Millinocket Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Millinocket in 2025? Explore comprehensive Airbnb analytics for Millinocket, Maine, United States to uncover income potential. This 2025 STR market report for Millinocket, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.

Whether you're considering an Airbnb investment in Millinocket, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Millinocket Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Millinocket Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Millinocket.
Occupancy Rate(?)
35.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,715
Typical annual income for an Airbnb listing in Millinocket. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.9%
Positive growth (9.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Millinocket.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Millinocket.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
59
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Millinocket (2025)

Understanding the monthly revenue variations for Airbnb listings in Millinocket is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Millinocket is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Millinocket across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,885+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,571 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,476 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $815, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Millinocket

Millinocket Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Millinocket STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Millinocket:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Millinocket

Average Daily Rate (ADR) Airbnb Trends in Millinocket (2025)

Effective short term rental pricing strategy in Millinocket involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Millinocket typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $242+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $197 or more.
  • Typical properties (Median) charge around $159 per night.
  • Entry-level properties (Bottom 25%) earn around $115 per night.

Average Daily Rate (ADR) Trend by Month in Millinocket

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Airbnb Seasonality Analysis & Trends in Millinocket (2025)

Peak Season (July, August, June)
  • Revenue averages $2,605 per month
  • Occupancy rates average 44.3%
  • Daily rates average $170
Shoulder Season
  • Revenue averages $1,915 per month
  • Occupancy maintains around 34.2%
  • Daily rates hold near $165
Low Season (January, February, March)
  • Revenue drops to average $1,102 per month
  • Occupancy decreases to average 21.7%
  • Daily rates adjust to average $164

Seasonality Insights for Millinocket

  • The Airbnb seasonality in Millinocket shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Millinocket's highest earning potential, with monthly revenues capable of climbing to $2,764, occupancy reaching a high of 49.9%, and ADRs peaking at $171.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $779, occupancy could drop to 17.1%, and ADRs may adjust down to $161.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Millinocket.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Millinocket seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Millinocket (2025)

Exploring the top neighborhoods for short-term rentals in Millinocket? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mount Katahdin
A stunning natural landmark and the highest mountain in Maine, ideal for outdoor enthusiasts and tourists seeking adventure. It's a popular starting point for hiking the Appalachian Trail.
Baxter State Park, Appalachian Trail, Katahdin Woods and Waters National Monument, Skiing and Snowboarding at nearby slopes, Scenic viewpoints
Millinocket Lake
A serene and picturesque lake area that offers recreational activities such as fishing, boating, and swimming. Great for families and nature lovers looking for a peaceful retreat.
Millinocket Lake, Boating and Fishing, Campgrounds, Beautiful camping sites, Nature trails
Penobscot River
A beautiful river perfect for water sports and scenic views. It's attractive to tourists looking for fishing, kayaking, and enjoying the great outdoors.
Fish River Rafting, Kayaking, Scenic River Tours, Fishing Spots, Picnic Areas
Downtown Millinocket
The downtown area offers unique local shops and eateries that cater to visitors. It's a hub for local events and provides a taste of community life.
Local Restaurants, Shopping, Millinocket Historical Society, Community Events, Festivals
Moosehead Lake
Located slightly further afield, this large lake is a well-known destination for fishing and outdoor activities and attracts tourists year-round.
Moosehead Lake, Sebec Lake, Outdoor Sports, Boat Tours, Moose Watching
North Maine Woods
An expansive, preserved wilderness area known for its vast forests and abundant wildlife. Ideal for those seeking solitude and nature experiences.
Hiking Trails, Wildlife Watching, Fishing Spots, Camping, Scenic Drives
Katahdin Woods and Waters
A national monument that showcases the scenic beauty and ecological diversity of the region, providing opportunities for hiking, camping, and wildlife photography.
Katahdin Woods Trails, Wildlife Viewing, Scenic Overlook, Camping Areas, Photography Spots
Big Squaw Mountain
A ski area that offers winter sports and summer hiking. Perfect for tourists looking to engage in winter sports or enjoy summer trails.
Ski Slopes, Hiking Trails, Snowboarding, Summer Festivals, Family Parks

Understanding Airbnb License Requirements & STR Laws in Millinocket (2025)

While Millinocket, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Millinocket to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Millinocket (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Millinocketbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pink Door Place - 4bdrm 2bth Large Summer Rental

Pink Door Place - 4bdrm 2bth Large Summer Rental

Entire Place • 4 bedrooms

$49,341
Revenue
53.3%
Occupancy
$222.27
Daily Rate
Highland Home Away - Baxter State Park 16mi away

Highland Home Away - Baxter State Park 16mi away

Entire Place • 3 bedrooms

$45,892
Revenue
46.4%
Occupancy
$204.32
Daily Rate
The Great Northern
Trail access, No cleaning fee!

The Great Northern Trail access, No cleaning fee!

Entire Place • 3 bedrooms

$40,137
Revenue
49.8%
Occupancy
$181.88
Daily Rate
The Nock Nest

The Nock Nest

Entire Place • 3 bedrooms

$34,893
Revenue
61.5%
Occupancy
$151.92
Daily Rate
Trail Central, Millinocket

Trail Central, Millinocket

Entire Place • 4 bedrooms

$34,093
Revenue
47.1%
Occupancy
$188.24
Daily Rate
Rice Farm Hideaway; A little slice of heaven.

Rice Farm Hideaway; A little slice of heaven.

Entire Place • 2 bedrooms

$33,718
Revenue
64.7%
Occupancy
$170.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Millinocket (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Millinocket based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kim3$61,1132134.93/5.0
Molly3$52,979954.94/5.0
Melanie5$49,5481484.82/5.0
Nikki1$49,3411134.89/5.0
Talia1$45,892554.93/5.0
Fred3$45,242184.97/5.0
Nicole4$44,6642204.65/5.0
Forrest1$40,137224.91/5.0
Heather1$34,893934.89/5.0
Elizabeth1$34,0931504.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Millinocket.

Dive Deeper: Advanced Millinocket STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Millinocket. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Millinocket Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Millinocket

  • The Millinocket Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.7% of the 59 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Millinocket, House properties are the most common (50.8%), reflecting the local real estate landscape.
  • Houses represent a significant 50.8% portion, catering likely to families or larger groups.
  • The presence of 15.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.7%) offer potential for unique stay experiences.

Millinocket Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Millinocket

  • The dominant room capacity in Millinocket is 3 bedrooms listings, making up 32.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 54.2% of the active Airbnb listings in Millinocket, indicating a high concentration in these sizes.
  • A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Millinocket.

Millinocket Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Millinocket

  • The most common guest capacity trend in Millinocket vacation rentals is listings accommodating 8+ guests (33.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Millinocket STR market, accounting for 45.8% of listings.
  • 50.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Millinocket.
  • On average, properties in Millinocket are equipped to host 5.0 guests.

Millinocket Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Millinocket

  • The most common availability pattern in Millinocket falls within the 271-366 days range, representing 47.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Millinocket (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Millinocket Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (19.6%)

1 Night

11 listings

19.6% of total

2 Nights (71.4%)

2 Nights

40 listings

71.4% of total

3 Nights (5.4%)

3 Nights

3 listings

5.4% of total

30+ Nights (3.6%)

30+ Nights

2 listings

3.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Millinocket is 2 Nights, adopted by 71.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (91.0%) of the Millinocket Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 71.4% of Millinocket hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.6% currently do.
  • A 2-night minimum appears standard (71.4%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Millinocket.

Millinocket Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.9% of total

Flexible (7.4%)

Flexible

4 listings

7.4% of total

Moderate (59.3%)

Moderate

32 listings

59.3% of total

Firm (18.5%)

Firm

10 listings

18.5% of total

Strict (13%)

Strict

7 listings

13% of total

Cancellation Policy Insights for Millinocket

  • The prevailing Airbnb cancellation policy trend in Millinocket is Moderate, used by 59.3% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (31.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 59.3% market standard in Millinocket.
  • Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Millinocket.

Millinocket STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Millinocket

  • The overall average booking lead time for vacation rentals in Millinocket is 67 days.
  • Guests book furthest in advance for stays during April (average 125 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (71 days avg.) sees the longest lead times, while Fall (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Millinocket.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Millinocket averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Millinocket (2025)

Amenity Prevalence

Amenity Insights for Millinocket

  • Essential amenities in Millinocket that guests expect include: Smoke alarm, TV, Wifi, Free parking on premises, Refrigerator, Coffee maker, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Millinocket: Smoke alarm, TV, Wifi, Free parking on premises, Refrigerator, Coffee maker, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Free parking on premises, Refrigerator, Coffee maker, Carbon monoxide alarm.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Millinocket to stay competitive.

Millinocket Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Millinocket

  • The typical guest profile for Airbnb in Millinocket consists of primarily domestic travelers (91%), often arriving from nearby Boston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 91.0% of guests.
  • Key international markets include United States (91%) and Canada (5.2%).
  • Top languages spoken are English (70.4%) followed by French (8.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boston and Portland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Millinocket Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Manchester10$6,012$377.1550%
Trenton78$5,036$397.9758%
Bar Harbor461$4,692$376.7360%
Tremont143$4,342$356.6458%
Southwest Harbor225$4,159$374.7756%
Mount Desert181$4,104$378.7954%
Rome18$3,734$377.4043%
Otis33$3,669$297.6657%
Lamoine93$3,596$286.3057%
Taunton & Raynham Academy Grant12$3,503$337.9352%

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