West Lulworth Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in West Lulworth in 2025? Explore comprehensive Airbnb analytics for West Lulworth, England, United Kingdom to uncover income potential. This 2025 STR market report for West Lulworth, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 86 active listings.
Whether you're considering an Airbnb investment in West Lulworth, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the West Lulworth Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key West Lulworth Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in West Lulworth (2025)
Understanding the monthly revenue variations for Airbnb listings in West Lulworth is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in West Lulworth is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in West Lulworth across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,670+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,968 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,943 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,797, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in West Lulworth
West Lulworth Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the West Lulworth STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in West Lulworth:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in West Lulworth
Average Daily Rate (ADR) Airbnb Trends in West Lulworth (2025)
Effective short term rental pricing strategy in West Lulworth involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in West Lulworth typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $632+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $362 or more.
- Typical properties (Median) charge around $220 per night.
- Entry-level properties (Bottom 25%) earn around $155 per night.
Average Daily Rate (ADR) Trend by Month in West Lulworth
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Airbnb Seasonality Analysis & Trends in West Lulworth (2025)
Peak Season (August, July, May)
- Revenue averages $5,947 per month
- Occupancy rates average 61.1%
- Daily rates average $341
Shoulder Season
- Revenue averages $4,036 per month
- Occupancy maintains around 47.4%
- Daily rates hold near $309
Low Season (February, November, December)
- Revenue drops to average $2,602 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $296
Seasonality Insights for West Lulworth
- The Airbnb seasonality in West Lulworth shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases West Lulworth's highest earning potential, with monthly revenues capable of climbing to $6,917, occupancy reaching a high of 68.5%, and ADRs peaking at $354.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,059, occupancy could drop to 28.9%, and ADRs may adjust down to $272.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in West Lulworth.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these West Lulworth seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in West Lulworth (2025)
Exploring the top neighborhoods for short-term rentals in West Lulworth? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Durdle Door | Famous natural limestone arch and beach, a hotspot for tourists and outdoor enthusiasts. Perfect for beachgoers and hikers looking for stunning landscapes and iconic views. | Durdle Door, Lulworth Cove, Lulworth Castle, Coast Path walks, Weymouth Beach |
| Lulworth Cove | A charming coastal village known for its geological formations and scenic beauty. Great for families and couples seeking picturesque landscapes and local seaside attractions. | Lulworth Cove, Visitors Centre, Cove Hill, Local cafes and shops, Boat trips |
| Lulworth Castle | Historic castle and parkland attracting visitors interested in history and family-friendly activities. A unique location for families looking for a rural getaway. | Lulworth Castle, Castle parkland, Family activities, Picnic areas, Historical tours |
| The Jurassic Coast | UNESCO World Heritage site showcasing stunning coastal geography, attracting nature lovers and geology enthusiasts year-round. Ideal for those wanting outdoor activities and exploration. | Jurassic Coast, Fossil hunting, Walking trails, Scenic views, Visitor centres |
| Weymouth | Nearby coastal town with beautiful beaches and an active harbor. Popular for its range of local attractions and as a base for exploring the surrounding area. | Weymouth Beach, Nothe Fort, Weymouth Harbour, Sealife Centre, Sandworld |
| Wareham | Historic market town with rich history and access to the beautiful Dorset countryside. Great location for visitors wanting a mix of culture and nature. | Wareham Town Museum, River Frome walks, Scenic train rides, Local shops, Historic pubs |
| Kimmeridge Bay | Stunning bay known for its natural beauty and historical significance in fossil collecting. A great spot for those interested in marine life and coastal exploration. | Kimmeridge Bay, Fossil collecting, Marine Conservation, Cliffs walks, Local wildlife |
| Swanage | Charming seaside town with a rich Victorian heritage and beautiful sandy beach. Offers a family-friendly atmosphere and proximity to attractions like the Swanage Railway. | Swanage Beach, Swanage Railway, Old Harry Rocks, Studland Beaches, Pubs and cafes |
Understanding Airbnb License Requirements & STR Laws in West Lulworth (2025)
With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in West Lulworth. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for West Lulworth to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 17% licensed listings)
Top Performing Airbnb Properties in West Lulworth (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in West Lulworthbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
No.2 Coastguards at Lulworth Cove
Entire Place • 4 bedrooms
Advantage Point
Entire Place • 5 bedrooms
Spring Cottage - Lulworth Cove
Entire Place • 2 bedrooms
Beautiful thatched cottage at Lulworth Cove Dorset
Entire Place • 3 bedrooms
Cove Cottage at Lulworth Cove
Entire Place • 3 bedrooms
Lulworth Cove - Jurassic Coast - Sleeps up to 8
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in West Lulworth (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in West Lulworth based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Camille | 14 | $582,849 | 249 | 4.78/5.0 |
| Cottages | 4 | $288,371 | 42 | 4.63/5.0 |
| Emma | 3 | $168,867 | 182 | 4.95/5.0 |
| Holidaycottages.Co.Uk | 6 | $166,972 | 2 | N/A/5.0 |
| Sam And Katie | 1 | $108,106 | 104 | 4.91/5.0 |
| Philip | 8 | $100,523 | 104 | 4.28/5.0 |
| Holidaycottages.Co.Uk | 3 | $83,279 | 6 | 4.67/5.0 |
| Catriona | 1 | $79,108 | 221 | 4.63/5.0 |
| Sunita | 1 | $75,762 | 62 | 4.98/5.0 |
| Paul | 1 | $62,842 | 116 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in West Lulworth.
Dive Deeper: Advanced West Lulworth STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for West Lulworth. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWest Lulworth Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for West Lulworth
- The West Lulworth Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.9% of the 86 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in West Lulworth, House properties are the most common (62.8%), reflecting the local real estate landscape.
- Houses represent a significant 62.8% portion, catering likely to families or larger groups.
- The presence of 9.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays (combined 2.4%) offer potential for unique stay experiences.
West Lulworth Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for West Lulworth
- The dominant room capacity in West Lulworth is 3 bedrooms listings, making up 36% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 66.2% of the active Airbnb listings in West Lulworth, indicating a high concentration in these sizes.
- A significant 46.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in West Lulworth.
West Lulworth Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for West Lulworth
- The most common guest capacity trend in West Lulworth vacation rentals is listings accommodating 6 guests (33.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the West Lulworth STR market, accounting for 61.6% of listings.
- 46.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in West Lulworth.
- On average, properties in West Lulworth are equipped to host 4.9 guests.
West Lulworth Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for West Lulworth
- The most common availability pattern in West Lulworth falls within the 271-366 days range, representing 46.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in West Lulworth (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
West Lulworth Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
26.5% of total
2 Nights
28 listings
33.7% of total
3 Nights
10 listings
12% of total
4-6 Nights
3 listings
3.6% of total
30+ Nights
20 listings
24.1% of total
Key Insights
- The most prevalent minimum stay requirement in West Lulworth is 2 Nights, adopted by 33.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.2%) of the West Lulworth Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.1%) caters to monthly stays (30+ nights) in West Lulworth, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.7% of West Lulworth hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 24.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in West Lulworth.
West Lulworth Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
4 listings
4.9% of total
Super Strict 60 Days
22 listings
26.8% of total
Non-refundable
4 listings
4.9% of total
Flexible
15 listings
18.3% of total
Moderate
10 listings
12.2% of total
Firm
13 listings
15.9% of total
Strict
14 listings
17.1% of total
Cancellation Policy Insights for West Lulworth
- The prevailing Airbnb cancellation policy trend in West Lulworth is Super Strict 60 Days, used by 26.8% of listings.
- There's a relatively balanced mix between guest-friendly (30.5%) and stricter (33.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 26.8% market standard in West Lulworth.
- Regularly review your cancellation policy against competitors and market demand shifts in West Lulworth.
West Lulworth STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for West Lulworth
- The overall average booking lead time for vacation rentals in West Lulworth is 54 days.
- Guests book furthest in advance for stays during June (average 110 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in West Lulworth.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these West Lulworth averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in West Lulworth (2025)
Amenity Prevalence
Amenity Insights for West Lulworth
- Essential amenities in West Lulworth that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, TV, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for West Lulworth: Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in West Lulworth to stay competitive.
West Lulworth Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for West Lulworth
- The typical guest profile for Airbnb in West Lulworth consists of primarily domestic travelers (87%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 87.3% of guests.
- Key international markets include United Kingdom (87.3%) and United States (4%).
- Top languages spoken are English (61.3%) followed by French (6.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the West Lulworth Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 15 | $6,685 | $523.51 | 50% |
| Chew Magna | 16 | $6,360 | $413.61 | 44% |
| Long Sutton | 17 | $5,964 | $404.64 | 44% |
| Lambourn | 12 | $5,662 | $643.69 | 28% |
| Winsham | 11 | $5,299 | $507.01 | 45% |
| Ashley | 12 | $5,214 | $355.94 | 52% |
| Dinton | 11 | $4,616 | $250.27 | 58% |
| Oldland Common | 13 | $4,517 | $372.05 | 41% |
| Binegar | 10 | $4,514 | $267.41 | 58% |
| Freshford | 13 | $4,415 | $283.05 | 50% |