne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 352 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Eastbourne, Apartment/Condo properties are the most common (50.6%), reflecting the local real estate landscape.
- Houses represent a significant 39.2% portion, catering likely to families or larger groups.
- The presence of 8.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 1.7%) offer potential for unique stay experiences.
Eastbourne Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Eastbourne
- The dominant room capacity in Eastbourne is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.5% of the active Airbnb listings in Eastbourne, indicating a high concentration in these sizes.
Eastbourne Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Eastbourne
- The most common guest capacity trend in Eastbourne vacation rentals is listings accommodating 4 guests (32.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Eastbourne STR market, accounting for 53.7% of listings.
- 17.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Eastbourne.
- On average, properties in Eastbourne are equipped to host 3.3 guests.
Eastbourne Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Eastbourne
- The most common availability pattern in Eastbourne falls within the 271-366 days range, representing 56% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Eastbourne (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Eastbourne Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
67 listings
19.8% of total
2 Nights
97 listings
28.7% of total
3 Nights
34 listings
10.1% of total
4-6 Nights
27 listings
8% of total
7-29 Nights
23 listings
6.8% of total
30+ Nights
90 listings
26.6% of total
Key Insights
- The most prevalent minimum stay requirement in Eastbourne is 2 Nights, adopted by 28.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (26.6%) caters to monthly stays (30+ nights) in Eastbourne, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.7% of Eastbourne hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 26.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Eastbourne.
Eastbourne Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
8 listings
2.5% of total
Super Strict 30 Days
32 listings
10.2% of total
Super Strict 60 Days
15 listings
4.8% of total
Non-refundable
6 listings
1.9% of total
Flexible
69 listings
21.9% of total
Moderate
78 listings
24.8% of total
Firm
38 listings
12.1% of total
Strict
69 listings
21.9% of total
Cancellation Policy Insights for Eastbourne
- The prevailing Airbnb cancellation policy trend in Eastbourne is Moderate, used by 24.8% of listings.
- There's a relatively balanced mix between guest-friendly (46.7%) and stricter (34.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 24.8% market standard in Eastbourne.
- Regularly review your cancellation policy against competitors and market demand shifts in Eastbourne.
Eastbourne STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Eastbourne
- The overall average booking lead time for vacation rentals in Eastbourne is 52 days.
- Guests book furthest in advance for stays during June (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Eastbourne.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Eastbourne averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Eastbourne (2025)
Amenity Prevalence
Amenity Insights for Eastbourne
- Essential amenities in Eastbourne that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Eastbourne: Wifi, Smoke alarm, Heating.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Eastbourne to stay competitive.
Eastbourne Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Eastbourne
- The typical guest profile for Airbnb in Eastbourne consists of primarily domestic travelers (78%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.0% of guests.
- Key international markets include United Kingdom (78%) and United States (3.3%).
- Top languages spoken are English (56.5%) followed by French (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Eastbourne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $7,086 | $633.88 | 42% |
| City of Westminster | 1,603 | $5,234 | $500.33 | 50% |
| La Poterie-Cap-d'Antifer | 13 | $4,115 | $273.09 | 46% |
| Old Windsor | 25 | $3,953 | $351.54 | 50% |
| Wraysbury | 18 | $3,843 | $397.16 | 43% |
| Bourne End | 10 | $3,812 | $456.11 | 40% |
| Luneray | 13 | $3,538 | $598.01 | 38% |
| Caumont | 12 | $3,112 | $300.91 | 46% |
| Bray | 37 | $3,012 | $408.05 | 44% |
| Aix-en-Issart | 10 | $3,009 | $272.14 | 40% |