Airbnb Market Analytics, Statistics and Data in Cotswold District, England, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Cotswold District? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Cotswold District:
How much do Airbnb hosts make on average per month in Cotswold District?
The short-term rental market in Cotswold District shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,490 per month
- Strong performing properties (top 25%) make $6,314 or more
- Best-in-class properties (top 10%) achieve $10,684+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,823
Revenue Variations by Month
Occupancy Rates Throughout the Year in Cotswold District
The market in Cotswold District shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 45% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Cotswold District
Daily rates in Cotswold District vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $253 per night
- Strong performing properties (top 25%) secure $434 or more
- Best-in-class properties (top 10%) pull in $738+ per night
- Entry-level properties (bottom 25%) earn around $156
Daily Rate Variations by Month
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Seasonality patterns in Cotswold District
Peak Season (August, July, June)
- Revenue peaks at $6539.17 per month
- Occupancy rates reach 58.44%
- Daily rates average $383.74
Shoulder Season
- Revenue averages $5084.18 per month
- Occupancy maintains 45.96%
- Daily rates hold at $359.76
Low Season (November, February, January)
- Revenue drops to $3727.00 per month
- Occupancy decreases to 35.44%
- Daily rates adjust to $329.75
Is it still profitable to do Airbnb in Cotswold District in 2025?
Yes! Cotswold District demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 46% and strong monthly revenue averaging $5084 and As a mature market with 1861 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Cotswold District
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Bourton-on-the-Water | Known as the 'Venice of the Cotswolds', this picturesque village attracts tourists with its charming low bridges and lively shops, making it a popular destination for short stays. | Birdland Park and Gardens, Cotswold Motoring Museum, Bourton Model Railway, The Dragonfly Maze, Bourton-on-the-Water Tourist Information Centre |
| Stow-on-the-Wold | A historic market town situated at the highest point in the Cotswolds, Stow is famous for its antique shops and vibrant market square, appealing to visitors seeking local culture. | Market Square, St. Edward's Church, The Old Stocks Inn, Fosse Gallery, Cotswold House Hotel and Spa |
| Chipping Campden | Renowned for its beautiful High Street lined with historic buildings, this town offers arts and crafts culture, drawing visitors interested in history and the arts. | Court Barn Museum, Chipping Campden Market Hall, Hidcote Manor Garden, St. James' Church, Dovers Hill |
| Cirencester | Often referred to as the 'Capital of the Cotswolds', Cirencester has rich Roman heritage and a vibrant market, attracting both cultural tourists and nature lovers. | Corinium Museum, Cirencester Park, Bourton House Garden, The Abbey Grounds, Cirencester Amphitheatre |
| Broadway | This charming village is known for its beautiful High Street and tranquil atmosphere, making it a perfect getaway destination for tourists seeking peace and beauty. | Broadway Tower, Gordon Russell Design Museum, The Lygon Arms Hotel, Snowshill Manor and Garden, The Broadway Museum and Art Gallery |
| Moreton-in-Marsh | This market town acts as a gateway to the northern Cotswolds, popular with travelers for its convenient location and quaint shops. | Moreton-in-Marsh Market, Batsford Arboretum, Cotswold Falconry Centre, Sezincote House and Gardens, Moreton-in-Marsh Railway Station |
| Tetbury | With its historic significance and antique shops, Tetbury attracts visitors who appreciate history and design, making it a desirable Airbnb location. | Highgrove House, Tetbury Market House, The Goods Shed, Chavenage House, Jerusalem Cottage Gardens |
| Winchcombe | A picturesque town known for its historic buildings and walking trails, Winchcombe is ideal for visitors seeking outdoor activities and local history. | Sudeley Castle, Winchcombe Railway Walk, Harrow Hill, Winchcombe Folk Museum, The Old Candle Factory |
Do you need a license for Airbnb in Cotswold District?
We recommend checking directly with Cotswold District's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Cotswold District
50 Minety Lake Serenity Escape
Entire Place • 5 bedrooms
Two Cottages Perfect For Entertaining
Entire Place • 5 bedrooms
Silk Mill House - Unique Stay
Entire Place • 6 bedrooms
Second Spring Lakehouse Yoga and Wellness Retreat
Entire Place • 7 bedrooms
Kiftsgate Court
Entire Place • 7 bedrooms
Stanway House, 8 bed 8 Bath Spacious Cotswold Home
Entire Place • 8 bedrooms
Top Performing Professional Hosts in Cotswold District
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| StayCotswold | 98 | $5,457,393 | 2449 | 4.46/5.0 |
| Jan And Jamie | 21 | $3,668,575 | 1268 | 4.84/5.0 |
| Cottages | 58 | $3,369,734 | 870 | 3.53/5.0 |
| Harry | 44 | $2,471,622 | 215 | 2.95/5.0 |
| Kasha | 18 | $2,021,084 | 493 | 4.61/5.0 |
| Cotswold Water Park Retreats | 22 | $1,948,031 | 2322 | 4.94/5.0 |
| Tracey | 42 | $1,911,610 | 1625 | 4.63/5.0 |
| Bolthole Retreats | 63 | $1,392,546 | 1611 | 4.51/5.0 |
| Philippa | 11 | $1,200,959 | 94 | 2.71/5.0 |
| Gemma Elizabeth | 12 | $1,144,109 | 1284 | 4.89/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Cotswold District
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.2%), with house and apartment & condo properties comprising 81.0% of inventory
- Strong specialty sector (15.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays, outdoor & mobile, others segments (12.2% combined)
Room Capacity Distribution
Analysis of 1,861 properties in Cotswold District shows that 2 bedrooms properties are most prevalent, making up 26.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 51.7% of all listings.
Key Insights
- Most common: 2 bedrooms (26.1%)
- Least common: 5+ bedrooms (7.6%)
- Market concentration: 51.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,861 properties in Cotswold District reveals that 4 guests properties dominate the market, representing 24.2% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 46.2% of the market.
Key Insights
- Most common capacity: 4 guests (24.2% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 46.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,861 properties in Cotswold District, the most common availability pattern is 271-366 days (34.3% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (27.6% of properties).
Key Insights
- Most common availability window: 271-366 days (34.3%)
- Most common booking duration: 181-270 days (27.6%)
- Properties with high availability (180+ days): 62.4%
- Properties with long-term bookings (180+ days): 39.7%
Minimum Stay Distributions
1 Night
295 listings
17.2% of total
2 Nights
880 listings
51.2% of total
3 Nights
281 listings
16.3% of total
4-6 Nights
44 listings
2.6% of total
7-29 Nights
8 listings
0.5% of total
30+ Nights
212 listings
12.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.4%
- Mid-length stays (4-6 nights) represent 2.6% of listings
- Monthly+ stays (12.3%) suggest a stable extended-stay market
- High market flexibility with 84.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
143 listings
8.5% of total
Refundable
4 listings
0.2% of total
Super Strict 30 Days
52 listings
3.1% of total
Non-refundable
6 listings
0.4% of total
Flexible
188 listings
11.2% of total
Moderate
352 listings
20.9% of total
Firm
358 listings
21.2% of total
Strict
582 listings
34.5% of total
Key Insights
- Strict is the preferred policy at 34.5% of listings
- The market shows a balanced distribution between guest-friendly (32.1%) and strict (55.7%) policies
- Strong market consensus around Strict policies
- Refundable policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 96 days
- Shortest booking windows are in Oct, Nov, Feb, averaging 55 days
- Summer shows the longest average booking window at 90 days, while Fall has the shortest at 61 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 90 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Feb when lead times are shortest
Popular Airbnb Amenities in Cotswold District
Below is the distribution of amenities across listings in Cotswold District:
Traveler Demographics
Key Insights
- Domestic travelers make up 75.2% of total guests, indicating a dominant local market share.
- Primary international markets: United States (11.4%) and Australia (4.3%)
- English is the top language at 77.6%, followed by French (8.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Australia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Cotswold District. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $9,337 | $580.71 | 48% |
| Dorney | 12 | $8,798 | $645.14 | 45% |
| Chew Magna | 14 | $6,741 | $398.56 | 48% |
| Lambourn | 11 | $6,432 | $680.78 | 28% |
| City of Westminster | 1,350 | $6,261 | $490.13 | 52% |
| Stoke St. Michael | 10 | $6,129 | $429.47 | 44% |
| Long Sutton | 18 | $6,097 | $384.21 | 50% |
| Oldland Common | 14 | $5,212 | $344.32 | 45% |
| Old Windsor | 22 | $5,182 | $339.50 | 56% |
| Flore | 10 | $4,958 | $357.85 | 43% |
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