West Allis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in West Allis in 2025? Explore comprehensive Airbnb analytics for West Allis, Wisconsin, United States to uncover income potential. This 2025 STR market report for West Allis, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 104 active listings.
Whether you're considering an Airbnb investment in West Allis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the West Allis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key West Allis Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in West Allis (2025)
Understanding the monthly revenue variations for Airbnb listings in West Allis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in West Allis is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in West Allis across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,972+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,668 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,747 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $918, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in West Allis
West Allis Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the West Allis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in West Allis:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in West Allis
Average Daily Rate (ADR) Airbnb Trends in West Allis (2025)
Effective short term rental pricing strategy in West Allis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in West Allis typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $210+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $163 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in West Allis
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Airbnb Seasonality Analysis & Trends in West Allis (2025)
Peak Season (June, July, August)
- Revenue averages $2,768 per month
- Occupancy rates average 57.1%
- Daily rates average $151
Shoulder Season
- Revenue averages $1,963 per month
- Occupancy maintains around 49.6%
- Daily rates hold near $131
Low Season (January, February, November)
- Revenue drops to average $1,460 per month
- Occupancy decreases to average 39.7%
- Daily rates adjust to average $124
Seasonality Insights for West Allis
- The Airbnb seasonality in West Allis shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases West Allis's highest earning potential, with monthly revenues capable of climbing to $2,823, occupancy reaching a high of 64.6%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,359, occupancy could drop to 35.4%, and ADRs may adjust down to $121.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in West Allis.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these West Allis seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in West Allis (2025)
Exploring the top neighborhoods for short-term rentals in West Allis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| West Allis Downtown | A revitalized area with trendy bars and restaurants, West Allis Downtown is perfect for visitors looking to experience local cuisine and nightlife, as well as proximity to the Wisconsin State Fair. | Wisconsin State Fair Park, West Allis Farmers Market, The Root Cafe, The Fonz, Parks and Recreation areas |
| Near Milwaukee County Zoo | Attracts families and travelers who want to visit the zoo, making it a great spot for Airbnb rentals due to the family-friendly activities. | Milwaukee County Zoo, Pettit National Ice Center, Wisconsin State Fair Park, Nadine E. Johnson Park |
| West Greenfield Avenue | This bustling commercial corridor is lined with shops, restaurants, and services, convenient for short-term visitors who want to explore local life. | Local restaurants, Shopping centers, Community events, Nearby parks |
| Kinnickinnic River Parkway | Beautiful parkway with access to outdoor activities and nature trails, attracting visitors interested in outdoor recreation and nature experiences. | Kinnickinnic River, Parks and trails, Wildlife viewing, Recreational activities |
| West Allis Memorial Park | A family-friendly area with playgrounds and picnic spots, appealing to families looking for a relaxing stay. | Memorial Park, Playgrounds, Community events, Sports fields |
| Fireman's Park | A serene park setting with walking paths and a lake, ideal for visitors seeking peace and outdoor relaxation. | Fireman's Park Lake, Walking trails, Picnic areas, Nature sights |
| Historic West Allis | Known for its historical significance and charming architecture, attracts visitors interested in history and cultural experiences. | Historic buildings, Cultural events, Local museums, Art installations |
| St. John’s Park | A great neighborhood park area that provides residents and guests with access to sports and leisure activities, attracting local and visiting families. | St. John's Park, Sports fields, Walking paths, Family-friendly areas |
Understanding Airbnb License Requirements & STR Laws in West Allis (2025)
While West Allis, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for West Allis to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in West Allis (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in West Allisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
3 Bedroom, 2 bath home, with gazebo By stadium
Entire Place • 3 bedrooms
Near brewers/5 bedroom Milwaukee/tv in every room.
Entire Place • 5 bedrooms
☀️3 bedroom/2 bath☀️ Close to stadiums and expos!
Entire Place • 3 bedrooms
Spacious 4 Bedroom Bungalow
Entire Place • 4 bedrooms
Minutes to WI Statefair, Zoo, Brewers, & Hospital
Entire Place • 3 bedrooms
The Stallis Palace
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in West Allis (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in West Allis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mark | 5 | $103,335 | 747 | 4.80/5.0 |
| Julian | 5 | $75,823 | 252 | 4.82/5.0 |
| Mark | 6 | $70,731 | 432 | 4.88/5.0 |
| Gail | 1 | $58,026 | 89 | 4.90/5.0 |
| Levi | 1 | $54,214 | 69 | 4.48/5.0 |
| Tiare | 3 | $53,695 | 308 | 4.76/5.0 |
| Keith | 1 | $52,294 | 147 | 4.89/5.0 |
| Iginio | 2 | $45,583 | 407 | 4.91/5.0 |
| Tse | 3 | $44,261 | 37 | 4.13/5.0 |
| Jolene | 1 | $43,666 | 34 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in West Allis.
Dive Deeper: Advanced West Allis STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for West Allis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWest Allis Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for West Allis
- The West Allis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 104 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in West Allis, House properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 62.5% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.
West Allis Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for West Allis
- The dominant room capacity in West Allis is 2 bedrooms listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 63.5% of the active Airbnb listings in West Allis, indicating a high concentration in these sizes.
- A significant 31.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in West Allis.
West Allis Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for West Allis
- The most common guest capacity trend in West Allis vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the West Allis STR market, accounting for 52.9% of listings.
- 39.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in West Allis.
- On average, properties in West Allis are equipped to host 4.5 guests.
West Allis Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for West Allis
- The most common availability pattern in West Allis falls within the 271-366 days range, representing 36.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in West Allis (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
West Allis Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
33 listings
31.7% of total
2 Nights
24 listings
23.1% of total
3 Nights
8 listings
7.7% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
13 listings
12.5% of total
30+ Nights
25 listings
24% of total
Key Insights
- The most prevalent minimum stay requirement in West Allis is 1 Night, adopted by 31.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (24%) caters to monthly stays (30+ nights) in West Allis, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 31.7% of West Allis hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 24% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in West Allis.
West Allis Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1% of total
Flexible
34 listings
33% of total
Moderate
31 listings
30.1% of total
Firm
16 listings
15.5% of total
Strict
21 listings
20.4% of total
Cancellation Policy Insights for West Allis
- The prevailing Airbnb cancellation policy trend in West Allis is Flexible, used by 33% of listings.
- There's a relatively balanced mix between guest-friendly (63.1%) and stricter (35.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33% market standard in West Allis.
- Regularly review your cancellation policy against competitors and market demand shifts in West Allis.
West Allis STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for West Allis
- The overall average booking lead time for vacation rentals in West Allis is 42 days.
- Guests book furthest in advance for stays during July (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in West Allis.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these West Allis averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in West Allis (2025)
Amenity Prevalence
Amenity Insights for West Allis
- Essential amenities in West Allis that guests expect include: Smoke alarm, Wifi, Kitchen, TV, Air conditioning, Heating, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for West Allis: Smoke alarm, Wifi, Kitchen, TV, Air conditioning, Heating, Carbon monoxide alarm.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Kitchen, TV, Air conditioning, Heating, Carbon monoxide alarm.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in West Allis to stay competitive.
West Allis Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for West Allis
- The typical guest profile for Airbnb in West Allis consists of primarily domestic travelers (96%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.8% of guests.
- Key international markets include United States (95.8%) and Canada (0.9%).
- Top languages spoken are English (74.6%) followed by Spanish (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the West Allis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 18 | $9,039 | $644.64 | 50% |
| Monona | 32 | $6,231 | $580.09 | 51% |
| Twin Lakes | 33 | $5,687 | $504.55 | 42% |
| Town of Richmond | 10 | $5,400 | $394.63 | 44% |
| Town of Holland | 14 | $5,049 | $445.33 | 52% |
| Town of Wilson | 15 | $5,013 | $546.80 | 38% |
| Town of Nasewaupee | 34 | $4,910 | $379.64 | 48% |
| McHenry | 32 | $4,498 | $438.03 | 42% |
| Lake Geneva | 190 | $4,473 | $424.65 | 41% |
| Lake Ripley | 10 | $4,459 | $352.21 | 53% |