Freeport Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Freeport in 2025? Explore comprehensive Airbnb analytics for Freeport, Maine, United States to uncover income potential. This 2025 STR market report for Freeport, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 120 active listings.

Whether you're considering an Airbnb investment in Freeport, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Freeport Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Freeport Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$308
The average rental revenue earned for an occupied room per day in Freeport.
Occupancy Rate(?)
50.8%
High demand. Good booking frequency.
Median Annual Revenue(?)
$44,003
Typical annual income for an Airbnb listing in Freeport. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
35.2%
Strong growth (35.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Freeport.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Freeport.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
120
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Freeport (2025)

Understanding the monthly revenue variations for Airbnb listings in Freeport is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Freeport is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Freeport across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,667+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,941 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,111 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,609, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Freeport

Freeport Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Freeport STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Freeport:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Freeport

Average Daily Rate (ADR) Airbnb Trends in Freeport (2025)

Effective short term rental pricing strategy in Freeport involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Freeport typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $526+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $336 or more.
  • Typical properties (Median) charge around $239 per night.
  • Entry-level properties (Bottom 25%) earn around $170 per night.

Average Daily Rate (ADR) Trend by Month in Freeport

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Airbnb Seasonality Analysis & Trends in Freeport (2025)

Peak Season (August, July, June)
  • Revenue averages $6,404 per month
  • Occupancy rates average 56.2%
  • Daily rates average $324
Shoulder Season
  • Revenue averages $4,536 per month
  • Occupancy maintains around 44.2%
  • Daily rates hold near $305
Low Season (January, February, March)
  • Revenue drops to average $2,480 per month
  • Occupancy decreases to average 31.8%
  • Daily rates adjust to average $295

Seasonality Insights for Freeport

  • The Airbnb seasonality in Freeport shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Freeport's highest earning potential, with monthly revenues capable of climbing to $7,034, occupancy reaching a high of 62.9%, and ADRs peaking at $334.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,334, occupancy could drop to 29.3%, and ADRs may adjust down to $286.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Freeport.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Freeport seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Freeport (2025)

Exploring the top neighborhoods for short-term rentals in Freeport? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Freeport
The heart of Freeport known for its shopping and dining options. A prime location for visitors looking to explore local boutiques and restaurants, especially the famous L.L. Bean flagship store.
L.L. Bean Flagship Store, Freeport Historical Society, Maine Beer Company, Desert of Maine, Freeport Village Station
Freeport State Park
A natural retreat close to Freeport with beautiful walking trails and wildlife viewing. Ideal for outdoor enthusiasts and families looking for recreational activities in a serene setting.
Freeport State Park, Wolf's Neck Woods State Park, Harpswell Islands, Casco Bay, Pineland Farms
Pownal
Quiet suburban area just outside Freeport, known for its rural charm and outdoor activities. Great for guests seeking a peaceful escape while still being close to Freeport’s attractions.
Bradbury Mountain State Park, Pownal Woods, Pineland Farms, Merchants Row, Wildwood Farm
Bailey Island
A picturesque island known for its coastal scenery and unique lobster shacks. Attracts visitors looking for a quintessential Maine coastal experience, especially in the summer months.
Bailey Island Bridge, Land's End Gift Shop, Giant's Stairs, Holbrook Island Sanctuary, Cook's Lobster & Ale House
Yarmouth
A charming small town with rich history and access to coastal activities. Ideal for families and those wanting a quieter stay near Freeport's shopping and dining options.
Yarmouth Village, Royal River Park, Yarmouth Clam Festival, Old Yarmouth Town, Yarmouth Farmers Market
Cumberland
Another beautiful town close to Freeport, known for its excellent school system and family-friendly atmosphere. Attracts visitors looking for residential comfort and proximity to Freeport.
Cumberland Fairgrounds, Val Halla Golf Course, Woolwich Commons, Cumberland Historical Society, Cumberland Farmers Market
Brunswick
A vibrant town with a college town atmosphere, filled with culture, dining, and shopping. Ideal for guests seeking a dynamic community vibe while being a short drive from Freeport.
Bowdoin College Museum of Art, Popham Beach State Park, Brunswick Landing, Maine State Music Theatre, Joshua L. Chamberlain Museum
Sandy Point
Peaceful area near Freeport with scenic views over the water. Ideal for guests looking for a relaxing getaway while still being close to the amenities of Freeport.
Sandy Point Beach, Sandy Point State Park, Maine Maritime Museum, Thompson's Point, Reid State Park

Understanding Airbnb License Requirements & STR Laws in Freeport (2025)

With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Freeport. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Freeport to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 14% licensed listings)

Top Performing Airbnb Properties in Freeport (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Freeportbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Waterfront Spacious 5 Bedroom Home 3 min to LLBean

Waterfront Spacious 5 Bedroom Home 3 min to LLBean

Entire Place • 5 bedrooms

$250,556
Revenue
58.6%
Occupancy
$1088.48
Daily Rate
Inn - 2 Kings, 2 Queens, 4 Twins

Inn - 2 Kings, 2 Queens, 4 Twins

Private Room • 6 bedrooms

$237,051
Revenue
57.2%
Occupancy
$1420.97
Daily Rate
Waterfront Home, 8 Acres Privacy, 5 min to LLBean

Waterfront Home, 8 Acres Privacy, 5 min to LLBean

Entire Place • 4 bedrooms

$161,705
Revenue
75.4%
Occupancy
$1003.19
Daily Rate
Spectacular Oceanfront Home w/ Private Cove

Spectacular Oceanfront Home w/ Private Cove

Entire Place • 6 bedrooms

$141,453
Revenue
49.7%
Occupancy
$745.87
Daily Rate
Cozy Rock Cabin  #thewaylifeshouldbe

Cozy Rock Cabin #thewaylifeshouldbe

Entire Place • 2 bedrooms

$137,372
Revenue
90.7%
Occupancy
$392.53
Daily Rate
Spacious Country Home Freeport 5 min to LL Bean

Spacious Country Home Freeport 5 min to LL Bean

Entire Place • 5 bedrooms

$124,405
Revenue
62.2%
Occupancy
$545.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Freeport (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Freeport based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Doug19$948,09510764.94/5.0
Jessica4$576,2804404.92/5.0
William1$237,05165.00/5.0
Candlebay Inn7$191,6221195.00/5.0
Jackie1$141,453474.96/5.0
Janice1$137,3722674.99/5.0
Jared2$118,270415.00/5.0
Ben1$110,160365.00/5.0
Anne1$105,034434.81/5.0
Jim1$103,2351354.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Freeport.

Dive Deeper: Advanced Freeport STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Freeport. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Freeport Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Freeport

  • The Freeport Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 120 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Freeport, House properties are the most common (37.5%), reflecting the local real estate landscape.
  • Houses represent a significant 37.5% portion, catering likely to families or larger groups.
  • The presence of 18.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 2.5%) offer potential for unique stay experiences.

Freeport Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Freeport

  • The dominant room capacity in Freeport is 1 bedroom listings, making up 46.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 65.0% of the active Airbnb listings in Freeport, indicating a high concentration in these sizes.
  • A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Freeport.

Freeport Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Freeport

  • The most common guest capacity trend in Freeport vacation rentals is listings accommodating 4 guests (24.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Freeport STR market, accounting for 45.0% of listings.
  • 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Freeport.
  • On average, properties in Freeport are equipped to host 4.1 guests.

Freeport Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Freeport

  • The most common availability pattern in Freeport falls within the 181-270 days range, representing 39.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Freeport (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Freeport Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (39.3%)

1 Night

46 listings

39.3% of total

2 Nights (31.6%)

2 Nights

37 listings

31.6% of total

3 Nights (7.7%)

3 Nights

9 listings

7.7% of total

4-6 Nights (9.4%)

4-6 Nights

11 listings

9.4% of total

7-29 Nights (1.7%)

7-29 Nights

2 listings

1.7% of total

30+ Nights (10.3%)

30+ Nights

12 listings

10.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Freeport is 1 Night, adopted by 39.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.9%) of the Freeport Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.3%) caters to monthly stays (30+ nights) in Freeport, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 39.3% of Freeport hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Freeport.

Freeport Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.8% of total

Super Strict 30 Days

3 listings

2.5% of total

Flexible (15.3%)

Flexible

18 listings

15.3% of total

Moderate (27.1%)

Moderate

32 listings

27.1% of total

Firm (22%)

Firm

26 listings

22% of total

Strict (32.2%)

Strict

38 listings

32.2% of total

Cancellation Policy Insights for Freeport

  • The prevailing Airbnb cancellation policy trend in Freeport is Strict, used by 32.2% of listings.
  • A majority (54.2%) of hosts in Freeport utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32.2% market standard in Freeport.
  • With 32.2% using Strict terms, this is a viable option in Freeport, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Freeport.

Freeport STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Freeport

  • The overall average booking lead time for vacation rentals in Freeport is 61 days.
  • Guests book furthest in advance for stays during May (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Freeport.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Freeport averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Freeport (2025)

Amenity Prevalence

Amenity Insights for Freeport

  • Essential amenities in Freeport that guests expect include: Free parking on premises, Essentials, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Air conditioning, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Freeport: Free parking on premises, Essentials, Heating, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Essentials, Heating, Wifi.
  • Consider adding popular differentiators like Smoke alarm or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Freeport to stay competitive.

Freeport Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Freeport

  • The typical guest profile for Airbnb in Freeport consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.3% of guests.
  • Key international markets include United States (94.3%) and Canada (2.2%).
  • Top languages spoken are English (74.2%) followed by Spanish (8.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Freeport Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Milford11$6,343$500.1059%
Manchester10$6,012$377.1550%
Jefferson28$5,920$432.8350%
Nahant17$5,435$521.6450%
Middleton10$5,234$321.4150%
Westminster11$5,179$379.9257%
Kennebunkport145$5,109$614.2945%
Scituate92$5,053$509.7249%
Wellesley17$5,047$367.9354%
North Hampton10$4,876$455.8847%

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