Airbnb Market Analytics, Statistics and Data in Southwest Harbor, Maine, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Southwest Harbor? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Southwest Harbor:
How much do Airbnb hosts make on average per month in Southwest Harbor?
The short-term rental market in Southwest Harbor shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,561 per month
- Strong performing properties (top 25%) make $7,492 or more
- Best-in-class properties (top 10%) achieve $12,003+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,752
Revenue Variations by Month
Occupancy Rates Throughout the Year in Southwest Harbor
The market in Southwest Harbor shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 30%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Southwest Harbor
Daily rates in Southwest Harbor vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $299 per night
- Strong performing properties (top 25%) secure $430 or more
- Best-in-class properties (top 10%) pull in $609+ per night
- Entry-level properties (bottom 25%) earn around $222
Daily Rate Variations by Month
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Seasonality patterns in Southwest Harbor
Peak Season (August, July, June)
- Revenue peaks at $9919.68 per month
- Occupancy rates reach 73.27%
- Daily rates average $408.63
Shoulder Season
- Revenue averages $5890.97 per month
- Occupancy maintains 49.96%
- Daily rates hold at $362.73
Low Season (February, December, January)
- Revenue drops to $2266.15 per month
- Occupancy decreases to 25.34%
- Daily rates adjust to $330.58
Is it still profitable to do Airbnb in Southwest Harbor in 2025?
Yes! Southwest Harbor demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $5891 and With 225 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Southwest Harbor
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Acadia National Park | A stunning national park with breathtaking landscapes, hiking trails, and outdoor activities. It attracts nature lovers and adventure seekers, making it a prime spot for Airbnb rentals. | Cadillac Mountain, Jordan Pond, Sand Beach, Hiking Trails, Wildlife Viewing |
| Southwest Harbor Village | A charming coastal village with quaint shops and restaurants, offering a local experience. It's popular with tourists looking for a quieter, authentic Maine getaway. | Southwest Harbor Marina, Local Art Galleries, Beaches, Dining Options, Historic Buildings |
| Great Cranberry Island | A picturesque island that is part of the Blue Hill Peninsula, perfect for those looking to escape into nature. Ideal for visitors seeking solitude and scenic beauty. | Blunt's Point, Great Cranberry Island Historical Society, Hiking Trails, Quiet Beaches |
| Bass Harbor | Home to the iconic Bass Harbor Head Lighthouse, this area is popular with photographers and those admiring maritime history. Perfect for short-term stays. | Bass Harbor Head Lighthouse, Acadia's Coastal Trails, Fishing spots, Local Seafood Restaurants |
| Eagle Lake | A tranquil lake area within Acadia National Park, great for fishing and canoeing. Attracts outdoor enthusiasts for its peace and natural beauty. | Eagle Lake Trail, Canoeing, Picnic Areas, Nature Watching |
| Northeast Harbor | An upscale harbor community known for its scenic views and elegant homes. This area is popular among affluent travelers looking for luxury and charm. | Northeast Harbor Marina, Asticou Azalea Garden, Dining in upscale restaurants, Coastal walking paths |
| Bar Harbor | A bustling town near Acadia, known for its vibrant shops, restaurants, and lively atmosphere. A top choice for many tourists visiting the region. | Acadia National Park Visitor Center, Shops and Restaurants, Bar Island, Whale Watching Tours |
| Somes Sound | A unique, scenic fjord-like body of water, ideal for visitors interested in kayaking and enjoying breathtaking views. Great for peace-seekers and nature lovers. | Somes Sound View, Kayaking, Nature Trails, Scenic Overlooks |
Do you need a license for Airbnb in Southwest Harbor?
We recommend checking directly with Southwest Harbor's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Southwest Harbor
Main House & Cottage, Sleeps 22
Entire Place • 9 bedrooms
Luxury Oceanfront "Shore House," Private Dock
Entire Place • 4 bedrooms
![Pet Friendly 3BR Home in SWH [Acadia Island House]](https://a0.muscache.com/im/ml/photo_enhancement/pictures/miso/Hosting-1037011512302882760/original/b4338c1e-9a9d-4c2a-abe0-8157e29079ea.jpeg)
Pet Friendly 3BR Home in SWH [Acadia Island House]
Entire Place • 3 bedrooms
Manset Rock Main House
Entire Place • 6 bedrooms
Southwest Harbor Hideaway in the Woods of Acadia
Entire Place • 3 bedrooms
A Real Gem - Views, Near Acadia
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Southwest Harbor
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dwayne | 6 | $715,905 | 390 | 4.85/5.0 |
| Clara | 5 | $616,485 | 280 | 4.98/5.0 |
| The Moorings | 17 | $522,891 | 801 | 4.82/5.0 |
| Susan | 6 | $470,104 | 547 | 4.94/5.0 |
| Patrick | 5 | $454,451 | 406 | 4.86/5.0 |
| Marc | 13 | $428,281 | 1446 | 4.92/5.0 |
| Ingrid | 7 | $336,962 | 741 | 4.95/5.0 |
| Catherine | 3 | $316,476 | 224 | 4.99/5.0 |
| Dora | 11 | $273,552 | 174 | 4.96/5.0 |
| Christie | 6 | $251,710 | 172 | 4.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Southwest Harbor
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (83.1%), with house and apartment & condo properties comprising 71.1% of inventory
- Strong specialty sector (27.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (1.7% combined)
Room Capacity Distribution
Analysis of 225 properties in Southwest Harbor shows that 1 bedroom properties are most prevalent, making up 32% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 56.4% of all listings.
Key Insights
- Most common: 1 bedroom (32%)
- Least common: 5+ bedrooms (7.1%)
- Market concentration: 56.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 225 properties in Southwest Harbor reveals that 4 guests properties dominate the market, representing 24.9% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 47.1% of the market.
Key Insights
- Most common capacity: 4 guests (24.9% of market)
- Least common capacity: 3 guests (3.6% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 47.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 225 properties in Southwest Harbor, the most common availability pattern is 181-270 days (50.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (49.8% of properties).
Key Insights
- Most common availability window: 181-270 days (50.2%)
- Most common booking duration: 91-180 days (49.8%)
- Properties with high availability (180+ days): 76.9%
- Properties with long-term bookings (180+ days): 25.3%
Minimum Stay Distributions
1 Night
35 listings
16.4% of total
2 Nights
37 listings
17.4% of total
3 Nights
67 listings
31.5% of total
4-6 Nights
41 listings
19.2% of total
7-29 Nights
25 listings
11.7% of total
30+ Nights
8 listings
3.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 33.8%
- Mid-length stays (4-6 nights) represent 19.2% of listings
- Monthly+ stays (3.8%) suggest a stable extended-stay market
- High market flexibility with 65.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
2 listings
0.9% of total
Super Strict 30 Days
3 listings
1.4% of total
Flexible
7 listings
3.2% of total
Moderate
17 listings
7.8% of total
Firm
86 listings
39.4% of total
Strict
103 listings
47.2% of total
Key Insights
- Strict is the preferred policy at 47.2% of listings
- Stricter policies (Firm & Strict) dominate at 86.6% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- The market supports stricter policies, with 86.6% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Apr, Aug, averaging 115 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 29 days
- Summer shows the longest average booking window at 107 days, while Winter has the shortest at 29 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 107 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Southwest Harbor
Below is the distribution of amenities across listings in Southwest Harbor:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.9% of total guests, indicating a dominant local market share.
- Primary international markets: DC (1.9%) and Canada (1.2%)
- English is the top language at 79.7%, followed by Spanish (9.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.8%
Recommendations
- Target marketing campaigns for New York and Boston markets
- Develop localized content for DC and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Southwest Harbor. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Manchester | 10 | $5,798 | $389.75 | 48% |
| Trenton | 79 | $5,226 | $421.15 | 58% |
| Bar Harbor | 446 | $4,708 | $381.92 | 59% |
| Tremont | 144 | $4,448 | $358.61 | 58% |
| Mount Desert | 185 | $4,056 | $370.00 | 51% |
| Wakefield | 56 | $3,916 | $338.21 | 44% |
| Dedham | 37 | $3,774 | $344.28 | 50% |
| Taunton & Raynham Academy Grant | 12 | $3,744 | $236.09 | 52% |
| Lamoine | 89 | $3,576 | $288.79 | 56% |
| Otis | 35 | $3,567 | $294.99 | 57% |
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