Stonington Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States
Is Airbnb profitable in Stonington in 2025? Explore comprehensive Airbnb analytics for Stonington, Maine, United States to uncover income potential. This 2025 STR market report for Stonington, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in Stonington, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stonington Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stonington Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stonington (2025)
Understanding the monthly revenue variations for Airbnb listings in Stonington is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stonington is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stonington across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,014+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,040 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,503 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,420, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stonington
Stonington Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stonington STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stonington:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stonington
Average Daily Rate (ADR) Airbnb Trends in Stonington (2025)
Effective short term rental pricing strategy in Stonington involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stonington typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $383+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $275 or more.
- Typical properties (Median) charge around $195 per night.
- Entry-level properties (Bottom 25%) earn around $149 per night.
Average Daily Rate (ADR) Trend by Month in Stonington
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Airbnb Seasonality Analysis & Trends in Stonington (2025)
Peak Season (July, August, June)
- Revenue averages $5,250 per month
- Occupancy rates average 59.0%
- Daily rates average $262
Shoulder Season
- Revenue averages $2,853 per month
- Occupancy maintains around 40.7%
- Daily rates hold near $231
Low Season (February, March, December)
- Revenue drops to average $1,009 per month
- Occupancy decreases to average 19.3%
- Daily rates adjust to average $210
Seasonality Insights for Stonington
- The Airbnb seasonality in Stonington shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stonington's highest earning potential, with monthly revenues capable of climbing to $5,719, occupancy reaching a high of 65.7%, and ADRs peaking at $267.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $945, occupancy could drop to 17.3%, and ADRs may adjust down to $208.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stonington.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stonington seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stonington (2025)
Exploring the top neighborhoods for short-term rentals in Stonington? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Stonington Village | Charming coastal village known for its picturesque harbor, quaint shops, and seafood restaurants. Perfect for visitors looking for a genuine Maine experience with access to local culture and the scenic beauty of the coast. | Stonington Harbor, Downtown Stonington, Fisherman’s Wharf, Opera House Arts, Public Library |
| Deer Isle | Peaceful island known for its stunning natural beauty and outdoor activities. Ideal for those wanting to escape the hustle and bustle and enjoy hiking, kayaking, and art galleries. | Haystack Mountain School of Crafts, Blue Hill Bay, Sunset Beach, Deer Isle Village, Stonington galleries |
| Acadia National Park (nearby) | One of the most visited national parks in the U.S., providing breathtaking views, hiking trails, and outdoor adventures. Attractions nearby enhance the appeal for nature lovers. | Cadillac Mountain, Jordan Pond, Sand Beach, Park Loop Road, Wild Gardens of Acadia |
| East Blue Hill | A serene area known for its scenic shoreline and vibrant community. A good choice for those looking to relax and enjoy nature, with plenty of local events and coastal charm. | Blue Hill Bay, Blue Hill Heritage Trust, Local Artisans, Community Events, Scenic Views |
| Isle au Haut | Remote island paradise that offers a true getaway. Known for hiking and unspoiled nature, attracting nature enthusiasts and solitude seekers. | Acadia National Park (Isle au Haut section), Lighthouse, Campsites, Wildlife Watching, Commercial fishing history |
| Little Deer Isle | A tranquil location that offers stunning views and access to Maine's natural beauty. Great for family vacations and those looking for a peaceful retreat. | Island trails, Scenic vistas, Lighthouse views, Kayaking spots, Local farms and markets |
| Oceanville | A quiet seaside community with a charming coastal vibe. Ideal for guests looking for relaxation and natural beauty, with nearby access to beaches and fishing spots. | Ocean waves and beaches, Boat tours, Fishing opportunities, Local seafood spots, Scenic coastal walks |
| Sedgwick | A quaint town with a rich history and access to beautiful landscapes. Great for tourists interested in exploring local culture and enjoying outdoor activities. | Historical sites, Scenic viewpoints, Local shops, Fishing areas, Community gatherings |
Understanding Airbnb License Requirements & STR Laws in Stonington (2025)
While Stonington, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stonington to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stonington (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stoningtonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Inner Harbor Retreat - Stonington
Entire Place • 4 bedrooms
The American Eagle - Inn on the Harbor
Entire Place • 2 bedrooms
Blue Arches: waterfront vacation home on 18+ acres
Entire Place • 4 bedrooms
Cute cottage on a tidal cove
Entire Place • 3 bedrooms
Spacious Apt with View of the Harbor
Entire Place • 3 bedrooms
Whole Bed & Breakfast on the Water, Stonington ME
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stonington (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stonington based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Clifford | 14 | $556,832 | 756 | 4.85/5.0 |
| The Island Agency | 9 | $166,546 | 109 | 4.16/5.0 |
| Matthew | 5 | $112,837 | 91 | 4.96/5.0 |
| Jason | 3 | $108,941 | 77 | 3.09/5.0 |
| Caleb | 2 | $79,432 | 418 | 4.86/5.0 |
| David And Carolyn | 2 | $74,257 | 156 | 5.00/5.0 |
| Mike, Dan And The Hadley Famil | 1 | $67,261 | 150 | 4.95/5.0 |
| Joshua | 1 | $65,477 | 23 | 5.00/5.0 |
| Barbara | 1 | $58,644 | 36 | 5.00/5.0 |
| Evolve | 2 | $56,420 | 45 | 4.54/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stonington.
Dive Deeper: Advanced Stonington STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stonington. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStonington Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stonington
- The Stonington Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.2% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stonington, House properties are the most common (47%), reflecting the local real estate landscape.
- Houses represent a significant 47% portion, catering likely to families or larger groups.
- The presence of 22.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.5%) offer potential for unique stay experiences.
Stonington Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stonington
- The dominant room capacity in Stonington is 1 bedroom listings, making up 24.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 43.9% of the active Airbnb listings in Stonington, indicating a high concentration in these sizes.
- A significant 21.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stonington.
Stonington Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stonington
- The most common guest capacity trend in Stonington vacation rentals is listings accommodating 2 guests (34.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Stonington STR market, accounting for 60.6% of listings.
- 21.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stonington.
- On average, properties in Stonington are equipped to host 3.5 guests.
Stonington Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stonington
- The most common availability pattern in Stonington falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Stonington (51.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stonington Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
33.3% of total
2 Nights
10 listings
15.9% of total
3 Nights
8 listings
12.7% of total
4-6 Nights
14 listings
22.2% of total
7-29 Nights
4 listings
6.3% of total
30+ Nights
6 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Stonington is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 33.3% of Stonington hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stonington.
Stonington Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.6% of total
Flexible
17 listings
27.4% of total
Moderate
11 listings
17.7% of total
Firm
14 listings
22.6% of total
Strict
19 listings
30.6% of total
Cancellation Policy Insights for Stonington
- The prevailing Airbnb cancellation policy trend in Stonington is Strict, used by 30.6% of listings.
- A majority (53.2%) of hosts in Stonington utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.6% market standard in Stonington.
- With 30.6% using Strict terms, this is a viable option in Stonington, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Stonington.
Stonington STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stonington
- The overall average booking lead time for vacation rentals in Stonington is 87 days.
- Guests book furthest in advance for stays during July (average 127 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (118 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Stonington.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 118 days) to capture early planners.
- Monitor your own booking lead times against these Stonington averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stonington (2025)
Amenity Prevalence
Amenity Insights for Stonington
- Essential amenities in Stonington that guests expect include: Essentials, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Wifi, Bed linens are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stonington: Essentials, Smoke alarm.
- Prioritize adding missing essentials: Essentials, Smoke alarm.
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stonington to stay competitive.
Stonington Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stonington
- The typical guest profile for Airbnb in Stonington consists of primarily domestic travelers (93%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.8% of guests.
- Key international markets include United States (92.8%) and Canada (2%).
- Top languages spoken are English (65.6%) followed by Spanish (10.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stonington Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Manchester | 10 | $6,012 | $377.15 | 50% |
| Trenton | 78 | $5,036 | $397.97 | 58% |
| Bar Harbor | 461 | $4,692 | $376.73 | 60% |
| Tremont | 143 | $4,342 | $356.64 | 58% |
| Southwest Harbor | 225 | $4,159 | $374.77 | 56% |
| Mount Desert | 181 | $4,104 | $378.79 | 54% |
| Rome | 18 | $3,734 | $377.40 | 43% |
| Otis | 33 | $3,669 | $297.66 | 57% |
| Wakefield | 56 | $3,647 | $333.47 | 44% |
| Lamoine | 93 | $3,596 | $286.30 | 57% |