Kenosha Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Kenosha in 2025? Explore comprehensive Airbnb analytics for Kenosha, Wisconsin, United States to uncover income potential. This 2025 STR market report for Kenosha, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 51 active listings.

Whether you're considering an Airbnb investment in Kenosha, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kenosha Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kenosha Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$148
The average rental revenue earned for an occupied room per day in Kenosha.
Occupancy Rate(?)
48.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,339
Typical annual income for an Airbnb listing in Kenosha. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.8%
Slight decrease (-4.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Kenosha.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Kenosha.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
51
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kenosha (2025)

Understanding the monthly revenue variations for Airbnb listings in Kenosha is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kenosha is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kenosha across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,332+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,618 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,201 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,145, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kenosha

Kenosha Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kenosha STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kenosha:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kenosha

Average Daily Rate (ADR) Airbnb Trends in Kenosha (2025)

Effective short term rental pricing strategy in Kenosha involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kenosha typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $239+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
  • Typical properties (Median) charge around $124 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Kenosha

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Airbnb Seasonality Analysis & Trends in Kenosha (2025)

Peak Season (July, June, August)
  • Revenue averages $3,619 per month
  • Occupancy rates average 59.7%
  • Daily rates average $154
Shoulder Season
  • Revenue averages $2,495 per month
  • Occupancy maintains around 46.9%
  • Daily rates hold near $141
Low Season (January, February, September)
  • Revenue drops to average $2,006 per month
  • Occupancy decreases to average 41.9%
  • Daily rates adjust to average $142

Seasonality Insights for Kenosha

  • The Airbnb seasonality in Kenosha shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kenosha's highest earning potential, with monthly revenues capable of climbing to $3,821, occupancy reaching a high of 64.4%, and ADRs peaking at $157.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,747, occupancy could drop to 38.5%, and ADRs may adjust down to $134.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kenosha.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kenosha seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kenosha (2025)

Exploring the top neighborhoods for short-term rentals in Kenosha? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Kenosha
The heart of the city, known for its vibrant atmosphere, dining options, and cultural attractions. Attracts business travelers and tourists visiting local events and festivals.
Kenosha Public Museum, Civil War Museum, HarborPark, Kenosha Lighthouse, Downtown festivals
Lake Michigan Shoreline
Scenic waterfront area that draws visitors for its beaches and outdoor activities. Ideal for those looking for a relaxing getaway close to nature.
Kenosha Recreation Pier, Simmons Island Beach, Kenosha Marina, Lake View Park, Beaches and parks
Kenosha's Historic District
Home to many historical sites and unique architecture, making it appealing for history buffs and tourists interested in local culture.
Kenosha History Center, Union Park, Old Kenosha Streetcar, Historic houses and buildings
Uptown Kenosha
A neighborhood known for its local shops, restaurants, and a community vibe. Great for family-oriented visitors and longer stays.
Uptown Kenosha Farmers Market, Local cafes, Shops and boutiques, Community parks
Petrifying Springs Park
A large park in Kenosha County with trails and recreational opportunities, ideal for active visitors and families.
Nature trails, Petrifying Springs Biergarten, Picnic areas, Wildlife viewing
Kenosha Harbor
A lively area with boating, fishing, and waterfront dining. Perfect for visitors looking to enjoy the outdoor activities on the lake.
Boat rentals, Dining options on the water, Fishing opportunities, Harbortown
Kenosha Motorsports Complex
A unique attraction for motorsport enthusiasts and families looking for thrilling activities.
Go-kart racing, Motorsport events, Family entertainment, Outdoor racing
Local Wineries and Breweries
Kenosha is home to several wineries and breweries, attracting foodies and wine/beer enthusiasts.
Raymond Winery, Kenosha Brewing Company, Local tasting rooms, Guided wine tours

Understanding Airbnb License Requirements & STR Laws in Kenosha (2025)

While Kenosha, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kenosha to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Kenosha (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kenoshabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Where Family & Friends Gather to Create & Remember

Where Family & Friends Gather to Create & Remember

Entire Place • 5 bedrooms

$108,187
Revenue
48.0%
Occupancy
$600.18
Daily Rate
Bright, Airy Keno Home with Patio & Yard

Bright, Airy Keno Home with Patio & Yard

Entire Place • 4 bedrooms

$77,472
Revenue
67.7%
Occupancy
$294.07
Daily Rate
Waterfront w/Lake Views, walk to the beach!

Waterfront w/Lake Views, walk to the beach!

Entire Place • 3 bedrooms

$53,846
Revenue
59.1%
Occupancy
$193.35
Daily Rate
Beach Home with Park, Lake Michigan Waterfront

Beach Home with Park, Lake Michigan Waterfront

Entire Place • 3 bedrooms

$41,394
Revenue
45.0%
Occupancy
$189.96
Daily Rate
Anna's Cozy One Bedroom Lakefront Apartment

Anna's Cozy One Bedroom Lakefront Apartment

Entire Place • 1 bedroom

$41,330
Revenue
51.6%
Occupancy
$169.08
Daily Rate
Spectacular Lake Michigan views

Spectacular Lake Michigan views

Entire Place • 3 bedrooms

$40,259
Revenue
50.0%
Occupancy
$262.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kenosha (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kenosha based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Christopher7$128,1927554.89/5.0
Joe & Shelly1$108,1872624.92/5.0
Nikos2$78,8319584.78/5.0
Tiffany1$77,472864.98/5.0
Linda2$67,2831895.00/5.0
Lawrence4$58,8845294.98/5.0
Katie1$53,846384.97/5.0
Saji1$41,394354.86/5.0
Anna1$41,330375.00/5.0
Annette1$40,259245.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kenosha.

Dive Deeper: Advanced Kenosha STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kenosha. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kenosha Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kenosha

  • The Kenosha Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 51 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kenosha, House properties are the most common (58.8%), reflecting the local real estate landscape.
  • Houses represent a significant 58.8% portion, catering likely to families or larger groups.
  • Smaller segments like others, outdoor/unique (combined 5.9%) offer potential for unique stay experiences.

Kenosha Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kenosha

  • The dominant room capacity in Kenosha is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 60.8% of the active Airbnb listings in Kenosha, indicating a high concentration in these sizes.
  • A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kenosha.

Kenosha Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kenosha

  • The most common guest capacity trend in Kenosha vacation rentals is listings accommodating 8+ guests (21.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Kenosha STR market, accounting for 41.2% of listings.
  • 39.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kenosha.
  • On average, properties in Kenosha are equipped to host 4.5 guests.

Kenosha Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kenosha

  • The most common availability pattern in Kenosha falls within the 271-366 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Kenosha (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 39.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kenosha Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.9%)

1 Night

15 listings

31.9% of total

2 Nights (40.4%)

2 Nights

19 listings

40.4% of total

4-6 Nights (2.1%)

4-6 Nights

1 listings

2.1% of total

30+ Nights (25.5%)

30+ Nights

12 listings

25.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Kenosha is 2 Nights, adopted by 40.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.3%) of the Kenosha Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (25.5%) caters to monthly stays (30+ nights) in Kenosha, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.4% of Kenosha hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 25.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kenosha.

Kenosha Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (30.4%)

Flexible

14 listings

30.4% of total

Moderate (32.6%)

Moderate

15 listings

32.6% of total

Firm (15.2%)

Firm

7 listings

15.2% of total

Strict (21.7%)

Strict

10 listings

21.7% of total

Cancellation Policy Insights for Kenosha

  • The prevailing Airbnb cancellation policy trend in Kenosha is Moderate, used by 32.6% of listings.
  • There's a relatively balanced mix between guest-friendly (63.0%) and stricter (36.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 32.6% market standard in Kenosha.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kenosha.

Kenosha STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kenosha

  • The overall average booking lead time for vacation rentals in Kenosha is 40 days.
  • Guests book furthest in advance for stays during July (average 81 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Kenosha.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Kenosha averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kenosha (2025)

Amenity Prevalence

Amenity Insights for Kenosha

  • Essential amenities in Kenosha that guests expect include: TV, Smoke alarm, Wifi, Heating, Hot water, Carbon monoxide alarm, Dishes and silverware, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kenosha: TV, Smoke alarm, Wifi, Heating, Hot water, Carbon monoxide alarm, Dishes and silverware, Air conditioning.
  • Prioritize adding missing essentials: Heating, Hot water, Carbon monoxide alarm, Dishes and silverware, Air conditioning.
  • Consider adding popular differentiators like Coffee maker or Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kenosha to stay competitive.

Kenosha Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kenosha

  • The typical guest profile for Airbnb in Kenosha consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.9% of guests.
  • Key international markets include United States (96.9%) and United Kingdom (0.8%).
  • Top languages spoken are English (75.4%) followed by Spanish (14%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Kenosha.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kenosha Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Sugar Creek17$8,213$658.3650%
Twin Lakes26$6,719$515.4345%
Town of Wilson13$6,118$585.5538%
Summit10$5,464$466.5739%
Fennville10$5,326$372.7744%
Saugatuck Township140$5,282$462.9443%
Laketown Township62$5,207$457.6345%
Port Sheldon Township27$5,185$511.3552%
Lake Geneva167$4,958$408.6544%
Lake Villa10$4,889$294.8557%

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