Kittery Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States
Is Airbnb profitable in Kittery in 2025? Explore comprehensive Airbnb analytics for Kittery, Maine, United States to uncover income potential. This 2025 STR market report for Kittery, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 83 active listings.
Whether you're considering an Airbnb investment in Kittery, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kittery Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kittery Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kittery (2025)
Understanding the monthly revenue variations for Airbnb listings in Kittery is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kittery is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kittery across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,865+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,368 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,020 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,245, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kittery
Kittery Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kittery STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kittery:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kittery
Average Daily Rate (ADR) Airbnb Trends in Kittery (2025)
Effective short term rental pricing strategy in Kittery involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kittery typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $560+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $343 or more.
- Typical properties (Median) charge around $241 per night.
- Entry-level properties (Bottom 25%) earn around $165 per night.
Average Daily Rate (ADR) Trend by Month in Kittery
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Airbnb Seasonality Analysis & Trends in Kittery (2025)
Peak Season (July, August, June)
- Revenue averages $7,332 per month
- Occupancy rates average 67.4%
- Daily rates average $328
Shoulder Season
- Revenue averages $4,507 per month
- Occupancy maintains around 50.7%
- Daily rates hold near $289
Low Season (January, February, March)
- Revenue drops to average $3,231 per month
- Occupancy decreases to average 43.0%
- Daily rates adjust to average $266
Seasonality Insights for Kittery
- The Airbnb seasonality in Kittery shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kittery's highest earning potential, with monthly revenues capable of climbing to $8,083, occupancy reaching a high of 73.1%, and ADRs peaking at $335.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,088, occupancy could drop to 41.6%, and ADRs may adjust down to $265.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kittery.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kittery seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kittery (2025)
Exploring the top neighborhoods for short-term rentals in Kittery? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kittery Point | A picturesque seaside area known for its stunning views, historic charm, and proximity to the ocean. Attracts visitors for its beauty and access to outdoor activities. | Fort McClary State Park, Kittery Point Beach, Whaleback Lighthouse, Seapoint Beach, The Kittery Art Association |
| York Harbor | A serene coastal community with beautiful beaches and historic homes. It's popular among families looking for a quiet vacation away from the hustle and bustle. | York Harbor Beach, The Goldenrod, Cape Neddick Lighthouse, Wiggly Bridge Distillery, Short Sands Beach |
| Downtown Kittery | The hub of local culture, dining, and shopping. Known for its vibrant atmosphere and unique shops, it's attractive to those wanting an urban experience by the sea. | Kittery Outlets, The Warf, The Maine Diner, Seabags, Local restaurants and cafes |
| Badgers Island | A quaint island community with a tight-knit feel, known for its natural beauty and relaxed atmosphere. It's great for those looking for a peaceful getaway. | Badgers Island Park, Waterfront walks, Lighthouse views, Local art galleries |
| Fort Foster Park | A scenic park with historical significance, offering beautiful beaches and recreational opportunities. Appeals to nature lovers and families. | Fort Foster Historic Site, Swimming areas, Picnic spots, Public beaches |
| Seapoint Beach | A hidden gem known for its sandy shores and stunning sunsets. It's a favorite among locals and tourists seeking a less crowded beach experience. | Seapoint Beach itself, Beachfront access, Local wildlife, Nearby hiking trails |
| Fishing Pier | A quaint spot for fishing and enjoying the views of the water. It appeals to those looking to relax by the water and engage in outdoor activities. | Fishing opportunities, Scenic views, Boat watching, Nearby eateries |
| Little Harbor | A cozy area with a mix of charming homes and nature. It's perfect for visitors looking to escape into a serene environment with picturesque surroundings. | Little Harbor Beach, Nature trails, Kayaking spots, Scenic picnic areas |
Understanding Airbnb License Requirements & STR Laws in Kittery (2025)
While Kittery, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kittery to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Kittery (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kitterybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Seacoast Escape with a View
Entire Place • 4 bedrooms
Renovated WATERFRONT Home near Portsmouth & York
Entire Place • 3 bedrooms
#1 Home in Kittery Foreside - PVT Harbor View Deck
Entire Place • 3 bedrooms
A water view slice of heaven at Pepperrell Cove
Entire Place • 3 bedrooms
Outlets, Beach, Walk to Portsmouth
Entire Place • 4 bedrooms
Porch, Grill, Walk to Portsmouth
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kittery (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kittery based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Darryl | 5 | $425,738 | 841 | 4.96/5.0 |
| Todd | 2 | $284,521 | 147 | 5.00/5.0 |
| Will | 3 | $217,450 | 486 | 4.96/5.0 |
| Taylor | 1 | $145,925 | 75 | 4.95/5.0 |
| Jill | 5 | $140,780 | 439 | 4.93/5.0 |
| Mike | 3 | $116,615 | 150 | 4.90/5.0 |
| Patrick | 5 | $97,501 | 561 | 4.71/5.0 |
| Erin | 2 | $91,006 | 285 | 4.97/5.0 |
| Aaron | 2 | $86,333 | 145 | 4.99/5.0 |
| Steven | 1 | $81,130 | 37 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kittery.
Dive Deeper: Advanced Kittery STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kittery. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKittery Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kittery
- The Kittery Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.5% of the 83 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kittery, House properties are the most common (56.6%), reflecting the local real estate landscape.
- Houses represent a significant 56.6% portion, catering likely to families or larger groups.
- The presence of 10.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Kittery Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kittery
- The dominant room capacity in Kittery is 2 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 60.2% of the active Airbnb listings in Kittery, indicating a high concentration in these sizes.
- A significant 30.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kittery.
Kittery Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kittery
- The most common guest capacity trend in Kittery vacation rentals is listings accommodating 4 guests (26.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Kittery STR market, accounting for 47.0% of listings.
- 30.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kittery.
- On average, properties in Kittery are equipped to host 4.1 guests.
Kittery Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kittery
- The most common availability pattern in Kittery falls within the 271-366 days range, representing 32.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 65.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Kittery (30.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kittery Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
20.5% of total
2 Nights
26 listings
33.3% of total
3 Nights
13 listings
16.7% of total
4-6 Nights
7 listings
9% of total
7-29 Nights
5 listings
6.4% of total
30+ Nights
11 listings
14.1% of total
Key Insights
- The most prevalent minimum stay requirement in Kittery is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.1%) caters to monthly stays (30+ nights) in Kittery, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.3% of Kittery hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kittery.
Kittery Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.3% of total
Flexible
14 listings
18.2% of total
Moderate
16 listings
20.8% of total
Firm
17 listings
22.1% of total
Strict
29 listings
37.7% of total
Cancellation Policy Insights for Kittery
- The prevailing Airbnb cancellation policy trend in Kittery is Strict, used by 37.7% of listings.
- A majority (59.8%) of hosts in Kittery utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.7% market standard in Kittery.
- With 37.7% using Strict terms, this is a viable option in Kittery, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Kittery.
Kittery STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kittery
- The overall average booking lead time for vacation rentals in Kittery is 59 days.
- Guests book furthest in advance for stays during July (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Kittery.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
- Monitor your own booking lead times against these Kittery averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kittery (2025)
Amenity Prevalence
Amenity Insights for Kittery
- Essential amenities in Kittery that guests expect include: Smoke alarm, Wifi, Heating, Free parking on premises, Hot water, Carbon monoxide alarm, Hangers, Essentials, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kittery: Smoke alarm, Wifi, Heating, Free parking on premises, Hot water, Carbon monoxide alarm, Hangers, Essentials, Hair dryer.
- Prioritize adding missing essentials: Heating, Free parking on premises, Hot water, Carbon monoxide alarm, Hangers, Essentials, Hair dryer.
- Consider adding popular differentiators like TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kittery to stay competitive.
Kittery Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kittery
- The typical guest profile for Airbnb in Kittery consists of primarily domestic travelers (94%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.0% of guests.
- Key international markets include United States (94%) and Canada (2.5%).
- Top languages spoken are English (71.8%) followed by Spanish (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boston and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kittery Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Milford | 11 | $6,343 | $500.10 | 59% |
| Manchester | 10 | $6,012 | $377.15 | 50% |
| Jefferson | 28 | $5,920 | $432.83 | 50% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |
| Scituate | 92 | $5,053 | $509.72 | 49% |
| Wellesley | 17 | $5,047 | $367.93 | 54% |
| North Hampton | 10 | $4,876 | $455.88 | 47% |