Top 30 Best Places in Arkansas, United States to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-06-01

Unlock high-ROI opportunities in Arkansas, United States‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Arkansas, United States. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Arkansas, United States for 2025.

Top Short-Term Rental Markets in Arkansas, United States

Rank:#1Market:Hot SpringsCountry:United StatesProperties:1,360Monthly Revenue:$2062.41Daily Rate (ADR):$230.34Occupancy:36.37%Regulation:Low
Rank:#2Market:Eureka SpringsCountry:United StatesProperties:730Monthly Revenue:$1706.69Daily Rate (ADR):$192.86Occupancy:35.03%Regulation:Low
Rank:#3Market:BentonvilleCountry:United StatesProperties:721Monthly Revenue:$2562.01Daily Rate (ADR):$200.03Occupancy:50.86%Regulation:Low
Rank:#4Market:FayettevilleCountry:United StatesProperties:655Monthly Revenue:$2295.84Daily Rate (ADR):$237.42Occupancy:41.47%Regulation:Low
Rank:#5Market:Little RockCountry:United StatesProperties:504Monthly Revenue:$1270.07Daily Rate (ADR):$130.02Occupancy:44.29%Regulation:Low
Rank:#6Market:Bella VistaCountry:United StatesProperties:493Monthly Revenue:$2000.68Daily Rate (ADR):$181.52Occupancy:46.19%Regulation:Low
Rank:#7Market:RogersCountry:United StatesProperties:382Monthly Revenue:$2222.36Daily Rate (ADR):$235.14Occupancy:42.15%Regulation:Low
Rank:#8Market:Hot Springs VillageCountry:United StatesProperties:286Monthly Revenue:$1536.25Daily Rate (ADR):$201.57Occupancy:34.90%Regulation:Low
Rank:#9Market:Fort SmithCountry:United StatesProperties:190Monthly Revenue:$1266.54Daily Rate (ADR):$126.62Occupancy:41.84%Regulation:Low
Rank:#10Market:MenaCountry:United StatesProperties:181Monthly Revenue:$1295.51Daily Rate (ADR):$176.97Occupancy:30.05%Regulation:Low
Rank:#11Market:Mountain ViewCountry:United StatesProperties:157Monthly Revenue:$1393.68Daily Rate (ADR):$153.59Occupancy:35.42%Regulation:Low
Rank:#12Market:Heber SpringsCountry:United StatesProperties:152Monthly Revenue:$1337.59Daily Rate (ADR):$221.71Occupancy:27.71%Regulation:Low
Rank:#13Market:JasperCountry:United StatesProperties:145Monthly Revenue:$2008.92Daily Rate (ADR):$197.61Occupancy:38.81%Regulation:Low
Rank:#14Market:Mount IdaCountry:United StatesProperties:144Monthly Revenue:$1461.61Daily Rate (ADR):$230.53Occupancy:28.87%Regulation:Low
Rank:#15Market:JonesboroCountry:United StatesProperties:143Monthly Revenue:$1228.51Daily Rate (ADR):$114.95Occupancy:44.49%Regulation:Low
Rank:#16Market:SpringdaleCountry:United StatesProperties:137Monthly Revenue:$2187.67Daily Rate (ADR):$198.07Occupancy:46.42%Regulation:Low
Rank:#17Market:Mountain HomeCountry:United StatesProperties:123Monthly Revenue:$1462.03Daily Rate (ADR):$194.86Occupancy:33.70%Regulation:Low
Rank:#18Market:GarfieldCountry:United StatesProperties:119Monthly Revenue:$1894.42Daily Rate (ADR):$258.45Occupancy:34.60%Regulation:Low
Rank:#19Market:North Little RockCountry:United StatesProperties:109Monthly Revenue:$1157.84Daily Rate (ADR):$116.25Occupancy:39.64%Regulation:Low
Rank:#20Market:ConwayCountry:United StatesProperties:108Monthly Revenue:$1501.53Daily Rate (ADR):$140.05Occupancy:44.35%Regulation:Low
Rank:#21Market:Garland CountyCountry:United StatesProperties:108Monthly Revenue:$2029.63Daily Rate (ADR):$260.70Occupancy:32.20%Regulation:Low
Rank:#22Market:RoyalCountry:United StatesProperties:106Monthly Revenue:$2093.99Daily Rate (ADR):$277.70Occupancy:29.70%Regulation:Low
Rank:#23Market:HarrisonCountry:United StatesProperties:94Monthly Revenue:$1307.39Daily Rate (ADR):$139.04Occupancy:37.40%Regulation:Low
Rank:#24Market:RussellvilleCountry:United StatesProperties:84Monthly Revenue:$1420.57Daily Rate (ADR):$157.31Occupancy:40.64%Regulation:Low
Rank:#25Market:Holiday IslandCountry:United StatesProperties:75Monthly Revenue:$1560.66Daily Rate (ADR):$191.25Occupancy:34.73%Regulation:Low
Rank:#26Market:Fairfield BayCountry:United StatesProperties:74Monthly Revenue:$923.18Daily Rate (ADR):$143.60Occupancy:28.22%Regulation:Low
Rank:#27Market:Lake HamiltonCountry:United StatesProperties:74Monthly Revenue:$2589.56Daily Rate (ADR):$291.89Occupancy:33.32%Regulation:Low
Rank:#28Market:CotterCountry:United StatesProperties:73Monthly Revenue:$1896.79Daily Rate (ADR):$204.40Occupancy:35.96%Regulation:Low
Rank:#29Market:Cherokee VillageCountry:United StatesProperties:68Monthly Revenue:$1190.24Daily Rate (ADR):$176.32Occupancy:30.10%Regulation:Low
Rank:#30Market:MurfreesboroCountry:United StatesProperties:64Monthly Revenue:$1313.87Daily Rate (ADR):$156.46Occupancy:31.87%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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