Bar Harbor Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bar Harbor in 2025? Explore comprehensive Airbnb analytics for Bar Harbor, Maine, United States to uncover income potential. This 2025 STR market report for Bar Harbor, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 461 active listings.

Whether you're considering an Airbnb investment in Bar Harbor, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bar Harbor Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bar Harbor Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$377
The average rental revenue earned for an occupied room per day in Bar Harbor.
Occupancy Rate(?)
60.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$56,302
Typical annual income for an Airbnb listing in Bar Harbor. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.4%
Slight decrease (-2.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Bar Harbor.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Bar Harbor.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
461
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bar Harbor (2025)

Understanding the monthly revenue variations for Airbnb listings in Bar Harbor is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bar Harbor is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bar Harbor across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,812+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $7,351 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,916 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $3,307, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bar Harbor

Bar Harbor Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bar Harbor STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bar Harbor:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bar Harbor

Average Daily Rate (ADR) Airbnb Trends in Bar Harbor (2025)

Effective short term rental pricing strategy in Bar Harbor involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bar Harbor typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $608+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $422 or more.
  • Typical properties (Median) charge around $302 per night.
  • Entry-level properties (Bottom 25%) earn around $225 per night.

Average Daily Rate (ADR) Trend by Month in Bar Harbor

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Airbnb Seasonality Analysis & Trends in Bar Harbor (2025)

Peak Season (August, July, June)
  • Revenue averages $10,393 per month
  • Occupancy rates average 72.5%
  • Daily rates average $411
Shoulder Season
  • Revenue averages $5,817 per month
  • Occupancy maintains around 53.5%
  • Daily rates hold near $358
Low Season (January, February, March)
  • Revenue drops to average $1,630 per month
  • Occupancy decreases to average 25.8%
  • Daily rates adjust to average $339

Seasonality Insights for Bar Harbor

  • The Airbnb seasonality in Bar Harbor shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bar Harbor's highest earning potential, with monthly revenues capable of climbing to $11,384, occupancy reaching a high of 79.4%, and ADRs peaking at $418.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,289, occupancy could drop to 24.7%, and ADRs may adjust down to $337.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bar Harbor.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bar Harbor seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bar Harbor (2025)

Exploring the top neighborhoods for short-term rentals in Bar Harbor? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Acadia National Park
A stunning natural wonder with rugged coastlines, scenic vistas, and a variety of outdoor activities. Perfect for nature lovers and adventure seekers, making it a popular destination for tourists year-round.
Cadillac Mountain, Jordan Pond, Park Loop Road, Sand Beach, Thunder Hole, Wild Gardens of Acadia
Bar Harbor Village
The charming heart of Bar Harbor, known for its picturesque streets, shops, and restaurants. It attracts visitors looking for a quaint New England village experience with easy access to local attractions and waterfront views.
Shore Path, Bar Harbor Whale Watch Company, Agamont Park, Abbe Museum, Village Green, local boutiques and restaurants
Sand Beach
A beautiful sandy beach located within Acadia National Park, popular for swimming and sunbathing. Ideal for families and beachgoers looking for a picturesque coastal experience.
Sand Beach, Cadillac Mountain views, hiking trails, picnic areas, nature photography opportunities
West Street
A scenic stretch along the coast with stunning views and proximity to shops and dining. It's a prime location that attracts tourists looking for convenience and a lovely waterfront experience.
Bar Harbor Inn, Local restaurants, Waterfront Park, West Street Historic District, shopping galleries
Eagle Lake
A peaceful and scenic area within Acadia National Park, perfect for outdoor activities like hiking, biking, and kayaking. Attracts visitors looking for tranquility and nature immersion.
Eagle Lake Loop Trail, great for picnics, boating, wildlife viewing, biking trails around the lake
Thunder Hole
A popular natural feature in Acadia National Park known for its wave action and sound. It's a must-see for visitors and ideal for photography and ocean viewing.
Thunder Hole, beautiful coastline, hiking trails, ocean views, access to other park trails
Jordan Pond
Known for its crystal clear waters and picturesque views, it's a popular spot for hiking, picnicking, and enjoying traditional popovers at the Jordan Pond House.
Jordan Pond House, Bubble Mountains, hiking trails, scenic views, outdoor dining experience
Schoodic Peninsula
A less crowded, scenic area of Acadia National Park offering breathtaking coastal views and unique landscapes. A hidden gem for those seeking off-the-beaten-path experiences.
Schoodic Point, scenic driving loop, hiking trails, picnic areas, wildlife viewing opportunities

Understanding Airbnb License Requirements & STR Laws in Bar Harbor (2025)

With 12% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Bar Harbor. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bar Harbor to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 12% licensed listings)

Top Performing Airbnb Properties in Bar Harbor (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bar Harborbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming 5BDR/4BA home in the heart of Bar Harbor

Charming 5BDR/4BA home in the heart of Bar Harbor

Entire Place • 5 bedrooms

$252,065
Revenue
69.5%
Occupancy
$1287.16
Daily Rate
The Reminisce!Vacation home 5bed/3bath,downtown BH

The Reminisce!Vacation home 5bed/3bath,downtown BH

Entire Place • 5 bedrooms

$249,625
Revenue
43.6%
Occupancy
$1328.64
Daily Rate
Modern, Artistic Retreat, Walk to trails, Parking

Modern, Artistic Retreat, Walk to trails, Parking

Entire Place • 4 bedrooms

$237,113
Revenue
71.7%
Occupancy
$1691.63
Daily Rate
Baileard A large and Lovely Historic Village Home!

Baileard A large and Lovely Historic Village Home!

Entire Place • 5 bedrooms

$228,580
Revenue
67.3%
Occupancy
$1002.85
Daily Rate
The Mighty Oaks modern house Bar Harbor Acadia MDI

The Mighty Oaks modern house Bar Harbor Acadia MDI

Entire Place • 5 bedrooms

$220,936
Revenue
35.6%
Occupancy
$1333.67
Daily Rate
Bar Harbor In-town Waterfront Home

Bar Harbor In-town Waterfront Home

Entire Place • 9 bedrooms

$211,361
Revenue
55.4%
Occupancy
$1208.03
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bar Harbor (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bar Harbor based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Brian20$1,340,33420254.79/5.0
Patrick16$1,192,0676574.89/5.0
Diwas18$752,7214583.85/5.0
Kirsten S13$747,88132684.94/5.0
Acadia Cottage Rentals16$597,2224944.89/5.0
Diana3$584,6893064.98/5.0
Sara12$561,6394544.94/5.0
Desiree5$561,6012104.99/5.0
Kathleen3$525,2821884.97/5.0
Diana And Joe12$517,7341044.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bar Harbor.

Dive Deeper: Advanced Bar Harbor STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bar Harbor. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bar Harbor Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bar Harbor

  • The Bar Harbor Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.4% of the 461 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bar Harbor, House properties are the most common (55.5%), reflecting the local real estate landscape.
  • Houses represent a significant 55.5% portion, catering likely to families or larger groups.
  • The presence of 14.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 1.8%) offer potential for unique stay experiences.

Bar Harbor Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bar Harbor

  • The dominant room capacity in Bar Harbor is 1 bedroom listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 54.5% of the active Airbnb listings in Bar Harbor, indicating a high concentration in these sizes.
  • A significant 36.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bar Harbor.

Bar Harbor Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bar Harbor

  • The most common guest capacity trend in Bar Harbor vacation rentals is listings accommodating 2 guests (20.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Bar Harbor STR market, accounting for 40.5% of listings.
  • 37.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bar Harbor.
  • On average, properties in Bar Harbor are equipped to host 4.4 guests.

Bar Harbor Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bar Harbor

  • The most common availability pattern in Bar Harbor falls within the 181-270 days range, representing 48.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bar Harbor (48.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bar Harbor Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.4%)

1 Night

69 listings

15.4% of total

2 Nights (15%)

2 Nights

67 listings

15% of total

3 Nights (12.5%)

3 Nights

56 listings

12.5% of total

4-6 Nights (35.7%)

4-6 Nights

160 listings

35.7% of total

7-29 Nights (11.4%)

7-29 Nights

51 listings

11.4% of total

30+ Nights (10%)

30+ Nights

45 listings

10% of total

Key Insights

  • The most prevalent minimum stay requirement in Bar Harbor is 4-6 Nights, adopted by 35.7% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 35.7% of Bar Harbor hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bar Harbor.

Bar Harbor Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

21 listings

4.8% of total

Super Strict 30 Days (7.8%)

Super Strict 30 Days

34 listings

7.8% of total

Flexible

22 listings

5% of total

Moderate (9.1%)

Moderate

40 listings

9.1% of total

Firm (42.9%)

Firm

188 listings

42.9% of total

Strict (30.4%)

Strict

133 listings

30.4% of total

Cancellation Policy Insights for Bar Harbor

  • The prevailing Airbnb cancellation policy trend in Bar Harbor is Firm, used by 42.9% of listings.
  • A majority (73.3%) of hosts in Bar Harbor utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 42.9% market standard in Bar Harbor.
  • With 30.4% using Strict terms, this is a viable option in Bar Harbor, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bar Harbor.

Bar Harbor STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bar Harbor

  • The overall average booking lead time for vacation rentals in Bar Harbor is 83 days.
  • Guests book furthest in advance for stays during July (average 122 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 41 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (83 days) as a baseline for your pricing and availability strategy in Bar Harbor.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
  • Monitor your own booking lead times against these Bar Harbor averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bar Harbor (2025)

Amenity Prevalence

Amenity Insights for Bar Harbor

  • Essential amenities in Bar Harbor that guests expect include: Smoke alarm, Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Carbon monoxide alarm, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bar Harbor: Smoke alarm, Wifi, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Wifi, Heating.
  • Consider adding popular differentiators like Free parking on premises or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bar Harbor to stay competitive.

Bar Harbor Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bar Harbor

  • The typical guest profile for Airbnb in Bar Harbor consists of primarily domestic travelers (95%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.1% of guests.
  • Key international markets include United States (95.1%) and DC (1.3%).
  • Top languages spoken are English (75.5%) followed by Spanish (7.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bar Harbor Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Manchester10$6,012$377.1550%
Trenton78$5,036$397.9758%
Tremont143$4,342$356.6458%
Southwest Harbor225$4,159$374.7756%
Mount Desert181$4,104$378.7954%
Rome18$3,734$377.4043%
Otis33$3,669$297.6657%
Wakefield56$3,647$333.4744%
Lamoine93$3,596$286.3057%
Taunton & Raynham Academy Grant12$3,503$337.9352%

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