Rome Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Rome in 2025? Explore comprehensive Airbnb analytics for Rome, Maine, United States to uncover income potential. This 2025 STR market report for Rome, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Rome, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rome Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Rome Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$377
The average rental revenue earned for an occupied room per day in Rome.
Occupancy Rate(?)
43.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$44,806
Typical annual income for an Airbnb listing in Rome. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
17.1%
Strong growth (17.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Rome.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Rome.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Rome (2025)

Understanding the monthly revenue variations for Airbnb listings in Rome is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rome is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rome across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $13,811+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,767 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,114 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,524, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Rome

Rome Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Rome STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rome:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Rome

Average Daily Rate (ADR) Airbnb Trends in Rome (2025)

Effective short term rental pricing strategy in Rome involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rome typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $867+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $423 or more.
  • Typical properties (Median) charge around $257 per night.
  • Entry-level properties (Bottom 25%) earn around $205 per night.

Average Daily Rate (ADR) Trend by Month in Rome

Get Live Rome Market Intelligence 👇

Discover Rome Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Rome (2025)

Peak Season (July, August, June)
  • Revenue averages $8,919 per month
  • Occupancy rates average 54.5%
  • Daily rates average $394
Shoulder Season
  • Revenue averages $4,643 per month
  • Occupancy maintains around 36.6%
  • Daily rates hold near $379
Low Season (January, March, December)
  • Revenue drops to average $1,692 per month
  • Occupancy decreases to average 23.1%
  • Daily rates adjust to average $364

Seasonality Insights for Rome

  • The Airbnb seasonality in Rome shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Rome's highest earning potential, with monthly revenues capable of climbing to $9,550, occupancy reaching a high of 63.4%, and ADRs peaking at $400.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,308, occupancy could drop to 22.1%, and ADRs may adjust down to $357.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rome.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Rome seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Rome (2025)

Exploring the top neighborhoods for short-term rentals in Rome? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Rome
The vibrant heart of Rome with an artsy atmosphere, great for those looking to explore local culture, dining, and history. Popular with tourists for its parks and riverside views.
Bowie's Pond, Rome Historical Society, Erie Canal, Delta Lake State Park, Rome Art and Community Center
Lake Delta
A beautiful area ideal for nature lovers and water sports enthusiasts. Provides opportunities for swimming, fishing, and relaxing by the lake. Great for families looking for outdoor activities.
Delta Lake, Delta Lake State Park, Boat Rentals, Fishing Spots, Picnic Areas
Griffiss Technology Park
A former Air Force base turned technology park, ideal for business travelers and those attending conferences. Hosts a number of tech companies and events.
Griffiss Business and Technology Park, Various corporate offices, Walking Trails
North Rome
A residential neighborhood that offers a quieter option for visitors. Close to shopping, dining, and parks for a comfortable stay.
Rome Plaza, Local Cafes and Shops, Parks, Nearby Schools
South Rome
Known for its community atmosphere and proximity to local amenities. A good option for travelers who want to experience the local lifestyle.
Rome Family YMCA, Local Restaurants, Parks, Markets
West Rome
Offers a mix of the suburban and rural experience. It is attractive for those wanting to explore nature while being close to town.
Nearby Nature Trails, Local Farms, Quieter Atmosphere
Rome's Historic District
Full of historical architecture and close to key sites. Perfect for history buffs and those who want a taste of Rome's rich past.
Historical Landmarks, Museums, Cafes and Shops
Oneida Lake Area
A scenic area perfect for summer getaways with plenty of recreational activities. Ideal for visitors looking for relaxation and natural beauty.
Oneida Lake, Fishing, Boating, Picnic Areas

Understanding Airbnb License Requirements & STR Laws in Rome (2025)

While Rome, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rome to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Rome (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Romebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Long Pond Lakefront Classic Maine Getaway

Long Pond Lakefront Classic Maine Getaway

Entire Place • 4 bedrooms

$171,208
Revenue
45.0%
Occupancy
$1145.58
Daily Rate
Landmark 3 Camp Estate with Private Beach and Pier

Landmark 3 Camp Estate with Private Beach and Pier

Entire Place • 9 bedrooms

$121,365
Revenue
53.9%
Occupancy
$930.67
Daily Rate
Unique Maine Lakehouse Retreat

Unique Maine Lakehouse Retreat

Entire Place • 3 bedrooms

$111,607
Revenue
47.9%
Occupancy
$756.48
Daily Rate
Manor House on Long Pond with water toys!

Manor House on Long Pond with water toys!

Entire Place • 3 bedrooms

$57,070
Revenue
52.0%
Occupancy
$427.83
Daily Rate
Maine Belgrade Lakes Waterfront - Great Pond

Maine Belgrade Lakes Waterfront - Great Pond

Entire Place • 4 bedrooms

$52,315
Revenue
43.7%
Occupancy
$399.30
Daily Rate
Kennebec Highlands Log Cabin

Kennebec Highlands Log Cabin

Entire Place • 1 bedroom

$49,909
Revenue
68.1%
Occupancy
$172.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Rome (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Rome based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laura1$171,20855.00/5.0
Lisa1$121,365284.96/5.0
Kathryn1$111,60735.00/5.0
Michelle3$109,565464.89/5.0
Jessica1$57,070195.00/5.0
Tod1$52,315354.97/5.0
Lisa1$44,922364.86/5.0
Amy1$35,611115.00/5.0
Jeff Tami Jeremy Katie4$34,1104204.90/5.0
Tara1$30,346375.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rome.

Dive Deeper: Advanced Rome STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rome. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Rome Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Rome

  • The Rome Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Rome, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.

Rome Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Rome

  • The dominant room capacity in Rome is 2 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 55.6% of the active Airbnb listings in Rome, indicating a high concentration in these sizes.
  • A significant 50.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rome.

Rome Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Rome

  • The most common guest capacity trend in Rome vacation rentals is listings accommodating 6 guests (22.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Rome STR market, accounting for 44.4% of listings.
  • 61.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rome.
  • On average, properties in Rome are equipped to host 5.6 guests.

Rome Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Rome

  • The most common availability pattern in Rome falls within the 181-270 days range, representing 55.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Rome (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Rome Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.8%)

1 Night

5 listings

27.8% of total

2 Nights (33.3%)

2 Nights

6 listings

33.3% of total

3 Nights (5.6%)

3 Nights

1 listings

5.6% of total

4-6 Nights (5.6%)

4-6 Nights

1 listings

5.6% of total

7-29 Nights (16.7%)

7-29 Nights

3 listings

16.7% of total

30+ Nights (11.1%)

30+ Nights

2 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Rome is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.1%) of the Rome Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Rome, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.3% of Rome hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rome.

Rome Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.6%)

Super Strict 30 Days

1 listings

5.6% of total

Flexible (5.6%)

Flexible

1 listings

5.6% of total

Moderate (44.4%)

Moderate

8 listings

44.4% of total

Firm (27.8%)

Firm

5 listings

27.8% of total

Strict (16.7%)

Strict

3 listings

16.7% of total

Cancellation Policy Insights for Rome

  • The prevailing Airbnb cancellation policy trend in Rome is Moderate, used by 44.4% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (44.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.4% market standard in Rome.
  • Regularly review your cancellation policy against competitors and market demand shifts in Rome.

Rome STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Rome

  • The overall average booking lead time for vacation rentals in Rome is 67 days.
  • Guests book furthest in advance for stays during July (average 135 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 5 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (112 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Rome.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 112 days) to capture early planners.
  • Monitor your own booking lead times against these Rome averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Rome (2025)

Amenity Prevalence

Amenity Insights for Rome

  • Essential amenities in Rome that guests expect include: Wifi, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Rome: Wifi, Free parking on premises, Smoke alarm.
  • Consider adding popular differentiators like Bed linens or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Rome to stay competitive.

Rome Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Rome

  • The typical guest profile for Airbnb in Rome consists of primarily domestic travelers (97%), often arriving from nearby Plymouth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 96.8% of guests.
  • Key international markets include United States (96.8%) and DC (1.6%).
  • Top languages spoken are English (76%) followed by French (8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Plymouth and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Rome Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Manchester10$6,012$377.1550%
Kennebunkport145$5,109$614.2945%
Trenton78$5,036$397.9758%
Milton13$4,733$408.7152%
Bar Harbor461$4,692$376.7360%
Otisfield11$4,471$391.1643%
Tremont143$4,342$356.6458%
Portland857$4,289$326.4654%
Sanford25$4,199$312.1645%
Falmouth63$4,190$461.4150%

Maximize Your Airbnb Income in Rome

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights