Eureka Springs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arkansas, United States
Is Airbnb profitable in Eureka Springs in 2025? Explore comprehensive Airbnb analytics for Eureka Springs, Arkansas, United States to uncover income potential. This 2025 STR market report for Eureka Springs, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 633 active listings.
Whether you're considering an Airbnb investment in Eureka Springs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Eureka Springs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Eureka Springs Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Eureka Springs (2025)
Understanding the monthly revenue variations for Airbnb listings in Eureka Springs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Eureka Springs is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Eureka Springs across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,961+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,280 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,986 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,012, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Eureka Springs
Eureka Springs Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Eureka Springs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Eureka Springs:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Eureka Springs
Average Daily Rate (ADR) Airbnb Trends in Eureka Springs (2025)
Effective short term rental pricing strategy in Eureka Springs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Eureka Springs typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $328+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
- Typical properties (Median) charge around $161 per night.
- Entry-level properties (Bottom 25%) earn around $121 per night.
Average Daily Rate (ADR) Trend by Month in Eureka Springs
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Airbnb Seasonality Analysis & Trends in Eureka Springs (2025)
Peak Season (June, May, July)
- Revenue averages $3,303 per month
- Occupancy rates average 42.1%
- Daily rates average $205
Shoulder Season
- Revenue averages $2,536 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $199
Low Season (January, February, December)
- Revenue drops to average $1,569 per month
- Occupancy decreases to average 29.3%
- Daily rates adjust to average $186
Seasonality Insights for Eureka Springs
- The Airbnb seasonality in Eureka Springs shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Eureka Springs's highest earning potential, with monthly revenues capable of climbing to $3,634, occupancy reaching a high of 49.6%, and ADRs peaking at $208.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,338, occupancy could drop to 25.7%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Eureka Springs.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Eureka Springs seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Eureka Springs (2025)
Exploring the top neighborhoods for short-term rentals in Eureka Springs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown | Charming area known for its rich history and Victorian architecture. It's a hub for art galleries, unique shops, and restaurants, attracting tourists looking to experience the local culture. | Eureka Springs Historical Museum, Bascom House, The Basin Park Hotel, Art galleries, Local boutiques |
| Thorncrown Chapel | Famous architectural landmark surrounded by natural beauty. A popular destination for weddings and retreats, attracting guests seeking tranquility and a scenic atmosphere. | Thorncrown Chapel, Ozark Mountain hiking trails, Lake Leatherwood, Scenic views, Nature photography opportunities |
| Onyx Cave | The first commercial cave in Arkansas offering a unique natural attraction. Ideal for tourists interested in outdoor adventures and natural wonders. | Onyx Cave, Cave tours, Hiking, Natural springs, Wildlife observation |
| Lake Leatherwood | Beautiful recreational area with a lake for fishing and swimming, hiking trails, and camping sites. Great for families and outdoor enthusiasts. | Lake Leatherwood, Fishing, Hiking trails, Picnic areas, Camping Sites |
| Grotto Springs | Peaceful retreat area, great for nature lovers. Offers a serene environment away from the bustle of the main town. | Grotto Springs, Nature walks, Bird watching, Scenic views, Relaxation spots |
| Passion Play | Home to the Great Passion Play, a significant religious outdoor drama attracting audiences from all over. Provides unique lodging opportunities for those attending performances. | The Great Passion Play, Pine Mountain Jamboree, Holy Land Tour, Nature trails, Festival events |
| Eureka Springs Spa District | Known for its numerous spas and wellness centers. Attracts visitors looking for relaxation and rejuvenation. | Spa treatments, Wellness retreats, Natural hot springs, Yoga classes, Health food cafes |
| Emerald Park | Family-friendly area with playgrounds and picnic spots. Ideal for travelers with children looking for fun and leisure activities. | Emerald Park, Play areas, Picnic facilities, Walking trails, Community events |
Understanding Airbnb License Requirements & STR Laws in Eureka Springs (2025)
While Eureka Springs, Arkansas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Eureka Springs to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Eureka Springs (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Eureka Springsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Peace of the Shore - On Beaver Lake - Sleeps 18
Entire Place • 6 bedrooms
Luxury Lakefront 6 BR Dream Home on Tablerock Lake
Entire Place • 6 bedrooms
Sycamore Ranch - Private MTB Trails
Entire Place • 4 bedrooms
Beaver Lakeshore Cottage
Entire Place • 4 bedrooms
Historical LAKEFRONT Luxury 7 Bedroom - Eureka!
Entire Place • 7 bedrooms
Beaver Lakefront Cabins - The Romantic Bluff Cabin
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Eureka Springs (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Eureka Springs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aspen | 26 | $1,027,900 | 959 | 4.49/5.0 |
| Evolve | 29 | $929,744 | 1168 | 4.69/5.0 |
| Christopher | 28 | $628,378 | 962 | 4.84/5.0 |
| Stonegate Lodge | 31 | $606,303 | 2685 | 4.88/5.0 |
| Cohova | 8 | $553,286 | 307 | 4.79/5.0 |
| Ryan | 16 | $410,815 | 483 | 4.19/5.0 |
| Cabin Cove | 5 | $353,265 | 1557 | 4.95/5.0 |
| Chuck & Julie | 9 | $349,037 | 162 | 4.96/5.0 |
| Todd | 5 | $333,009 | 578 | 4.94/5.0 |
| Dalton | 8 | $308,229 | 554 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Eureka Springs.
Dive Deeper: Advanced Eureka Springs STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Eureka Springs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEureka Springs Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Eureka Springs
- The Eureka Springs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.3% of the 633 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Eureka Springs, Outdoor/Unique properties are the most common (35.1%), reflecting the local real estate landscape.
- Houses represent a significant 28.6% portion, catering likely to families or larger groups.
- The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 5.0%) offer potential for unique stay experiences.
Eureka Springs Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Eureka Springs
- The dominant room capacity in Eureka Springs is 1 bedroom listings, making up 48% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.0% of the active Airbnb listings in Eureka Springs, indicating a high concentration in these sizes.
Eureka Springs Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Eureka Springs
- The most common guest capacity trend in Eureka Springs vacation rentals is listings accommodating 2 guests (45%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Eureka Springs STR market, accounting for 66.0% of listings.
- A significant 45.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Eureka Springs.
- 27.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Eureka Springs.
- On average, properties in Eureka Springs are equipped to host 3.9 guests.
Eureka Springs Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Eureka Springs
- The most common availability pattern in Eureka Springs falls within the 271-366 days range, representing 36% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Eureka Springs (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Eureka Springs Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
269 listings
44.2% of total
2 Nights
237 listings
38.9% of total
3 Nights
23 listings
3.8% of total
4-6 Nights
4 listings
0.7% of total
7-29 Nights
1 listings
0.2% of total
30+ Nights
75 listings
12.3% of total
Key Insights
- The most prevalent minimum stay requirement in Eureka Springs is 1 Night, adopted by 44.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.1%) of the Eureka Springs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.3%) caters to monthly stays (30+ nights) in Eureka Springs, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44.2% of Eureka Springs hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Eureka Springs.
Eureka Springs Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
0.5% of total
Super Strict 30 Days
25 listings
4.4% of total
Flexible
61 listings
10.7% of total
Moderate
131 listings
23% of total
Firm
139 listings
24.4% of total
Strict
210 listings
36.9% of total
Cancellation Policy Insights for Eureka Springs
- The prevailing Airbnb cancellation policy trend in Eureka Springs is Strict, used by 36.9% of listings.
- A majority (61.3%) of hosts in Eureka Springs utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.9% market standard in Eureka Springs.
- With 36.9% using Strict terms, this is a viable option in Eureka Springs, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Eureka Springs.
Eureka Springs STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Eureka Springs
- The overall average booking lead time for vacation rentals in Eureka Springs is 40 days.
- Guests book furthest in advance for stays during May (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (56 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Eureka Springs.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Eureka Springs averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Eureka Springs (2025)
Amenity Prevalence
Amenity Insights for Eureka Springs
- Essential amenities in Eureka Springs that guests expect include: Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Heating, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Eureka Springs: Air conditioning, Smoke alarm.
- Prioritize adding missing essentials: Air conditioning, Smoke alarm.
- Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Eureka Springs to stay competitive.
Eureka Springs Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Eureka Springs
- The typical guest profile for Airbnb in Eureka Springs consists of primarily domestic travelers (99%), often arriving from nearby Kansas City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.3% of guests.
- Key international markets include United States (99.3%) and United Kingdom (0.1%).
- Top languages spoken are English (88%) followed by Spanish (5.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Kansas City and Tulsa.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Eureka Springs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Blue Eye | 25 | $6,531 | $430.94 | 53% |
| Hollister | 206 | $4,444 | $369.44 | 43% |
| Flippin | 33 | $3,682 | $254.76 | 43% |
| Lowell | 28 | $3,479 | $236.65 | 50% |
| Little Flock | 15 | $3,173 | $346.37 | 47% |
| Farmington | 15 | $3,107 | $296.61 | 45% |
| Bentonville | 693 | $2,937 | $193.29 | 52% |
| Kirbyville | 16 | $2,930 | $262.20 | 34% |
| Ponca | 37 | $2,914 | $368.88 | 33% |
| Eagle Rock | 54 | $2,874 | $239.48 | 40% |