Top 30 Best Places in Maine, United States to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-06-01

Unlock high-ROI opportunities in Maine, United States‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Maine, United States. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Maine, United States for 2025.

Top Short-Term Rental Markets in Maine, United States

Rank:#1Market:PortlandCountry:United StatesProperties:877Monthly Revenue:$3838.59Daily Rate (ADR):$332.43Occupancy:51.72%Regulation:Moderate
Rank:#2Market:Old Orchard BeachCountry:United StatesProperties:485Monthly Revenue:$2625.95Daily Rate (ADR):$320.90Occupancy:49.84%Regulation:Moderate
Rank:#3Market:Bar HarborCountry:United StatesProperties:480Monthly Revenue:$4121.03Daily Rate (ADR):$375.56Occupancy:56.29%Regulation:Moderate
Rank:#4Market:WellsCountry:United StatesProperties:397Monthly Revenue:$2623.33Daily Rate (ADR):$332.74Occupancy:43.40%Regulation:Low
Rank:#5Market:YorkCountry:United StatesProperties:390Monthly Revenue:$3440.32Daily Rate (ADR):$485.57Occupancy:43.07%Regulation:Low
Rank:#6Market:BethelCountry:United StatesProperties:284Monthly Revenue:$2913.55Daily Rate (ADR):$371.48Occupancy:33.84%Regulation:Low
Rank:#7Market:NewryCountry:United StatesProperties:284Monthly Revenue:$3423.03Daily Rate (ADR):$452.29Occupancy:35.98%Regulation:Low
Rank:#8Market:RangeleyCountry:United StatesProperties:244Monthly Revenue:$2070.97Daily Rate (ADR):$392.00Occupancy:33.32%Regulation:Low
Rank:#9Market:KennebunkCountry:United StatesProperties:236Monthly Revenue:$3551.55Daily Rate (ADR):$444.78Occupancy:45.56%Regulation:Low
Rank:#10Market:Southwest HarborCountry:United StatesProperties:235Monthly Revenue:$3542.61Daily Rate (ADR):$376.43Occupancy:53.80%Regulation:Low
Rank:#11Market:Carrabassett ValleyCountry:United StatesProperties:225Monthly Revenue:$3052.58Daily Rate (ADR):$416.21Occupancy:36.93%Regulation:Low
Rank:#12Market:EllsworthCountry:United StatesProperties:207Monthly Revenue:$2303.63Daily Rate (ADR):$236.39Occupancy:50.53%Regulation:Low
Rank:#13Market:OgunquitCountry:United StatesProperties:207Monthly Revenue:$2995.75Daily Rate (ADR):$404.01Occupancy:40.11%Regulation:Low
Rank:#14Market:Mount DesertCountry:United StatesProperties:181Monthly Revenue:$3656.07Daily Rate (ADR):$378.99Occupancy:52.62%Regulation:Low
Rank:#15Market:Boothbay HarborCountry:United StatesProperties:176Monthly Revenue:$1847.06Daily Rate (ADR):$316.92Occupancy:40.48%Regulation:Low
Rank:#16Market:BridgtonCountry:United StatesProperties:174Monthly Revenue:$2621.46Daily Rate (ADR):$342.18Occupancy:39.68%Regulation:Low
Rank:#17Market:CamdenCountry:United StatesProperties:155Monthly Revenue:$2234.45Daily Rate (ADR):$299.25Occupancy:45.33%Regulation:Low
Rank:#18Market:HarpswellCountry:United StatesProperties:155Monthly Revenue:$2472.63Daily Rate (ADR):$356.59Occupancy:44.84%Regulation:Low
Rank:#19Market:KennebunkportCountry:United StatesProperties:148Monthly Revenue:$4551.36Daily Rate (ADR):$618.54Occupancy:42.75%Regulation:Moderate
Rank:#20Market:TremontCountry:United StatesProperties:144Monthly Revenue:$3829.74Daily Rate (ADR):$358.30Occupancy:56.43%Regulation:Low
Rank:#21Market:GreenvilleCountry:United StatesProperties:141Monthly Revenue:$1628.39Daily Rate (ADR):$265.68Occupancy:31.61%Regulation:Low
Rank:#22Market:BangorCountry:United StatesProperties:130Monthly Revenue:$1929.52Daily Rate (ADR):$179.29Occupancy:47.11%Regulation:Low
Rank:#23Market:ScarboroughCountry:United StatesProperties:130Monthly Revenue:$2887.11Daily Rate (ADR):$369.88Occupancy:47.23%Regulation:Low
Rank:#24Market:SacoCountry:United StatesProperties:124Monthly Revenue:$2801.44Daily Rate (ADR):$328.99Occupancy:47.34%Regulation:Low
Rank:#25Market:FreeportCountry:United StatesProperties:122Monthly Revenue:$3260.64Daily Rate (ADR):$318.29Occupancy:48.71%Regulation:Moderate
Rank:#26Market:BoothbayCountry:United StatesProperties:121Monthly Revenue:$1799.87Daily Rate (ADR):$312.21Occupancy:40.62%Regulation:Low
Rank:#27Market:GouldsboroCountry:United StatesProperties:120Monthly Revenue:$2691.63Daily Rate (ADR):$314.54Occupancy:46.61%Regulation:Low
Rank:#28Market:BelfastCountry:United StatesProperties:107Monthly Revenue:$2442.96Daily Rate (ADR):$256.87Occupancy:51.73%Regulation:Low
Rank:#29Market:TrentonCountry:United StatesProperties:104Monthly Revenue:$3391.46Daily Rate (ADR):$343.48Occupancy:49.43%Regulation:Low
Rank:#30Market:LincolnvilleCountry:United StatesProperties:100Monthly Revenue:$2034.32Daily Rate (ADR):$291.95Occupancy:41.52%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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