Airbnb Market Analytics, Statistics and Data in Racine, Wisconsin, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Racine? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Racine:
How much do Airbnb hosts make on average per month in Racine?
The short-term rental market in Racine shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,514 per month
- Strong performing properties (top 25%) make $4,263 or more
- Best-in-class properties (top 10%) achieve $7,283+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,402
Revenue Variations by Month
Occupancy Rates Throughout the Year in Racine
The market in Racine shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Racine
Daily rates in Racine vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $145 per night
- Strong performing properties (top 25%) secure $230 or more
- Best-in-class properties (top 10%) pull in $389+ per night
- Entry-level properties (bottom 25%) earn around $108
Daily Rate Variations by Month
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Seasonality patterns in Racine
Peak Season (July, June, August)
- Revenue peaks at $5219.40 per month
- Occupancy rates reach 67.21%
- Daily rates average $236.52
Shoulder Season
- Revenue averages $3420.49 per month
- Occupancy maintains 47.10%
- Daily rates hold at $203.89
Low Season (December, February, January)
- Revenue drops to $1772.57 per month
- Occupancy decreases to 32.90%
- Daily rates adjust to $185.31
Is it still profitable to do Airbnb in Racine in 2025?
Yes! Racine demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $3420 and With 99 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Racine
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Racine | The heart of the city, offering easy access to local dining, shopping, and the waterfront. Ideal for visitors wanting to explore Racine's cultural attractions and events. | Racine Art Museum, Racine Harbor, Racine Zoo, Wingspread, Lake Michigan, Downtown shops and restaurants |
| Lakefront | Beautiful views of Lake Michigan and nearby beaches make it a popular spot for families and beachgoers. Great for those seeking a relaxing getaway by the water. | North Beach, Zoo Beach, Wind Point Lighthouse, Boden's Market, Racine Marina, Nicolet Beach |
| Historic District | Charming area filled with historic homes and architecture, great for visitors interested in Racine's history and culture. Close to many unique shops and eateries. | Jane Addams' Hull-House Museum, Racine Heritage Museum, Muse Art Studios, Historic Downtown Racine, Various local galleries, Architectural tours |
| Gateway District | A vibrant mix of commercial and residential spaces, this area offers easy access to shopping and dining, appealing to a diverse range of guests. | Racine Regency Mall, Local breweries and pubs, Parks and recreational areas, Festivals and events, An outdoor farmer's market |
| Oak Creek | A suburban neighborhood that offers a quieter experience while still being close to Racine's attractions. Ideal for families and longer stays. | Parks and family-friendly attractions, Local dining spots, Shopping centers, Community events, Outdoor activities |
| Racine's North Side | Known for its family-friendly environment and access to parks, making it perfect for travelers looking to escape the city hustle but stay nearby. | Penny Park, Petrifying Springs Park, Local schools and community centers, Nature trails, Youth sports leagues |
| State St / 6th St | A key location that offers a blend of residential and commercial activities. Popular for its local eateries and shops, drawing both locals and visitors. | Local boutiques, Cafes and restaurants, Community events, Cultural festivals, Various boutique shops |
| Racine's South Side | A residential area with unique community charm and easy access to local amenities, appealing to those looking for a homey feel during their stay. | Parks and playgrounds, Residential markets, Local dining spots, Cultural events, Art shows |
Do you need a license for Airbnb in Racine?
We recommend checking directly with Racine's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Racine
Gorgeous Mansion on Lake Michigan
Entire Place • 9 bedrooms
Lakehouse w/Hot tub, Spacious and Great Lake Views
Entire Place • 6 bedrooms
Beautiful home with amazing Lake Michigan views
Entire Place • 4 bedrooms
Gorgeous historical mansion on Lake Michigan
Entire Place • 7 bedrooms
The Beach House at Michigan Blvd.
Entire Place • 5 bedrooms
The Beach Haven at Michigan Blvd
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Racine
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christopher | 18 | $379,123 | 785 | 4.89/5.0 |
| Kyle Hansen | 4 | $337,619 | 305 | 4.92/5.0 |
| 410104461 | 1 | $139,906 | 24 | 4.75/5.0 |
| Jamelyn | 4 | $137,675 | 815 | 4.86/5.0 |
| Mike | 2 | $135,903 | 36 | 4.96/5.0 |
| Angela | 6 | $132,945 | 809 | 4.90/5.0 |
| Luke | 2 | $126,154 | 128 | 4.97/5.0 |
| Dave & K. Dale | 1 | $123,768 | 19 | 4.84/5.0 |
| Eric | 1 | $115,744 | 52 | 5.00/5.0 |
| Mette | 1 | $113,949 | 124 | 4.96/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Racine
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97%), with house and apartment & condo properties comprising 91.9% of inventory
- Untapped potential in others segments (1.0% combined)
Room Capacity Distribution
Analysis of 99 properties in Racine shows that 3 bedrooms properties are most prevalent, making up 31.3% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 56.6% of all listings.
Key Insights
- Most common: 3 bedrooms (31.3%)
- Least common: 5+ bedrooms (7.1%)
- Market concentration: 56.6% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 99 properties in Racine reveals that 8+ guests properties dominate the market, representing 40.4% of all listings. The average property accommodates 5.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 57.6% of the market.
Key Insights
- Most common capacity: 8+ guests (40.4% of market)
- Least common capacity: 7 guests (5.1% of market)
- Average guest capacity: 5.9 guests per property
- Market concentration: 57.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 99 properties in Racine, the most common availability pattern is 181-270 days (38.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (38.4% of properties).
Key Insights
- Most common availability window: 181-270 days (38.4%)
- Most common booking duration: 91-180 days (38.4%)
- Properties with high availability (180+ days): 63.6%
- Properties with long-term bookings (180+ days): 37.4%
Minimum Stay Distributions
1 Night
17 listings
20% of total
2 Nights
28 listings
32.9% of total
3 Nights
7 listings
8.2% of total
4-6 Nights
1 listings
1.2% of total
7-29 Nights
1 listings
1.2% of total
30+ Nights
31 listings
36.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 52.9%
- Mid-length stays (4-6 nights) represent 1.2% of listings
- Monthly+ stays (36.5%) suggest a stable extended-stay market
- High market flexibility with 61.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
27 listings
31% of total
Moderate
29 listings
33.3% of total
Firm
20 listings
23% of total
Strict
11 listings
12.6% of total
Key Insights
- Moderate is the preferred policy at 33.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 64.3% of the market
- Strong market consensus around Moderate policies
- Strict policies are least common at 12.6% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Apr, Jun, averaging 72 days
- Shortest booking windows are in Jan, Mar, Feb, averaging 34 days
- Summer shows the longest average booking window at 72 days, while Winter has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 72 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Racine
Every property in Racine comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 96% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.8%) and DC (0.8%)
- English is the top language at 81.5%, followed by Spanish (11.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%
Recommendations
- Target marketing campaigns for Chicago and Madison markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Racine. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,462 | $656.67 | 50% |
| Town of Wilson | 14 | $7,100 | $634.89 | 42% |
| Twin Lakes | 29 | $6,383 | $496.08 | 43% |
| Fennville | 10 | $6,263 | $405.22 | 45% |
| Summit | 10 | $6,011 | $456.60 | 42% |
| Laketown Township | 62 | $5,780 | $469.60 | 46% |
| Saugatuck Township | 145 | $5,624 | $488.80 | 43% |
| Town of Geneva | 50 | $5,456 | $390.81 | 47% |
| Lake Geneva | 166 | $5,240 | $423.13 | 44% |
| McHenry | 33 | $5,151 | $479.42 | 45% |
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