Airbnb Market Analytics, Statistics and Data in North Hertfordshire, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in North Hertfordshire? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in North Hertfordshire:
How much do Airbnb hosts make on average per month in North Hertfordshire?
The short-term rental market in North Hertfordshire shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,056 per month
- Strong performing properties (top 25%) make $3,337 or more
- Best-in-class properties (top 10%) achieve $4,961+ monthly
- Entry-level properties (bottom 25%) typically earn around $977
Revenue Variations by Month
Occupancy Rates Throughout the Year in North Hertfordshire
The market in North Hertfordshire shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 57% occupancy rates
- Strong performing properties (top 25%) achieve 77% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in North Hertfordshire
Daily rates in North Hertfordshire vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $114 per night
- Strong performing properties (top 25%) secure $154 or more
- Best-in-class properties (top 10%) pull in $252+ per night
- Entry-level properties (bottom 25%) earn around $79
Daily Rate Variations by Month
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Seasonality patterns in North Hertfordshire
Peak Season (November, October, December)
- Revenue peaks at $2932.31 per month
- Occupancy rates reach 60.98%
- Daily rates average $163.68
Shoulder Season
- Revenue averages $2504.53 per month
- Occupancy maintains 52.52%
- Daily rates hold at $154.98
Low Season (September, February, January)
- Revenue drops to $1890.80 per month
- Occupancy decreases to 39.32%
- Daily rates adjust to $144.97
Is it still profitable to do Airbnb in North Hertfordshire in 2025?
Yes! North Hertfordshire demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 53% and strong monthly revenue averaging $2505 and The market's 121 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in North Hertfordshire
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Hitchin | A picturesque market town known for its historic buildings, charming cafes, and vibrant local market. It attracts tourists looking for a quaint English experience. | Hitchin Lavender, St. Mary's Church, The Market Theatre, Hitchin Priory, The Town Centre Market |
| Letchworth Garden City | The world's first garden city, offering beautiful parks, gardens, and a family-friendly atmosphere. Ideal for guests seeking tranquility and outdoor activities. | Norton Common, Letchworth Rose Gardens, The Wynd, Letchworth Museum and Art Gallery, The Garden City Theatre |
| Royston | A historic market town with a vibrant community and proximity to the scenic Royston Cave. Great for families and history buffs. | Royston Cave, The Royston Museum, Therfield Heath, The Original Royston Market |
| Stevenage | A modern town that offers a mix of urban living and green spaces. Popular with families and those looking for good transport links to London. | Fairlands Valley Park, Stevenage Leisure Park, The Gordon Craig Theatre, Old Town Stevenage |
| Sandridge | A charming village located near St Albans, known for its scenic views and peaceful environment. Perfect for rural getaways. | Sandridgebury Lane, Heartwood Forest, St. Leonard’s Church, The Sandridge Lock |
| Knebworth | Famous for its historic Knebworth House and beautiful parklands. Attracts visitors for its rich history and outdoor activities. | Knebworth House, Knebworth Park, Knebworth Railway Station, The Knebworth Festival |
| Codicote | A quaint village surrounded by scenic countryside, ideal for nature lovers and those looking to escape city life. Offers a peaceful retreat. | Codicote Village Green, St. Giles Church, Local walking paths, Herts and Essex Wildlife Trust Nature Reserve |
Do you need a license for Airbnb in North Hertfordshire?
We recommend checking directly with North Hertfordshire's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in North Hertfordshire
Hitchin Barn conversion
Entire Place • 4 bedrooms
Black Squirrel Barn, luxury 3 bedroom, 2 bath barn
Entire Place • 3 bedrooms
Stunning detached Barn in rural village setting
Entire Place • 2 bedrooms
Countryside Cottage
Entire Place • 3 bedrooms
Modernised, beautiful home in Hitchin Market Town
Entire Place • 3 bedrooms
Fabulous village home near Cambridge
Entire Place • 5 bedrooms
Top Performing Professional Hosts in North Hertfordshire
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Veronica | 3 | $148,412 | 259 | 4.92/5.0 |
| Niki | 3 | $141,196 | 334 | 4.99/5.0 |
| Gareth | 2 | $81,775 | 19 | 5.00/5.0 |
| Dinah | 1 | $78,837 | 27 | 4.96/5.0 |
| Rebecca | 1 | $77,404 | 35 | 5.00/5.0 |
| Aaron | 4 | $71,240 | 100 | 4.31/5.0 |
| 277008321 | 2 | $68,394 | 193 | 4.75/5.0 |
| Samantha | 1 | $61,323 | 14 | 5.00/5.0 |
| Andy | 1 | $58,694 | 14 | 4.86/5.0 |
| Samuel | 1 | $56,254 | 132 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in North Hertfordshire
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (67.8%), with house and boutique & hotels properties comprising 65.3% of inventory
- Strong specialty sector (29.0%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Room Capacity Distribution
Analysis of 121 properties in North Hertfordshire shows that 1 bedroom properties are most prevalent, making up 44.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 66.1% of all listings.
Key Insights
- Most common: 1 bedroom (44.6%)
- Least common: 4 bedrooms (1.7%)
- Market concentration: 66.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 121 properties in North Hertfordshire reveals that 2 guests properties dominate the market, representing 29.8% of all listings. The average property accommodates 2.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 52.9% of the market.
Key Insights
- Most common capacity: 2 guests (29.8% of market)
- Least common capacity: 7 guests (0.8% of market)
- Average guest capacity: 2.9 guests per property
- Market concentration: 52.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 121 properties in North Hertfordshire, the most common availability pattern is 271-366 days (29.8% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.1% of properties).
Key Insights
- Most common availability window: 271-366 days (29.8%)
- Most common booking duration: 181-270 days (28.1%)
- Properties with high availability (180+ days): 58.7%
- Properties with long-term bookings (180+ days): 43.8%
Minimum Stay Distributions
1 Night
36 listings
32.1% of total
2 Nights
43 listings
38.4% of total
3 Nights
17 listings
15.2% of total
4-6 Nights
5 listings
4.5% of total
7-29 Nights
3 listings
2.7% of total
30+ Nights
8 listings
7.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 70.5%
- Mid-length stays (4-6 nights) represent 4.5% of listings
- Monthly+ stays (7.1%) suggest a stable extended-stay market
- High market flexibility with 85.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.9% of total
Non-refundable
1 listings
0.9% of total
Refundable
2 listings
1.8% of total
Super Strict 60 Days
1 listings
0.9% of total
Flexible
28 listings
25.7% of total
Moderate
43 listings
39.4% of total
Firm
12 listings
11% of total
Strict
21 listings
19.3% of total
Key Insights
- Moderate is the preferred policy at 39.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 65.1% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 70 days
- Shortest booking windows are in Nov, Feb, Mar, averaging 42 days
- Summer shows the longest average booking window at 68 days, while Winter has the shortest at 50 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 68 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Mar when lead times are shortest
Popular Airbnb Amenities in North Hertfordshire
Below is the distribution of amenities across listings in North Hertfordshire:
Traveler Demographics
Key Insights
- Domestic travelers make up 85.8% of total guests, indicating a dominant local market share.
- Primary international markets: United States (3.8%) and Australia (2.5%)
- English is the top language at 78.8%, followed by French (8.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.0%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Australia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding North Hertfordshire. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $8,798 | $645.14 | 45% |
| Lambourn | 11 | $6,432 | $680.78 | 28% |
| City of Westminster | 1,350 | $6,261 | $490.13 | 52% |
| Old Windsor | 22 | $5,182 | $339.50 | 56% |
| Flore | 10 | $4,958 | $357.85 | 43% |
| Wraysbury | 14 | $4,915 | $395.34 | 46% |
| Dinton | 11 | $4,526 | $232.69 | 58% |
| Kintbury | 12 | $4,268 | $247.81 | 56% |
| Hambleden | 24 | $4,154 | $397.83 | 42% |
| Nettlestone | 27 | $4,070 | $394.28 | 43% |
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