Topsham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Topsham in 2025? Explore comprehensive Airbnb analytics for Topsham, Maine, United States to uncover income potential. This 2025 STR market report for Topsham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Topsham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Topsham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Topsham Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$197
The average rental revenue earned for an occupied room per day in Topsham.
Occupancy Rate(?)
51.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$29,065
Typical annual income for an Airbnb listing in Topsham. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.9%
Significant decrease (-12.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Topsham.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Topsham.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Topsham (2025)

Understanding the monthly revenue variations for Airbnb listings in Topsham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Topsham is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Topsham across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,136+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,664 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,358 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,133, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Topsham

Topsham Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Topsham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Topsham:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Topsham

Average Daily Rate (ADR) Airbnb Trends in Topsham (2025)

Effective short term rental pricing strategy in Topsham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Topsham typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $209 or more.
  • Typical properties (Median) charge around $170 per night.
  • Entry-level properties (Bottom 25%) earn around $127 per night.

Average Daily Rate (ADR) Trend by Month in Topsham

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Airbnb Seasonality Analysis & Trends in Topsham (2025)

Peak Season (August, July, September)
  • Revenue averages $4,282 per month
  • Occupancy rates average 61.7%
  • Daily rates average $204
Shoulder Season
  • Revenue averages $3,323 per month
  • Occupancy maintains around 43.0%
  • Daily rates hold near $193
Low Season (January, February, March)
  • Revenue drops to average $1,677 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $177

Seasonality Insights for Topsham

  • The Airbnb seasonality in Topsham shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Topsham's highest earning potential, with monthly revenues capable of climbing to $4,557, occupancy reaching a high of 67.4%, and ADRs peaking at $206.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,231, occupancy could drop to 30.3%, and ADRs may adjust down to $174.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Topsham.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Topsham seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Topsham (2025)

Exploring the top neighborhoods for short-term rentals in Topsham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Topsham
The heart of Topsham with easy access to shops, restaurants, and the Androscoggin River. A prime location for visitors looking to explore the local culture and amenities.
Androscoggin Riverwalk, Topsham Fair Mall, local dining options, historical sites, community events
Brunswick
Just across the river, Brunswick has a vibrant downtown and is home to Bowdoin College, attracting visitors for both education and cultural events. Offers a blend of academic and local charm.
Bowdoin College Museum of Art, Downtown Brunswick, Popham Beach State Park, Maine State Music Theatre
Topsham Village
A quaint village atmosphere with local shops and proximity to parks, making it appealing for families and travelers looking for a peaceful getaway.
Topsham Public Library, Topsham Village Historical Society, local cafes, nearby hiking trails
Maine Maritime Museum
Located in Bath, close to Topsham, this area is great for maritime lovers and those interested in the shipbuilding history of Maine. A unique draw for cultural tourists.
Maine Maritime Museum, historic downtown Bath, viewing the Kennebec River, local boat tours
Cooks Corner
This area in Brunswick offers shopping and dining options, making it a convenient spot for visitors who want access to amenities while staying in a quieter setting.
Cooks Corner shopping area, Brunswick Landing, restaurant options, community events, nearby parks
Popham Beach
A little drive from Topsham, but this beach area is stunning and attracts tourists, especially in the summer, for its beautiful sandy beaches and recreational activities.
Popham Beach State Park, Fort Popham, seals watching, beach activities, nearby hiking trails
Harpswell
A short distance away, Harpswell offers scenic coastal views and a peaceful environment, ideal for nature lovers and those seeking a rural escape.
Harpswell Islands, Bailey Island, Point Sebago Beach, local seafood, lighthouses
Freeport
Known for its outlet shopping and fun attractions, Freeport draws many visitors looking for great deals and outdoor activities, making it an excellent area for Airbnb.
L.L. Bean flagship store, Freeport's Wild Animal Park, Desert of Maine, local restaurants, outlet shopping

Understanding Airbnb License Requirements & STR Laws in Topsham (2025)

While Topsham, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Topsham to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Topsham (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Topshambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Maine Hideaway with Hot Tub and Game Room

Spacious Maine Hideaway with Hot Tub and Game Room

Entire Place • 5 bedrooms

$169,369
Revenue
65.1%
Occupancy
$841.38
Daily Rate
Maine Stay with private hottub, near Brunswick

Maine Stay with private hottub, near Brunswick

Entire Place • 1 bedroom

$53,614
Revenue
81.1%
Occupancy
$167.33
Daily Rate
King Bed First Floor Sun Rise Midcoast Great Stay

King Bed First Floor Sun Rise Midcoast Great Stay

Entire Place • 1 bedroom

$40,741
Revenue
71.5%
Occupancy
$130.71
Daily Rate
King Size Bed 1st Floor Super Sweet on Winter St.

King Size Bed 1st Floor Super Sweet on Winter St.

Entire Place • 1 bedroom

$36,058
Revenue
56.5%
Occupancy
$155.37
Daily Rate
Cozy renovated 1910 cottage, gardens & patio

Cozy renovated 1910 cottage, gardens & patio

Entire Place • 2 bedrooms

$34,696
Revenue
50.9%
Occupancy
$252.53
Daily Rate
Cozy waterfront home on Merrymeeting Bay.

Cozy waterfront home on Merrymeeting Bay.

Entire Place • 1 bedroom

$32,808
Revenue
56.7%
Occupancy
$150.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Topsham (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Topsham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Casey1$169,369644.97/5.0
Spencer5$127,5822724.88/5.0
Wendy1$53,6145364.87/5.0
Linda2$47,486914.94/5.0
Lisa3$41,426835.00/5.0
Meagan1$34,69695.00/5.0
Patricia1$32,8082464.93/5.0
Pongsakorn1$27,130614.85/5.0
Sandy1$25,473474.96/5.0
Deborah3$25,4085104.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Topsham.

Dive Deeper: Advanced Topsham STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Topsham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Topsham Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Topsham

  • The Topsham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Topsham, Apartment/Condo properties are the most common (63.6%), reflecting the local real estate landscape.
  • Houses represent a significant 31.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.

Topsham Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Topsham

  • The dominant room capacity in Topsham is 1 bedroom listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.3% of the active Airbnb listings in Topsham, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Topsham.

Topsham Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Topsham

  • The most common guest capacity trend in Topsham vacation rentals is listings accommodating 4 guests (40.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Topsham STR market, accounting for 63.6% of listings.
  • On average, properties in Topsham are equipped to host 3.2 guests.

Topsham Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Topsham

  • The most common availability pattern in Topsham falls within the 181-270 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Topsham (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Topsham Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.6%)

1 Night

6 listings

28.6% of total

2 Nights (23.8%)

2 Nights

5 listings

23.8% of total

3 Nights (19%)

3 Nights

4 listings

19% of total

4-6 Nights (14.3%)

4-6 Nights

3 listings

14.3% of total

30+ Nights (14.3%)

30+ Nights

3 listings

14.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Topsham is 1 Night, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (14.3%) caters to monthly stays (30+ nights) in Topsham, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 28.6% of Topsham hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Topsham.

Topsham Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (9.5%)

Moderate

2 listings

9.5% of total

Firm (38.1%)

Firm

8 listings

38.1% of total

Strict (52.4%)

Strict

11 listings

52.4% of total

Cancellation Policy Insights for Topsham

  • The prevailing Airbnb cancellation policy trend in Topsham is Strict, used by 52.4% of listings.
  • A majority (90.5%) of hosts in Topsham utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 52.4% market standard in Topsham.
  • With 52.4% using Strict terms, this is a viable option in Topsham, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Topsham.

Topsham STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Topsham

  • The overall average booking lead time for vacation rentals in Topsham is 63 days.
  • Guests book furthest in advance for stays during May (average 133 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (80 days avg.) sees the longest lead times, while Fall (63 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Topsham.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
  • Monitor your own booking lead times against these Topsham averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Topsham (2025)

Amenity Prevalence

Amenity Insights for Topsham

  • Essential amenities in Topsham that guests expect include: Shampoo, Essentials, Wifi, Smoke alarm, Free parking on premises, Heating, Hot water, Dishes and silverware, Bed linens, Microwave. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Topsham: Shampoo, Essentials, Wifi, Smoke alarm, Free parking on premises, Heating, Hot water, Dishes and silverware, Bed linens, Microwave.
  • Prioritize adding missing essentials: Bed linens, Microwave.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Topsham to stay competitive.

Topsham Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Topsham

  • The typical guest profile for Airbnb in Topsham consists of primarily domestic travelers (92%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.2% of guests.
  • Key international markets include United States (92.2%) and Canada (2.2%).
  • Top languages spoken are English (75.4%) followed by Spanish (7.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Topsham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Manchester10$6,012$377.1550%
Nahant17$5,435$521.6450%
Kennebunkport145$5,109$614.2945%
Scituate92$5,053$509.7249%
Trenton78$5,036$397.9758%
North Hampton10$4,876$455.8847%
Manchester-by-the-Sea14$4,823$474.7653%
Milton13$4,733$408.7152%
Marblehead142$4,711$363.3252%
Bar Harbor461$4,692$376.7360%

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