Airbnb Market Analytics, Statistics and Data in Windermere, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Windermere? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Windermere:
How much do Airbnb hosts make on average per month in Windermere?
The short-term rental market in Windermere shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,064 per month
- Strong performing properties (top 25%) make $5,373 or more
- Best-in-class properties (top 10%) achieve $9,069+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,668
Revenue Variations by Month
Occupancy Rates Throughout the Year in Windermere
The market in Windermere shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 46% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Windermere
Daily rates in Windermere vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $211 per night
- Strong performing properties (top 25%) secure $334 or more
- Best-in-class properties (top 10%) pull in $548+ per night
- Entry-level properties (bottom 25%) earn around $138
Daily Rate Variations by Month
Get Live Windermere Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Windermere
Peak Season (August, June, May)
- Revenue peaks at $5955.98 per month
- Occupancy rates reach 59.46%
- Daily rates average $312.57
Shoulder Season
- Revenue averages $4351.96 per month
- Occupancy maintains 46.65%
- Daily rates hold at $287.04
Low Season (December, November, January)
- Revenue drops to $2493.25 per month
- Occupancy decreases to 28.89%
- Daily rates adjust to $272.58
Is it still profitable to do Airbnb in Windermere in 2025?
Yes! Windermere demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $4352 and With 335 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Windermere
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Bowness-on-Windermere | A picturesque village on the shores of Lake Windermere, Bowness attracts tourists for its stunning views and access to lake activities. Ideal for families and couples seeking a romantic getaway. | Lake Windermere, The World of Beatrix Potter, Bowness Bay Marina, Blackwell Arts and Crafts House, Windermere Jetty Museum |
| Windermere Town Center | The main hub for visitors, it offers shops, restaurants, and close access to transport links. Perfect for guests who desire convenience and a mix of local culture and amenities. | Windermere Lake Cruises, The Old Laundry Theatre, Local shops and cafes, St. Martin's Church, Windermere Golf Club |
| Ambleside | Just a short drive from Windermere, Ambleside is known for its stunning lakeside views and hiking trails. Great for outdoor enthusiasts and those exploring the Lake District. | Stock Ghyll Force, Ambleside Roman Fort, Lake Windermere access, Bridge House, Rydal Water |
| Troutbeck | A charming village with stunning scenery and traditional stone houses. Perfect for guests looking for a peaceful retreat amidst nature. | Troutbeck Bridge, Townend, Local walking trails, Scenic views of the fells, Campsites |
| Grasmere | Famous for its poetry heritage and scenic beauty, Grasmere attracts visitors seeking tranquility and nature, making it ideal for romantic getaways. | Dove Cottage, Grasmere Lake, Wordsworth Museum, Allan Bank, Heron Pike |
| Coniston | A nearby village known for its beautiful lake and outdoor activities. Appeals to guests who enjoy sailing, hiking, and cycling. | Coniston Water, Brantwood, Old Man of Coniston, Coniston Range, Water sports |
| Cartmel | A historic village famous for its priory and sticky toffee pudding. Attracts foodies and culture lovers looking for a quaint English village experience. | Cartmel Priory, Sticky Toffee Pudding Shop, Cartmel Racecourse, Local shops and restaurants, Holker Hall |
| Kendal | A larger market town close to Windermere, known for its shopping and historical sites. Ideal for guests who want a mix of urban and rural experiences. | Kendal Castle, Museum of Lakeland Life, Kendal Mint Cake, Local markets, South Lakes Safari Zoo |
Do you need a license for Airbnb in Windermere?
We recommend checking directly with Windermere's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Windermere
Lake District house - sleeps 18 - hot tub
Entire Place • 9 bedrooms
Orrest Howe
Entire Place • 5 bedrooms
Southview Spa
Entire Place • 9 bedrooms
Luxury Renovated Coach House in Central Windermere
Entire Place • 3 bedrooms
House of Kiki - Windermere, Lake District
Entire Place • 5 bedrooms
Newstead
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Windermere
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 26 | $1,470,497 | 393 | 4.14/5.0 |
| Sykes Holiday Cottages | 29 | $606,853 | 83 | 2.60/5.0 |
| Michelle | 17 | $486,624 | 761 | 4.87/5.0 |
| Aria | 7 | $359,184 | 438 | 4.82/5.0 |
| Lakes Luxury | 6 | $329,742 | 26 | 3.12/5.0 |
| Ridgestone | 7 | $315,992 | 336 | 4.36/5.0 |
| Liam | 4 | $312,417 | 773 | 4.91/5.0 |
| Maria | 1 | $292,846 | 21 | 4.76/5.0 |
| Chris | 8 | $252,141 | 311 | 4.95/5.0 |
| Niall And Marta | 3 | $246,976 | 482 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Windermere
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (70.1%), with house and apartment & condo properties comprising 75.5% of inventory
- Strong specialty sector (23.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in outdoor & mobile, unique stays, others segments (5.7% combined)
Room Capacity Distribution
Analysis of 335 properties in Windermere shows that 1 bedroom properties are most prevalent, making up 36.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 54.3% of all listings.
Key Insights
- Most common: 1 bedroom (36.4%)
- Least common: 4 bedrooms (5.1%)
- Market concentration: 54.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 335 properties in Windermere reveals that 2 guests properties dominate the market, representing 34% of all listings. The average property accommodates 3.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 50.7% of the market.
Key Insights
- Most common capacity: 2 guests (34% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 3.5 guests per property
- Market concentration: 50.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 335 properties in Windermere, the most common availability pattern is 271-366 days (35.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (26.9% of properties).
Key Insights
- Most common availability window: 271-366 days (35.8%)
- Most common booking duration: 91-180 days (26.9%)
- Properties with high availability (180+ days): 63.0%
- Properties with long-term bookings (180+ days): 38.8%
Minimum Stay Distributions
1 Night
116 listings
36% of total
2 Nights
113 listings
35.1% of total
3 Nights
33 listings
10.2% of total
4-6 Nights
7 listings
2.2% of total
30+ Nights
53 listings
16.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 71.1%
- Mid-length stays (4-6 nights) represent 2.2% of listings
- Monthly+ stays (16.5%) suggest a stable extended-stay market
- High market flexibility with 81.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
51 listings
17.1% of total
Super Strict 30 Days
6 listings
2% of total
Flexible
30 listings
10.1% of total
Moderate
63 listings
21.1% of total
Firm
47 listings
15.8% of total
Strict
101 listings
33.9% of total
Key Insights
- Strict is the preferred policy at 33.9% of listings
- The market shows a balanced distribution between guest-friendly (31.2%) and strict (49.7%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 2.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Jul, averaging 82 days
- Shortest booking windows are in Oct, Nov, Feb, averaging 48 days
- Summer shows the longest average booking window at 76 days, while Fall has the shortest at 53 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 76 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Feb when lead times are shortest
Popular Airbnb Amenities in Windermere
Below is the distribution of amenities across listings in Windermere:
Traveler Demographics
Key Insights
- Domestic travelers make up 77.9% of total guests, indicating a dominant local market share.
- Primary international markets: United States (5.9%) and Australia (4.8%)
- English is the top language at 78.4%, followed by Chinese (8.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 9.3%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Australia
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Windermere. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Gorebridge | 12 | $6,432 | $542.36 | 55% |
| Grinton | 15 | $5,757 | $335.88 | 50% |
| Casterton | 11 | $5,229 | $303.41 | 51% |
| Midlothian | 12 | $4,761 | $300.69 | 50% |
| City of Edinburgh | 4,340 | $4,750 | $280.52 | 62% |
| Holy Island | 10 | $4,743 | $277.73 | 59% |
| Pooley Bridge | 11 | $4,687 | $321.71 | 53% |
| Hayton | 13 | $4,560 | $245.93 | 62% |
| Kielder | 13 | $4,502 | $336.90 | 51% |
| Seascale | 11 | $4,489 | $357.98 | 45% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights