Airbnb Market Analytics, Statistics and Data in Saco, Maine, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Saco? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Saco:
How much do Airbnb hosts make on average per month in Saco?
The short-term rental market in Saco shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,462 per month
- Strong performing properties (top 25%) make $6,382 or more
- Best-in-class properties (top 10%) achieve $10,754+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,863
Revenue Variations by Month
Occupancy Rates Throughout the Year in Saco
The market in Saco shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 62% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Saco
Daily rates in Saco vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $262 per night
- Strong performing properties (top 25%) secure $412 or more
- Best-in-class properties (top 10%) pull in $640+ per night
- Entry-level properties (bottom 25%) earn around $164
Daily Rate Variations by Month
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Seasonality patterns in Saco
Peak Season (July, August, June)
- Revenue peaks at $9590.63 per month
- Occupancy rates reach 75.28%
- Daily rates average $372.98
Shoulder Season
- Revenue averages $4890.00 per month
- Occupancy maintains 43.12%
- Daily rates hold at $336.55
Low Season (February, December, January)
- Revenue drops to $1835.37 per month
- Occupancy decreases to 22.55%
- Daily rates adjust to $309.78
Is it still profitable to do Airbnb in Saco in 2025?
Yes! Saco demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and strong monthly revenue averaging $4890 and The market's 107 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Saco
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Orchard Beach | Popular beach destination known for its amusement park, boardwalk, and stunning shores. Ideal for families and tourists looking for a classic seaside experience. | Old Orchard Beach Pier, Palace Playland, Funtown Splashtown USA, Old Orchard Beach, Sea Walk, Old Orchard Street |
| Scarborough | A coastal town with beautiful beaches and nature trails. Great for those who love outdoor activities and want a relaxing vacation spot. | Scarborough Beach State Park, Pine Point Beach, Blue Point Beach, Gorham's Pond, Maine Audubon Society, Eastern Trail |
| Biddeford | A revitalizing city with a growing arts scene and proximity to the beaches. Ideal for visitors looking for a mix of urban and coastal experiences. | Biddeford City Theater, Maine Refugee Services, Maine Made Products, Saco River, The Brick Store Museum, Biddeford Pool |
| Saco River | A scenic river area perfect for kayaking and outdoor adventures. Attracts nature lovers and those seeking tranquility. | Saco River Canoe and Kayak, Rippleffect, Saco River Park, Saco River Recreation, Bicycle paths, Nature trails |
| Camp Ellis | A charming beach area with a cozy atmosphere. Perfect for visitors looking for a small-town feel with beach access. | Camp Ellis Beach, Saco Bay, Old Orchard Beach, Local seafood restaurants, Fishing trips, Beach activities |
| Pine Point | Known for its slower pace and beautiful beaches. Ideal for those seeking a relaxing retreat by the ocean. | Pine Point Beach, Scarborough Marsh, Local cafes, Fishing spots, Coastal trails, Nature walks |
| Fortunes Rocks | A serene stretch of coastline perfect for beachgoers and those seeking peaceful retreats. Attracts families and couples looking for quiet getaways. | Fortunes Rocks Beach, Private beach access, Scenic views, Local wildlife, Sunset watching, Beachcombing |
| Saco Downtown | A vibrant downtown area with local shops, restaurants, and historical sites. Great for guests looking to experience local culture and community. | Saco Main Street, Historic homes, Local events and markets, Parks and recreation areas, Dining options, Art galleries |
Do you need a license for Airbnb in Saco?
We recommend checking directly with Saco's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Saco
Surf Spry
Entire Place • 3 bedrooms
Ultra Luxury Estate w/Ocean Views! Steps to Beach!
Entire Place • 5 bedrooms
The Blue Pearl Luxury Beach House
Entire Place • 3 bedrooms
Oceanfront w/ Stunning views and Private Deck☀️🏖
Entire Place • 2 bedrooms
Deja Blue~Guest Beach House
Entire Place • 1 bedroom
Entire Home in Sunny Saco + Gym
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Saco
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Patrick | 2 | $288,765 | 46 | 4.88/5.0 |
| Amy | 4 | $285,904 | 354 | 4.85/5.0 |
| Michelle | 2 | $263,759 | 430 | 4.88/5.0 |
| Kimberly | 1 | $173,696 | 5 | 5.00/5.0 |
| Matt | 3 | $172,053 | 49 | 4.81/5.0 |
| Susan | 4 | $171,810 | 328 | 4.80/5.0 |
| Ian | 2 | $166,547 | 90 | 4.91/5.0 |
| Katherine | 2 | $135,871 | 31 | 5.00/5.0 |
| Tim | 1 | $135,859 | 154 | 5.00/5.0 |
| Colleen | 2 | $106,916 | 133 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Saco
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.7%), with house and apartment & condo properties comprising 91.6% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (8.3% combined)
Room Capacity Distribution
Analysis of 107 properties in Saco shows that 3 bedrooms properties are most prevalent, making up 29.9% of the market. The market tends to favor smaller properties, with 3 bedrooms and 2 bedrooms together representing 58.9% of all listings.
Key Insights
- Most common: 3 bedrooms (29.9%)
- Least common: 5+ bedrooms (4.7%)
- Market concentration: 58.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 107 properties in Saco reveals that 8+ guests properties dominate the market, representing 30.8% of all listings. The average property accommodates 5.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 52.3% of the market.
Key Insights
- Most common capacity: 8+ guests (30.8% of market)
- Least common capacity: 7 guests (0.9% of market)
- Average guest capacity: 5.2 guests per property
- Market concentration: 52.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 107 properties in Saco, the most common availability pattern is 181-270 days (47.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (51.4% of properties).
Key Insights
- Most common availability window: 181-270 days (47.7%)
- Most common booking duration: 91-180 days (51.4%)
- Properties with high availability (180+ days): 82.2%
- Properties with long-term bookings (180+ days): 17.8%
Minimum Stay Distributions
1 Night
27 listings
26.7% of total
2 Nights
32 listings
31.7% of total
3 Nights
16 listings
15.8% of total
4-6 Nights
13 listings
12.9% of total
7-29 Nights
10 listings
9.9% of total
30+ Nights
3 listings
3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 58.4%
- Mid-length stays (4-6 nights) represent 12.9% of listings
- Monthly+ stays (3%) suggest a stable extended-stay market
- High market flexibility with 74.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
12 listings
12% of total
Moderate
14 listings
14% of total
Firm
42 listings
42% of total
Strict
32 listings
32% of total
Key Insights
- Firm is the preferred policy at 42.0% of listings
- Stricter policies (Firm & Strict) dominate at 74.0% of the market
- Strong market consensus around Firm policies
- Flexible policies are least common at 12.0% of listings
Recommendations
- The market supports stricter policies, with 74.0% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 123 days
- Shortest booking windows are in Oct, Jan, Dec, averaging 41 days
- Summer shows the longest average booking window at 123 days, while Winter has the shortest at 41 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 123 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Dec when lead times are shortest
Popular Airbnb Amenities in Saco
Below is the distribution of amenities across listings in Saco:
Traveler Demographics
Key Insights
- Domestic travelers make up 87.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (9.3%) and DC (1%)
- English is the top language at 73.3%, followed by French (11.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.0%
Recommendations
- Target marketing campaigns for New York and Montreal markets
- Develop localized content for Canada and DC
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Saco. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Milford | 11 | $7,203 | $539.76 | 62% |
| Jefferson | 28 | $6,385 | $434.06 | 50% |
| Milton | 12 | $6,009 | $437.69 | 52% |
| Manchester | 10 | $5,798 | $389.75 | 48% |
| Manchester-by-the-Sea | 14 | $5,528 | $467.31 | 53% |
| Westminster | 11 | $5,502 | $390.76 | 57% |
| Scituate | 84 | $5,295 | $535.40 | 48% |
| Nahant | 19 | $5,185 | $530.23 | 46% |
| Kennebunkport | 141 | $5,163 | $610.18 | 44% |
| Temple | 11 | $5,110 | $383.10 | 46% |
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