Saco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maine, United States
Is Airbnb profitable in Saco in 2025? Explore comprehensive Airbnb analytics for Saco, Maine, United States to uncover income potential. This 2025 STR market report for Saco, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 113 active listings.
Whether you're considering an Airbnb investment in Saco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saco Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saco Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saco (2025)
Understanding the monthly revenue variations for Airbnb listings in Saco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saco is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saco across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,388+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,991 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,374 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,861, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saco
Saco Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saco:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saco
Average Daily Rate (ADR) Airbnb Trends in Saco (2025)
Effective short term rental pricing strategy in Saco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saco typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $644+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $406 or more.
- Typical properties (Median) charge around $255 per night.
- Entry-level properties (Bottom 25%) earn around $162 per night.
Average Daily Rate (ADR) Trend by Month in Saco
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Airbnb Seasonality Analysis & Trends in Saco (2025)
Peak Season (July, August, June)
- Revenue averages $8,537 per month
- Occupancy rates average 66.2%
- Daily rates average $360
Shoulder Season
- Revenue averages $3,962 per month
- Occupancy maintains around 39.7%
- Daily rates hold near $327
Low Season (January, February, March)
- Revenue drops to average $2,238 per month
- Occupancy decreases to average 29.5%
- Daily rates adjust to average $313
Seasonality Insights for Saco
- The Airbnb seasonality in Saco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saco's highest earning potential, with monthly revenues capable of climbing to $9,479, occupancy reaching a high of 75.3%, and ADRs peaking at $366.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,891, occupancy could drop to 27.7%, and ADRs may adjust down to $312.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saco.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saco seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saco (2025)
Exploring the top neighborhoods for short-term rentals in Saco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Orchard Beach | A popular seaside resort town known for its beautiful sandy beach and boardwalk attractions. Ideal for summer rentals and family vacations, attracting tourists looking for beach fun. | Old Orchard Beach Pier, Palace Playland, The Eastern Trail, Scarborough Marsh, Aquaboggan Water Park |
| Biddeford Pool | A charming coastal community with picturesque views and a quiet atmosphere. Perfect for vacationers seeking a laid-back beach experience away from the crowds. | Biddeford Pool Beach, Fortunes Rocks Beach, Maine Audubon Society, Mackworth Island |
| Kennebunkport | Renowned for its beautiful coastal scenery and vibrant town center. Attracts tourists for its luxury accommodations, restaurants, and boutique shopping. | Dock Square, Goose Rocks Beach, Kennebunkport Historical Society, Cape Arundel Golf Club, Walkers Point |
| Scarborough | A family-friendly community with beautiful beaches and recreational areas. Popular for summer vacations and outdoor activities, suitable for families and groups. | Scarborough Beach State Park, Pine Point Beach, Ferry Beach State Park, Scarborough Marsh |
| Saco River | Offers unique experiences for water activities such as kayaking and tubing. Great for nature lovers and those looking to explore the outdoors. | Saco River, Kayak and canoe rentals, Saco River Recreation Council, Pine Point |
| Saco Bay | Known for its stunning landscapes and recreational opportunities. A great location for renting to vacationers looking for a marine experience. | Saco Bay Beaches, Ferry Beach State Park, Maine Wildlife Park |
| Saco Village | A quaint town area with shops, restaurants, and close proximity to the river. It appeals to visitors looking for a historic and local feel. | Saco Museum, Falls Park, Historic Saco, Local shops and cafes |
| Hills Beach | A serene beach area that appeals to families and individuals seeking a peaceful getaway. Suitable for those desiring a quieter beach experience. | Hills Beach, Biddeford Pool, Seaside Parks, Local nature trails |
Understanding Airbnb License Requirements & STR Laws in Saco (2025)
While Saco, Maine, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saco to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saco (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sacobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Surf Spry
Entire Place • 3 bedrooms
Ultra Luxury Estate w/Ocean Views! Steps to Beach!
Entire Place • 5 bedrooms
Oceanfront w/ Stunning views and Private Deck☀️🏖
Entire Place • 2 bedrooms
The Blue Pearl Luxury Beach House
Entire Place • 3 bedrooms
Deja Blue~Guest Beach House
Entire Place • 1 bedroom
Sunny Saco minutes from downtown and beach
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saco (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Amy | 4 | $304,311 | 354 | 4.85/5.0 |
| Patrick | 2 | $291,892 | 46 | 4.88/5.0 |
| Michelle | 2 | $270,001 | 430 | 4.88/5.0 |
| Susan | 4 | $172,780 | 328 | 4.80/5.0 |
| Katherine | 2 | $155,521 | 31 | 5.00/5.0 |
| Kimberly | 1 | $142,968 | 5 | 5.00/5.0 |
| Tim | 1 | $138,685 | 154 | 5.00/5.0 |
| Ian | 2 | $131,947 | 90 | 4.91/5.0 |
| Matt | 3 | $127,665 | 49 | 4.81/5.0 |
| Colleen | 2 | $106,906 | 133 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saco.
Dive Deeper: Advanced Saco STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaco Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saco
- The Saco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92% of the 113 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saco, House properties are the most common (67.3%), reflecting the local real estate landscape.
- Houses represent a significant 67.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 9.7%) offer potential for unique stay experiences.
Saco Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saco
- The dominant room capacity in Saco is 2 bedrooms listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 61.1% of the active Airbnb listings in Saco, indicating a high concentration in these sizes.
- A significant 42.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saco.
Saco Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saco
- The most common guest capacity trend in Saco vacation rentals is listings accommodating 8+ guests (30.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Saco STR market, accounting for 53.1% of listings.
- 52.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saco.
- On average, properties in Saco are equipped to host 5.3 guests.
Saco Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saco
- The most common availability pattern in Saco falls within the 181-270 days range, representing 49.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saco (48.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saco Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
24.1% of total
2 Nights
29 listings
26.9% of total
3 Nights
19 listings
17.6% of total
4-6 Nights
14 listings
13% of total
7-29 Nights
12 listings
11.1% of total
30+ Nights
8 listings
7.4% of total
Key Insights
- The most prevalent minimum stay requirement in Saco is 2 Nights, adopted by 26.9% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26.9% of Saco hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saco.
Saco Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
12.6% of total
Moderate
18 listings
17.5% of total
Firm
41 listings
39.8% of total
Strict
31 listings
30.1% of total
Cancellation Policy Insights for Saco
- The prevailing Airbnb cancellation policy trend in Saco is Firm, used by 39.8% of listings.
- A majority (69.9%) of hosts in Saco utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.8% market standard in Saco.
- With 30.1% using Strict terms, this is a viable option in Saco, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Saco.
Saco STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saco
- The overall average booking lead time for vacation rentals in Saco is 71 days.
- Guests book furthest in advance for stays during July (average 151 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (121 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Saco.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 151 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 121 days) to capture early planners.
- Monitor your own booking lead times against these Saco averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saco (2025)
Amenity Prevalence
Amenity Insights for Saco
- Essential amenities in Saco that guests expect include: Wifi, Smoke alarm, Free parking on premises, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Carbon monoxide alarm, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saco: Wifi, Smoke alarm, Free parking on premises, Kitchen, Air conditioning.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Free parking on premises, Kitchen, Air conditioning.
- Consider adding popular differentiators like TV or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saco to stay competitive.
Saco Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saco
- The typical guest profile for Airbnb in Saco consists of primarily domestic travelers (87%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 87.2% of guests.
- Key international markets include United States (87.2%) and Canada (9.2%).
- Top languages spoken are English (68.1%) followed by French (11.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Montreal.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Milford | 11 | $6,343 | $500.10 | 59% |
| Manchester | 10 | $6,012 | $377.15 | 50% |
| Jefferson | 28 | $5,920 | $432.83 | 50% |
| Nahant | 17 | $5,435 | $521.64 | 50% |
| Middleton | 10 | $5,234 | $321.41 | 50% |
| Westminster | 11 | $5,179 | $379.92 | 57% |
| Kennebunkport | 145 | $5,109 | $614.29 | 45% |
| Scituate | 92 | $5,053 | $509.72 | 49% |
| Wellesley | 17 | $5,047 | $367.93 | 54% |
| North Hampton | 10 | $4,876 | $455.88 | 47% |