Town of Boulder Junction Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Town of Boulder Junction in 2025? Explore comprehensive Airbnb analytics for Town of Boulder Junction, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Boulder Junction, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Town of Boulder Junction, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Boulder Junction Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of Boulder Junction Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$276
The average rental revenue earned for an occupied room per day in Town of Boulder Junction.
Occupancy Rate(?)
36.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,898
Typical annual income for an Airbnb listing in Town of Boulder Junction. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-27.4%
Significant decrease (-27.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Town of Boulder Junction.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Town of Boulder Junction.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of Boulder Junction (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of Boulder Junction is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Boulder Junction is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Boulder Junction across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,574+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,323 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,951 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $907, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Boulder Junction

Town of Boulder Junction Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of Boulder Junction STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Boulder Junction:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Boulder Junction

Average Daily Rate (ADR) Airbnb Trends in Town of Boulder Junction (2025)

Effective short term rental pricing strategy in Town of Boulder Junction involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Boulder Junction typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $604+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $337 or more.
  • Typical properties (Median) charge around $198 per night.
  • Entry-level properties (Bottom 25%) earn around $171 per night.

Average Daily Rate (ADR) Trend by Month in Town of Boulder Junction

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Airbnb Seasonality Analysis & Trends in Town of Boulder Junction (2025)

Peak Season (August, December, November)
  • Revenue averages $3,823 per month
  • Occupancy rates average 41.1%
  • Daily rates average $282
Shoulder Season
  • Revenue averages $2,688 per month
  • Occupancy maintains around 41.2%
  • Daily rates hold near $286
Low Season (January, February, March)
  • Revenue drops to average $1,441 per month
  • Occupancy decreases to average 26.5%
  • Daily rates adjust to average $268

Seasonality Insights for Town of Boulder Junction

  • The Airbnb seasonality in Town of Boulder Junction shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of Boulder Junction's highest earning potential, with monthly revenues capable of climbing to $4,228, occupancy reaching a high of 52.7%, and ADRs peaking at $306.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,375, occupancy could drop to 23.4%, and ADRs may adjust down to $257.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Boulder Junction.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of Boulder Junction seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of Boulder Junction (2025)

Exploring the top neighborhoods for short-term rentals in Town of Boulder Junction? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Boulder Junction
Charming small town center with local shops and dining options. Attractive for visitors wanting a quaint, relaxing getaway with easy access to the surrounding natural beauty.
Boulder Junction Chamber of Commerce, local boutiques, restaurants, nearby bike trails, fishing spots
North Twin Lake
Scenic waterfront area popular for fishing, boating, and swimming. Ideal for families and groups looking for outdoor activities and lakefront accommodations.
North Twin Lake, public beaches, boating, fishing, picnic areas
South Twin Lake
Another beautiful lake area offering outdoor fun and relaxation. Great for guests wanting to spend time on the water and enjoy nature.
South Twin Lake, fishing opportunities, swimming, hiking nearby, nature trails
The Heart of Vilas County
Located in a larger scenic area with many lakes and forests, popular for outdoor enthusiasts and adventure seekers.
Vilas County trails, public boat landings, hiking areas, wildlife viewing, camping sites
Snowmobile and ATV Trails Access
Perfect for adventure seekers during the winter and summer months. Great for those who want a thrilling experience right from their doorstep.
Snowmobile trails, ATV trails, wooded areas, access to nature
Boulder Junction Winter Sports Area
Known for its winter sports amenities. Attracts winter sports lovers looking for a winter getaway.
cross-country skiing, snowshoeing, winter hiking, recreation trails
Nearby Natural Attractions
Proximity to national and state parks, ideal for nature lovers and outdoor activities.
Sylvania Wilderness, Chippewa National Forest, nature reserves, wildlife areas, scenic viewpoints
Local Festivals and Events Locations
Host to various community events and festivals, making it attractive for visitors during peak seasons.
Boulder Junction Community Park, local festivals, craft fairs, music events, food festivals

Understanding Airbnb License Requirements & STR Laws in Town of Boulder Junction (2025)

While Town of Boulder Junction, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Boulder Junction to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Town of Boulder Junction (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Boulder Junctionbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

BIRCH BRAE-The perfect house for building memories

BIRCH BRAE-The perfect house for building memories

Entire Place • 7 bedrooms

$53,432
Revenue
28.8%
Occupancy
$775.56
Daily Rate
Completely remodeled home at the end of peninsula

Completely remodeled home at the end of peninsula

Entire Place • 3 bedrooms

$40,131
Revenue
56.8%
Occupancy
$433.72
Daily Rate
Peace Pinely at the Loft-Lands End at the Edge

Peace Pinely at the Loft-Lands End at the Edge

Entire Place • N/A

$35,968
Revenue
83.6%
Occupancy
$117.52
Daily Rate
The Keith Farm Cabin on peaceful BIG LAKE-48 acres

The Keith Farm Cabin on peaceful BIG LAKE-48 acres

Entire Place • 3 bedrooms

$33,056
Revenue
47.8%
Occupancy
$300.93
Daily Rate
The Eagles Nest Cabin on Island Lake

The Eagles Nest Cabin on Island Lake

Entire Place • 2 bedrooms

$32,646
Revenue
60.1%
Occupancy
$255.71
Daily Rate
Middle Gresham Get-a-way
Your year round Getaway

Middle Gresham Get-a-way Your year round Getaway

Entire Place • 2 bedrooms

$30,559
Revenue
48.6%
Occupancy
$168.89
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of Boulder Junction (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Boulder Junction based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Keith2$86,488544.83/5.0
Bear Country3$67,758155.00/5.0
Tracey3$51,733434.98/5.0
Randy3$42,2502154.99/5.0
Holly1$40,131215.00/5.0
Tracey3$36,401464.91/5.0
Kathleen Rose1$32,646984.91/5.0
LaRae Dawn1$30,5591244.98/5.0
HNH Rentals1$17,500384.95/5.0
Steven1$14,4891095.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Boulder Junction.

Dive Deeper: Advanced Town of Boulder Junction STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Boulder Junction. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Boulder Junction Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Boulder Junction

  • The Town of Boulder Junction Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Boulder Junction, Outdoor/Unique properties are the most common (51.6%), reflecting the local real estate landscape.
  • Houses represent a significant 45.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.2%) offer potential for unique stay experiences.

Town of Boulder Junction Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Boulder Junction

  • The dominant room capacity in Town of Boulder Junction is 2 bedrooms listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 64.5% of the active Airbnb listings in Town of Boulder Junction, indicating a high concentration in these sizes.
  • A significant 45.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Boulder Junction.

Town of Boulder Junction Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Boulder Junction

  • The most common guest capacity trend in Town of Boulder Junction vacation rentals is listings accommodating 8+ guests (35.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Town of Boulder Junction STR market, accounting for 58.1% of listings.
  • 54.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Boulder Junction.
  • On average, properties in Town of Boulder Junction are equipped to host 5.8 guests.

Town of Boulder Junction Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Boulder Junction

  • The most common availability pattern in Town of Boulder Junction falls within the 271-366 days range, representing 71% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Town of Boulder Junction (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of Boulder Junction Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (3.2%)

1 Night

1 listings

3.2% of total

2 Nights (25.8%)

2 Nights

8 listings

25.8% of total

3 Nights (12.9%)

3 Nights

4 listings

12.9% of total

4-6 Nights (32.3%)

4-6 Nights

10 listings

32.3% of total

7-29 Nights (9.7%)

7-29 Nights

3 listings

9.7% of total

30+ Nights (16.1%)

30+ Nights

5 listings

16.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Boulder Junction is 4-6 Nights, adopted by 32.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (16.1%) caters to monthly stays (30+ nights) in Town of Boulder Junction, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 32.3% of Town of Boulder Junction hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 16.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Boulder Junction.

Town of Boulder Junction Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (10.3%)

Super Strict 30 Days

3 listings

10.3% of total

Flexible

1 listings

3.4% of total

Moderate (10.3%)

Moderate

3 listings

10.3% of total

Firm (31%)

Firm

9 listings

31% of total

Strict (44.8%)

Strict

13 listings

44.8% of total

Cancellation Policy Insights for Town of Boulder Junction

  • The prevailing Airbnb cancellation policy trend in Town of Boulder Junction is Strict, used by 44.8% of listings.
  • A majority (75.8%) of hosts in Town of Boulder Junction utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 44.8% market standard in Town of Boulder Junction.
  • With 44.8% using Strict terms, this is a viable option in Town of Boulder Junction, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Boulder Junction.

Town of Boulder Junction STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Boulder Junction

  • The overall average booking lead time for vacation rentals in Town of Boulder Junction is 106 days.
  • Guests book furthest in advance for stays during April (average 174 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (154 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (106 days) as a baseline for your pricing and availability strategy in Town of Boulder Junction.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 174 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 154 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Boulder Junction averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of Boulder Junction (2025)

Amenity Prevalence

Amenity Insights for Town of Boulder Junction

  • Essential amenities in Town of Boulder Junction that guests expect include: Smoke alarm, Wifi, Heating, Essentials, Dishes and silverware. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Carbon monoxide alarm, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Boulder Junction: Smoke alarm, Wifi, Heating, Essentials, Dishes and silverware.
  • Prioritize adding missing essentials: Wifi, Heating, Essentials, Dishes and silverware.
  • Consider adding popular differentiators like Free parking on premises or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Boulder Junction to stay competitive.

Town of Boulder Junction Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Boulder Junction

  • The typical guest profile for Airbnb in Town of Boulder Junction consists of primarily domestic travelers (99%), often arriving from nearby Madison, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
  • Domestic travelers account for 98.9% of guests.
  • Key international markets include United States (98.9%) and DC (1.1%).
  • Top languages spoken are English (94.4%) followed by Swedish (2.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madison and Milwaukee.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of Boulder Junction Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lutsen13$5,139$418.9144%
Schroeder Township10$4,435$350.1645%
Lutsen Township177$4,349$411.6138%
Schroeder11$4,262$455.2942%
Tofte Township45$4,057$291.4247%
West Cook120$3,943$346.4946%
Grand Marais58$3,774$290.3348%
Allouez Township19$3,500$329.6039%
Dollar Bay11$3,433$242.8047%
Town of Scott23$3,365$305.0539%

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