Como Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Como in 2025? Explore comprehensive Airbnb analytics for Como, Wisconsin, United States to uncover income potential. This 2025 STR market report for Como, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.
Whether you're considering an Airbnb investment in Como, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Como Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Como Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Como (2025)
Understanding the monthly revenue variations for Airbnb listings in Como is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Como is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Como across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,471+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,150 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,059 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,573, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Como
Como Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Como STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Como:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Como
Average Daily Rate (ADR) Airbnb Trends in Como (2025)
Effective short term rental pricing strategy in Como involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Como typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $544+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $416 or more.
- Typical properties (Median) charge around $294 per night.
- Entry-level properties (Bottom 25%) earn around $214 per night.
Average Daily Rate (ADR) Trend by Month in Como
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Airbnb Seasonality Analysis & Trends in Como (2025)
Peak Season (June, July, August)
- Revenue averages $8,148 per month
- Occupancy rates average 60.5%
- Daily rates average $411
Shoulder Season
- Revenue averages $4,515 per month
- Occupancy maintains around 42.7%
- Daily rates hold near $342
Low Season (January, February, March)
- Revenue drops to average $2,548 per month
- Occupancy decreases to average 33.8%
- Daily rates adjust to average $294
Seasonality Insights for Como
- The Airbnb seasonality in Como shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Como's highest earning potential, with monthly revenues capable of climbing to $8,759, occupancy reaching a high of 67.1%, and ADRs peaking at $418.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,165, occupancy could drop to 30.7%, and ADRs may adjust down to $288.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Como.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Como seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Como (2025)
Exploring the top neighborhoods for short-term rentals in Como? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Como | A picturesque lake area that attracts tourists during the summer for its water activities, hiking, and scenic views. Ideal for families and nature lovers looking to relax and enjoy the outdoors. | Lake Como, Boat tours, Hiking trails, Fishing spots, Picnic areas, Scenic viewpoints |
| Downtown Como | The heart of Como featuring local shops, cafes, and restaurants. It offers a charming small-town atmosphere and is popular with visitors for its community events and festivals. | Como Historical Museum, Local dining and shopping, Cultural events, Farmers market, Community park |
| Como Park | Known for its beautiful park and recreational activities, this area is great for families and outdoor enthusiasts. Popular for picnics, biking, and walking trails. | Como Park, Trails and bike paths, Playgrounds, Sports fields, Fishing area |
| Big Foot Beach State Park | A nearby state park known for its camping and beach access. Popular with visitors looking for a nature getaway and water recreation. | Swimming beach, Hiking trails, Camping facilities, Wildlife viewing, Fishing areas |
| Geneva Lake | Just a short drive from Como, it features upscale homes and beautiful views, attracting tourists and vacationers year-round. | Geneva Lake, Boating and sailing, Shopping at Lake Geneva, Dining options, Scenic boat tours |
| Wilmot Mountain | A popular winter destination for skiing and snowboarding, bringing in visitors during the winter season and attracting outdoor sports enthusiasts. | Ski slopes, Snowboarding, Winter sports rentals, Tubing hills, Scenic winter views |
| Cascade Mountain | Known for its year-round outdoor activities including skiing in winter and hiking in summer, drawing adventure seekers and nature lovers alike. | Skiing and snowboarding, Hiking trails, Scenic vistas, Mountain biking, Camping grounds |
| Delavan Lake | A beautiful lake community ideal for summer getaways, fishing, and enjoying water activities, popular among families and group gatherings. | Delavan Lake, Boat rentals, Fishing spots, Swimming beach, Community events |
Understanding Airbnb License Requirements & STR Laws in Como (2025)
While Como, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Como to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Como (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Comobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lakeside 6 bedroom Renovated House with Hot Tub
Entire Place • 6 bedrooms
My Lake Front Home on Como
Entire Place • 3 bedrooms
Walk 2 lake, HOT TUB, pool table, bikes & kayaks
Entire Place • 3 bedrooms
LARGE 5 Bed Lake Geneva Home 4 Blocks from Lake!
Entire Place • 5 bedrooms
Relax and Reconnect: Spacious 4-Bedroom Retreat
Entire Place • 4 bedrooms
Cozy cabin getaway near Lake Como and Lake Geneva
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Como (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Como based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sudi | 1 | $230,126 | 72 | 4.92/5.0 |
| Tania And Jim | 2 | $154,388 | 81 | 4.95/5.0 |
| Bill & Carolina | 3 | $148,786 | 510 | 4.89/5.0 |
| Zan | 4 | $146,499 | 715 | 4.77/5.0 |
| Nick | 2 | $144,956 | 49 | 4.94/5.0 |
| Geneva Lakes Vacations | 2 | $133,571 | 29 | 4.91/5.0 |
| Sarah | 1 | $109,174 | 28 | 5.00/5.0 |
| Audrey | 1 | $90,403 | 104 | 4.98/5.0 |
| Molly | 2 | $90,147 | 93 | 4.96/5.0 |
| Christopher | 1 | $88,790 | 41 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Como.
Dive Deeper: Advanced Como STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Como. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsComo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Como
- The Como Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 59 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Como, House properties are the most common (94.9%), reflecting the local real estate landscape.
- Houses represent a significant 94.9% portion, catering likely to families or larger groups.
Como Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Como
- The dominant room capacity in Como is 3 bedrooms listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 66.1% of the active Airbnb listings in Como, indicating a high concentration in these sizes.
- A significant 69.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Como.
Como Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Como
- The most common guest capacity trend in Como vacation rentals is listings accommodating 8+ guests (50.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Como STR market, accounting for 81.3% of listings.
- 88.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Como.
- On average, properties in Como are equipped to host 6.9 guests.
Como Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Como
- The most common availability pattern in Como falls within the 181-270 days range, representing 39% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Como (37.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Como Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
20% of total
2 Nights
32 listings
58.2% of total
3 Nights
4 listings
7.3% of total
4-6 Nights
2 listings
3.6% of total
7-29 Nights
1 listings
1.8% of total
30+ Nights
5 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in Como is 2 Nights, adopted by 58.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.2%) of the Como Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.2% of Como hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Como.
Como Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
3.6% of total
Super Strict 60 Days
1 listings
1.8% of total
Flexible
4 listings
7.3% of total
Moderate
9 listings
16.4% of total
Firm
23 listings
41.8% of total
Strict
16 listings
29.1% of total
Cancellation Policy Insights for Como
- The prevailing Airbnb cancellation policy trend in Como is Firm, used by 41.8% of listings.
- A majority (70.9%) of hosts in Como utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 41.8% market standard in Como.
- Regularly review your cancellation policy against competitors and market demand shifts in Como.
Como STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Como
- The overall average booking lead time for vacation rentals in Como is 43 days.
- Guests book furthest in advance for stays during July (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Fall (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Como.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Como averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Como (2025)
Amenity Prevalence
Amenity Insights for Como
- Essential amenities in Como that guests expect include: Smoke alarm, Air conditioning, Wifi, Kitchen, Heating, TV, Carbon monoxide alarm, Free parking on premises, Hot water, Dishes and silverware. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Como: Smoke alarm, Air conditioning, Wifi, Kitchen, Heating, TV, Carbon monoxide alarm, Free parking on premises, Hot water, Dishes and silverware.
- Prioritize adding missing essentials: Carbon monoxide alarm, Free parking on premises, Hot water, Dishes and silverware.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Como to stay competitive.
Como Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Como
- The typical guest profile for Airbnb in Como consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and United Kingdom (0.4%).
- Top languages spoken are English (77.3%) followed by Spanish (11.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Milwaukee.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Como Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,213 | $658.36 | 50% |
| Twin Lakes | 26 | $6,719 | $515.43 | 45% |
| Monona | 30 | $6,487 | $494.37 | 54% |
| Town of Wilson | 13 | $6,118 | $585.55 | 38% |
| Summit | 10 | $5,464 | $466.57 | 39% |
| Lake Geneva | 167 | $4,958 | $408.65 | 44% |
| Lake Villa | 10 | $4,889 | $294.85 | 57% |
| Town of Holland | 15 | $4,859 | $413.57 | 50% |
| McHenry | 31 | $4,820 | $436.41 | 44% |
| Morris | 10 | $4,502 | $256.46 | 48% |