Bassetlaw Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Bassetlaw in 2025? Explore comprehensive Airbnb analytics for Bassetlaw, England, United Kingdom to uncover income potential. This 2025 STR market report for Bassetlaw, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 131 active listings.

Whether you're considering an Airbnb investment in Bassetlaw, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bassetlaw Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bassetlaw Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$195
The average rental revenue earned for an occupied room per day in Bassetlaw.
Occupancy Rate(?)
40.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,640
Typical annual income for an Airbnb listing in Bassetlaw. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.2%
Positive growth (7.2%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Bassetlaw.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Bassetlaw.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
131
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bassetlaw (2025)

Understanding the monthly revenue variations for Airbnb listings in Bassetlaw is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bassetlaw is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bassetlaw across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,506+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,901 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,598 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $795, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bassetlaw

Bassetlaw Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bassetlaw STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bassetlaw:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bassetlaw

Average Daily Rate (ADR) Airbnb Trends in Bassetlaw (2025)

Effective short term rental pricing strategy in Bassetlaw involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bassetlaw typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $333+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
  • Typical properties (Median) charge around $132 per night.
  • Entry-level properties (Bottom 25%) earn around $95 per night.

Average Daily Rate (ADR) Trend by Month in Bassetlaw

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Airbnb Seasonality Analysis & Trends in Bassetlaw (2025)

Peak Season (December, August, January)
  • Revenue averages $3,080 per month
  • Occupancy rates average 46.5%
  • Daily rates average $193
Shoulder Season
  • Revenue averages $2,527 per month
  • Occupancy maintains around 40.9%
  • Daily rates hold near $198
Low Season (March, June, September)
  • Revenue drops to average $2,105 per month
  • Occupancy decreases to average 42.6%
  • Daily rates adjust to average $192

Seasonality Insights for Bassetlaw

  • The Airbnb seasonality in Bassetlaw shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bassetlaw's highest earning potential, with monthly revenues capable of climbing to $3,492, occupancy reaching a high of 53.9%, and ADRs peaking at $210.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,939, occupancy could drop to 35.4%, and ADRs may adjust down to $188.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bassetlaw.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bassetlaw seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bassetlaw (2025)

Exploring the top neighborhoods for short-term rentals in Bassetlaw? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Worksop
A historic market town with picturesque surrounding countryside and an appeal for both tourists and business travelers. It's known for its access to Sherwood Forest and Key attractions.
Sherwood Forest, Clumber Park, Creswell Crags, Worksop Priory, Chesterfield Canal
Retford
A charming market town with traditional architecture and a strong local community. Popular for its proximity to beautiful countryside and historical sites, making it attractive for weekend getaways.
Bassetlaw Museum, Retford Golf Club, Thrumpton Hall, The Old Bell Museum, Rufford Abbey
Harworth
A small town with easy access to larger urban areas, making it ideal for short-term rental for families visiting nearby attractions and events. It has a friendly community and nearby green spaces.
Harworth & Bircotes Parks, Bawtry Forest, Nearby historical attractions
Tuxford
Known for its traditional village charm, Tuxford attracts visitors looking for a peaceful stay near local attractions like the Tuxford & District Heritage Centre.
Tuxford & District Heritage Centre, Nearby walks and countryside
Rampton
A quiet village near the River Trent, perfect for those seeking a peaceful retreat and natural scenery, appealing for families and nature lovers.
River Trent, Rampton Village Green, Countryside walks
Bircotes
A small community with easy access to Retford and Worksop, ideal for visitors needing a base to explore the surrounding areas and offers a local feel.
Local parks, Community events, Proximity to larger towns
Lound
A tranquil village setting that offers a rural retreat while still being close to larger towns and attractions, popular among guests seeking a peaceful getaway.
Local nature walks, Historic buildings
Carlton in Lindrick
A historic village with connections to Robin Hood, perfect for visitors interested in local folklore and the beautiful surrounding countryside.
Local history sites, Access to Sherwood Forest region

Understanding Airbnb License Requirements & STR Laws in Bassetlaw (2025)

While Bassetlaw, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bassetlaw to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Bassetlaw (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bassetlawbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Georgian Manor on a country estate - Sleeps 40

Georgian Manor on a country estate - Sleeps 40

Entire Place • 12 bedrooms

$454,992
Revenue
48.5%
Occupancy
$3919.78
Daily Rate
Watermill House

Watermill House

Entire Place • 6 bedrooms

$162,831
Revenue
83.8%
Occupancy
$529.02
Daily Rate
Dunham House | Rural Retreat | Families & Friends

Dunham House | Rural Retreat | Families & Friends

Entire Place • 8 bedrooms

$105,627
Revenue
39.6%
Occupancy
$704.74
Daily Rate
Diamond House | Family & Friends | Garden | Dogs

Diamond House | Family & Friends | Garden | Dogs

Entire Place • 7 bedrooms

$104,516
Revenue
42.2%
Occupancy
$651.94
Daily Rate
Barn conversion with hot tub on a country estate

Barn conversion with hot tub on a country estate

Entire Place • 4 bedrooms

$66,650
Revenue
51.6%
Occupancy
$332.93
Daily Rate
Poulter Cottage

Poulter Cottage

Entire Place • 3 bedrooms

$53,849
Revenue
53.8%
Occupancy
$309.50
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bassetlaw (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bassetlaw based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ross7$697,6933094.93/5.0
Cottages8$233,950884.85/5.0
Chris And Louise2$210,1432064.57/5.0
Samantha1$162,831104.80/5.0
TJS Properties6$127,372824.64/5.0
Martin3$110,9517894.96/5.0
Michael4$77,925344.97/5.0
Alexander Jacob H2$64,7944894.93/5.0
Julie8$60,02384.33/5.0
Reece3$54,7081604.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bassetlaw.

Dive Deeper: Advanced Bassetlaw STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bassetlaw. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bassetlaw Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bassetlaw

  • The Bassetlaw Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.8% of the 131 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bassetlaw, House properties are the most common (60.3%), reflecting the local real estate landscape.
  • Houses represent a significant 60.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 5.4%) offer potential for unique stay experiences.

Bassetlaw Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bassetlaw

  • The dominant room capacity in Bassetlaw is 1 bedroom listings, making up 37.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.4% of the active Airbnb listings in Bassetlaw, indicating a high concentration in these sizes.
  • A significant 22.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bassetlaw.

Bassetlaw Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bassetlaw

  • The most common guest capacity trend in Bassetlaw vacation rentals is listings accommodating 2 guests (32.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Bassetlaw STR market, accounting for 58.8% of listings.
  • 22.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bassetlaw.
  • On average, properties in Bassetlaw are equipped to host 3.7 guests.

Bassetlaw Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bassetlaw

  • The most common availability pattern in Bassetlaw falls within the 271-366 days range, representing 44.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bassetlaw (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bassetlaw Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.6%)

1 Night

55 listings

42.6% of total

2 Nights (28.7%)

2 Nights

37 listings

28.7% of total

3 Nights (3.1%)

3 Nights

4 listings

3.1% of total

4-6 Nights (2.3%)

4-6 Nights

3 listings

2.3% of total

30+ Nights (23.3%)

30+ Nights

30 listings

23.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Bassetlaw is 1 Night, adopted by 42.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.3%) of the Bassetlaw Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (23.3%) caters to monthly stays (30+ nights) in Bassetlaw, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.6% of Bassetlaw hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 23.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bassetlaw.

Bassetlaw Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (15.4%)

Super Strict 60 Days

19 listings

15.4% of total

Refundable

1 listings

0.8% of total

Super Strict 30 Days

1 listings

0.8% of total

Non-refundable

5 listings

4.1% of total

Flexible (26%)

Flexible

32 listings

26% of total

Moderate (25.2%)

Moderate

31 listings

25.2% of total

Firm (11.4%)

Firm

14 listings

11.4% of total

Strict (16.3%)

Strict

20 listings

16.3% of total

Cancellation Policy Insights for Bassetlaw

  • The prevailing Airbnb cancellation policy trend in Bassetlaw is Flexible, used by 26% of listings.
  • There's a relatively balanced mix between guest-friendly (51.2%) and stricter (27.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 26% market standard in Bassetlaw.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bassetlaw.

Bassetlaw STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bassetlaw

  • The overall average booking lead time for vacation rentals in Bassetlaw is 49 days.
  • Guests book furthest in advance for stays during June (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Fall (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Bassetlaw.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Bassetlaw averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bassetlaw (2025)

Amenity Prevalence

Amenity Insights for Bassetlaw

  • Essential amenities in Bassetlaw that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bassetlaw: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Heating or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bassetlaw to stay competitive.

Bassetlaw Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bassetlaw

  • The typical guest profile for Airbnb in Bassetlaw consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 92.6% of guests.
  • Key international markets include United Kingdom (92.6%) and Australia (1.3%).
  • Top languages spoken are English (80.4%) followed by French (4.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bassetlaw Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grinton13$5,067$361.0051%
Appleby10$5,005$366.9045%
Bishop Monkton12$4,137$340.5748%
Stamford Bridge13$4,069$404.4634%
Escrick10$3,981$333.8245%
Flore11$3,865$357.8937%
Southburn18$3,739$232.5143%
Braunston13$3,572$359.0259%
Catterick10$3,409$524.3833%
Ravensworth10$3,291$204.7852%

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