Damariscotta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States
Is Airbnb profitable in Damariscotta in 2025? Explore comprehensive Airbnb analytics for Damariscotta, Maine, United States to uncover income potential. This 2025 STR market report for Damariscotta, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in Damariscotta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Damariscotta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Damariscotta Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Damariscotta (2025)
Understanding the monthly revenue variations for Airbnb listings in Damariscotta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Damariscotta is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Damariscotta across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,625+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,773 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,353 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,392, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Damariscotta
Damariscotta Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Damariscotta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Damariscotta:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Damariscotta
Average Daily Rate (ADR) Airbnb Trends in Damariscotta (2025)
Effective short term rental pricing strategy in Damariscotta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Damariscotta typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $387+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $293 or more.
- Typical properties (Median) charge around $205 per night.
- Entry-level properties (Bottom 25%) earn around $136 per night.
Average Daily Rate (ADR) Trend by Month in Damariscotta
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Airbnb Seasonality Analysis & Trends in Damariscotta (2025)
Peak Season (August, July, June)
- Revenue averages $4,823 per month
- Occupancy rates average 61.4%
- Daily rates average $234
Shoulder Season
- Revenue averages $2,955 per month
- Occupancy maintains around 45.9%
- Daily rates hold near $230
Low Season (January, February, March)
- Revenue drops to average $1,337 per month
- Occupancy decreases to average 24.9%
- Daily rates adjust to average $234
Seasonality Insights for Damariscotta
- The Airbnb seasonality in Damariscotta shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Damariscotta's highest earning potential, with monthly revenues capable of climbing to $5,500, occupancy reaching a high of 73.5%, and ADRs peaking at $236.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $902, occupancy could drop to 19.1%, and ADRs may adjust down to $220.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Damariscotta.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Damariscotta seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Damariscotta (2025)
Exploring the top neighborhoods for short-term rentals in Damariscotta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Damariscotta | The heart of Damariscotta, featuring charming shops, local restaurants, and access to the waterfront. Ideal for visitors wanting to immerse themselves in the local culture and community spirit. | Damariscotta River, Damariscotta Farmers Market, Local boutiques, Damariscotta Lake State Park, Historic downtown area |
| Newcastle | A nearby town known for its beautiful historic homes and proximity to the Damariscotta River. Great for guests looking for a quiet retreat while being near Damariscotta's attractions. | Newcastle Common, Damariscotta River Association, Bristol Road, Local art galleries, Walking trails along the river |
| Westport Island | A tranquil island setting that offers a peaceful escape and beautiful views of the surrounding waterways. Perfect for nature lovers and those seeking a getaway from the city. | Westport Island Nature Preserve, Damariscotta River views, Kayaking opportunities, Rural scenic landscapes, Wildlife watching |
| Bristol | Another charming neighboring town with a scenic coastline and plenty of outdoor activities. Appeals to families and groups looking for extensive outdoor experiences. | Pemaquid Point Lighthouse, Pemaquid Beach, Bristol Beach, Family-friendly parks, Echo Lake |
| Boothbay Harbor | A short distance from Damariscotta, this town is known for its beautiful harbor and maritime activities. It attracts tourists seeking boat tours, fishing, and coastal dining experiences. | Boothbay Harbor Marina, Coastal Maine Botanical Gardens, Boat tours, Lobster restaurants, Artisan shops |
| Nobleboro | A quiet, rural area with plenty of space and beautiful landscapes. Ideal for guests looking for a peaceful stay while still being close to the Damariscotta attractions. | Damariscotta Lake, Nature trails, Rural countryside scenery, Local farms, Artisan workshops |
| Edgecomb | Located on the river with beautiful views and proximity to Damariscotta. Good for those who enjoy water activities and a peaceful environment. | Kennebec River views, Local parks, Historic sites, Fishing locations, Scenic nature walks |
| Alna | Known for its serene countryside and outdoor activities, Alna offers a taste of rural Maine while being just a short drive from the coast. | Alna Historical Society, Local farms, Nature trails, Scenic views, Community events |
Understanding Airbnb License Requirements & STR Laws in Damariscotta (2025)
While Damariscotta, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Damariscotta to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Damariscotta (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Damariscottabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Scandi-inspired home in the woods
Entire Place • 3 bedrooms
Bestview Acres
Entire Place • 3 bedrooms
Midcentury Damariscotta River home
Entire Place • 5 bedrooms
Waterfront home on beautiful Biscay Pond in Maine
Entire Place • 3 bedrooms
Lakefront cottage, close to everything!
Entire Place • 2 bedrooms
The Barn Loft Apartment
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Damariscotta (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Damariscotta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Justine | 1 | $90,905 | 48 | 4.96/5.0 |
| Ruth | 1 | $77,122 | 11 | 5.00/5.0 |
| Lissette | 3 | $72,139 | 622 | 4.91/5.0 |
| Quinn & Katya | 1 | $70,173 | 19 | 4.79/5.0 |
| Valerie | 3 | $57,331 | 456 | 4.86/5.0 |
| Aubree | 2 | $55,483 | 13 | 5.00/5.0 |
| Olga | 2 | $55,113 | 192 | 4.86/5.0 |
| Irina | 1 | $52,743 | 15 | 4.93/5.0 |
| Lakshmi | 1 | $52,033 | 32 | 4.94/5.0 |
| Jack | 2 | $44,039 | 65 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Damariscotta.
Dive Deeper: Advanced Damariscotta STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Damariscotta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDamariscotta Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Damariscotta
- The Damariscotta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Damariscotta, Apartment/Condo properties are the most common (45.2%), reflecting the local real estate landscape.
- Houses represent a significant 40.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 14.4%) offer potential for unique stay experiences.
Damariscotta Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Damariscotta
- The dominant room capacity in Damariscotta is 2 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.0% of the active Airbnb listings in Damariscotta, indicating a high concentration in these sizes.
- A significant 23.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Damariscotta.
Damariscotta Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Damariscotta
- The most common guest capacity trend in Damariscotta vacation rentals is listings accommodating 2 guests (26.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Damariscotta STR market, accounting for 50.0% of listings.
- 23.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Damariscotta.
- On average, properties in Damariscotta are equipped to host 3.9 guests.
Damariscotta Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Damariscotta
- The most common availability pattern in Damariscotta falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Damariscotta (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Damariscotta Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
19.5% of total
2 Nights
18 listings
43.9% of total
3 Nights
9 listings
22% of total
4-6 Nights
2 listings
4.9% of total
30+ Nights
4 listings
9.8% of total
Key Insights
- The most prevalent minimum stay requirement in Damariscotta is 2 Nights, adopted by 43.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.4%) of the Damariscotta Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.9% of Damariscotta hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.5% currently do.
- A 2-night minimum appears standard (43.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 9.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Damariscotta.
Damariscotta Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.4% of total
Flexible
7 listings
17.1% of total
Moderate
12 listings
29.3% of total
Firm
12 listings
29.3% of total
Strict
9 listings
22% of total
Cancellation Policy Insights for Damariscotta
- The prevailing Airbnb cancellation policy trend in Damariscotta is Moderate, used by 29.3% of listings.
- A majority (51.3%) of hosts in Damariscotta utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.3% market standard in Damariscotta.
- Regularly review your cancellation policy against competitors and market demand shifts in Damariscotta.
Damariscotta STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Damariscotta
- The overall average booking lead time for vacation rentals in Damariscotta is 73 days.
- Guests book furthest in advance for stays during June (average 106 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (99 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Damariscotta.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Damariscotta averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Damariscotta (2025)
Amenity Prevalence
Amenity Insights for Damariscotta
- Essential amenities in Damariscotta that guests expect include: Smoke alarm, Free parking on premises, Wifi, Essentials, Heating, Hangers. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Damariscotta: Smoke alarm, Free parking on premises, Wifi, Essentials, Heating, Hangers.
- Prioritize adding missing essentials: Wifi, Essentials, Heating, Hangers.
- Consider adding popular differentiators like Coffee maker or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Damariscotta to stay competitive.
Damariscotta Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Damariscotta
- The typical guest profile for Airbnb in Damariscotta consists of primarily domestic travelers (93%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.6% of guests.
- Key international markets include United States (92.6%) and Canada (2.7%).
- Top languages spoken are English (68.7%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Damariscotta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Manchester | 10 | $6,012 | $377.15 | 50% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |
| Trenton | 78 | $5,036 | $397.97 | 58% |
| Milton | 13 | $4,733 | $408.71 | 52% |
| Bar Harbor | 461 | $4,692 | $376.73 | 60% |
| Otisfield | 11 | $4,471 | $391.16 | 43% |
| Tremont | 143 | $4,342 | $356.64 | 58% |
| Portland | 857 | $4,289 | $326.46 | 54% |
| Sanford | 25 | $4,199 | $312.16 | 45% |
| Falmouth | 63 | $4,190 | $461.41 | 50% |