Airbnb Market Analytics, Statistics and Data in Carlisle, England, United Kingdom

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Carlisle? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Carlisle:

Average Daily Rate

$107

Occupancy Rate

50.18%

Annual Revenue

$17,342

Revenue Growth YoY

1.19%

Best Month

October

Worst Month

January

Regulation

Low

Active Listings

134

How much do Airbnb hosts make on average per month in Carlisle?

The short-term rental market in Carlisle shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $1,555 per month
Strong performing properties (top 25%) make $2,594 or more
Best-in-class properties (top 10%) achieve $3,569+ monthly
Entry-level properties (bottom 25%) typically earn around $788

Revenue Variations by Month

Occupancy Rates Throughout the Year in Carlisle

The market in Carlisle shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 50% occupancy rates
Strong performing properties (top 25%) achieve 74% or higher
Best-in-class properties (top 10%) reach 88%+occupancy
Entry-level properties (bottom 25%) average around 28%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Carlisle

Daily rates in Carlisle vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $97 per night
Strong performing properties (top 25%) secure $130 or more
Best-in-class properties (top 10%) pull in $169+ per night
Entry-level properties (bottom 25%) earn around $65

Daily Rate Variations by Month

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Seasonality patterns in Carlisle

Peak Season (October, August, July)

Revenue peaks at $2241.52 per month
Occupancy rates reach 64.27%
Daily rates average $118.35

Shoulder Season

Revenue averages $1865.01 per month
Occupancy maintains 50.72%
Daily rates hold at $110.24

Low Season (March, February, January)

Revenue drops to $1451.34 per month
Occupancy decreases to 36.24%
Daily rates adjust to $102.81

Is it still profitable to do Airbnb in Carlisle in 2025?

Yes! Carlisle demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and solid monthly revenue averaging $1865 and The market's 134 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Carlisle

Area	Why Choose This Area	Key Attractions
Carlisle City Centre	The bustling heart of the city, offering a mix of shopping, dining, and cultural attractions. It's a prime location for tourists as it provides easy access to local amenities and historical sites.	Carlisle Castle, Tullie House Museum, Bitts Park, The Lanes Shopping Centre, Carlisle Cathedral, Cumberland Market
Botcherby	A suburban area with a mix of residential and local amenities. Attractive for families visiting the region and those looking for longer-term rentals.	Kingstown Industrial Estate, Botcherby Community Centre, local parks, Cumberland Cemetery
Watchtree Nature Reserve	A beautiful nature reserve located just outside Carlisle, offering outdoor activities and natural beauty. Great for guests looking for a getaway in nature during their stay.	Watchtree Nature Reserve, Walking and cycling trails, Wildlife spotting, Picnic areas, Scenic views
Stanwix	A residential area close to the city center with a community feel. Ideal for families and guests looking for a quieter stay while still being close to key attractions.	Stanwix Park, local shops and cafes, Christ Church, Lews Castle College, Stanwix Primary School
Harraby	Another suburban area within easy reach of Carlisle, appealing to families and those looking for a peaceful retreat away from the hustle and bustle of the city center.	Harraby Community Centre, local parks, Parks and leisure facilities, Shopping and dining nearby
Cummersdale	A quaint village setting near Carlisle, perfect for tourists seeking a rural experience while being close to the city. It offers picturesque views and local walks.	Cummersdale Mill, Rural walking trails, Cummersdale Village Green, Old stone bridges, Close proximity to River Petteril
Durdar	A semi-rural area offering scenic views and a tranquil environment, great for guests who prefer a more relaxed setting away from city life while being a short drive from Carlisle.	Scenic countryside, Walking trails, Local pubs and eateries, Historic sites nearby
Wetheral	A charming village situated on the river, known for its picturesque landscapes and historic buildings. Ideal for guests interested in history and tranquility.	Wetheral Priory Gatehouse, Riverside walks, Historic architecture, Local shops and cafes, Close to the Eden Valley

Do you need a license for Airbnb in Carlisle?

$139.67

Daily Rate

Top Performing Professional Hosts in Carlisle

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Joe	6	$120,573	1036	4.80/5.0
Crawford	5	$92,474	513	4.83/5.0
Ashley	3	$86,450	43	4.95/5.0
Tom	1	$86,287	475	4.86/5.0
Golden Homes	6	$81,905	454	4.62/5.0
Cartref Guest House	8	$80,258	52	3.04/5.0
Reece	2	$78,763	89	4.87/5.0
Brooke	2	$77,719	19	4.93/5.0
Frank	3	$76,277	245	4.93/5.0
Graham	6	$62,625	101	4.69/5.0

Additional analytics on vacation rental, real estate, short term rental data in Carlisle

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (67.9%), with house and apartment & condo properties comprising 86.6% of inventory
Untapped potential in others segments (0.7% combined)

Room Capacity Distribution

Analysis of 134 properties in Carlisle shows that 1 bedroom properties are most prevalent, making up 41% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 67.2% of all listings.

Key Insights

Most common: 1 bedroom (41%)
Least common: 5+ bedrooms (0.7%)
Market concentration: 67.2% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 134 properties in Carlisle reveals that 2 guests properties dominate the market, representing 23.1% of all listings. The average property accommodates 3.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 43.3% of the market.

Key Insights

Most common capacity: 2 guests (23.1% of market)
Least common capacity: 7 guests (2.2% of market)
Average guest capacity: 3.1 guests per property
Market concentration: 43.3% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 134 properties in Carlisle, the most common availability pattern is 91-180 days (30.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (31.3% of properties).

Key Insights

Most common availability window: 91-180 days (30.6%)
Most common booking duration: 91-180 days (31.3%)
Properties with high availability (180+ days): 56.0%
Properties with long-term bookings (180+ days): 44.0%

Minimum Stay Distributions

1 Night (49.2%)

1 Night

60 listings

49.2% of total

2 Nights (31.1%)

2 Nights

38 listings

31.1% of total

3 Nights (12.3%)

3 Nights

15 listings

12.3% of total

4-6 Nights (3.3%)

4-6 Nights

4 listings

3.3% of total

7-29 Nights (2.5%)

7-29 Nights

3 listings

2.5% of total

30+ Nights (1.6%)

30+ Nights

2 listings

1.6% of total

Key Insights

Short stays (1-2 nights) dominate the market at 80.3%
Mid-length stays (4-6 nights) represent 3.3% of listings
Monthly+ stays (1.6%) suggest a stable extended-stay market
High market flexibility with 92.6% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Non-refundable (1.7%)

Non-refundable

2 listings

1.7% of total

Super Strict 60 Days (0.8%)

Super Strict 60 Days

1 listings

0.8% of total

Refundable (0.8%)

Refundable

1 listings

0.8% of total

Super Strict 30 Days (0.8%)

Super Strict 30 Days

1 listings

0.8% of total

Flexible (27.5%)

Flexible

33 listings

27.5% of total

Moderate (35%)

Moderate

42 listings

35% of total

Firm (6.7%)

Firm

8 listings

6.7% of total

Strict (26.7%)

Strict

32 listings

26.7% of total

Key Insights

Moderate is the preferred policy at 35.0% of listings
Guest-friendly policies (Flexible & Moderate) dominate at 62.5% of the market
Strong market consensus around Moderate policies
Super Strict 30 Days policies are least common at 0.8% of listings

Recommendations

Consider starting with a Moderate policy to align with market preferences
Strong market preference for Moderate policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Jun, May, Aug, averaging 61 days
Shortest booking windows are in Mar, Jan, Feb, averaging 34 days
Summer shows the longest average booking window at 58 days, while Winter has the shortest at 38 days

Recommendations

Implement dynamic pricing strategies for Summer bookings at least 58 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Mar-Feb when lead times are shortest

Popular Airbnb Amenities in Carlisle

Below is the distribution of amenities across listings in Carlisle:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 79.5% of total guests, indicating a dominant local market share.
Primary international markets: United States (4.9%) and Australia (4.7%)
English is the top language at 75%, followed by French (8.6%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%

Recommendations

Target marketing campaigns for England and London markets
Develop localized content for United States and Australia
Prioritize English and French language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Carlisle. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Gorebridge	12	$6,432	$542.36	55%
Grinton	15	$5,757	$335.88	50%
Casterton	11	$5,229	$303.41	51%
Midlothian	12	$4,761	$300.69	50%
City of Edinburgh	4,340	$4,750	$280.52	62%
Holy Island	10	$4,743	$277.73	59%
Pooley Bridge	11	$4,687	$321.71	53%
Hayton	13	$4,560	$245.93	62%
Kielder	13	$4,502	$336.90	51%
Seascale	11	$4,489	$357.98	45%

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