South Yorkshire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in South Yorkshire in 2025? Explore comprehensive Airbnb analytics for South Yorkshire, England, United Kingdom to uncover income potential. This 2025 STR market report for South Yorkshire, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 52 active listings.
Whether you're considering an Airbnb investment in South Yorkshire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the South Yorkshire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key South Yorkshire Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in South Yorkshire (2025)
Understanding the monthly revenue variations for Airbnb listings in South Yorkshire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Yorkshire is typically July, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Yorkshire across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,816+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,742 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $901 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $441, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in South Yorkshire
South Yorkshire Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the South Yorkshire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Yorkshire:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in South Yorkshire
Average Daily Rate (ADR) Airbnb Trends in South Yorkshire (2025)
Effective short term rental pricing strategy in South Yorkshire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Yorkshire typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $209+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $115 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in South Yorkshire
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Airbnb Seasonality Analysis & Trends in South Yorkshire (2025)
Peak Season (July, June, August)
- Revenue averages $1,604 per month
- Occupancy rates average 36.3%
- Daily rates average $138
Shoulder Season
- Revenue averages $685 per month
- Occupancy maintains around 15.7%
- Daily rates hold near $129
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $132
Seasonality Insights for South Yorkshire
- The Airbnb seasonality in South Yorkshire shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases South Yorkshire's highest earning potential, with monthly revenues capable of climbing to $1,864, occupancy reaching a high of 41.9%, and ADRs peaking at $149.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in South Yorkshire.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these South Yorkshire seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in South Yorkshire (2025)
Exploring the top neighborhoods for short-term rentals in South Yorkshire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sheffield City Centre | The bustling heart of Sheffield, offering a mix of cultural attractions, nightlife, and shopping. It's popular with both tourists and business travelers, making it a prime location for Airbnb hosting. | Sheffield Theatres, Winter Garden, Sheffield Cathedral, Millennium Gallery, Peace Gardens, West Street nightlife |
| Peak District National Park | A beautiful national park located nearby, attracting nature lovers, hikers, and outdoor enthusiasts. Ideal for those looking to escape the city and enjoy the countryside experience. | Chatsworth House, Mam Tor, Ladybower Reservoir, Peak District walking trails, Bakewell, Castleton |
| Yorkshire Sculpture Park | An open-air gallery and sculpture park that's a major draw for art lovers and visitors. Its unique setting and beautiful grounds make it an attractive location for Airbnb guests. | Sculpture exhibitions, David Nash artworks, Nature trails, Café and shop, Picnic areas, Events and workshops |
| Barnsley | A growing area with a rich industrial history, offering affordable housing opportunities for Airbnb hosts. It attracts visitors to its markets and cultural sites. | Barnsley Market, The Civic, Worsbrough Mill, Experience Barnsley Museum, Trans Pennine Trail, Wentworth Castle Gardens |
| Doncaster | A town known for its historical significance and events, including the Doncaster Racecourse. It’s convenient for visitors attending events or exploring South Yorkshire. | Doncaster Racecourse, Yorkshire Wildlife Park, Cusworth Hall, The Mansion House, Doncaster Museum and Art Gallery, Doncaster Market |
| Rotherham | Situated close to Sheffield, Rotherham has seen economic regeneration and offers attractions that draw visitors, making it potentially lucrative for Airbnb hosting. | Rotherham Minster, Clifton Park, Magna Science Adventure Centre, Keppel's Column, Rother Valley Country Park, The Old Market |
| Chesterfield | Known for its famous Crooked Spire and as a market town that attracts visitors. Airbnb opportunities abound due to its charm and proximity to attractions. | Chesterfield Market, Crooked Spire, Hardwick Hall, The Peak District, Bolsover Castle, Chesterfield Museum |
| Wakefield | A city with a rich cultural scene, including museums and art galleries. It’s well-positioned for visitors exploring West Yorkshire and South Yorkshire. | Wakefield Cathedral, The Hepworth Wakefield, Yorkshire Sculpture Park, National Coal Mining Museum, Thornes Park, Pugneys Country Park |
Understanding Airbnb License Requirements & STR Laws in South Yorkshire (2025)
While South Yorkshire, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for South Yorkshire to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in South Yorkshire (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in South Yorkshirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
10BED ParkFREE •PoolTable •ArcadeMachine Sheffield
Entire Place • 4 bedrooms
4BDR house/8 guests/work and contractor friendly
Entire Place • 4 bedrooms
Large Modern 3 Bed | Pool Table | FREE Parking
Entire Place • 3 bedrooms
Cilla's Villa
Entire Place • 4 bedrooms
15%Off|Business|Leisure|Free Parking|Pool Table
Entire Place • 3 bedrooms
Spacious & Bright 1 Bed Flat in Central Doncaster
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in South Yorkshire (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in South Yorkshire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elena | 12 | $34,311 | 275 | 4.50/5.0 |
| AmbienHomes | 1 | $26,489 | 27 | 4.78/5.0 |
| Modou | 4 | $25,254 | 44 | 4.02/5.0 |
| Daniela | 2 | $23,029 | 48 | 4.84/5.0 |
| My Property Host | 2 | $21,257 | 14 | 4.78/5.0 |
| Bella-Jay Stays | 1 | $20,595 | 8 | 4.75/5.0 |
| Luke At Stay Host Save | 1 | $18,418 | 25 | 4.92/5.0 |
| Priscilla | 1 | $15,650 | 9 | 5.00/5.0 |
| Eason Stays | 1 | $14,983 | 6 | 4.33/5.0 |
| Pillow | 3 | $12,893 | 21 | 4.39/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Yorkshire.
Dive Deeper: Advanced South Yorkshire STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Yorkshire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSouth Yorkshire Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for South Yorkshire
- The South Yorkshire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.8% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in South Yorkshire, Apartment/Condo properties are the most common (55.8%), reflecting the local real estate landscape.
- Houses represent a significant 30.8% portion, catering likely to families or larger groups.
- The presence of 13.5% Hotel/Boutique listings indicates integration with traditional hospitality.
South Yorkshire Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for South Yorkshire
- The dominant room capacity in South Yorkshire is 1 bedroom listings, making up 36.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.5% of the active Airbnb listings in South Yorkshire, indicating a high concentration in these sizes.
- A significant 26.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in South Yorkshire.
South Yorkshire Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for South Yorkshire
- The most common guest capacity trend in South Yorkshire vacation rentals is listings accommodating 2 guests (30.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the South Yorkshire STR market, accounting for 44.3% of listings.
- 24.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Yorkshire.
- On average, properties in South Yorkshire are equipped to host 3.8 guests.
South Yorkshire Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for South Yorkshire
- The most common availability pattern in South Yorkshire falls within the 271-366 days range, representing 90.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in South Yorkshire (57.7%), reflecting common guest stay durations or potential owner blocking patterns.
South Yorkshire Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
40.4% of total
2 Nights
12 listings
23.1% of total
3 Nights
3 listings
5.8% of total
4-6 Nights
2 listings
3.8% of total
7-29 Nights
3 listings
5.8% of total
30+ Nights
11 listings
21.2% of total
Key Insights
- The most prevalent minimum stay requirement in South Yorkshire is 1 Night, adopted by 40.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.5%) of the South Yorkshire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.2%) caters to monthly stays (30+ nights) in South Yorkshire, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40.4% of South Yorkshire hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Yorkshire.
South Yorkshire Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
1.9% of total
Non-refundable
4 listings
7.7% of total
Flexible
14 listings
26.9% of total
Moderate
16 listings
30.8% of total
Firm
15 listings
28.8% of total
Strict
2 listings
3.8% of total
Cancellation Policy Insights for South Yorkshire
- The prevailing Airbnb cancellation policy trend in South Yorkshire is Moderate, used by 30.8% of listings.
- There's a relatively balanced mix between guest-friendly (57.7%) and stricter (32.6%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.8% market standard in South Yorkshire.
- Using a Strict policy might deter some guests, as only 3.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in South Yorkshire.
South Yorkshire STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for South Yorkshire
- The overall average booking lead time for vacation rentals in South Yorkshire is 28 days.
- Guests book furthest in advance for stays during November (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (42 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in South Yorkshire.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 42 days) to capture early planners.
- Monitor your own booking lead times against these South Yorkshire averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in South Yorkshire (2025)
Amenity Prevalence
Amenity Insights for South Yorkshire
- Essential amenities in South Yorkshire that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Smoke alarm, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for South Yorkshire: Wifi.
- Consider adding popular differentiators like TV or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in South Yorkshire to stay competitive.
South Yorkshire Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for South Yorkshire
- The typical guest profile for Airbnb in South Yorkshire consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.5% of guests.
- Key international markets include United Kingdom (90.5%) and Australia (1.6%).
- Top languages spoken are English (67.6%) followed by French (7.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the South Yorkshire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bishop Monkton | 12 | $4,681 | $351.73 | 50% |
| Stamford Bridge | 12 | $4,578 | $411.10 | 38% |
| Kettlewell | 17 | $4,420 | $442.30 | 44% |
| Burneside | 10 | $4,414 | $336.06 | 54% |
| Tollerton | 11 | $4,334 | $290.67 | 54% |
| Grinton | 12 | $4,325 | $343.90 | 47% |
| Bowness-on-Windermere | 352 | $4,308 | $363.83 | 46% |
| Hayton | 17 | $4,234 | $255.78 | 56% |
| Watermillock | 19 | $4,220 | $303.63 | 55% |
| Lindale | 12 | $4,205 | $295.39 | 48% |