Best Places in Wisconsin, United States to Invest in Airbnbs, Short-Term Rentals in 2025

Last updated: January 31, 2025

Discover the most lucrative short-term rental markets in Wisconsin, United States with AirROI's comprehensive investment guide. Whether you’re an experienced property investor or just starting your Airbnb journey, through detailed analysis of key metrics across premier global, our data-driven insights reveal where smart money is flowing in the short-term rental space. Using advanced market analytics and real performance data, we’ve identified investment hotspots that combine strong rental demand, favorable regulations, and optimal revenue potential.

Read on to explore the top-performing short-term rental markets that should be on every investor’s radar in 2024.

Top Short-Term Rental Cities in Wisconsin, United States

Rank:#1Market:MilwaukeeCountry:United StatesProperties:1,204Monthly Revenue:$2353.97Daily Rate:$204.92Occupancy:46.16%Regulation:Low
Rank:#2Market:Lake DeltonCountry:United StatesProperties:380Monthly Revenue:$2595.77Daily Rate:$356.77Occupancy:30.42%Regulation:Low
Rank:#3Market:Green BayCountry:United StatesProperties:349Monthly Revenue:$3112.90Daily Rate:$329.95Occupancy:39.23%Regulation:Low
Rank:#4Market:OshkoshCountry:United StatesProperties:260Monthly Revenue:$1619.71Daily Rate:$313.63Occupancy:43.42%Regulation:Low
Rank:#5Market:MadisonCountry:United StatesProperties:235Monthly Revenue:$2912.02Daily Rate:$221.22Occupancy:54.16%Regulation:Low
Rank:#6Market:Sturgeon BayCountry:United StatesProperties:230Monthly Revenue:$2910.31Daily Rate:$261.35Occupancy:45.02%Regulation:Low
Rank:#7Market:Lake GenevaCountry:United StatesProperties:166Monthly Revenue:$5239.86Daily Rate:$423.13Occupancy:44.00%Regulation:Low
Rank:#8Market:Wisconsin DellsCountry:United StatesProperties:165Monthly Revenue:$3065.68Daily Rate:$284.77Occupancy:33.53%Regulation:Low
Rank:#9Market:Town of WashingtonCountry:United StatesProperties:163Monthly Revenue:$2058.03Daily Rate:$327.71Occupancy:35.35%Regulation:Low
Rank:#10Market:SheboyganCountry:United StatesProperties:153Monthly Revenue:$2730.73Daily Rate:$220.52Occupancy:46.47%Regulation:Low
Rank:#11Market:AppletonCountry:United StatesProperties:152Monthly Revenue:$1954.97Daily Rate:$169.53Occupancy:46.32%Regulation:Low
Rank:#12Market:SuperiorCountry:United StatesProperties:122Monthly Revenue:$2877.89Daily Rate:$189.72Occupancy:48.75%Regulation:Low
Rank:#13Market:BayfieldCountry:United StatesProperties:121Monthly Revenue:$2310.45Daily Rate:$235.99Occupancy:45.11%Regulation:Low
Rank:#14Market:La CrosseCountry:United StatesProperties:119Monthly Revenue:$2207.85Daily Rate:$153.91Occupancy:48.99%Regulation:Low
Rank:#15Market:RacineCountry:United StatesProperties:99Monthly Revenue:$2608.83Daily Rate:$202.07Occupancy:48.88%Regulation:Low
Rank:#16Market:Town of DellonaCountry:United StatesProperties:96Monthly Revenue:$1266.78Daily Rate:$257.28Occupancy:35.07%Regulation:Low

Our Methodology

At AirROI, we leverage advanced technology to process and analyze the world’s most comprehensive short-term rental dataset, helping investors make data-driven decisions.

Data Collection

  • Real-time data aggregation from tens of millions of listings globally
  • Comprehensive tracking of market-specific performance metrics
  • Local regulatory tracking

Data Processing

  • AI-powered analysis of booking patterns
  • Advanced machine learning for trend identification
  • Forward-looking market forecasting
  • Cross-market performance benchmarking

Key Metrics We Track

  • Occupancy rates and seasonal patterns
  • Revenue performance (ADR, RevPAR)
  • Market demand indicators
  • Investment metrics (ROI, operating costs)
  • Regulatory compliance requirements

How is your STR performing?

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