Airbnb Market Analytics, Statistics and Data in Kennebunkport, Maine, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kennebunkport? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kennebunkport:
How much do Airbnb hosts make on average per month in Kennebunkport?
The short-term rental market in Kennebunkport shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $5,393 per month
- Strong performing properties (top 25%) make $10,249 or more
- Best-in-class properties (top 10%) achieve $16,719+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,821
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kennebunkport
The market in Kennebunkport shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 71%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kennebunkport
Daily rates in Kennebunkport vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $446 per night
- Strong performing properties (top 25%) secure $761 or more
- Best-in-class properties (top 10%) pull in $1,088+ per night
- Entry-level properties (bottom 25%) earn around $284
Daily Rate Variations by Month
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Seasonality patterns in Kennebunkport
Peak Season (August, July, June)
- Revenue peaks at $15354.37 per month
- Occupancy rates reach 69.67%
- Daily rates average $659.65
Shoulder Season
- Revenue averages $7820.40 per month
- Occupancy maintains 40.28%
- Daily rates hold at $591.71
Low Season (February, March, January)
- Revenue drops to $3698.76 per month
- Occupancy decreases to 21.75%
- Daily rates adjust to $540.77
Is it still profitable to do Airbnb in Kennebunkport in 2025?
Yes! Kennebunkport demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $7820 and The market's 141 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kennebunkport
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Dock Square | The heart of Kennebunkport, filled with restaurants, shops, and art galleries. A bustling area that attracts tourists looking for local charm and convenience to explore the town. | Kenebunk River, Maine Art Gallery, Kennebunkport Historical Society, Local boutiques, Fine dining restaurants |
| Goose Rocks Beach | A picturesque beach area that offers beautiful sandy beaches and a relaxed atmosphere. Ideal for families and beach enthusiasts, making it a prime spot for summer visitors. | Goose Rocks Beach, The Tides Beach Club, Seashore Trolley Museum, Maine's stunning coastline |
| Cape Porpoise | A quaint village known for its scenic views and marine activities. Offers a more tranquil experience while being close to the main attractions of Kennebunkport. | Cape Porpoise Harbor, Goose Rocks Lighthouse, Local seafood restaurants, Kayaking and boating opportunities |
| Ocean Avenue | Famous for its stunning coastal views and proximity to beautiful beaches. This area is highly sought after by visitors looking for upscale accommodations with ocean access. | Ocean Avenue Beach, The Colony Hotel, St. Ann's Church, Scenic views of the Atlantic Ocean |
| Port cove | A charming coastal area that offers a more residential feel while still being close to tourist spots. Great for those seeking a quieter vacation home environment. | Waterfront activities, Local parks, Nearby seafood shacks, Fishing opportunities |
| Walker’s Point | The summer home of President George H.W. Bush, this area is iconic and attracts visitors interested in history and celebrity culture. A prestigious area with impressive views. | Bush Family Compound, Walker’s Point Lighthouse, Scenic coastal views |
| Riverfront | Located along the scenic Kennebunk River, this area provides beautiful natural surroundings and is perfect for outdoor enthusiasts and nature lovers. | Kennebunk River, Walkable trails, Fishing and kayaking, Natural parks nearby |
| In-town Kennebunkport | Conveniently located near shops, dining, and local attractions, perfect for guests who want to immerse themselves in the town's vibrant culture and charm. | Shopping boutiques, Local festivals, Restaurants and cafes, Historic sites |
Do you need a license for Airbnb in Kennebunkport?
We recommend checking directly with Kennebunkport's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (30% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Kennebunkport
Luxurious 5 bedroom on the ocean, w/ dock & kayaks
Entire Place • 5 bedrooms
The Cove House
Entire Place • 9 bedrooms
Lovely Beach house in GRB - Heated pool!
Entire Place • 6 bedrooms
NEW Kennebunkport Home 300 yards 2 Walker's Point!
Entire Place • 4 bedrooms
Thisgood Cove - Sea Views, Rooftop Deck
Entire Place • 5 bedrooms
Flossie's Folly II
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Kennebunkport
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Coastline Vacation Rentals | 7 | $587,370 | 84 | 3.49/5.0 |
| Emily | 7 | $356,223 | 692 | 4.17/5.0 |
| Katherine | 1 | $283,068 | 85 | 4.99/5.0 |
| Diane | 1 | $258,110 | 123 | 5.00/5.0 |
| Sarah | 1 | $234,595 | 22 | 4.95/5.0 |
| Brian | 3 | $218,247 | 86 | 3.30/5.0 |
| Ellen | 1 | $217,598 | 4 | 5.00/5.0 |
| Justin | 1 | $216,785 | 11 | 4.91/5.0 |
| Kathy | 1 | $192,898 | 7 | 5.00/5.0 |
| 262775018 | 1 | $187,413 | 27 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kennebunkport
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.5%), with house and apartment & condo properties comprising 88.6% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, unique stays segments (6.4% combined)
Room Capacity Distribution
Analysis of 141 properties in Kennebunkport shows that 3 bedrooms properties are most prevalent, making up 28.4% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 47.5% of all listings.
Key Insights
- Most common: 3 bedrooms (28.4%)
- Least common: 5+ bedrooms (16.3%)
- Market concentration: 47.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 141 properties in Kennebunkport reveals that 8+ guests properties dominate the market, representing 39% of all listings. The average property accommodates 5.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 63.8% of the market.
Key Insights
- Most common capacity: 8+ guests (39% of market)
- Least common capacity: 3 guests (1.4% of market)
- Average guest capacity: 5.8 guests per property
- Market concentration: 63.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 141 properties in Kennebunkport, the most common availability pattern is 271-366 days (48.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (41.8% of properties).
Key Insights
- Most common availability window: 271-366 days (48.2%)
- Most common booking duration: 91-180 days (41.8%)
- Properties with high availability (180+ days): 90.1%
- Properties with long-term bookings (180+ days): 11.3%
Minimum Stay Distributions
1 Night
13 listings
10% of total
2 Nights
32 listings
24.6% of total
3 Nights
35 listings
26.9% of total
4-6 Nights
17 listings
13.1% of total
7-29 Nights
18 listings
13.8% of total
30+ Nights
15 listings
11.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 34.6%
- Mid-length stays (4-6 nights) represent 13.1% of listings
- Monthly+ stays (11.5%) suggest a stable extended-stay market
- High market flexibility with 61.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
12 listings
10.2% of total
Super Strict 60 Days
4 listings
3.4% of total
Flexible
8 listings
6.8% of total
Moderate
27 listings
22.9% of total
Firm
29 listings
24.6% of total
Strict
38 listings
32.2% of total
Key Insights
- Strict is the preferred policy at 32.2% of listings
- The market shows a balanced distribution between guest-friendly (29.7%) and strict (56.8%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 3.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 129 days
- Shortest booking windows are in Jan, Nov, Feb, averaging 60 days
- Summer shows the longest average booking window at 129 days, while Winter has the shortest at 69 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 129 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Kennebunkport
Every property in Kennebunkport comes standard with Smoke alarm, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.9% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (3.5%) and United Kingdom (1.1%)
- English is the top language at 79.3%, followed by French (9.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%
Recommendations
- Target marketing campaigns for New York and Boston markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kennebunkport. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Milford | 11 | $7,203 | $539.76 | 62% |
| Jefferson | 28 | $6,385 | $434.06 | 50% |
| Milton | 12 | $6,009 | $437.69 | 52% |
| Manchester | 10 | $5,798 | $389.75 | 48% |
| Manchester-by-the-Sea | 14 | $5,528 | $467.31 | 53% |
| Westminster | 11 | $5,502 | $390.76 | 57% |
| Scituate | 84 | $5,295 | $535.40 | 48% |
| Nahant | 19 | $5,185 | $530.23 | 46% |
| Temple | 11 | $5,110 | $383.10 | 46% |
| Barnstead | 31 | $5,044 | $433.36 | 44% |
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