Town of Washington Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wisconsin, United States
Is Airbnb profitable in Town of Washington in 2025? Explore comprehensive Airbnb analytics for Town of Washington, Wisconsin, United States to uncover income potential. This 2025 STR market report for Town of Washington, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 157 active listings.
Whether you're considering an Airbnb investment in Town of Washington, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Washington Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Washington Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Washington (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Washington is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Washington is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Washington across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,893+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,459 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,601 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,228, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Washington
Town of Washington Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Washington STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Washington:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Washington
Average Daily Rate (ADR) Airbnb Trends in Town of Washington (2025)
Effective short term rental pricing strategy in Town of Washington involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Washington typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $520+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $352 or more.
- Typical properties (Median) charge around $237 per night.
- Entry-level properties (Bottom 25%) earn around $165 per night.
Average Daily Rate (ADR) Trend by Month in Town of Washington
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Airbnb Seasonality Analysis & Trends in Town of Washington (2025)
Peak Season (July, August, June)
- Revenue averages $5,299 per month
- Occupancy rates average 50.1%
- Daily rates average $347
Shoulder Season
- Revenue averages $2,922 per month
- Occupancy maintains around 30.5%
- Daily rates hold near $298
Low Season (January, March, October)
- Revenue drops to average $2,144 per month
- Occupancy decreases to average 26.3%
- Daily rates adjust to average $293
Seasonality Insights for Town of Washington
- The Airbnb seasonality in Town of Washington shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Washington's highest earning potential, with monthly revenues capable of climbing to $5,770, occupancy reaching a high of 55.7%, and ADRs peaking at $358.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,691, occupancy could drop to 19.8%, and ADRs may adjust down to $281.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Washington.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Washington seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Washington (2025)
Exploring the top neighborhoods for short-term rentals in Town of Washington? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Geneva | A popular vacation destination known for its beautiful lake and charming downtown area. It's ideal for tourists looking for a relaxing getaway. | Geneva Lake, Lake Geneva Cruise Line, Yerkes Observatory, Black Point Estate, Downtown Lake Geneva, Fontana Beach |
| Kettle Moraine State Forest | A stunning natural area with hiking, biking, and outdoor activities. Attracts nature lovers and adventure seekers, perfect for Airbnb hosts offering cabin stays. | Scenic hiking trails, Elkhart Lake, Pine View Campground, Camping and picnicking areas, Wildlife viewing opportunities |
| Wisconsin Dells | Known as the 'Waterpark Capital of the World', this area is a major tourist attraction with family-friendly activities and entertainment. | Water parks (e.g., Kalahari, Wilderness), Wisconsin Dells Riverwalk, Ziplining and outdoor adventures, Ghost Boat tours, Dells Boat Tours |
| Baraboo | Close to the Dells, Baraboo is home to the Circus World Museum and beautiful parks, making it an attractive spot for families and history enthusiasts. | Circus World Museum, Devil's Lake State Park, Baraboo Art Lofts, Historic downtown Baraboo |
| Elkhorn | A charming small town with beautiful parks and proximity to Geneva Lake, appealing to those looking for a quiet retreat. | Old World Wisconsin, Elkhorn Antique Flea Market, Watson’s Wild West Museum, Elkhorn Depot |
| Whitewater | Home to the University of Wisconsin-Whitewater, this area attracts students and visitors for events and sports, suitable for short-term rentals. | University of Wisconsin-Whitewater, Cravath Lake Park, Kettle Moraine State Forest, Downtown shopping and restaurants |
| East Troy | Known for its historic downtown and natural beauty, perfect for tourists looking for a quaint, serene experience. | East Troy Electric Railroad, Alpine Valley Music Theatre, Mukwonago River, Historical society museum |
| Lake County | This scenic and relaxing area offers beautiful lakes and outdoor activities, appealing to those seeking nature and tranquility. | Lake County Forest Preserves, Hiking and biking trails, Fishing and boating opportunities, Campsites and picnic areas |
Understanding Airbnb License Requirements & STR Laws in Town of Washington (2025)
While Town of Washington, Wisconsin, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Washington to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Washington (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Washingtonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
WOW! 13br 5ba Home Catfish Lake, Eagle River Chain
Entire Place • 13 bedrooms
The Water's Edge
Entire Place • 4 bedrooms
Luxury Home On Eagle River Chain O' Lakes
Entire Place • 5 bedrooms
7BR lake home with trail access. Close to town.
Entire Place • 7 bedrooms
Water's Edge Cottage
Entire Place • 3 bedrooms
Lake home, sunsets, clear lake, Northwoods Gem
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Washington (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Washington based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vacasa Wisconsin | 21 | $322,974 | 451 | 4.28/5.0 |
| Jim | 5 | $221,649 | 31 | 3.98/5.0 |
| Hiller | 6 | $213,286 | 35 | 4.77/5.0 |
| Daniel | 12 | $171,002 | 234 | 4.36/5.0 |
| Melissa | 3 | $130,486 | 86 | 4.87/5.0 |
| Jason | 2 | $119,703 | 29 | 5.00/5.0 |
| Stephen | 1 | $109,589 | 10 | 4.90/5.0 |
| Lisa | 3 | $108,893 | 34 | 4.96/5.0 |
| Amy | 1 | $104,179 | 43 | 4.74/5.0 |
| Colleen | 5 | $87,031 | 45 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Washington.
Dive Deeper: Advanced Town of Washington STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Washington. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Washington Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Washington
- The Town of Washington Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.4% of the 157 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Washington, House properties are the most common (59.2%), reflecting the local real estate landscape.
- Houses represent a significant 59.2% portion, catering likely to families or larger groups.
- The presence of 13.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others (combined 5.1%) offer potential for unique stay experiences.
Town of Washington Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Washington
- The dominant room capacity in Town of Washington is 3 bedrooms listings, making up 21.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 40.2% of the active Airbnb listings in Town of Washington, indicating a high concentration in these sizes.
- A significant 55.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Washington.
Town of Washington Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Washington
- The most common guest capacity trend in Town of Washington vacation rentals is listings accommodating 8+ guests (45.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Town of Washington STR market, accounting for 66.9% of listings.
- 68.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Washington.
- On average, properties in Town of Washington are equipped to host 5.9 guests.
Town of Washington Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Washington
- The most common availability pattern in Town of Washington falls within the 271-366 days range, representing 56.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Town of Washington (36.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Washington Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
13% of total
2 Nights
70 listings
45.5% of total
3 Nights
40 listings
26% of total
4-6 Nights
10 listings
6.5% of total
7-29 Nights
2 listings
1.3% of total
30+ Nights
12 listings
7.8% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Washington is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.5% of Town of Washington hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- A 2-night minimum appears standard (45.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Washington.
Town of Washington Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
16 listings
10.8% of total
Flexible
13 listings
8.8% of total
Moderate
20 listings
13.5% of total
Firm
49 listings
33.1% of total
Strict
50 listings
33.8% of total
Cancellation Policy Insights for Town of Washington
- The prevailing Airbnb cancellation policy trend in Town of Washington is Strict, used by 33.8% of listings.
- A majority (66.9%) of hosts in Town of Washington utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.8% market standard in Town of Washington.
- With 33.8% using Strict terms, this is a viable option in Town of Washington, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Washington.
Town of Washington STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Washington
- The overall average booking lead time for vacation rentals in Town of Washington is 76 days.
- Guests book furthest in advance for stays during July (average 137 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (118 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Town of Washington.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 118 days) to capture early planners.
- Monitor your own booking lead times against these Town of Washington averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Washington (2025)
Amenity Prevalence
Amenity Insights for Town of Washington
- Essential amenities in Town of Washington that guests expect include: Free parking on premises, Smoke alarm, Heating, Carbon monoxide alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Washington: Free parking on premises, Smoke alarm, Heating, Carbon monoxide alarm, Wifi.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Heating, Carbon monoxide alarm, Wifi.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Washington to stay competitive.
Town of Washington Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Washington
- The typical guest profile for Airbnb in Town of Washington consists of primarily domestic travelers (99%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.6% of guests.
- Key international markets include United States (98.6%) and DC (0.3%).
- Top languages spoken are English (75.3%) followed by Spanish (8.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Madison.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Washington Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rowleys Bay | 17 | $5,239 | $392.89 | 49% |
| Town of Nasewaupee | 33 | $5,178 | $353.96 | 51% |
| Ellison Bay | 15 | $5,036 | $356.73 | 59% |
| Town of Baileys Harbor | 36 | $4,815 | $401.52 | 55% |
| Sister Bay | 77 | $4,798 | $387.07 | 49% |
| Egg Harbor | 75 | $4,655 | $372.55 | 49% |
| Town of Liberty Grove | 51 | $4,496 | $350.70 | 54% |
| Jacksonport | 19 | $4,435 | $351.06 | 56% |
| Town of Egg Harbor | 42 | $4,258 | $318.15 | 50% |
| Town of Sevastopol | 13 | $4,257 | $484.11 | 44% |