Bethel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States
Is Airbnb profitable in Bethel in 2025? Explore comprehensive Airbnb analytics for Bethel, Maine, United States to uncover income potential. This 2025 STR market report for Bethel, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 263 active listings.
Whether you're considering an Airbnb investment in Bethel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bethel Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bethel Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bethel (2025)
Understanding the monthly revenue variations for Airbnb listings in Bethel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bethel is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bethel across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,935+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,582 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,387 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,545, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bethel
Bethel Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bethel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bethel:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bethel
Average Daily Rate (ADR) Airbnb Trends in Bethel (2025)
Effective short term rental pricing strategy in Bethel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bethel typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $615+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $449 or more.
- Typical properties (Median) charge around $307 per night.
- Entry-level properties (Bottom 25%) earn around $193 per night.
Average Daily Rate (ADR) Trend by Month in Bethel
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Airbnb Seasonality Analysis & Trends in Bethel (2025)
Peak Season (February, January, December)
- Revenue averages $6,366 per month
- Occupancy rates average 45.9%
- Daily rates average $411
Shoulder Season
- Revenue averages $4,664 per month
- Occupancy maintains around 34.7%
- Daily rates hold near $337
Low Season (September, October, November)
- Revenue drops to average $2,774 per month
- Occupancy decreases to average 28.9%
- Daily rates adjust to average $320
Seasonality Insights for Bethel
- The Airbnb seasonality in Bethel shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bethel's highest earning potential, with monthly revenues capable of climbing to $7,096, occupancy reaching a high of 54.9%, and ADRs peaking at $418.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,333, occupancy could drop to 25.7%, and ADRs may adjust down to $318.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bethel.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bethel seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bethel (2025)
Exploring the top neighborhoods for short-term rentals in Bethel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Bethel Village | The heart of Bethel, known for its charming New England atmosphere and proximity to local shops and restaurants. A great base for guests looking to explore the area. | Bethel Historical Society, Maine Mineral and Gem Museum, Local shops and cafes, Sunday River Ski Resort nearby |
Sunday River | A popular ski resort area attracting winter sports enthusiasts and summer hikers alike. Ideal for vacation rentals year-round due to seasonal activities. | Sunday River Ski Resort, White Cap Mountain, Skiing and snowboarding, Hiking trails, Summer mountain biking |
Bethel Outdoor Adventure | A hub for outdoor activities including hiking, biking, and skiing, making it perfect for adventure seekers and nature lovers. | Mount Abram, Grafton Notch State Park, Biking trails, Hiking trails |
Downtown Bethel | A vibrant area filled with local businesses, eateries, and cultural sites. Great for tourists wanting a walkable experience. | Local breweries, Restaurants and cafes, Bethel Art Fair, Farmers market |
Maine's Western Lakes | Offers beautiful scenery and serene lakes. A good area for those looking for a peaceful getaway with various water activities. | Lake Umbagog, Rangeley Lake, Fishing and boating, Scenic trails |
Andover | A quaint town close to Bethel that offers charming rural landscapes and a tight-knit community feel. | Andover Historical Society, Local farmers , Scenic views, Hiking and nature walks |
North Bethel | A quiet area great for families and larger groups, with access to nature and outdoor activities. | Peaceful surroundings, Wildlife viewing, Easy access to trails, Campsites |
West Bethel | Rural location that suits guests looking for tranquility, while still being near to Bethel's attractions. | Horseback riding, Local farms, Scenic drives, Nature photography opportunities |
Understanding Airbnb License Requirements & STR Laws in Bethel (2025)
While Bethel, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bethel to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bethel (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bethelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sleeps 20, Views, Hot Tub, Wood Stove, Theater
Entire Place • 7 bedrooms

Bethel home w/ Mtn Views, AC, HotTub, & FirePit
Entire Place • 5 bedrooms

New Luxury w/ HotTub, Sauna, GameRoom,5mintoSlopes
Entire Place • 5 bedrooms

The PaddleHouse:Riverfront Rafts Game Room Hot Tub
Entire Place • 6 bedrooms

*NEW* HotTub | LargeDeck | GameRoom | Playhouse
Entire Place • 5 bedrooms

Modern Getaway w/ Hot Tub, Firepit & Games Room
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bethel (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bethel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Maine Ski Lodging Co. | 52 | $1,790,545 | 1761 | 4.62/5.0 |
David | 22 | $894,610 | 303 | 4.00/5.0 |
Michael | 2 | $420,021 | 77 | 4.98/5.0 |
Mark | 14 | $372,138 | 213 | 4.53/5.0 |
Kimberly | 3 | $284,464 | 136 | 4.94/5.0 |
Jason And Becky | 3 | $257,553 | 37 | 3.19/5.0 |
Amanda | 2 | $227,476 | 29 | 2.48/5.0 |
Evolve | 3 | $186,903 | 141 | 4.93/5.0 |
Martha | 1 | $182,953 | 25 | 4.96/5.0 |
Kristine | 1 | $176,258 | 19 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bethel.
Dive Deeper: Advanced Bethel STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bethel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBethel Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bethel
- The Bethel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.5% of the 263 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bethel, House properties are the most common (69.2%), reflecting the local real estate landscape.
- Houses represent a significant 69.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays, others (combined 2.0%) offer potential for unique stay experiences.
Bethel Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bethel
- The dominant room capacity in Bethel is 4 bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 56.3% of the active Airbnb listings in Bethel, indicating a high concentration in these sizes.
- A significant 67.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bethel.
Bethel Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bethel
- The most common guest capacity trend in Bethel vacation rentals is listings accommodating 8+ guests (63.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Bethel STR market, accounting for 78.3% of listings.
- 76.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bethel.
- On average, properties in Bethel are equipped to host 6.7 guests.
Bethel Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bethel
- The most common availability pattern in Bethel falls within the 271-366 days range, representing 48.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bethel (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bethel Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
10.6% of total
2 Nights
89 listings
35% of total
3 Nights
44 listings
17.3% of total
4-6 Nights
4 listings
1.6% of total
7-29 Nights
1 listings
0.4% of total
30+ Nights
89 listings
35% of total
Key Insights
- The most prevalent minimum stay requirement in Bethel is 2 Nights, adopted by 35% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (35%) caters to monthly stays (30+ nights) in Bethel, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35% of Bethel hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.6% currently do.
- A 2-night minimum appears standard (35%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 35% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bethel.
Bethel Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
0.8% of total
Super Strict 30 Days
8 listings
3.3% of total
Flexible
6 listings
2.5% of total
Moderate
32 listings
13.2% of total
Firm
115 listings
47.5% of total
Strict
79 listings
32.6% of total
Cancellation Policy Insights for Bethel
- The prevailing Airbnb cancellation policy trend in Bethel is Firm, used by 47.5% of listings.
- A majority (80.1%) of hosts in Bethel utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.5% market standard in Bethel.
- With 32.6% using Strict terms, this is a viable option in Bethel, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bethel.
Bethel STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bethel
- The overall average booking lead time for vacation rentals in Bethel is 49 days.
- Guests book furthest in advance for stays during February (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (64 days avg.) sees the longest lead times, while Fall (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Bethel.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Bethel averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bethel (2025)
Amenity Prevalence
Amenity Insights for Bethel
- Essential amenities in Bethel that guests expect include: Smoke alarm, Heating, Free parking on premises, Dishes and silverware, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bethel: Smoke alarm, Heating, Free parking on premises, Dishes and silverware, Carbon monoxide alarm.
- Prioritize adding missing essentials: Smoke alarm, Heating, Free parking on premises, Dishes and silverware, Carbon monoxide alarm.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bethel to stay competitive.
Bethel Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bethel
- The typical guest profile for Airbnb in Bethel consists of primarily domestic travelers (95%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.6% of guests.
- Key international markets include United States (94.6%) and Canada (2.1%).
- Top languages spoken are English (68.4%) followed by Spanish (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boston and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bethel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Manchester | 10 | $6,012 | $377.15 | 50% |
Jefferson | 28 | $5,920 | $432.83 | 50% |
Middleton | 10 | $5,234 | $321.41 | 50% |
Kennebunkport | 145 | $5,109 | $614.29 | 45% |
Milton | 13 | $4,733 | $408.71 | 52% |
Barnstead | 30 | $4,724 | $432.80 | 43% |
Otisfield | 11 | $4,471 | $391.16 | 43% |
Dalton | 13 | $4,397 | $359.89 | 45% |
Portland | 857 | $4,289 | $326.46 | 54% |
Sanford | 25 | $4,199 | $312.16 | 45% |