Airbnb Market Analytics, Statistics and Data in West Devon, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in West Devon? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in West Devon:
How much do Airbnb hosts make on average per month in West Devon?
The short-term rental market in West Devon shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,761 per month
- Strong performing properties (top 25%) make $3,076 or more
- Best-in-class properties (top 10%) achieve $5,290+ monthly
- Entry-level properties (bottom 25%) typically earn around $837
Revenue Variations by Month
Occupancy Rates Throughout the Year in West Devon
The market in West Devon shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in West Devon
Daily rates in West Devon vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $139 per night
- Strong performing properties (top 25%) secure $216 or more
- Best-in-class properties (top 10%) pull in $358+ per night
- Entry-level properties (bottom 25%) earn around $105
Daily Rate Variations by Month
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Seasonality patterns in West Devon
Peak Season (August, July, May)
- Revenue peaks at $3739.22 per month
- Occupancy rates reach 56.13%
- Daily rates average $221.90
Shoulder Season
- Revenue averages $2501.95 per month
- Occupancy maintains 39.71%
- Daily rates hold at $206.05
Low Season (March, February, January)
- Revenue drops to $1562.71 per month
- Occupancy decreases to 26.13%
- Daily rates adjust to $194.97
Is it still profitable to do Airbnb in West Devon in 2025?
Yes! West Devon demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $2502 and As a mature market with 555 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in West Devon
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Tavistock | Historic market town known for its charming architecture and proximity to Dartmoor National Park. Attracts tourists interested in local history and outdoor activities. | Tavistock Pannier Market, Buckland Abbey, Dartmoor National Park, Tavistock Canal, The Wharf, Tavistock Museum |
| Okehampton | Gateway to the Dartmoor National Park, popular for hiking and outdoor adventures. Offers a variety of accommodations for nature lovers. | Okehampton Castle, Dartmoor Railway, Kirkham House, West Devon Angela Burdett-Coutts Trust, The Tors |
| Launceston | Historic town with rich heritage and close to the Cornwall border. Offers a variety of amenities for visitors and good transport links. | Launceston Castle, The Lawrence House Museum, Launceston Steam Railway, Tamar Otter and Wildlife Centre, The Narrowest Street in the UK |
| Bere Alston | Quiet village close to the River Tamar, attracting visitors seeking a peaceful retreat in a stunning natural setting. | The Tamar Valley, Bere Ferrers, Local walking trails, Historic churches |
| Hatherleigh | Traditional market town known for its vibrant community and weekly markets. Popular with visitors during local events and fairs. | Hatherleigh Market, The Old Town, Nearby woodlands, Hatherleigh Festival |
| Buckfastleigh | Home to the famous Buckfast Abbey and offers scenic views of the surrounding countryside. Popular with tourists seeking tranquility and history. | Buckfast Abbey, The South Devon Railway, River Dart Country Park, Local hiking routes |
| Ashburton | Historic town famous for its antique shops and proximity to Dartmoor. Attracts both tourists and locals looking for unique shopping experiences. | Ashburton Arts Centre, The Old Exeter Road, Dartmoor National Park, Local artisan shops |
| Chagford | Quaint village renowned for its independent shops and beautiful Dartmoor scenery. Appeals to those looking for a peaceful stay with rich culture. | Chagford Park, St Michael's Church, Local artisan markets, Dartmoor hiking trails |
Do you need a license for Airbnb in West Devon?
We recommend checking directly with West Devon's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in West Devon
Redrock House
Entire Place • 8 bedrooms
Sleeps 20-24/Hot Tubs/Play Area/Games Room/Dogs
Entire Place • 7 bedrooms
Private Escape Exclusive country resort (pool/spa)
Entire Place • 8 bedrooms
Archerton Manor
Entire Place • 7 bedrooms
Elegant and peaceful Grade II House near Dartmoor
Entire Place • 8 bedrooms
Lifton Hall - Sycamore
Entire Place • 5 bedrooms
Top Performing Professional Hosts in West Devon
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 44 | $1,308,030 | 216 | 2.42/5.0 |
| Lisa | 4 | $337,265 | 23 | 3.71/5.0 |
| Janet | 5 | $229,627 | 459 | 4.89/5.0 |
| Iain And Jack | 9 | $219,926 | 131 | 3.24/5.0 |
| Duncan | 1 | $207,664 | 5 | 4.80/5.0 |
| Marsdens Devon Cottages | 5 | $175,961 | 5 | 0.92/5.0 |
| Holls | 2 | $164,984 | 538 | 4.87/5.0 |
| Li | 1 | $159,458 | 33 | 4.73/5.0 |
| Charles | 1 | $150,259 | 12 | 5.00/5.0 |
| Jane | 1 | $142,733 | 36 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in West Devon
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.9%), with house and outdoor & mobile properties comprising 65.6% of inventory
- Strong specialty sector (32.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Room Capacity Distribution
Analysis of 555 properties in West Devon shows that 1 bedroom properties are most prevalent, making up 44.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 67.6% of all listings.
Key Insights
- Most common: 1 bedroom (44.1%)
- Least common: 4 bedrooms (4.3%)
- Market concentration: 67.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 555 properties in West Devon reveals that 2 guests properties dominate the market, representing 34.8% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 57.5% of the market.
Key Insights
- Most common capacity: 2 guests (34.8% of market)
- Least common capacity: 7 guests (1.1% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 57.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 555 properties in West Devon, the most common availability pattern is 271-366 days (46.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (29.5% of properties).
Key Insights
- Most common availability window: 271-366 days (46.8%)
- Most common booking duration: 31-90 days (29.5%)
- Properties with high availability (180+ days): 74.1%
- Properties with long-term bookings (180+ days): 27.2%
Minimum Stay Distributions
1 Night
131 listings
26.5% of total
2 Nights
178 listings
36% of total
3 Nights
115 listings
23.2% of total
4-6 Nights
27 listings
5.5% of total
7-29 Nights
10 listings
2% of total
30+ Nights
34 listings
6.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 62.5%
- Mid-length stays (4-6 nights) represent 5.5% of listings
- Monthly+ stays (6.9%) suggest a stable extended-stay market
- High market flexibility with 85.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
2 listings
0.4% of total
Super Strict 30 Days
1 listings
0.2% of total
Non-refundable
2 listings
0.4% of total
Super Strict 60 Days
35 listings
7.3% of total
Flexible
104 listings
21.8% of total
Moderate
139 listings
29.1% of total
Firm
82 listings
17.2% of total
Strict
112 listings
23.5% of total
Key Insights
- Moderate is the preferred policy at 29.1% of listings
- The market shows a balanced distribution between guest-friendly (50.9%) and strict (40.7%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Jul, averaging 91 days
- Shortest booking windows are in Nov, Feb, Jan, averaging 51 days
- Summer shows the longest average booking window at 86 days, while Winter has the shortest at 57 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in West Devon
Below is the distribution of amenities across listings in West Devon:
Traveler Demographics
Key Insights
- Domestic travelers make up 88% of total guests, indicating a dominant local market share.
- Primary international markets: United States (2.4%) and Germany (2.2%)
- English is the top language at 74.3%, followed by French (10.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.2%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Germany
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding West Devon. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Angle | 13 | $5,199 | $406.98 | 43% |
| Trenance | 21 | $4,912 | $486.22 | 42% |
| Llanrhidian | 17 | $4,593 | $329.53 | 50% |
| Ludchurch | 18 | $4,551 | $301.63 | 41% |
| Crai | 25 | $4,327 | $438.19 | 39% |
| Llandough | 10 | $4,113 | $385.89 | 52% |
| Redberth | 29 | $4,110 | $230.72 | 57% |
| Perranuthnoe | 21 | $3,855 | $379.66 | 38% |
| Pennorth | 13 | $3,830 | $410.37 | 38% |
| Churchinford | 10 | $3,697 | $198.22 | 48% |
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