Pepin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Pepin in 2025? Explore comprehensive Airbnb analytics for Pepin, Wisconsin, United States to uncover income potential. This 2025 STR market report for Pepin, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Pepin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pepin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pepin Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pepin (2025)
Understanding the monthly revenue variations for Airbnb listings in Pepin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pepin is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pepin across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,048+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,718 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,014 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,027, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pepin
Pepin Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pepin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pepin:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pepin
Average Daily Rate (ADR) Airbnb Trends in Pepin (2025)
Effective short term rental pricing strategy in Pepin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pepin typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $324+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $247 or more.
- Typical properties (Median) charge around $189 per night.
- Entry-level properties (Bottom 25%) earn around $158 per night.
Average Daily Rate (ADR) Trend by Month in Pepin
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Airbnb Seasonality Analysis & Trends in Pepin (2025)
Peak Season (June, July, August)
- Revenue averages $3,462 per month
- Occupancy rates average 46.2%
- Daily rates average $214
Shoulder Season
- Revenue averages $2,729 per month
- Occupancy maintains around 36.6%
- Daily rates hold near $206
Low Season (January, March, May)
- Revenue drops to average $2,105 per month
- Occupancy decreases to average 28.1%
- Daily rates adjust to average $202
Seasonality Insights for Pepin
- The Airbnb seasonality in Pepin shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pepin's highest earning potential, with monthly revenues capable of climbing to $3,551, occupancy reaching a high of 47.0%, and ADRs peaking at $215.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,813, occupancy could drop to 25.9%, and ADRs may adjust down to $198.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pepin.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pepin seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pepin (2025)
Exploring the top neighborhoods for short-term rentals in Pepin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Pepin | A stunning glacial lake known for its picturesque views, great fishing, and outdoor activities. It's a prime spot for summer vacations and offers a serene escape. | Lake Pepin, Trester Waterfall, Pepin Marina, Fishing Opportunities, Scenic Hiking Trails |
| Pepin Village | A charming small town with a rich history and quaint shops. Attracts visitors wanting to experience local culture and tranquility. | Pepin Historical Museum, Hastings Avenue Stores, Mississippi River views, Local Art Galleries |
| Powers Bluff County Park | Offers beautiful nature trails, picnic areas, and stunning views from bluffs. It's perfect for families and nature lovers looking for a recreational getaway. | Hiking Trails, Picnic Areas, Scenic Overlooks, Wildlife Watching |
| Wabasha | Close to Pepin, known for its historical significance, and the beautiful nature along the Mississippi River. Great for visitors looking for outdoor activities and history. | National Eagle Center, Old Wabasha Courthouse, Wabasha Beach, Birdwatching Opportunities |
| Lake City | Just a short drive from Pepin, this area provides access to water sports and beautiful lakeside views. Perfect for weekends and vacation rentals. | Lake City Marina, Lake Pepin, Fishing and Boating Activities, Biking Trails |
| Buffalo County | Known for its rolling hills and vineyards, this area attracts wine lovers and outdoor enthusiasts. Great for agritourism and wine tours. | Winery Tours, Scenic Byways, Buffalo River, Hiking Trails |
| Afton State Park | A popular destination for hiking, camping, and river activities, this park draws those looking to immerse themselves in nature. | Hiking Trails, Camping, River Access, Wildlife Viewing |
| Frontenac State Park | A scenic park with breathtaking views of the Mississippi River and opportunities for hiking, bird watching, and camping. | Hiking Trails, Scenic Overlooks, Wildlife Observation, Historic Sites |
Understanding Airbnb License Requirements & STR Laws in Pepin (2025)
While Pepin, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pepin to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pepin (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pepinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Peace of Pepin- 2nd story hot tub!
Entire Place • 3 bedrooms
Dreamy Waterfront Home - Hot Tub, Lake Pepin View!
Entire Place • 4 bedrooms
Lost Creek Retreat
Entire Place • 2 bedrooms
Waterfront A-Frame w/ Perfect View of Lake Pepin!
Entire Place • 2 bedrooms
Villa Serra - Lakehouse in Pepin
Entire Place • 3 bedrooms
Stunning Marina Bungalow w/ Hot Tub, Perfect Views
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pepin (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pepin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Peter | 3 | $175,749 | 206 | 4.97/5.0 |
| Mary | 2 | $135,916 | 77 | 5.00/5.0 |
| Raspberry Rentals | 10 | $126,034 | 213 | 4.21/5.0 |
| Evolve | 2 | $53,832 | 76 | 4.64/5.0 |
| David | 1 | $52,525 | 453 | 4.97/5.0 |
| Matthew & Amy | 1 | $46,095 | 92 | 4.96/5.0 |
| Kathy | 1 | $45,622 | 35 | 4.91/5.0 |
| Tirzah | 1 | $44,347 | 91 | 4.96/5.0 |
| Mady | 2 | $42,022 | 89 | 4.92/5.0 |
| Brad & Danni | 2 | $33,947 | 225 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pepin.
Dive Deeper: Advanced Pepin STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pepin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPepin Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pepin
- The Pepin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pepin, House properties are the most common (51.3%), reflecting the local real estate landscape.
- Houses represent a significant 51.3% portion, catering likely to families or larger groups.
- The presence of 12.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 2.6%) offer potential for unique stay experiences.
Pepin Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pepin
- The dominant room capacity in Pepin is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 64.1% of the active Airbnb listings in Pepin, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pepin.
Pepin Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pepin
- The most common guest capacity trend in Pepin vacation rentals is listings accommodating 8+ guests (30.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Pepin STR market, accounting for 53.9% of listings.
- 46.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pepin.
- On average, properties in Pepin are equipped to host 5.3 guests.
Pepin Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pepin
- The most common availability pattern in Pepin falls within the 271-366 days range, representing 61.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pepin (48.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pepin Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
42.4% of total
2 Nights
17 listings
51.5% of total
7-29 Nights
1 listings
3% of total
30+ Nights
1 listings
3% of total
Key Insights
- The most prevalent minimum stay requirement in Pepin is 2 Nights, adopted by 51.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.9%) of the Pepin Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 51.5% of Pepin hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pepin.
Pepin Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
9 listings
27.3% of total
Moderate
8 listings
24.2% of total
Firm
10 listings
30.3% of total
Strict
6 listings
18.2% of total
Cancellation Policy Insights for Pepin
- The prevailing Airbnb cancellation policy trend in Pepin is Firm, used by 30.3% of listings.
- There's a relatively balanced mix between guest-friendly (24.2%) and stricter (48.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 30.3% market standard in Pepin.
- Regularly review your cancellation policy against competitors and market demand shifts in Pepin.
Pepin STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pepin
- The overall average booking lead time for vacation rentals in Pepin is 61 days.
- Guests book furthest in advance for stays during June (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Pepin.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Pepin averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pepin (2025)
Amenity Prevalence
Amenity Insights for Pepin
- Essential amenities in Pepin that guests expect include: Carbon monoxide alarm, Smoke alarm, Wifi, Fire extinguisher, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pepin: Carbon monoxide alarm, Smoke alarm, Wifi, Fire extinguisher, Air conditioning.
- Prioritize adding missing essentials: Wifi, Fire extinguisher, Air conditioning.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pepin to stay competitive.
Pepin Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pepin
- The typical guest profile for Airbnb in Pepin consists of primarily domestic travelers (99%), often arriving from nearby Minneapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.4% of guests.
- Key international markets include United States (99.4%) and Canada (0.6%).
- Top languages spoken are English (81.9%) followed by Spanish (7.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Minneapolis and Saint Paul.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pepin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lakeland | 10 | $5,444 | $483.17 | 51% |
| Hastings | 17 | $5,439 | $339.00 | 47% |
| Excelsior | 25 | $5,087 | $330.65 | 56% |
| Hudson | 22 | $4,844 | $520.68 | 48% |
| Wayzata | 15 | $4,685 | $361.09 | 54% |
| Scandia | 11 | $4,597 | $436.71 | 42% |
| Town of Georgetown | 15 | $4,408 | $433.08 | 43% |
| Fridley | 22 | $4,365 | $247.31 | 60% |
| Forest Lake | 23 | $4,186 | $314.02 | 45% |
| Stillwater | 52 | $4,164 | $356.65 | 45% |