Town of Presque Isle Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Town of Presque Isle in 2025? Explore comprehensive Airbnb analytics for Town of Presque Isle, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Presque Isle, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Town of Presque Isle, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Presque Isle Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Presque Isle Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Presque Isle (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Presque Isle is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Presque Isle is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Presque Isle across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,999+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,822 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,924 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,093, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Presque Isle
Town of Presque Isle Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Presque Isle STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Presque Isle:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Presque Isle
Average Daily Rate (ADR) Airbnb Trends in Town of Presque Isle (2025)
Effective short term rental pricing strategy in Town of Presque Isle involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Presque Isle typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $408+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $296 or more.
- Typical properties (Median) charge around $228 per night.
- Entry-level properties (Bottom 25%) earn around $182 per night.
Average Daily Rate (ADR) Trend by Month in Town of Presque Isle
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Airbnb Seasonality Analysis & Trends in Town of Presque Isle (2025)
Peak Season (July, June, August)
- Revenue averages $4,266 per month
- Occupancy rates average 45.3%
- Daily rates average $289
Shoulder Season
- Revenue averages $2,514 per month
- Occupancy maintains around 30.7%
- Daily rates hold near $260
Low Season (March, April, November)
- Revenue drops to average $1,539 per month
- Occupancy decreases to average 23.3%
- Daily rates adjust to average $247
Seasonality Insights for Town of Presque Isle
- The Airbnb seasonality in Town of Presque Isle shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Presque Isle's highest earning potential, with monthly revenues capable of climbing to $4,503, occupancy reaching a high of 50.4%, and ADRs peaking at $299.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,281, occupancy could drop to 17.8%, and ADRs may adjust down to $240.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Presque Isle.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Presque Isle seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Presque Isle (2025)
Exploring the top neighborhoods for short-term rentals in Town of Presque Isle? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Presque Isle Lake | Beautiful lake area known for its serene environment and outdoor activities. Ideal for tourists looking to relax and enjoy nature, with opportunities for fishing, kayaking, and hiking. | Presque Isle Lake, Sunset Beach, Kayaking, Fishing, Hiking trails |
| Pine Lake | A popular recreational area with a picturesque setting, attracting visitors for water sports and peaceful retreats. Excellent for travelers seeking a quiet getaway in nature. | Pine Lake, Camping sites, Fishing, Boating, Biking trails |
| Northeast Presque Isle | This area offers scenic views and easy access to numerous trails, making it a favorite among outdoor enthusiasts and nature lovers. Great for year-round activities. | Chequamegon National Forest, Hiking trails, Wildlife viewing, Snowmobiling, ATV trails |
| Presque Isle State Park | Ideal for nature lovers, this state park features stunning landscapes and a variety of recreational activities, such as hiking, birdwatching, and photography. | State Park Trails, Birdwatching, Picnic areas, Nature Center |
| Downtown Presque Isle | The heart of the town with local shops, restaurants, and cultural sites. Attracts visitors looking to experience local charm and hospitality. | Local shops, Restaurants, Community events, Presque Isle History Museum |
| Boulder Junction | Close to Presque Isle, this area is known for its small-town charm and outdoor recreational activities, making it a great alternative for Airbnb hosting. | Nature hikes, Boulder Junction Museum, Fishing opportunities, Scenic views |
| Lake of the Hills | A tranquil area providing opportunities for boating and fishing, appealing to families and couples looking for a peaceful vacation experience. | Lake of the Hills, Fishing, Boating, Nature trails |
| Angler's Haven | Specifically popular with fishing enthusiasts, this area offers direct access to some of the best fishing spots and access to local guides and services. | Fishing access, Local guides, Boat rentals, Scenic spots |
Understanding Airbnb License Requirements & STR Laws in Town of Presque Isle (2025)
While Town of Presque Isle, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Presque Isle to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Presque Isle (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Presque Islebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
North woods lake estate on Oxbow lake
Entire Place • 4 bedrooms
Lakeside Haus
Entire Place • 3 bedrooms
North Woods Escape
Entire Place • 5 bedrooms
4 Bedroom Lake Cabin w 2 Stone Fireplaces
Entire Place • 4 bedrooms
Lakefront Cabin on Snowmobile Tr
Entire Place • 4 bedrooms
Idlewild at Lynx Lake
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Presque Isle (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Presque Isle based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Beni | 1 | $73,125 | 49 | 4.94/5.0 |
| Candlewood | 1 | $62,216 | 16 | 4.81/5.0 |
| Chelsea | 3 | $62,161 | 9 | 1.61/5.0 |
| Joseph | 1 | $61,587 | 27 | 4.74/5.0 |
| Matthew | 1 | $47,336 | 33 | 4.94/5.0 |
| Host #330911483 | 1 | $40,961 | 1 | 0.00/5.0 |
| Scott | 5 | $34,749 | 74 | 4.80/5.0 |
| Bill | 1 | $32,164 | 10 | 5.00/5.0 |
| Vacasa Wisconsin | 6 | $31,547 | 113 | 4.70/5.0 |
| Nacarame | 3 | $27,995 | 9 | 1.46/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Presque Isle.
Dive Deeper: Advanced Town of Presque Isle STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Presque Isle. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Presque Isle Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Presque Isle
- The Town of Presque Isle Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Presque Isle, Outdoor/Unique properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 42.1% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, apartment/condo (combined 5.2%) offer potential for unique stay experiences.
Town of Presque Isle Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Presque Isle
- The dominant room capacity in Town of Presque Isle is 2 bedrooms listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 63.2% of the active Airbnb listings in Town of Presque Isle, indicating a high concentration in these sizes.
- A significant 44.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Presque Isle.
Town of Presque Isle Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Presque Isle
- The most common guest capacity trend in Town of Presque Isle vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Town of Presque Isle STR market, accounting for 60.5% of listings.
- 60.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Presque Isle.
- On average, properties in Town of Presque Isle are equipped to host 5.8 guests.
Town of Presque Isle Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Presque Isle
- The most common availability pattern in Town of Presque Isle falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Town of Presque Isle (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Presque Isle Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
8.6% of total
2 Nights
15 listings
42.9% of total
3 Nights
7 listings
20% of total
4-6 Nights
2 listings
5.7% of total
7-29 Nights
2 listings
5.7% of total
30+ Nights
6 listings
17.1% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Presque Isle is 2 Nights, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.1%) caters to monthly stays (30+ nights) in Town of Presque Isle, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.9% of Town of Presque Isle hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.6% currently do.
- A 2-night minimum appears standard (42.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 17.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Presque Isle.
Town of Presque Isle Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3.8% of total
Super Strict 30 Days
6 listings
23.1% of total
Flexible
2 listings
7.7% of total
Moderate
2 listings
7.7% of total
Firm
7 listings
26.9% of total
Strict
8 listings
30.8% of total
Cancellation Policy Insights for Town of Presque Isle
- The prevailing Airbnb cancellation policy trend in Town of Presque Isle is Strict, used by 30.8% of listings.
- A majority (57.7%) of hosts in Town of Presque Isle utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.8% market standard in Town of Presque Isle.
- With 30.8% using Strict terms, this is a viable option in Town of Presque Isle, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Presque Isle.
Town of Presque Isle STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Presque Isle
- The overall average booking lead time for vacation rentals in Town of Presque Isle is 71 days.
- Guests book furthest in advance for stays during June (average 142 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (135 days avg.) sees the longest lead times, while Fall (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Town of Presque Isle.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 142 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 135 days) to capture early planners.
- Monitor your own booking lead times against these Town of Presque Isle averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Presque Isle (2025)
Amenity Prevalence
Amenity Insights for Town of Presque Isle
- Essential amenities in Town of Presque Isle that guests expect include: Heating, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Refrigerator, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Presque Isle: Heating, Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Dishes and silverware or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Presque Isle to stay competitive.
Town of Presque Isle Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Presque Isle
- The typical guest profile for Airbnb in Town of Presque Isle consists of primarily domestic travelers (100%), often arriving from nearby Madison, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (91.7%) followed by Spanish (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madison and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Presque Isle Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lutsen | 12 | $5,430 | $386.14 | 47% |
| Tofte | 14 | $5,052 | $461.98 | 37% |
| Schroeder | 10 | $5,039 | $404.98 | 51% |
| Lutsen Township | 165 | $4,322 | $387.87 | 39% |
| West Cook | 111 | $4,243 | $335.89 | 47% |
| Tofte Township | 39 | $4,210 | $269.63 | 51% |
| Dollar Bay | 12 | $4,207 | $250.41 | 51% |
| Town of Townsend | 10 | $4,181 | $349.35 | 46% |
| Grand Marais | 56 | $3,881 | $272.95 | 50% |
| Republic Township | 12 | $3,644 | $347.58 | 44% |