Sister Bay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Sister Bay in 2025? Explore comprehensive Airbnb analytics for Sister Bay, Wisconsin, United States to uncover income potential. This 2025 STR market report for Sister Bay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 77 active listings.
Whether you're considering an Airbnb investment in Sister Bay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sister Bay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sister Bay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sister Bay (2025)
Understanding the monthly revenue variations for Airbnb listings in Sister Bay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sister Bay is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sister Bay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,433+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,110 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,330 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,083, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sister Bay
Sister Bay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sister Bay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sister Bay:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sister Bay
Average Daily Rate (ADR) Airbnb Trends in Sister Bay (2025)
Effective short term rental pricing strategy in Sister Bay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sister Bay typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $674+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $460 or more.
- Typical properties (Median) charge around $300 per night.
- Entry-level properties (Bottom 25%) earn around $198 per night.
Average Daily Rate (ADR) Trend by Month in Sister Bay
Get Live Sister Bay Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Sister Bay (2025)
Peak Season (July, August, June)
- Revenue averages $9,470 per month
- Occupancy rates average 65.8%
- Daily rates average $410
Shoulder Season
- Revenue averages $4,916 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $360
Low Season (January, February, March)
- Revenue drops to average $2,328 per month
- Occupancy decreases to average 25.3%
- Daily rates adjust to average $324
Seasonality Insights for Sister Bay
- The Airbnb seasonality in Sister Bay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sister Bay's highest earning potential, with monthly revenues capable of climbing to $10,233, occupancy reaching a high of 72.7%, and ADRs peaking at $415.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,871, occupancy could drop to 21.5%, and ADRs may adjust down to $321.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sister Bay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sister Bay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sister Bay (2025)
Exploring the top neighborhoods for short-term rentals in Sister Bay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Beach | A serene waterfront area with beautiful beaches and stunning sunsets. Perfect for families and couples looking for a peaceful getaway. | Sister Bay Beach, Sunset Park, Sister Bay Marina, Waterfront Park, Wisconsin Cheese Factory |
| Sister Bay Village Center | The heart of Sister Bay with charming shops, restaurants, and local events. Great for those wanting to experience local culture and community life. | Sister Bay Historical Society, Local Art Galleries, Shopping at Waterfront Shops, Dining at Local Bistros, Sister Bay Farmers Market |
| Sister Bay Harbor | A picturesque harbor area that's perfect for boating, fishing, and water activities. A prime location for those looking to enjoy a vibrant bay life. | Sister Bay Marina, Boat Rentals, Fishing Charters, Harbor View Park, Waterfront dining options |
| Ellison Bay | A quieter, more rural setting with beautiful natural landscapes and outdoor activities. Ideal for nature lovers and those seeking tranquility. | Ellison Bay Pottery, Cave Point County Park, Nearby hiking trails, Local wineries, Danish Mill Bakery |
| The Shoreline | Elegant waterfront properties offering breathtaking views of the bay. Appeals to luxury travelers looking for a premium experience. | Beach Access, Boating Tours, Dining by the Bay, Sunset Scenery, Natural Beauty of Door County |
| Cannon Point | A scenic area known for its natural beauty and hiking paths. Perfect for outdoor enthusiasts looking to explore the great outdoors. | Door County Land Trust, Cannon Point Park, Nature Trails, Wildlife Viewing, Biking Paths |
| Fish Creek | A nearby charming village with access to the scenic Peninsula State Park. Great for guests who want both nature and community. | Peninsula State Park, Historic downtown Fish Creek, Fishing and boating, Local arts and dining, Scenic overlooks |
| Bay Shore Drive | A residential area with access to beautiful homes and beach settings, ideal for families and vacationers looking for relaxation and fun. | Resort Amenities, Scenic Bike Paths, Beach Front Access, Local Parks, Family Activities |
Understanding Airbnb License Requirements & STR Laws in Sister Bay (2025)
While Sister Bay, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sister Bay to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sister Bay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sister Baybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Starkhaus: Spacious Retreat Near DT SB
Entire Place • 4 bedrooms
Stunning King's Landing Sister Bay for 14 + 4 dogs
Entire Place • 4 bedrooms
The Sister Bay Haus
Entire Place • 4 bedrooms
Scandia Retreat: Downtown Sister Bay
Entire Place • 4 bedrooms
Luna's Retreat: Downtown Sister Bay
Entire Place • 4 bedrooms
Northwoods Farmstead: Modern Farmhouse Near DT SB
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sister Bay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sister Bay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| RentDoorCounty | 11 | $511,519 | 217 | 4.60/5.0 |
| Simple Life Rentals | 3 | $334,853 | 31 | 4.66/5.0 |
| Sandeep | 11 | $264,842 | 314 | 4.76/5.0 |
| Caley | 2 | $243,616 | 62 | 4.99/5.0 |
| Gary | 5 | $239,672 | 117 | 4.99/5.0 |
| Starkhaus | 1 | $160,287 | 51 | 4.92/5.0 |
| Thomas | 2 | $146,465 | 126 | 4.88/5.0 |
| Ryan | 2 | $135,051 | 50 | 4.99/5.0 |
| Erin And John | 1 | $124,754 | 16 | 5.00/5.0 |
| Mitch | 1 | $118,935 | 64 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sister Bay.
Dive Deeper: Advanced Sister Bay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sister Bay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSister Bay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sister Bay
- The Sister Bay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.4% of the 77 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sister Bay, House properties are the most common (53.2%), reflecting the local real estate landscape.
- Houses represent a significant 53.2% portion, catering likely to families or larger groups.
- The presence of 15.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 3.9%) offer potential for unique stay experiences.
Sister Bay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sister Bay
- The dominant room capacity in Sister Bay is 3 bedrooms listings, making up 24.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 46.8% of the active Airbnb listings in Sister Bay, indicating a high concentration in these sizes.
- A significant 53.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sister Bay.
Sister Bay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sister Bay
- The most common guest capacity trend in Sister Bay vacation rentals is listings accommodating 8+ guests (37.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Sister Bay STR market, accounting for 58.5% of listings.
- 59.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sister Bay.
- On average, properties in Sister Bay are equipped to host 5.7 guests.
Sister Bay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sister Bay
- The most common availability pattern in Sister Bay falls within the 181-270 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sister Bay (54.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sister Bay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
14.5% of total
2 Nights
32 listings
42.1% of total
3 Nights
15 listings
19.7% of total
4-6 Nights
2 listings
2.6% of total
7-29 Nights
1 listings
1.3% of total
30+ Nights
15 listings
19.7% of total
Key Insights
- The most prevalent minimum stay requirement in Sister Bay is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (19.7%) caters to monthly stays (30+ nights) in Sister Bay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Sister Bay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.5% currently do.
- A 2-night minimum appears standard (42.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 19.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sister Bay.
Sister Bay Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.4% of total
Flexible
1 listings
1.4% of total
Moderate
7 listings
9.6% of total
Firm
36 listings
49.3% of total
Strict
28 listings
38.4% of total
Cancellation Policy Insights for Sister Bay
- The prevailing Airbnb cancellation policy trend in Sister Bay is Firm, used by 49.3% of listings.
- A majority (87.7%) of hosts in Sister Bay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 49.3% market standard in Sister Bay.
- With 38.4% using Strict terms, this is a viable option in Sister Bay, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sister Bay.
Sister Bay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sister Bay
- The overall average booking lead time for vacation rentals in Sister Bay is 68 days.
- Guests book furthest in advance for stays during July (average 200 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 42 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (154 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Sister Bay.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 200 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 154 days) to capture early planners.
- Monitor your own booking lead times against these Sister Bay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sister Bay (2025)
Amenity Prevalence
Amenity Insights for Sister Bay
- Essential amenities in Sister Bay that guests expect include: Free parking on premises, Wifi, TV, Smoke alarm, Air conditioning, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Washer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sister Bay: Free parking on premises, Wifi, TV, Smoke alarm, Air conditioning, Heating.
- Prioritize adding missing essentials: Wifi, TV, Smoke alarm, Air conditioning, Heating.
- Consider adding popular differentiators like Coffee maker or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sister Bay to stay competitive.
Sister Bay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sister Bay
- The typical guest profile for Airbnb in Sister Bay consists of primarily domestic travelers (100%), often arriving from nearby Milwaukee, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.5% of guests.
- Key international markets include United States (99.5%) and Germany (0.3%).
- Top languages spoken are English (85%) followed by Spanish (7.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Milwaukee and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sister Bay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rowleys Bay | 17 | $5,239 | $392.89 | 49% |
| Town of Nasewaupee | 33 | $5,178 | $353.96 | 51% |
| Ellison Bay | 15 | $5,036 | $356.73 | 59% |
| Town of Baileys Harbor | 36 | $4,815 | $401.52 | 55% |
| Egg Harbor | 75 | $4,655 | $372.55 | 49% |
| Town of Liberty Grove | 51 | $4,496 | $350.70 | 54% |
| Jacksonport | 19 | $4,435 | $351.06 | 56% |
| Marquette Township | 17 | $4,367 | $314.37 | 52% |
| Town of Egg Harbor | 42 | $4,258 | $318.15 | 50% |
| Town of Sevastopol | 13 | $4,257 | $484.11 | 44% |