Airbnb Market Analytics, Statistics and Data in St. Ives, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in St. Ives? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in St. Ives:
How much do Airbnb hosts make on average per month in St. Ives?
The short-term rental market in St. Ives shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,731 per month
- Strong performing properties (top 25%) make $4,555 or more
- Best-in-class properties (top 10%) achieve $7,111+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,489
Revenue Variations by Month
Occupancy Rates Throughout the Year in St. Ives
The market in St. Ives shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 62% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in St. Ives
Daily rates in St. Ives vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $225 per night
- Strong performing properties (top 25%) secure $335 or more
- Best-in-class properties (top 10%) pull in $474+ per night
- Entry-level properties (bottom 25%) earn around $147
Daily Rate Variations by Month
Get Live St. Ives Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in St. Ives
Peak Season (August, July, June)
- Revenue peaks at $6028.13 per month
- Occupancy rates reach 63.76%
- Daily rates average $304.45
Shoulder Season
- Revenue averages $3517.06 per month
- Occupancy maintains 42.23%
- Daily rates hold at $268.74
Low Season (December, November, January)
- Revenue drops to $1680.55 per month
- Occupancy decreases to 23.69%
- Daily rates adjust to $244.67
Is it still profitable to do Airbnb in St. Ives in 2025?
Yes! St. Ives demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and strong monthly revenue averaging $3517 and As a mature market with 1095 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in St. Ives
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Porthminster Beach | St. Ives' most popular beach, known for its golden sands and stunning views. Ideal for tourists looking for a seaside getaway with convenient access to cafes and restaurants. | Porthminster Beach Cafe, St. Ives Harbour, The Island, East Beach |
| St. Ives Harbour | A picturesque harbor area filled with charming shops and seafood restaurants. A focal point of the town, attracting visitors interested in local culture and maritime activities. | The Tate St Ives, St. Ives Museum, Harbour Boat Trips, Sloop Inn |
| Carbis Bay | A tranquil area known for its beautiful sandy beach and great walking paths. Popular with families and those looking for a peaceful retreat close to St. Ives. | Carbis Bay Beach, The Southwest Coast Path, Carbis Bay Hotel Spa |
| Zennor | A short drive from St. Ives, Zennor offers scenic countryside and coastal walks. It attracts visitors interested in hiking and exploring the natural beauty of Cornwall. | Zennor Quoit, The Tinner's Arms, Cliff walks to the coastline |
| Hayle | Adjacent to St. Ives, Hayle boasts an extensive sandy beach suitable for watersports and family outings, providing additional accommodation opportunities. | Hayle Towans Beach, Hayle Estuary, The Golf Course |
| Gwithian | Known for its surf beaches and dramatic cliffs, Gwithian is perfect for adventure seekers as well as those wanting to enjoy nature and beach life. | Gwithian Beach, Godrevy Lighthouse, Dolphin Watching |
| Marazion | Home to the iconic St. Michael's Mount, Marazion is steeped in history and offers great beach access and scenic views, making it a favorite for tourists. | St. Michael's Mount, Marazion Beach, The Causeway |
| Godrevy | A scenic area renowned for its nature reserves and wildlife. It's popular among eco-tourists, walkers, and those wanting to enjoy off-the-beaten-path experiences. | Godrevy Point, Godrevy's famous lighthouse, Nature Reserves |
Do you need a license for Airbnb in St. Ives?
We recommend checking directly with St. Ives's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in St. Ives
Stunning Luxury Holiday Home - amazing sea views
Entire Place • 6 bedrooms
spacious house for up to 12 people with sea views
Entire Place • 6 bedrooms
Ocean Air - Sleeps 8 - On-Site Parking - Sea Views
Entire Place • 4 bedrooms
Amazing 5 bed holiday home with stunning sea views
Entire Place • 5 bedrooms
The Fairings - Grade ll Listed 4 bed cottage
Entire Place • 4 bedrooms
'Gimme Shelter' Unique cottage
Entire Place • 3 bedrooms
Top Performing Professional Hosts in St. Ives
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cornish Horizons | 155 | $2,398,463 | 258 | 1.04/5.0 |
| Lisa | 46 | $2,133,612 | 2378 | 4.69/5.0 |
| Orange Roofs | 37 | $1,689,070 | 591 | 4.35/5.0 |
| Cornish Escapes | 77 | $1,418,045 | 977 | 4.16/5.0 |
| Luxury Coastal | 39 | $1,061,200 | 311 | 3.53/5.0 |
| Sam | 18 | $776,213 | 479 | 4.04/5.0 |
| Claire | 11 | $742,162 | 106 | 3.42/5.0 |
| Cornish Riviera | 39 | $645,826 | 461 | 3.76/5.0 |
| Elizabeth | 9 | $641,644 | 238 | 4.95/5.0 |
| Elaine | 16 | $493,173 | 3755 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in St. Ives
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91%), with house and apartment & condo properties comprising 92.2% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (7.8% combined)
Room Capacity Distribution
Analysis of 1,095 properties in St. Ives shows that 2 bedrooms properties are most prevalent, making up 33.7% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 66.7% of all listings.
Key Insights
- Most common: 2 bedrooms (33.7%)
- Least common: 5+ bedrooms (2.4%)
- Market concentration: 66.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,095 properties in St. Ives reveals that 4 guests properties dominate the market, representing 33% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 58.9% of the market.
Key Insights
- Most common capacity: 4 guests (33% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 58.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,095 properties in St. Ives, the most common availability pattern is 271-366 days (44.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.5% of properties).
Key Insights
- Most common availability window: 271-366 days (44.5%)
- Most common booking duration: 91-180 days (33.5%)
- Properties with high availability (180+ days): 77.9%
- Properties with long-term bookings (180+ days): 23.6%
Minimum Stay Distributions
1 Night
166 listings
17.4% of total
2 Nights
245 listings
25.7% of total
3 Nights
214 listings
22.5% of total
4-6 Nights
145 listings
15.2% of total
7-29 Nights
48 listings
5% of total
30+ Nights
135 listings
14.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 43.1%
- Mid-length stays (4-6 nights) represent 15.2% of listings
- Monthly+ stays (14.2%) suggest a stable extended-stay market
- High market flexibility with 65.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
202 listings
20.8% of total
Super Strict 30 Days
9 listings
0.9% of total
Flexible
65 listings
6.7% of total
Moderate
99 listings
10.2% of total
Firm
186 listings
19.2% of total
Strict
408 listings
42.1% of total
Key Insights
- Strict is the preferred policy at 42.1% of listings
- Stricter policies (Firm & Strict) dominate at 61.3% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 0.9% of listings
Recommendations
- The market supports stricter policies, with 61.3% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jul, Jun, averaging 112 days
- Shortest booking windows are in Mar, Nov, Feb, averaging 65 days
- Summer shows the longest average booking window at 107 days, while Winter has the shortest at 76 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 107 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in St. Ives
Below is the distribution of amenities across listings in St. Ives:
Traveler Demographics
Key Insights
- Domestic travelers make up 82.3% of total guests, indicating a dominant local market share.
- Primary international markets: United States (3.8%) and Germany (2.9%)
- English is the top language at 75.2%, followed by French (8.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.7%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Germany
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding St. Ives. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Angle | 13 | $5,199 | $406.98 | 43% |
| Trenance | 21 | $4,912 | $486.22 | 42% |
| Llanrhidian | 17 | $4,593 | $329.53 | 50% |
| Ludchurch | 18 | $4,551 | $301.63 | 41% |
| Redberth | 29 | $4,110 | $230.72 | 57% |
| Perranuthnoe | 21 | $3,855 | $379.66 | 38% |
| Higher Crackington | 18 | $3,541 | $324.01 | 38% |
| Llanboidy | 10 | $3,513 | $253.82 | 42% |
| Llangennith | 30 | $3,503 | $249.58 | 52% |
| St. John | 40 | $3,449 | $230.76 | 50% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights