Town of Rome Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Town of Rome in 2025? Explore comprehensive Airbnb analytics for Town of Rome, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Rome, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.
Whether you're considering an Airbnb investment in Town of Rome, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Rome Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Rome Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Rome (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Rome is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Rome is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Rome across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,174+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,337 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,759 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,735, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Rome
Town of Rome Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Rome STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Rome:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Rome
Average Daily Rate (ADR) Airbnb Trends in Town of Rome (2025)
Effective short term rental pricing strategy in Town of Rome involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Rome typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $583+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $456 or more.
- Typical properties (Median) charge around $311 per night.
- Entry-level properties (Bottom 25%) earn around $224 per night.
Average Daily Rate (ADR) Trend by Month in Town of Rome
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Airbnb Seasonality Analysis & Trends in Town of Rome (2025)
Peak Season (July, June, August)
- Revenue averages $7,305 per month
- Occupancy rates average 52.2%
- Daily rates average $396
Shoulder Season
- Revenue averages $4,280 per month
- Occupancy maintains around 31.8%
- Daily rates hold near $359
Low Season (January, February, March)
- Revenue drops to average $2,106 per month
- Occupancy decreases to average 24.5%
- Daily rates adjust to average $336
Seasonality Insights for Town of Rome
- The Airbnb seasonality in Town of Rome shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Rome's highest earning potential, with monthly revenues capable of climbing to $7,904, occupancy reaching a high of 60.4%, and ADRs peaking at $400.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,887, occupancy could drop to 22.6%, and ADRs may adjust down to $333.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Rome.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Rome seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Rome (2025)
Exploring the top neighborhoods for short-term rentals in Town of Rome? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Arrowhead | A popular recreational area in the Town of Rome, known for its beautiful lake and outdoor activities such as boating and fishing. Ideal for families and nature lovers looking for a getaway. | Lake Arrowhead, Arrowhead Golf Course, Hiking Trails, Fishing Spots, Boating Activities |
| Cranberry Lake | A serene spot for peaceful retreats, with stunning natural scenery and abundant wildlife. Attracts visitors looking for tranquility and nature engagement. | Cranberry Lake, Wildlife Viewing, Scenic Picnic Areas, Kayaking, Nature Trails |
| Riverside Park | A scenic park area in Rome that offers recreational activities including picnicking and walking trails. Great for families and outdoor enthusiasts. | Walking Trails, Picnic Areas, Playgrounds, Fishing Opportunities |
| Romes Lake District | Known for its scenic lakes, this district is a prime spot for vacation rentals. Perfect for water sports enthusiasts and families wanting to enjoy the outdoors. | Lake Petenwell, Boat Ramps, Fishing, Jet Skiing, Scenic Views |
| Rome Town Center | The bustling heart of the Town, with shops, restaurants, and amenities. A convenient location for guests seeking entertainment and services. | Local Shops, Restaurants, Cafes, Event Spaces |
| Sand Valley Golf Resort | An acclaimed golf destination, attracting golf enthusiasts from around the region. A great choice for hosting guests during golf tournaments and events. | Golf Courses, Clubhouse, Nature Trails, Dining Options |
| Petenwell County Park | A picturesque park that offers camping, fishing, and hiking. Popular with outdoor lovers and families who prefer a nature-based experience. | Camping Facilities, Fishing Spots, Nature Trails, Picnic Areas |
| Local Wine Trail | Attracts tourists interested in wineries and local tastings, providing a unique experience in the area. A wonderful opportunity for guests to explore local flavors. | Winery Tours, Wine Tastings, Scenic Vistas, Local Events |
Understanding Airbnb License Requirements & STR Laws in Town of Rome (2025)
While Town of Rome, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Rome to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Rome (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Romebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
ENGH III less than 2 Miles to Sand Valley-16 beds!
Entire Place • 6 bedrooms
Lakes and Links Luxury Retreat
Entire Place • 5 bedrooms
Hot Tub | Fire Pit | Smart TV | Fireplace| BBQ
Entire Place • 4 bedrooms
Lux 4-BR Escape: Cozy Fireplace, Game Room & More!
Entire Place • 4 bedrooms
8th Haven - Pool! Golf! 7x Beds! Gas Grill+FirePit
Entire Place • 4 bedrooms
The Sandy Bunker at Lake Camelot
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Rome (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Rome based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vacasa Wisconsin | 11 | $222,336 | 119 | 3.80/5.0 |
| Mackenzie | 3 | $214,104 | 75 | 4.96/5.0 |
| Chris | 2 | $189,997 | 65 | 4.98/5.0 |
| Evolve | 3 | $129,135 | 125 | 4.95/5.0 |
| Lauren | 1 | $115,939 | 109 | 4.97/5.0 |
| Angela | 1 | $106,423 | 27 | 5.00/5.0 |
| Tom | 1 | $93,656 | 16 | 4.63/5.0 |
| Brandon | 2 | $90,186 | 53 | 4.91/5.0 |
| Kelli | 1 | $81,748 | 17 | 4.94/5.0 |
| Luis | 1 | $78,016 | 39 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Rome.
Dive Deeper: Advanced Town of Rome STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Rome. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Rome Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Rome
- The Town of Rome Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 71 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Rome, House properties are the most common (71.8%), reflecting the local real estate landscape.
- Houses represent a significant 71.8% portion, catering likely to families or larger groups.
- Smaller segments like others, unique stays (combined 4.2%) offer potential for unique stay experiences.
Town of Rome Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Rome
- The dominant room capacity in Town of Rome is 4 bedrooms listings, making up 35.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 66.2% of the active Airbnb listings in Town of Rome, indicating a high concentration in these sizes.
- A significant 87.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Rome.
Town of Rome Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Rome
- The most common guest capacity trend in Town of Rome vacation rentals is listings accommodating 8+ guests (78.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Town of Rome STR market, accounting for 88.8% of listings.
- 93.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Rome.
- On average, properties in Town of Rome are equipped to host 7.5 guests.
Town of Rome Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Rome
- The most common availability pattern in Town of Rome falls within the 271-366 days range, representing 47.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Town of Rome (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Rome Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
11.9% of total
2 Nights
30 listings
44.8% of total
3 Nights
18 listings
26.9% of total
4-6 Nights
4 listings
6% of total
30+ Nights
7 listings
10.4% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Rome is 2 Nights, adopted by 44.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (10.4%) caters to monthly stays (30+ nights) in Town of Rome, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.8% of Town of Rome hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.9% currently do.
- A 2-night minimum appears standard (44.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 10.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Rome.
Town of Rome Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
12.7% of total
Flexible
1 listings
1.6% of total
Moderate
13 listings
20.6% of total
Firm
27 listings
42.9% of total
Strict
14 listings
22.2% of total
Cancellation Policy Insights for Town of Rome
- The prevailing Airbnb cancellation policy trend in Town of Rome is Firm, used by 42.9% of listings.
- A majority (65.1%) of hosts in Town of Rome utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.9% market standard in Town of Rome.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Rome.
Town of Rome STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Rome
- The overall average booking lead time for vacation rentals in Town of Rome is 57 days.
- Guests book furthest in advance for stays during July (average 119 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (97 days avg.) sees the longest lead times, while Fall (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Town of Rome.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
- Monitor your own booking lead times against these Town of Rome averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Rome (2025)
Amenity Prevalence
Amenity Insights for Town of Rome
- Essential amenities in Town of Rome that guests expect include: Carbon monoxide alarm, Wifi, Fire extinguisher, Air conditioning, Smoke alarm, TV, Heating, Kitchen, Free parking on premises, Washer. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Rome: Carbon monoxide alarm, Wifi, Fire extinguisher, Air conditioning, Smoke alarm, TV, Heating, Kitchen, Free parking on premises, Washer.
- Prioritize adding missing essentials: Heating, Kitchen, Free parking on premises, Washer.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Rome to stay competitive.
Town of Rome Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Rome
- The typical guest profile for Airbnb in Town of Rome consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.5% of guests.
- Key international markets include United States (96.5%) and Spain (1.3%).
- Top languages spoken are English (79%) followed by Spanish (9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Madison.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Rome Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monona | 30 | $6,487 | $494.37 | 54% |
| Town of Wilson | 13 | $6,118 | $585.55 | 38% |
| Summit | 10 | $5,464 | $466.57 | 39% |
| Town of Germantown | 58 | $4,670 | $459.75 | 37% |
| Town of Lyndon | 36 | $4,476 | $437.40 | 36% |
| Lake Ripley | 10 | $4,379 | $337.51 | 57% |
| Town of Greenfield | 10 | $4,317 | $277.16 | 50% |
| Town of Townsend | 10 | $4,181 | $349.35 | 46% |
| Town of Necedah | 25 | $4,097 | $295.29 | 44% |
| Town of Marion | 45 | $4,087 | $307.97 | 42% |