Town of Lincoln Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Town of Lincoln in 2025? Explore comprehensive Airbnb analytics for Town of Lincoln, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Lincoln, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 69 active listings.
Whether you're considering an Airbnb investment in Town of Lincoln, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Lincoln Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Lincoln Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Lincoln (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Lincoln is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Lincoln is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Lincoln across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,408+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,387 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,423 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,303, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Lincoln
Town of Lincoln Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Lincoln STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Lincoln:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Lincoln
Average Daily Rate (ADR) Airbnb Trends in Town of Lincoln (2025)
Effective short term rental pricing strategy in Town of Lincoln involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Lincoln typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $541+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $401 or more.
- Typical properties (Median) charge around $265 per night.
- Entry-level properties (Bottom 25%) earn around $174 per night.
Average Daily Rate (ADR) Trend by Month in Town of Lincoln
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Airbnb Seasonality Analysis & Trends in Town of Lincoln (2025)
Peak Season (August, July, June)
- Revenue averages $4,917 per month
- Occupancy rates average 49.8%
- Daily rates average $330
Shoulder Season
- Revenue averages $2,925 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $316
Low Season (March, November, December)
- Revenue drops to average $2,336 per month
- Occupancy decreases to average 29.5%
- Daily rates adjust to average $302
Seasonality Insights for Town of Lincoln
- The Airbnb seasonality in Town of Lincoln shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Lincoln's highest earning potential, with monthly revenues capable of climbing to $5,234, occupancy reaching a high of 52.8%, and ADRs peaking at $346.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,281, occupancy could drop to 26.5%, and ADRs may adjust down to $294.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Lincoln.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Lincoln seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Lincoln (2025)
Exploring the top neighborhoods for short-term rentals in Town of Lincoln? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Louise | Scenic lake area known for outdoor activities such as fishing, boating, and hiking. A great spot for nature lovers and families looking for a peaceful getaway. | Lake Louise, Lone Tree Point, Lincoln County Forest, Public Beach, Hiking Trails |
| Nekimi | Charming area near the Wisconsin River with access to beautiful natural landscapes. Ideal for visitors who enjoy fishing and wildlife watching. | Wisconsin River, Fishing Spots, Nature Trails, Wildlife Viewing Areas, Campgrounds |
| Tomahawk | A popular small town known for its historical charm and outdoor recreational opportunities. It attracts tourists interested in cycling, hiking, and winter sports. | Tomahawk River, Riverview Golf Course, Pine Line Trail, Local Restaurants, Tomahawk Historical Society |
| Merrill | A growing city with a rich history and cultural sites. Ideal for travelers interested in exploring small-town America and local events. | Merrill Historical Society, Riverbend Trail, Pioneer Park, Local Dining, Farmers Market |
| Irma | A quaint village located near natural resources and recreational activities, perfect for those seeking a tranquil atmosphere. | Irma Park, Nearby Lakes, Hiking Paths, Local Shops, Nature Trails |
| Mason Lake | This area is ideal for fishing enthusiasts and those who enjoy water sports, making it a great summer destination. | Mason Lake, Fishing Spots, Boating Facilities, Camp Sites, Picnic Areas |
| Schofield | Close proximity to Wausau, offering urban amenities while providing access to natural landscapes, suitable for both business and leisure travelers. | Lake Wausau, Local Parks, Shopping Centers, Wausau Museum of Contemporary Art, Nearby Ski Resorts |
| Wausau | A vibrant city known for its outdoor activities year-round, from skiing in the winter to festival celebrations in the summer. | Rib Mountain State Park, Leigh Yawkey Woodson Art Museum, Wausau Center, Local Breweries, Events and Festivals |
Understanding Airbnb License Requirements & STR Laws in Town of Lincoln (2025)
While Town of Lincoln, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Lincoln to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Town of Lincoln (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Lincolnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wisconsin Winter Vintage Cabin | Snowshoe Bonfires
Entire Place • 3 bedrooms
On River’s Bend Cabin | Woodstove | River Views
Entire Place • 2 bedrooms
Chain of Lakes private retreat
Entire Place • 4 bedrooms
Yellow Birch Lake Private Dock Free Firewood/WIFI
Entire Place • 4 bedrooms
• Eclectic Lakeside Retreat • Pontoon Rental Avail
Entire Place • 4 bedrooms
Riverfront Cabin with kayaks and canoe
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Lincoln (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Lincoln based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Miranda | 7 | $187,743 | 85 | 4.94/5.0 |
| Sarah | 1 | $127,041 | 95 | 5.00/5.0 |
| Ashley | 1 | $80,355 | 136 | 5.00/5.0 |
| Susan | 1 | $64,814 | 132 | 4.98/5.0 |
| Cabin Country | 1 | $57,150 | 34 | 4.91/5.0 |
| Vacasa Wisconsin | 3 | $52,095 | 147 | 4.78/5.0 |
| Sara | 1 | $51,449 | 82 | 4.91/5.0 |
| DuWayne | 1 | $46,934 | 21 | 5.00/5.0 |
| Josh | 1 | $46,514 | 261 | 4.94/5.0 |
| Evolve | 1 | $46,303 | 93 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Lincoln.
Dive Deeper: Advanced Town of Lincoln STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Lincoln. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Lincoln Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Lincoln
- The Town of Lincoln Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.6% of the 69 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Lincoln, House properties are the most common (60.9%), reflecting the local real estate landscape.
- Houses represent a significant 60.9% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo (combined 1.4%) offer potential for unique stay experiences.
Town of Lincoln Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Lincoln
- The dominant room capacity in Town of Lincoln is 4 bedrooms listings, making up 26.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 2 bedrooms properties represent 52.2% of the active Airbnb listings in Town of Lincoln, indicating a high concentration in these sizes.
- A significant 68.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Lincoln.
Town of Lincoln Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Lincoln
- The most common guest capacity trend in Town of Lincoln vacation rentals is listings accommodating 8+ guests (59.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Town of Lincoln STR market, accounting for 81.1% of listings.
- 86.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Lincoln.
- On average, properties in Town of Lincoln are equipped to host 6.9 guests.
Town of Lincoln Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Lincoln
- The most common availability pattern in Town of Lincoln falls within the 271-366 days range, representing 72.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Town of Lincoln (40.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Lincoln Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
3.1% of total
2 Nights
27 listings
42.2% of total
3 Nights
8 listings
12.5% of total
4-6 Nights
5 listings
7.8% of total
7-29 Nights
4 listings
6.3% of total
30+ Nights
18 listings
28.1% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Lincoln is 2 Nights, adopted by 42.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (28.1%) caters to monthly stays (30+ nights) in Town of Lincoln, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.2% of Town of Lincoln hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.1% currently do.
- A 2-night minimum appears standard (42.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 28.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Lincoln.
Town of Lincoln Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
9 listings
14.5% of total
Super Strict 60 Days
1 listings
1.6% of total
Flexible
7 listings
11.3% of total
Moderate
11 listings
17.7% of total
Firm
19 listings
30.6% of total
Strict
15 listings
24.2% of total
Cancellation Policy Insights for Town of Lincoln
- The prevailing Airbnb cancellation policy trend in Town of Lincoln is Firm, used by 30.6% of listings.
- A majority (54.8%) of hosts in Town of Lincoln utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 30.6% market standard in Town of Lincoln.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Lincoln.
Town of Lincoln STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Lincoln
- The overall average booking lead time for vacation rentals in Town of Lincoln is 73 days.
- Guests book furthest in advance for stays during June (average 135 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (111 days avg.) sees the longest lead times, while Fall (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Town of Lincoln.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 111 days) to capture early planners.
- Monitor your own booking lead times against these Town of Lincoln averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Lincoln (2025)
Amenity Prevalence
Amenity Insights for Town of Lincoln
- Essential amenities in Town of Lincoln that guests expect include: Heating, TV, Smoke alarm, Refrigerator, Fire extinguisher, Free parking on premises, Microwave, Hot water, Kitchen, Dishes and silverware. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Lincoln: Heating, TV, Smoke alarm, Refrigerator, Fire extinguisher, Free parking on premises, Microwave, Hot water, Kitchen, Dishes and silverware.
- Prioritize adding missing essentials: Smoke alarm, Refrigerator, Fire extinguisher, Free parking on premises, Microwave, Hot water, Kitchen, Dishes and silverware.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Lincoln to stay competitive.
Town of Lincoln Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Lincoln
- The typical guest profile for Airbnb in Town of Lincoln consists of primarily domestic travelers (99%), often arriving from nearby Milwaukee, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.4% of guests.
- Key international markets include United States (99.4%) and DC (0.3%).
- Top languages spoken are English (80.2%) followed by Spanish (7.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Milwaukee and Minneapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Lincoln Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Wilson | 14 | $5,204 | $569.48 | 36% |
| Town of Newton | 10 | $3,988 | $732.17 | 38% |
| Town of Necedah | 23 | $3,776 | $296.98 | 40% |
| Allouez | 20 | $3,583 | $422.47 | 35% |
| Town of Armenia | 14 | $3,581 | $494.05 | 33% |
| Suamico | 11 | $3,253 | $545.10 | 40% |
| Town of Osceola | 10 | $3,242 | $371.26 | 34% |
| Ashwaubenon | 103 | $3,189 | $519.65 | 32% |
| Republic Township | 13 | $3,138 | $348.16 | 40% |
| Town of Townsend | 11 | $3,124 | $335.24 | 41% |