Calico Rock Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arkansas, United States
Is Airbnb profitable in Calico Rock in 2025? Explore comprehensive Airbnb analytics for Calico Rock, Arkansas, United States to uncover income potential. This 2025 STR market report for Calico Rock, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Calico Rock, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Calico Rock Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Calico Rock Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Calico Rock (2025)
Understanding the monthly revenue variations for Airbnb listings in Calico Rock is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Calico Rock is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Calico Rock across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,594+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,480 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,822 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,042, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Calico Rock
Calico Rock Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Calico Rock STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Calico Rock:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Calico Rock
Average Daily Rate (ADR) Airbnb Trends in Calico Rock (2025)
Effective short term rental pricing strategy in Calico Rock involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Calico Rock typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $234 or more.
- Typical properties (Median) charge around $185 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Calico Rock
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Airbnb Seasonality Analysis & Trends in Calico Rock (2025)
Peak Season (July, June, May)
- Revenue averages $3,382 per month
- Occupancy rates average 40.2%
- Daily rates average $196
Shoulder Season
- Revenue averages $2,419 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $194
Low Season (January, February, March)
- Revenue drops to average $1,269 per month
- Occupancy decreases to average 21.3%
- Daily rates adjust to average $189
Seasonality Insights for Calico Rock
- The Airbnb seasonality in Calico Rock shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Calico Rock's highest earning potential, with monthly revenues capable of climbing to $3,629, occupancy reaching a high of 52.7%, and ADRs peaking at $201.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,153, occupancy could drop to 20.4%, and ADRs may adjust down to $188.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Calico Rock.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Calico Rock seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Calico Rock (2025)
Exploring the top neighborhoods for short-term rentals in Calico Rock? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| White River | A picturesque area offering access to fishing, kayaking, and stunning river views. A great spot for nature enthusiasts and those looking to unwind in a tranquil setting. | White River, Old Mill Park, Calico Rock Museum, Blanchard Springs Caverns, Ozark National Forest |
| Calico Rock Village | The charming village offers historical richness and small-town hospitality. Ideal for visitors wanting a local experience and connecting with the community. | Calico Rock Historic District, Calico Rock State Park, Cedar Glades, restaurants and local shops |
| Piney Creek | This neighborhood offers beautiful landscapes and is perfect for outdoor activities. Attracts those interested in hiking, exploring, and enjoying nature. | Piney Creek, Cave Mountain, Ozark National Forest, hiking trails |
| Dutton | A peaceful rural area great for those looking for a quiet retreat. Ideal for guests wanting to experience country living and outdoor recreation. | Dutton Cemetery, local farms, historic sites, scenic drives |
| Norfork Lake | A popular destination for water sports and fishing, with beautiful lake views. Attracts families and outdoor enthusiasts looking for summer fun. | Norfork Lake, Lake Norfork Marina, fishing spots, swimming areas, campgrounds |
| Mountain View | Known for music and arts, this area draws visitors interested in folk music and craft fairs. Great for guests looking to explore local culture. | Ozark Folk Center, live music events, local artisanal shops, scenic views |
| Batesville | A larger nearby city with shopping and dining options, attracting visitors looking for convenience and amenities. | Mark Martin Ford Museum, Historic Downtown Batesville, White River, shopping centers |
| Jonesboro | A bit further out, but known for its university and lively atmosphere. Ideal for guests visiting students or attending events. | Arkansas State University, local festivals, community parks, museums |
Understanding Airbnb License Requirements & STR Laws in Calico Rock (2025)
While Calico Rock, Arkansas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Calico Rock to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Calico Rock (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Calico Rockbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Calico Cottage - Room for families and big groups!
Entire Place • 7 bedrooms
Updated Cabin on White River by Boat Landing!
Entire Place • 2 bedrooms
White River Cabin Getaway
Entire Place • 8 bedrooms
Riverfront 3 bedroom cabin
Entire Place • 3 bedrooms
Chessmond House
Entire Place • 3 bedrooms
The Shoals Lodge-Amazing White River views!!!
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Calico Rock (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Calico Rock based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Steve | 2 | $67,780 | 127 | 4.91/5.0 |
| Lonnie | 1 | $62,077 | 7 | 5.00/5.0 |
| Stacy | 3 | $60,752 | 32 | 4.95/5.0 |
| Evolve | 3 | $56,642 | 74 | 3.31/5.0 |
| Suzanne | 1 | $50,903 | 59 | 4.95/5.0 |
| Michelle | 1 | $44,355 | 60 | 4.95/5.0 |
| Karen | 2 | $37,004 | 41 | 4.95/5.0 |
| Claude | 2 | $23,427 | 97 | 4.82/5.0 |
| Jeff | 1 | $21,692 | 136 | 4.93/5.0 |
| Host #188035560 | 1 | $20,688 | 18 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Calico Rock.
Dive Deeper: Advanced Calico Rock STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Calico Rock. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCalico Rock Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Calico Rock
- The Calico Rock Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Calico Rock, Outdoor/Unique properties are the most common (51.9%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 3.7%) offer potential for unique stay experiences.
Calico Rock Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Calico Rock
- The dominant room capacity in Calico Rock is 2 bedrooms listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 81.4% of the active Airbnb listings in Calico Rock, indicating a high concentration in these sizes.
- A significant 48.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Calico Rock.
Calico Rock Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Calico Rock
- The most common guest capacity trend in Calico Rock vacation rentals is listings accommodating 8+ guests (40.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Calico Rock STR market, accounting for 74.0% of listings.
- 74.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Calico Rock.
- On average, properties in Calico Rock are equipped to host 6.4 guests.
Calico Rock Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Calico Rock
- The most common availability pattern in Calico Rock falls within the 271-366 days range, representing 51.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Calico Rock (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Calico Rock Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
8.7% of total
2 Nights
18 listings
78.3% of total
3 Nights
1 listings
4.3% of total
30+ Nights
2 listings
8.7% of total
Key Insights
- The most prevalent minimum stay requirement in Calico Rock is 2 Nights, adopted by 78.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.0%) of the Calico Rock Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 78.3% of Calico Rock hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.7% currently do.
- A 2-night minimum appears standard (78.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Calico Rock.
Calico Rock Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
14.3% of total
Moderate
4 listings
19% of total
Firm
3 listings
14.3% of total
Strict
11 listings
52.4% of total
Cancellation Policy Insights for Calico Rock
- The prevailing Airbnb cancellation policy trend in Calico Rock is Strict, used by 52.4% of listings.
- A majority (66.7%) of hosts in Calico Rock utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 52.4% market standard in Calico Rock.
- With 52.4% using Strict terms, this is a viable option in Calico Rock, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Calico Rock.
Calico Rock STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Calico Rock
- The overall average booking lead time for vacation rentals in Calico Rock is 59 days.
- Guests book furthest in advance for stays during April (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (78 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Calico Rock.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Calico Rock averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Calico Rock (2025)
Amenity Prevalence
Amenity Insights for Calico Rock
- Essential amenities in Calico Rock that guests expect include: TV, Smoke alarm, Kitchen, Air conditioning, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Cooking basics, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Calico Rock: TV, Smoke alarm, Kitchen, Air conditioning, Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Essentials or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Calico Rock to stay competitive.
Calico Rock Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Calico Rock
- The typical guest profile for Airbnb in Calico Rock consists of primarily domestic travelers (100%), often arriving from nearby Jonesboro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (90.5%) followed by French (4.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Jonesboro and Searcy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Calico Rock Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,531 | $430.94 | 53% |
| Hollister | 206 | $4,444 | $369.44 | 43% |
| Flippin | 33 | $3,682 | $254.76 | 43% |
| Kimberling City | 231 | $3,610 | $327.84 | 36% |
| Kirbyville | 16 | $2,930 | $262.20 | 34% |
| Ponca | 37 | $2,914 | $368.88 | 33% |
| Eagle Rock | 54 | $2,874 | $239.48 | 40% |
| Omaha | 30 | $2,865 | $199.67 | 49% |
| Ridgedale | 142 | $2,821 | $292.75 | 36% |
| Branson West | 219 | $2,821 | $202.78 | 46% |