Hull Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Hull in 2025? Explore comprehensive Airbnb analytics for Hull, England, United Kingdom to uncover income potential. This 2025 STR market report for Hull, based on AirROI data from September 2024 to August 2025, reveals key trends in the market of 295 active listings.

Whether you're considering an Airbnb investment in Hull, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hull Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hull Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$120
The average rental revenue earned for an occupied room per day in Hull.
Occupancy Rate(?)
36.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,078
Typical annual income for an Airbnb listing in Hull. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.8%
Strong growth (18.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Hull.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Hull.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
295
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hull (2025)

Understanding the monthly revenue variations for Airbnb listings in Hull is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hull is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hull across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,066+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,091 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,095 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $464, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hull

Hull Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hull STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hull:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hull

Average Daily Rate (ADR) Airbnb Trends in Hull (2025)

Effective short term rental pricing strategy in Hull involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hull typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $187+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
  • Typical properties (Median) charge around $113 per night.
  • Entry-level properties (Bottom 25%) earn around $82 per night.

Average Daily Rate (ADR) Trend by Month in Hull

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Airbnb Seasonality Analysis & Trends in Hull (2025)

Peak Season (July, June, March)
  • Revenue averages $1,619 per month
  • Occupancy rates average 42.7%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,424 per month
  • Occupancy maintains around 38.6%
  • Daily rates hold near $120
Low Season (January, September, November)
  • Revenue drops to average $1,223 per month
  • Occupancy decreases to average 35.1%
  • Daily rates adjust to average $113

Seasonality Insights for Hull

  • The Airbnb seasonality in Hull shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hull's highest earning potential, with monthly revenues capable of climbing to $1,655, occupancy reaching a high of 45.1%, and ADRs peaking at $137.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,145, occupancy could drop to 32.0%, and ADRs may adjust down to $110.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hull.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hull seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hull (2025)

Exploring the top neighborhoods for short-term rentals in Hull? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Centre
The bustling heart of Hull, offering a mix of culture, shopping, and dining. A prime location for tourists wanting to explore the city's attractions and nightlife.
Ferens Art Gallery, Hull Maritime Museum, St Stephen's Shopping Centre, Princess Quay, Middle Street Resource Centre
Old Town
A historic area filled with charming architecture and rich history. Great for guests interested in exploring Hull's past and enjoying boutique shops and pubs.
Streetlife Museum, Wilberforce House, Holy Trinity Church, The Hull New Theatre, The Old Grammar School
Marina
A picturesque waterfront area perfect for leisure and dining. Attracts visitors looking for scenic views and access to boating and water activities.
Hull Marina, The Deep, Craven Park, St. Andrew's Dock, Marina Entertainment
Newland Village
A vibrant student area that attracts a young crowd. Ideal for hosts looking to cater to university students and young professionals.
Newland Avenue, University of Hull, Local pubs and cafes, Endeavour Wharf, Parks and green spaces
Humber Bridge
A scenic area with beautiful views of the bridge and the River Humber. Attractive for nature lovers and those looking for picturesque stays.
Humber Bridge, Humber Bridge Country Park, Cycle paths, Scenic picnic spots, Walking trails
East Riding of Yorkshire
A beautiful rural area adjacent to Hull with natural attractions, making it ideal for guests looking for a peaceful getaway.
Sewerby Hall and Gardens, Bridlington Beach, Flamborough Head, Nature reserves, Walking and cycling paths
Anlaby
A suburban area with family-friendly attractions. Good for hosting families or those looking for a quieter stay close to Hull.
Anlaby Park, Local cafes, Shopping facilities, Parks, Community events
Beverley
A historic market town near Hull, known for its quaint streets and cultural events. Perfect for guests wanting a charming stay away from urban noise.
Beverley Minster, East Riding Treasure House, Beverley Market, Beverley Westwood, Historic streets

Understanding Airbnb License Requirements & STR Laws in Hull (2025)

While Hull, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hull to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Hull (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hullbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful three bed period home

Beautiful three bed period home

Entire Place • 3 bedrooms

$84,553
Revenue
76.7%
Occupancy
$345.60
Daily Rate
Luxury Duplex 2-Bed Apartment Fruit Market Marina

Luxury Duplex 2-Bed Apartment Fruit Market Marina

Entire Place • 2 bedrooms

$45,153
Revenue
57.0%
Occupancy
$208.12
Daily Rate
Grammar School Yard four bedroom free parking

Grammar School Yard four bedroom free parking

Entire Place • 4 bedrooms

$43,910
Revenue
65.0%
Occupancy
$186.77
Daily Rate
Modern home in the Hull Marina

Modern home in the Hull Marina

Entire Place • 2 bedrooms

$41,213
Revenue
66.3%
Occupancy
$167.97
Daily Rate
Penthouse Suites @ Humber Lofts Residences

Penthouse Suites @ Humber Lofts Residences

Entire Place • 3 bedrooms

$39,180
Revenue
32.5%
Occupancy
$343.43
Daily Rate
Lovely 3 bed apartment (10)Free parking and Wi-fi

Lovely 3 bed apartment (10)Free parking and Wi-fi

Entire Place • 3 bedrooms

$37,557
Revenue
58.4%
Occupancy
$176.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hull (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hull based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nicola14$182,6521324.95/5.0
Hullidays12$147,2352374.70/5.0
Jesouth15$132,5862644.62/5.0
Natalie8$110,074224.79/5.0
High Demand Hideaways5$98,437694.63/5.0
Joe1$84,553284.93/5.0
Helen & Ally5$83,184824.13/5.0
Humber Lofts5$76,5532464.64/5.0
Rohit7$72,148904.91/5.0
Gil11$71,6322044.63/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hull.

Dive Deeper: Advanced Hull STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hull. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hull Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hull

  • The Hull Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.3% of the 295 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hull, Apartment/Condo properties are the most common (53.6%), reflecting the local real estate landscape.
  • Houses represent a significant 41.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 4.8%) offer potential for unique stay experiences.

Hull Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hull

  • The dominant room capacity in Hull is 2 bedrooms listings, making up 35.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 63.4% of the active Airbnb listings in Hull, indicating a high concentration in these sizes.

Hull Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hull

  • The most common guest capacity trend in Hull vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Hull STR market, accounting for 51.8% of listings.
  • 20.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hull.
  • On average, properties in Hull are equipped to host 3.5 guests.

Hull Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hull

  • The most common availability pattern in Hull falls within the 271-366 days range, representing 54.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 85.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hull (31.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hull Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.6%)

1 Night

72 listings

24.6% of total

2 Nights (25.9%)

2 Nights

76 listings

25.9% of total

3 Nights (6.5%)

3 Nights

19 listings

6.5% of total

4-6 Nights (4.4%)

4-6 Nights

13 listings

4.4% of total

7-29 Nights (6.1%)

7-29 Nights

18 listings

6.1% of total

30+ Nights (32.4%)

30+ Nights

95 listings

32.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Hull is 30+ Nights, adopted by 32.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (32.4%) caters to monthly stays (30+ nights) in Hull, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 32.4% of Hull hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hull.

Hull Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable

3 listings

1% of total

Refundable

1 listings

0.3% of total

Super Strict 30 Days

2 listings

0.7% of total

Flexible (33.1%)

Flexible

97 listings

33.1% of total

Moderate (27%)

Moderate

79 listings

27% of total

Firm (16%)

Firm

47 listings

16% of total

Strict (21.8%)

Strict

64 listings

21.8% of total

Cancellation Policy Insights for Hull

  • The prevailing Airbnb cancellation policy trend in Hull is Flexible, used by 33.1% of listings.
  • There's a relatively balanced mix between guest-friendly (60.1%) and stricter (37.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.1% market standard in Hull.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hull.

Hull STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hull

  • The overall average booking lead time for vacation rentals in Hull is 32 days.
  • Guests book furthest in advance for stays during August (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (50 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Hull.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Hull averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hull (2025)

Amenity Prevalence

Amenity Insights for Hull

  • Essential amenities in Hull that guests expect include: Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Washer, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hull: Wifi, Kitchen, TV.
  • Prioritize adding missing essentials: Wifi, Kitchen, TV.
  • Consider adding popular differentiators like Smoke alarm or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hull to stay competitive.

Hull Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hull

  • The typical guest profile for Airbnb in Hull consists of primarily domestic travelers (89%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 89.3% of guests.
  • Key international markets include United Kingdom (89.3%) and United States (2.7%).
  • Top languages spoken are English (70.6%) followed by French (6.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hull Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bishop Monkton11$5,103$302.0851%
Appleby10$4,983$373.8045%
Stamford Bridge12$4,687$404.5239%
Grinton13$4,493$340.4647%
Carlton10$4,036$372.3143%
Flore13$4,024$345.2139%
Blubberhouses10$3,904$402.5342%
Huggate10$3,696$286.6847%
Pickhill10$3,660$437.2340%
Escrick12$3,530$339.4640%

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