Waterboro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Waterboro in 2025? Explore comprehensive Airbnb analytics for Waterboro, Maine, United States to uncover income potential. This 2025 STR market report for Waterboro, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Waterboro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waterboro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Waterboro Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$325
The average rental revenue earned for an occupied room per day in Waterboro.
Occupancy Rate(?)
50.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$27,868
Typical annual income for an Airbnb listing in Waterboro. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-29.3%
Significant decrease (-29.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Waterboro.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Waterboro.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Waterboro (2025)

Understanding the monthly revenue variations for Airbnb listings in Waterboro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waterboro is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waterboro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,583+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,838 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,954 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,428, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Waterboro

Waterboro Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Waterboro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waterboro:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Waterboro

Average Daily Rate (ADR) Airbnb Trends in Waterboro (2025)

Effective short term rental pricing strategy in Waterboro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waterboro typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $425+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $316 or more.
  • Typical properties (Median) charge around $244 per night.
  • Entry-level properties (Bottom 25%) earn around $150 per night.

Average Daily Rate (ADR) Trend by Month in Waterboro

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Airbnb Seasonality Analysis & Trends in Waterboro (2025)

Peak Season (August, July, September)
  • Revenue averages $6,660 per month
  • Occupancy rates average 64.7%
  • Daily rates average $285
Shoulder Season
  • Revenue averages $3,064 per month
  • Occupancy maintains around 38.4%
  • Daily rates hold near $288
Low Season (January, February, March)
  • Revenue drops to average $1,811 per month
  • Occupancy decreases to average 26.7%
  • Daily rates adjust to average $315

Seasonality Insights for Waterboro

  • The Airbnb seasonality in Waterboro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Waterboro's highest earning potential, with monthly revenues capable of climbing to $7,918, occupancy reaching a high of 74.5%, and ADRs peaking at $323.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,755, occupancy could drop to 24.6%, and ADRs may adjust down to $267.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waterboro.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Waterboro seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Waterboro (2025)

Exploring the top neighborhoods for short-term rentals in Waterboro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Arrowhead
A picturesque lake community offering recreational activities like boating, fishing, and swimming. Ideal for families looking for a serene getaway.
Lake Arrowhead, Arrowhead Recreation Area, Nature trails, Fishing spots, Picnic areas
Waterboro Community Forest
A large forested area perfect for hiking and outdoor activities, appealing to nature lovers and those seeking relaxation.
Hiking trails, Wildlife observation, Picnic spots, Biking trails
Saco River
A popular location for water sports and tubing. Attracts adventure seekers and families during the summer months.
Saco River tubing, Kayaking, Fishing, Scenic views
Historic Waterboro Center
A charming village center with historical significance and local shops. Great for guests interested in culture and history.
Waterboro Historical Society, Local shops, Community events, Nearby parks
Kennebunk and Kennebunkport
Nearby coastal towns known for beautiful beaches, shopping, and dining. Popular with tourists looking for a beach vacation.
Kennebunk Beach, Dock Square, Shopping and restaurants, Goose Rocks Beach
Shaker Pond
A tranquil pond area perfect for private retreats and fishing. Appeals to guests looking for quiet relaxation in nature.
Shaker Pond, Fishing spots, Picnic areas, Nature excursions
Local Farms
Offering farm-to-table experiences, these local farms attract tourists interested in agriculture and local cuisine.
Farm tours, Fresh produce markets, Culinary experiences
Acorn Park
A local recreational area with playgrounds and sports facilities, ideal for families and gatherings. Attracts visitors looking for outdoor family fun.
Playground, Sports fields, Walking paths, Picnic areas

Understanding Airbnb License Requirements & STR Laws in Waterboro (2025)

While Waterboro, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waterboro to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Waterboro (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Waterborobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

LAKE HOME! HOT TUB, GYM, FREEgolf cart, 2 kitchens

LAKE HOME! HOT TUB, GYM, FREEgolf cart, 2 kitchens

Entire Place • 7 bedrooms

$122,227
Revenue
56.3%
Occupancy
$1807.97
Daily Rate
Lake Arrowhead, Maine Waterfront House

Lake Arrowhead, Maine Waterfront House

Entire Place • 4 bedrooms

$58,454
Revenue
42.5%
Occupancy
$334.47
Daily Rate
Waterfront Lake Arrowhead Cabin w/ Dock & Fire Pit

Waterfront Lake Arrowhead Cabin w/ Dock & Fire Pit

Entire Place • 3 bedrooms

$52,041
Revenue
45.4%
Occupancy
$294.23
Daily Rate
Lakefront Getaway

Lakefront Getaway

Entire Place • 4 bedrooms

$45,819
Revenue
57.9%
Occupancy
$190.26
Daily Rate
Serene lakeside retreat

Serene lakeside retreat

Entire Place • 3 bedrooms

$37,673
Revenue
63.8%
Occupancy
$277.51
Daily Rate
Maine Guest House

Maine Guest House

Entire Place • 4 bedrooms

$37,599
Revenue
77.2%
Occupancy
$156.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Waterboro (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Waterboro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Amy1$122,227105.00/5.0
Evolve2$63,282324.72/5.0
Alison1$58,454674.94/5.0
Elizabeth1$45,8191154.93/5.0
Arian1$37,673394.79/5.0
Mary1$37,599124.92/5.0
Dianne1$32,613174.88/5.0
Jana1$27,22064.83/5.0
Lauren1$22,994234.96/5.0
Marina1$22,290204.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waterboro.

Dive Deeper: Advanced Waterboro STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waterboro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Waterboro Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Waterboro

  • The Waterboro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Waterboro, House properties are the most common (90.5%), reflecting the local real estate landscape.
  • Houses represent a significant 90.5% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, outdoor/unique (combined 9.6%) offer potential for unique stay experiences.

Waterboro Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Waterboro

  • The dominant room capacity in Waterboro is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 66.6% of the active Airbnb listings in Waterboro, indicating a high concentration in these sizes.
  • A significant 52.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waterboro.

Waterboro Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Waterboro

  • The most common guest capacity trend in Waterboro vacation rentals is listings accommodating 8+ guests (28.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Waterboro STR market, accounting for 52.4% of listings.
  • 57.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waterboro.
  • On average, properties in Waterboro are equipped to host 5.4 guests.

Waterboro Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Waterboro

  • The most common availability pattern in Waterboro falls within the 271-366 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Waterboro (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Waterboro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.5%)

1 Night

2 listings

9.5% of total

2 Nights (33.3%)

2 Nights

7 listings

33.3% of total

3 Nights (23.8%)

3 Nights

5 listings

23.8% of total

4-6 Nights (19%)

4-6 Nights

4 listings

19% of total

7-29 Nights (4.8%)

7-29 Nights

1 listings

4.8% of total

30+ Nights (9.5%)

30+ Nights

2 listings

9.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Waterboro is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.3% of Waterboro hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.5% currently do.
  • A 2-night minimum appears standard (33.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waterboro.

Waterboro Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (15.8%)

Flexible

3 listings

15.8% of total

Moderate (15.8%)

Moderate

3 listings

15.8% of total

Firm (47.4%)

Firm

9 listings

47.4% of total

Strict (21.1%)

Strict

4 listings

21.1% of total

Cancellation Policy Insights for Waterboro

  • The prevailing Airbnb cancellation policy trend in Waterboro is Firm, used by 47.4% of listings.
  • A majority (68.5%) of hosts in Waterboro utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 47.4% market standard in Waterboro.
  • Regularly review your cancellation policy against competitors and market demand shifts in Waterboro.

Waterboro STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Waterboro

  • The overall average booking lead time for vacation rentals in Waterboro is 63 days.
  • Guests book furthest in advance for stays during June (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (80 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Waterboro.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
  • Monitor your own booking lead times against these Waterboro averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Waterboro (2025)

Amenity Prevalence

Amenity Insights for Waterboro

  • Essential amenities in Waterboro that guests expect include: Wifi, Free parking on premises, Smoke alarm, Patio or balcony, Heating, Backyard, Hot water, Dishes and silverware, Air conditioning, Essentials. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Waterboro: Wifi, Free parking on premises, Smoke alarm, Patio or balcony, Heating, Backyard, Hot water, Dishes and silverware, Air conditioning, Essentials.
  • Prioritize adding missing essentials: Patio or balcony, Heating, Backyard, Hot water, Dishes and silverware, Air conditioning, Essentials.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Waterboro to stay competitive.

Waterboro Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Waterboro

  • The typical guest profile for Airbnb in Waterboro consists of primarily domestic travelers (93%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.7% of guests.
  • Key international markets include United States (92.7%) and Canada (3.1%).
  • Top languages spoken are English (76%) followed by Spanish (6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boston and Philadelphia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Waterboro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nahant14$5,651$542.0351%
North Andover10$5,541$391.6353%
Manchester10$5,177$393.0949%
Jefferson28$4,929$448.5947%
Middleton10$4,801$326.5453%
Milford14$4,704$459.0653%
Wellesley21$4,588$488.2650%
Kennebunkport148$4,551$618.5443%
Scituate97$4,372$523.3847%
Westminster11$4,168$404.6358%

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