Hornsea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Hornsea in 2025? Explore comprehensive Airbnb analytics for Hornsea, England, United Kingdom to uncover income potential. This 2025 STR market report for Hornsea, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 59 active listings.

Whether you're considering an Airbnb investment in Hornsea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hornsea Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hornsea Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$185
The average rental revenue earned for an occupied room per day in Hornsea.
Occupancy Rate(?)
39.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,670
Typical annual income for an Airbnb listing in Hornsea. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-31.2%
Significant decrease (-31.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Hornsea.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Hornsea.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
59
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hornsea (2025)

Understanding the monthly revenue variations for Airbnb listings in Hornsea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hornsea is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hornsea across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,222+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,908 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,708 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $944, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hornsea

Hornsea Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hornsea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hornsea:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hornsea

Average Daily Rate (ADR) Airbnb Trends in Hornsea (2025)

Effective short term rental pricing strategy in Hornsea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hornsea typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $349+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
  • Typical properties (Median) charge around $164 per night.
  • Entry-level properties (Bottom 25%) earn around $109 per night.

Average Daily Rate (ADR) Trend by Month in Hornsea

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Airbnb Seasonality Analysis & Trends in Hornsea (2025)

Peak Season (August, July, September)
  • Revenue averages $3,170 per month
  • Occupancy rates average 56.2%
  • Daily rates average $239
Shoulder Season
  • Revenue averages $2,207 per month
  • Occupancy maintains around 40.3%
  • Daily rates hold near $216
Low Season (January, February, November)
  • Revenue drops to average $1,577 per month
  • Occupancy decreases to average 30.3%
  • Daily rates adjust to average $203

Seasonality Insights for Hornsea

  • The Airbnb seasonality in Hornsea shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hornsea's highest earning potential, with monthly revenues capable of climbing to $3,587, occupancy reaching a high of 63.2%, and ADRs peaking at $243.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,494, occupancy could drop to 26.7%, and ADRs may adjust down to $186.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hornsea.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hornsea seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hornsea (2025)

Exploring the top neighborhoods for short-term rentals in Hornsea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Hornsea Seafront
A popular beachfront area known for its beautiful sandy beaches and seaside attractions, making it ideal for those seeking a relaxing getaway by the sea.
Hornsea Beach, Hornsea Mere, The Floral Hall, Hornsea Freeport, East Riding Leisure Hornsea
Northorpe
A charming traditional area with good access to local amenities and a welcoming community vibe. Great for families and travelers who want to experience local life.
Local shops, Hornsea Museum, The Town Hall, St. Nicholas Church
Southorpe
Offers a peaceful living environment with scenic countryside views. Ideal for guests looking for a quiet retreat away from the hustle and bustle.
Countryside walks, Rural pubs, Local farms
Seaside Road
Known for its close proximity to the beach and family-friendly activities, making it a favorite for families visiting Hornsea.
Funfair, Arcades, Beachfront cafes, Children's playgrounds
Hornsea Town Centre
The vibrant heart of Hornsea with shops, restaurants, and cafes. Attracts visitors looking for convenience and local culture.
Local shops, Restaurants, Community events, Market days
Hornsea Gardens
A picturesque area filled with well-kept gardens and parks, perfect for relaxation and appreciation of nature.
Hornsea Botanic Gardens, Peaceful parks, Walking trails
Seaview Terrace
Ideal for those wanting a stunning view of the coastline and easy access to the beach and local attractions.
Scenic sea views, Coastal walks, Cafes with sea views
East Riding of Yorkshire
Broader area encompassing Hornsea, offering diverse attractions from the coast to nature reserves, appealing to a wide range of tourists.
Bridlington, Beverley Minster, Yorkshire Wolds, Flamborough Head

Understanding Airbnb License Requirements & STR Laws in Hornsea (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Hornsea. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hornsea to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Hornsea (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hornseabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Barley Edge

Barley Edge

Entire Place • 6 bedrooms

$156,382
Revenue
54.6%
Occupancy
$807.99
Daily Rate
Sea view cottage with hot tub on Yorkshire Coast

Sea view cottage with hot tub on Yorkshire Coast

Entire Place • 1 bedroom

$44,551
Revenue
76.8%
Occupancy
$159.45
Daily Rate
Hornsea cliff top cottage with amazing sea views

Hornsea cliff top cottage with amazing sea views

Entire Place • 2 bedrooms

$36,073
Revenue
54.0%
Occupancy
$197.70
Daily Rate
Beautiful Victorian house 2 minutes from the beach

Beautiful Victorian house 2 minutes from the beach

Entire Place • 5 bedrooms

$31,961
Revenue
31.1%
Occupancy
$279.44
Daily Rate
Potts House - Yorkshire coast

Potts House - Yorkshire coast

Entire Place • 3 bedrooms

$31,771
Revenue
53.3%
Occupancy
$177.44
Daily Rate
Eldon Cottage

Eldon Cottage

Entire Place • 3 bedrooms

$30,667
Revenue
35.5%
Occupancy
$284.24
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hornsea (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hornsea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages7$285,572274.88/5.0
Jane5$89,4061334.93/5.0
John2$64,9661174.98/5.0
Malcolm4$56,688274.97/5.0
Joanna3$52,6981374.92/5.0
Lisa1$44,5512144.92/5.0
Ben1$31,9611004.95/5.0
Michael1$31,771325.00/5.0
Jayne2$31,0631374.95/5.0
Ralph1$29,5161474.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hornsea.

Dive Deeper: Advanced Hornsea STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hornsea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hornsea Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hornsea

  • The Hornsea Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.8% of the 59 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hornsea, House properties are the most common (72.9%), reflecting the local real estate landscape.
  • Houses represent a significant 72.9% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 5.1%) offer potential for unique stay experiences.

Hornsea Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hornsea

  • The dominant room capacity in Hornsea is 1 bedroom listings, making up 28.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 57.6% of the active Airbnb listings in Hornsea, indicating a high concentration in these sizes.
  • A significant 39.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hornsea.

Hornsea Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hornsea

  • The most common guest capacity trend in Hornsea vacation rentals is listings accommodating 4 guests (30.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Hornsea STR market, accounting for 57.6% of listings.
  • 30.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hornsea.
  • On average, properties in Hornsea are equipped to host 4.4 guests.

Hornsea Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hornsea

  • The most common availability pattern in Hornsea falls within the 271-366 days range, representing 47.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hornsea (39%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hornsea Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.8%)

1 Night

15 listings

26.8% of total

2 Nights (33.9%)

2 Nights

19 listings

33.9% of total

3 Nights (12.5%)

3 Nights

7 listings

12.5% of total

4-6 Nights (1.8%)

4-6 Nights

1 listings

1.8% of total

30+ Nights (25%)

30+ Nights

14 listings

25% of total

Key Insights

  • The most prevalent minimum stay requirement in Hornsea is 2 Nights, adopted by 33.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.7%) of the Hornsea Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (25%) caters to monthly stays (30+ nights) in Hornsea, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.9% of Hornsea hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hornsea.

Hornsea Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (19.6%)

Super Strict 60 Days

9 listings

19.6% of total

Flexible (19.6%)

Flexible

9 listings

19.6% of total

Moderate (23.9%)

Moderate

11 listings

23.9% of total

Firm (21.7%)

Firm

10 listings

21.7% of total

Strict (15.2%)

Strict

7 listings

15.2% of total

Cancellation Policy Insights for Hornsea

  • The prevailing Airbnb cancellation policy trend in Hornsea is Moderate, used by 23.9% of listings.
  • There's a relatively balanced mix between guest-friendly (43.5%) and stricter (36.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 23.9% market standard in Hornsea.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hornsea.

Hornsea STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hornsea

  • The overall average booking lead time for vacation rentals in Hornsea is 44 days.
  • Guests book furthest in advance for stays during May (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (59 days avg.) sees the longest lead times, while Fall (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Hornsea.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
  • Monitor your own booking lead times against these Hornsea averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hornsea (2025)

Amenity Prevalence

Amenity Insights for Hornsea

  • Essential amenities in Hornsea that guests expect include: TV, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hornsea: TV, Smoke alarm, Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hornsea to stay competitive.

Hornsea Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hornsea

  • The typical guest profile for Airbnb in Hornsea consists of primarily domestic travelers (97%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.0% of guests.
  • Key international markets include United Kingdom (97%) and United States (1.3%).
  • Top languages spoken are English (86.6%) followed by Spanish (4.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Leeds.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hornsea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grinton13$5,067$361.0051%
Appleby10$5,005$366.9045%
Bishop Monkton12$4,137$340.5748%
Stamford Bridge13$4,069$404.4634%
Escrick10$3,981$333.8245%
Flore11$3,865$357.8937%
Southburn18$3,739$232.5143%
Braunston13$3,572$359.0259%
Catterick10$3,409$524.3833%
Ravensworth10$3,291$204.7852%

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